TOP 8 REASONS WE NEED MASC 425T.A. Presentation by Jasmyn Snipes

1. YOU NEED RESEARCH IN PRIt’s the first step in the PR process

Even if you aren’t doing campaigns, you’ll still need research

No matter which area you work in, you’ll need researchHospitality/Events/Entertainment - Searching people and venues

Sports - background research, interviews

Fashion - Current Trends

Technology - Trends

Medical - background

2. YOU'LL HAVE TO DO IT ALL AGAIN IN CAMPAIGNS

3. SKILLS LOOK GOOD TO EMPLOYERS

4. REINFORCES TEAMWORK

“Team work = dream work.”You have to work with people in real world

Teaches you how to communicate with each other

You get more work done

You will be more successful with a team

5. ALLOWS YOU TO WORK WITH THE COMMUNITY How to find service learning clas

ses

6. TEACHES TIME MANAGEMENT AND ORGANIZATION

Part of teamwork

Have to be organized Keep a calendar/agenda

Work on Google Docs

Set Due Dates for yourself and your team

Managing TimeGive yourself time

Don’t wait until last minute

7. GET TO WORK ON PRESENTATION SKILLS

Present for Teacher

Present for ClientsKatie Botha VP, Development & Communications

Holly Claytor

Ellen Costlow

Jeremy Biby

Senior Director, Public Relations

Volunteer Manager PUNCH RVA, Advertising AgencyAccount Coordinator

8. GET TO WORK ON WRITING SKILLS

Assignments

Final research book

More Tips:

1.Split up the work

2.Communicate with your groups

3.Get out of your shell

4.Stay organized

5.Manage time properly

6.Ask questions

RESEARCH TIPS Focus groups - only 1-2 people need to be at the group, maybe

bring snacks or water for participants

Interviews - if the interviewee starts to give you good information follow that, then go back to you questions

Survey - just posting on Facebook isn't enough

Content Analysis - be patient and take your time

WHAT TO EXPECT

Research Report One bound copy for client, one online copy to blackboard

Can range from 30-50 pages

Split cost with team

Presentation Everyone will speak

Follows outline of research book

Only point out the key findings

There will be a panel of people

They may ask questions while you're talking

Service Learning Teaching Assistant

WHAT IS A SLTA