Pull quote: The magazine have used a pull quote to draw attention to the article and interest fans and other readers because they can read the quote quickly and if the content of the quote interests the reader they will want to carry on reading.

The pull quote allows the reader to understand the subject of the article quickly and clearly. They have also written the pull quote in a different font and size from the main text, they have used a more italic font in order to draw the reader’s eye to the quote and the article

They have picked out the most interesting quotes and used them out of context to make the article look more interesting, they have also used quotation marks to ensure that the audience know it is a quote belonging to the article.

Image: For this side of the two page spread they have used a bigger image in order to fill the white space and also to catch the eye of the reader and fans.

The photograph stretches across the page and stretches across at the same size of the text.

This works really well because it shows the theme of the magazine which is fashion because it looks modern and different from other magazines, it is also laid out to make the magazine look mature which is the target audience.

Fonts: The fonts they have used on this age of the double page spread is very modern and mature which suits the older target audience.

They have used three different fonts on this page to make the magazine and the article look more interesting, the different parts that are in different fonts are the main text, the pull quote and the word ‘profile’ at the top of the page.

The main article text is written in a font which is very modern and smart which suits the target audience, it is written in a times new roman font in order to convey the fashion and modern theme of the magazine.

The pull quote is also written in a more italic and bold font to draw attention to the article and catch the fans and readers attention because it stands out from the rest of the text.

Layout: The layout of the article is very modern and smart again to fit in with the needs of the target audience, to ensure that they have made the layout look modern they have lined all of the content up and used boxed shaped for both the image and the text.

The columns have been split into two sections and have been written to form two smart boxed shapes again to fit in with the mature and clean theme.

The text has also wrapped around the pull quote to keep in with the boxed modern theme.

Page numbers: The magazines target audience is of an older generation so showing maturity and modern themes is important when trying to suit to the audience.

The magazine have shown this by including page numbers at the bottom of every page to show the mature organization of the product, they have also added the company website at the bottom again to show the organization and mature theme.

Orientation: The orientation of this double page spread is landscape because all of the images used are laid out in landscape; the text has been laid out in portrait so that it fits in with the modern and square theme that conveys well to the mature audience.

Both of the images on each page have also been positioned at the top of the page which keeps the consistency of the magazine and the article flowing well.

Text: the text on this page of the double page spread has been wrapped around the margins and the pull quote in order to create the square and modern theme, they have done this also to avoid the text from merging into the other contents such as the small image at the bottom of the page and the text on the pull quote.

They have ensured that the margins are still in place to keep the white frame around the text to give the article a modern and abstract theme which fits well with the target audience ad the theme of the magazine which is art and fashion.

Extra content: On this side of the double page spread they have also included the link to an online video which I think they have done to attract fans and to encourage them to use the other forms of media that the company offer to their audience.