attittudeblogger.in http://www.attittudeblogger.in/2013/12/top-30-free-search-engine-optimization.html

Top 30+ Free Search Engine Optimization (SEO) Tools

Top 30+ Free Search Engine Optimization (SEO) Tools

6:41 PM Blogging Tips. 0 Comments

Now, I’m going to introduce you a more comprehensive list of Free Search Engine Optimization (SEO)Tools which covers all or nearly all aspects of Search Engine Optimization.

30+ Best Search Engine Optimization (SEO) ToolsI have categorized this ultimate Search Engine Optimization (SEO) Tools into – SEO Analysis, Webmaster Tools,Competitor Analysis, Keyword Analysis, Backlinks Analysis, Website Analysis, Web Analytics, KeywordResearch, Keyword Density, Social Media, Content & Link Analysis.

Free SEO Analysis Report Tools (For A Complete SEO Analysis)

Use the following Free SEO Tools for a complete On-Page and Off-Page SEO Analysis.1. How Good Is Your SEOHow Good Is Your SEO is a Free SEO Analysis Report Tool whichanalyzes and compares your website’s Keywords, Content, Technicalfactors & Popularity with two of your competitors.2. Free SEO ReportFree SEO Report is another Free SEO Analysis Report Tool whichoffers a more comprehensive analysis of your website.It offers detailed reports on: Website Overview, Document Title,Headings (H1, H2, H3), Body Text, URL, Sitemap & Robots.txt, MetaDescription, Links, HTML Code & Page Load Time, Images and MetaKeywords.

Website Overview compares the Google PageRank, MozRank, Alexa Rank, Domain Age & Backlinks ofyour website with your competitors.

Document Title Report analyze the Keyword Quantity, Keyword Position, Words in Title and Title Length ofyour page and compares with your competitors.

Headings Report analyze the usage of H1, H2, and H3 tags. It checks the Word Count, Length andKeyword usage within your H1, H2 and H3 tags and compares them with your competitors.

Body Text Report analyze the Keyword Count, Keyword Position, Keyword Density, Word Count, TextLength of your page and compares with your competitors.

URL Report analyze the Keyword Position, Word Count and URL Length of your page and compares withyour competitors.

Sitemap & Robots.txt Report analyze your Sitemap & Robots.txt files and checks whether you have a linkto your Sitemap in your Robots.txt file.

Meta Description Report analyze the Keyword Count, Keyword Position, Keyword Density, Word Count &Text Length of your page’s Meta Description and compares with your competitors.

Links Report offers you an overview of your link profile.

HTML Code & Page Load Time Report analyze the HTML Size, Table tags, JavaScript, Images,Hyperlinks, CSS, HTML Validation & Page Load Time of your page and compares with your competitors.

Image Report analyze the File names and Alt texts of all the images used on your page.

Meta Keywords Report analyze the Meta Keywords tag of your page and compares with your competitors.It then sorts out all the keywords so that you can target new keywords.

3. WooRankWooRank offers Instant Website Reviews (but limited to running 1Website Review per week for free users). It shows the Alexa TrafficRank, Audience Demographics, Social Networking Statistics(Facebook Likes & Shares, Twitter Backlinks, Digg, StumbleUpon,Google+), Your Website’s Mobile Optimization, Link Profile, SEOAuthority (PageRank, Indexed Web Pages, Domain Registration &Expiration), Security and more.4. HubSpot Marketing GraderHubSpot Marketing Grader tells how well you are doing across 3 critical areas ofyour marketing – Top of the Funnel, Middle of the Funnel & Web Analytics.

Webmaster Tools

Use the Webmaster Tools offered by Search Engines to improve the visibility of yourwebsite in SERPs.5. Google Webmaster ToolsGoogle Webmaster Tools tells you how Google crawls and indexesyour website. It shows Google Crawl Stats, Crawl Errors, MalwareWarnings, DNS problems, Server connectivity problems, Robots.txtanalysis, Backlinks tracking, Search Queries, Internal Linking, HTMLImprovements (Duplicate meta descriptions, Missing title tags, Duplicate title tags), Sitemap Submission andmore.6. Bing Webmaster ToolsBing Webmaster Tools lets you see your site as Bing does. You can view the Crawactivity, Indexed pages, Traffic stats, Upload sitemaps, Block URLs and see acomprehensive view of sites, with anchor text, that are linking to your website.7. BlekkoBlekko is dubbed as a spam free search engine. But it’s a fantastic SEO Tool aswell. You can access the SEO data of a domain name by searching with the /seoslashtag, e.g., microsoft.com /seo. It shows the Backlinks, Duplicate Content, Outbound Links and Crawl Stats.Blekko can also be used for Competitive Analysis by entering another domain name to compare with.

