Digital Marketing

TOP 10 ADVANCE SEO QUESTIONS & ANSWERS

FOR INTERVIEW

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HOW WILL YOU EXPLAIN DIGITAL MARKETING?

Digital marketing is about marketing tactics through online mediums. It includes various techniques like SEM, SEO, Email Marketing, Link building and More.

WHAT IS SEO?SEO is a process of keep changing the position of a Webpage or website in a Search engine result page (SERP) by using Keywords.

ARE YOU AWARE OF SEO TECHNIQUES?

There are two types of SEO techniques:• Black hat SEO• White hat SEO

DO YOU KNOW ABOUT THE TYPES OF SEO?

Yeah, They are of two types:• On page SEO which

includes on site work.• Off Page SEO which

includes article submission, blog posting, classified, and miscellaneous.

WHAT WILL YOU DO TO MAKE WEBSITE SEARCH ENGINE

FRIENDLY?

• Use JavaScript Sparingly• Make sure your URL is User-

Friendly• Make sure your Design is

Accessible•  Use SEO for Images Too• Integrate Social Media into

your Website’s 

HOW TO CROSS CHECK IF SEO IS WORKING OR NOT?

• Analyze data from Google Analytic and Google webmaster tool.

• Analyze Traffic• Analyze visitor Behavior.• Keyword Ranking.

WHICH SEO BLOG YOU READ TO KEEP YOURSELF UPDATED?

• Search Engine Journal

• MOZ• Search Engine Land

DIFFERENTIATE BETWEEN DOFOLLOW AND NOFOLLOW?

• Dofollow is kind of Hyperlink that enhance site Ranking.

• Nofollow link An HTML attribute value used to instruct search engine bots that a hyperlink should not influence the ranking of the link

WHAT ATTRACTED YOU TO SEO INDUSTRY?

• Digital marketing is a Booming field. It not only covers SEO, SMO infact many fields like web development, Designing, Graphic Designing will come under this in upcoming years.

WHAT STEPS WOULD YOU FOLLOW TO OPTIMIZE A

WEBSITE?

• Content Quality not Quantity.

• Meta Tags• Responsive Website• Speed up your website• Use HTTPS domain.• Update page titles

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