Top 10 Things You Need to Know to Succeed on Social at UMD

August 2016 #UMDsocial

UMD SOCIAL MEDIA GUIDELINES: THEY EXIST.

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brand.umd.edu/socialmedia.cfm

LET’S (NOT) GET PERSONAL 2

• These guidelines pertain to University of Maryland faculty, staff and students who are publishing and commenting on social media on behalf of a UMD-affiliated account

• This does not apply to personal social networking accounts that are set up by individuals for personal use

• We never stifle the voice of our faculty. However, we do remind all members of the UMD community that their voice does reflect on the reputation of the University.

FOR THE LOVE OF TESTUDO, CHOOSE A STRONG PASSWORD, AND OTHER BEST PRACTICES

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TOP UMD HASHTAGS YOU SHOULD HAVE TATTOOED SOMEWHERE

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2016: THE YEAR OF THE TOOLKIT

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WHAT TO DO WHEN THE FACEBOOK COMMENTS GET UGLY

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Community Guidelines Draft Suggested Facebook Policy

We encourage you to share your comments and ideas. We value and respect diverse viewpoints, and welcome productive dialogue within our Terp community. However, Facebook comments created by other users and not by the university do not reflect the opinions or views of the university. Furthermore, we retain the discretion to determine which comments violate our policy and comments will be removed if they: • Contain discriminatory, racist, obscene, unlawful, or otherwise

objectionable language, images, video or content; • Contain commercial endorsements, advertisements, or are considered

"spam” – repeated posting of identical or very similar content; or • Disclose personally identifiable information, such as an e-mail address,

home address, or phone number for yourself or others. Draft Suggested Twitter Policy

RTs ≠ endorsements.

STOP, DROP AND RETWEET 7

NEED MORE BOWTIES IN YOUR LIFE? FOLLOW @PRESIDENTLOH

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TERPS LIKE TURTLES 9

WHEN IN DOUBT, REACH OUT – SOCIAL@UMD.EDU

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WHAT GOT “STICKY” Your Turn!