SEO Competitor Analysis Tools (For On-Page & Off-Page SEO Analysis)

SEO Competitive Analysis is the process of analyzing your competitors’ Search EngineOptimization strategies.8. Internet Marketing NinjasInternet Marketing Ninjas Side-by-Side SEO Comparison Toolperforms the On-Page SEO Analysis of up to 5 full URLs. It comparesthe Page Size, Title, Meta Description, Meta Keywords, Headings (H1,H2), Keyword Density, Linking Profile (number of internal and externallinks), Page Text (total words, non-linked words) and URL of all thedomains entered.Internet Marketing Ninjas Side-by-Side SEO Comparison Tool is goodfor On-Page SEO Comparison. For Off-Page SEO Comparison use Open Site Explorer. It compares the LinkMetrics of your website with up to 4 domains.9. AlexaAlexa Site Information provides information about websites including TopSites, Internet Traffic Stats and Metrics, Related Links, Online ReviewsContact Information and Search Analytics for SEM and SEO optimization.But I’m pretty sure that most of you use Alexa only to check the Traffic Rankof your website. Why not use it for Competitive Analysis?You can use Alexa to track your Competitor’s Total Number of Backlinksfrom Root Domains, Bounce Rate, Audience Demographics and Search Analytics (which shows the top searchqueries driving traffic to your competitors). Though it’s not accurate the data can still be used for performingCompetitive Analysis.

SEO Competitor Keyword Analysis Tools

Competitive Keyword Analysis is the key to Search Engine Marketing Campaigns. Use the following tools to findout what keywords are targeted by your competitors.

Read Also: The Complete Guide For Blogger Blogging!10. SEMRushSEMRush can be used for Competitive Keyword Analysis. It shows the OrganicKeywords, Keywords used in Search Engine Marketing (SEM) Campaigns,Competitors in Organic Search and SEM Campaigns, Ad Copies used by yourcompetitors in SEM Campaigns and Potential Traffic Buyers & Sellers.11. SpyFuSpyFu is yet another Competitive Keyword Analysis Tool. Though it’s a paid tool youcan try it for free. Enter your competitor’s domain and it shows it’s Daily AdWordsBudget, Ad Position, Daily Organic Traffic Value, Daily Paid & Organic Clicks, Top Paid &Organic Keywords, Top Ad & Organic Competitors.

Backlinks Checker Tools

If Content is King, then Linking is Queen. So your website’s link profile plays an importantrole in SEO. Use the following tools to track your backlinks.12. Open Site ExplorerOpen Site Explorer dubbed as the “The Search Engine for Links” isthe most popular Backlink Checker Tool Online. It’s a premium tool butyou can still use it with limited features. Open Site Explorer tracks theBacklinks and shows the Anchor Texts, Page Authority and DomainAuthority of your linking pages.

13. Link DiagnosisLink Diagnosis is a 100% Free Backlink Checker Tool but requires youto install it’s Firefox Add-on for a more comprehensive data. It showsthe Anchor, PageRank, MozRank, SEOmoz Page Authority andSEOmoz Domain Authority of your backlinks. Link Diagnosis is theperfect alternative to Open Site Explorer.14. AhrefsAhrefs shows detailed analysis of your backlinks like Total Number ofBacklinks (from Unique IPs, Subnets, Domains), Top Referring TopLevel Domains, Backlink Types, and Anchor Texts.15. Backlink WatchBacklink Watch shows the total number of backlinks pointing to a URL.Type the URL of your website to get complete detailed informationabout quality and quantity of backlinks pointing to your website. It alsoshows the Anchor Text, PageRank, Total Outbound Links on that page,and Nofollow flag for each of your inbound link available.

Website Analysis Tools

Use the following website analysis tools to track a website’s server information, technologies used and other on-page factors.16. BuiltWithBuiltWith tracks the Technology Profile of a website and shows informationabout Server, Content Management Systems (CMS), Frameworks,Advertising Networks, Web Analytics & Tracking, JavaScript Libraries,Widgets, Content Delivery Network, Aggregation Functionality (RSS,FeedBurner, Atom, Pingback), Document and Encoding.17. Pingdom Full Page TestPingdom Full Page Test analyze the load time of a web page and shows theTotal HTTP Requests, Load Time and Page Size. It’s Performance Grade offersrecommendations to improve your website’s performance and Page Analysistells whether there are any Redirects, Client Errors, Server Errors andConnection Errors.18. Google Page Speed InsightsGoogle Page Speed Insights analyzes the content of a web page, thengenerates suggestions to make the page more faster. Reducing page loadtimes can reduce the bounce rates significantly and it helps to rank yourwebsite higher on Google SERPs as now page load time is a factor indetermining the ranking of a page.19. URI ValetURI Valet checks the Server Headers and offers a detailed report on ServerHeaders, Summary, Objects, Time o Download, Object Details, Internal &External Links and Validation. It’s a great online tool for testing landing pageload times using different user agents & connection speed.20. SpyOnWebSpyOnWeb discloses websites which shares the same IP Addresse, GoogleAdSense IDs, Google Analytics ID, Yahoo Publisher Network ID andYandex Direct ID.21. Robots.txt GeneratorRobots.txt Generator by Internet Marketing Ninjas helps you to build ormodify your robots.txt file, and get a side by side comparison of howyour current robots.txt will work verses your new one.

Web Analytics

Use your Web Analytics data to strengthen your Search Engine Optimization(SEO) campaigns. Track the top pages, search queries, exit pages, bouncerate etc. to improve the visibility of your website.22. Google AnalyticsGoogle Analytics is the most popular free web analytics software whichtracks your Audience, Advertising, Traffic Sources, Content, Conversions(ROI) and more. It also helps you to measure your advertising ROI as wellas track your Flash, Video and Social Networking sites and applications.23. DoubleClick Ad PlannerDoubleClick Ad Planner is a free media planning tool that can help youidentify websites your audience is likely to visit so you can make better-informed advertising decisions.24. Search Engine Spam DetectorSearch Engine Spam Detector analyze a web page, searching forcharacteristics that search engines could consider spam. It checks for Keyword Stuffing, Doorway Farms,Unnatural or Hidden Texts.

Keyword Research Tools

You can try the following Keyword Research Tools for your Search Engine Marketing Campaigns and On-PageOptimization of your web pages.25. Google AdWords Keyword ToolGoogle AdWords Keyword Tool is the only keyword tool which you willneed for your Keyword Research. It is the most popular keyword tool andis the darling of every webmasters including me. Read my guide on HowTo Do Keyword Research using Google AdWords Keyword Tool.26. Bing Keyword Research ToolBing Keyword Research Tool is an organic keyword research tool as the datashown in the tool comes from organic search at Bing. You can use the BingKeyword Tool to do the keyword research and for finding the search queryvolumes for your target phrases (search through 6 months of historical data).27. Google Trends & Google Insights for SearchGoogle Trends & Google Insights for Search allows you to compare the searchvolumes of two or more keywords (up to five keywords). Google Trends showshow frequently your topics have appeared in Google News stories, and in whichgeographic regions people have searched for them most.And, Google Insights for Search compares the search volume patterns acrossspecific regions, categories, time frames and properties.

See Also :-

21 Powerful Ways To Optimize Your Blog

Keyword Density Tools

You have to make sure that your web page is not over optimized with keyword stuffing. So use the following toolsto analyze the keyword density of your web pages.

28. Ranks NL Page Analyzer

Ranks NL Page Analyzer is my all time favorite Keyword Density Tool.It’s not just a keyword density tool it’s much more. It analyzes the webpage and shows the Keyword Density percentage of Single Word, 2Word, 3 Word and 4 Word Phrases. It shows whether the Keywordsappear in Title, URL, Headings, Image Alts, Image File Names, BoldTags, Meta Description and Keywords.That’s not all! It also shows the File Size, Last Modified Date, Server IP Address, Google PageRank, ServerLocation, Total Words on Page, Social Network Stats, Number of External & Internal Links, SEOmoz URL Metrics(Domain Authority, Page Authority, MozRank etc.) and Google Positions.If you want to analyze your texts before publishing then try Ranks.NL Article Analyzer orLive Keyword AnalysisTool. It checks the keyword density in real time.

Social Media Statistics

Google and Bing have already confirmed that Social Media signals influence SEO. So use the following tools tosee how your website/blog is performing on the Social Media platforms.29. Shared CountShared Count tracks your shares, likes, Tweets, Pins, Diggs,Stumbles and more. Enter a URL and it shows the stats fromFacebook (Likes, Shares, Comments), Twitter (Tweets), Google +1s,Diggs, Pinterest (Pins), LinkedIn (Shares), Delicious (Bookmarks),StumbleUpon (Stumbles).30. Social MentionSocial Mention is a social media search platform that aggregates usergenerated content from across the web into a single stream ofinformation. It monitors 80+ social media properties including Twitter,Facebook, FriendFeed, YouTube, Digg, Google etc. in real-time.

Content & Link Analysis Tools

Search Engine Optimization is incomplete without Content & Link Analysis. Use the following tools to checkBroken Links, Markup (HTML, XHTML, …) of your web documents and to see if your content is unique andoriginal.31. W3C ValidatorW3C Markup Validation Service checks the markup validity of Web documents in HTML,XHTML, SMIL, MathML, etc. W3C CSS Validatorvalidates CSS style sheets ordocuments using CSS style sheets. W3C Link Checker looks for issues in links, anchorsand referenced objects in a web page, CSS style sheet or recursively on a wholeWebsite. W3C Feed Validation Servicechecks the syntax of Atom or RSS feeds. W3CMobileOK checker is a one-stop service to check your Web site and improve its mobile-friendliness. Check outhttp://www.w3.org/QA/Tools/ for more tools.32. CopyscapeCopyscape search for copies of your page on the web. It is the most popularfree plagiarism checker for finding duplicate content.

BONUS: SERP Checker Tools (To Check Keyword Ranking)

I don’t rely on any of those Online SERP Checker Tools simply because they are notreliable. As Matt Cutts says the best way to check your own Keyword Rankings is todo the search, scroll through the results and see if you’re ranked or not. I know thatit’s somewhat difficult but you can read my guide on How To Check KeywordRanking on Google SERPs using the Firefox Add-on SERP Trends. I believe that it’sthe only accurate way to check your keyword rankings. Or you can try SEO BookRank Checker Firefox Add-on .Loved our tip/guide? Get more of them in your Inbox!

Follow us on: