Tom Altstiel, Jean M Grow and Marcel - Footprint...

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Tom Altstiel, Jean M Grow and Marcel JenningsPbk | 488pp | 9781544370361 | 14/04/2019A$192 | NZ$225 | SAGE Publications, Inc

Advertising Creative 5ed gets right to the point of advertising by stressing key principles and practical information students and working professionals can use. Drawing on personal experience as award-winning experts in creative advertising, Tom Altstiel, Jean Grow, and Marcel M. Jennings offer real-world insights on cutting-edge topics, including global, social media, business-to-business, in-house, and small agency advertising. In the new edition, Altstiel and Grow take a deeper dive into the exploration of digital technology and its implications for the industry.

Advertising Creative: Strategy, Copy, and Design 5ed (ISE)

John EganPbk | 440pp | 9781446259030 | 13/10/2014A$107 | NZ$126 | SAGE Publications Ltd

In this text John Egan draws on both his industry and academic background to explain the why as well as the how of marketing communications. The text covers all the important topics relevant to students, as well as key issues such as ethical marketing and the changing face of communications which will help students improve their grade. With examples ranging from HSBC to Lady Gaga, Jay-Z, and the Olympics, this text will not only help students to do well in their course, it will give them the solid foundation for working in the industry.

COMMUNICATIONSMarketing Communications 2ed

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Kathryn SorrellsPbk | 336pp | 9781544328713 | 31/10/2018A$138 | NZ$162 | SAGE Publications Ltd

The third edition of this text introduces students to the study of intercultural communication within the broader context of globalisation. Kathryn Sorrells explores how history, power and global institutions are central to understanding the relationships and contexts that shape communication between cultures. Based on a framework that promotes critical thinking, reflection and action, the text takes a social justice approach that provides the reader with the skills and knowledge to create a more equitable world through communication.

Intercultural Communication: Globalization and Social Justice 3ed (ISE)

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Richard L West and Lynn H TurnerPbk | 416pp | 9781544370439 | 14/04/2019A$169 | NZ$197 | SAGE Publications, Inc

Interpersonal Communication, 4th Edition empowers students by providing both the knowledge and practical skills they need to make choices as effective communicators in today's rapidly changing and technologically advanced society. The text eliminates the perceived division between theory and practice and clarifies their fundamental interconnections. The text powerfully supports skill development by exploring communication concepts in tandem with realistic scenarios and concrete behaviour choices students can make in order to become more effective communicators.

Interpersonal Communication 4ed (ISE)

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Andy MaslenPbk | 296pp | 9780749483661 | 3/01/2019A$52.99 | NZ$62 | Kogan Page

Persuasive Copywriting 2ed is the ultimate copywriting survival guide for the 21st century. With the majority of creative professionals developing their skills on the job, it is notoriously difficult to benchmark successful copy. This book provides a step up for those who already know the basics, and are seeking more advanced, psychology-driven techniques to gain the competitive edge. With practical insight into human decision making and consumer engagement, it inspires the clear-cut confidence needed to create, quantify and sell stand out copy in a cluttered marketplace.

Persuasive Copywriting: Cut Through the Noise and Communicate With Impact 2ed

Nancy BonvillainPbk | 432pp | 9781538114803 | 18/03/2019A$129 | NZ$145 | Rowman & Littlefield Publishers

Language, Culture and Communication, Eight Edition,introduces students to the topics and theories of the board field of linguistic anthropology by examining the multifaceted meanings and uses of language. It emphasises the ways in which language encapsulates speakers' meanings and intentions. Through language structure and language use, speakers convey messages about their own identities, their understandings of the world and their place in it. The book includes discussion of cultural and symbolic meanings conveyed by language and the social and political dimensions of language use. By using data, this book documents both similarities and differences in human language.

Language, Culture, and Communication: The Meaning of Messages 8ed

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ADVERTISING

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Timothy CoombsPbk | 260pp | 9781544328690 | 29/10/2018A$155 | NZ$179 | SAGE Publications Ltd

Providing an integrated approach to crisis communication that spans various disciplines and the entire crisis management process, the fifth edition of Ongoing Crisis Communication uses a three-stage approach to crisis management – pre-crisis, crisis and post-crisis. W. Timothy Coombs draws on first-hand experience in the field, explaining how crisis management can prevent or reduce the threats of a crisis and providing guidelines for how best to act and react in an emergency situation. The fifth edition includes new coverage of social media, social networking sites and terrorist threats.

Ongoing Crisis Communication: Planning, Managing, and Responding 5ed (ISE)

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Dennis MumbyPbk | 112pp | 9781544328720 | 28/02/2018A$167 | NZ$193 | SAGE Publications Ltd

Organizational Communication is the first textbook in the field written from a critical perspective, while providing a comprehensive survey of theory and research in organisational communication. It familiarises students with the field of organisational communication - historically, conceptually, and practically - and challenges them to reconsider their common sense understandings of work and organisations, preparing them for participation in 21st century organisational settings.

Organizational Communication: A Critical Introduction 2ed (ISE)

Jaishri JethwaneyPbk | 460pp | 9789352806874 | 15/09/2018A$83 | NZ$98 | SAGE Publications Pvt. Ltd

This second revised edition of Corporate Communications: Principles and Practice - a well-accepted textbook designed for the students of mass communication, public relations and journalism - offers a fresh perspective into all basic and critical aspects of corporate communication. It incorporates the latest changes in governmental policies and industry trends in the country to aid students relate to the contemporary environment and become industry-ready.

Corporate Communication: Principles and Practice 2ed

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Cees J HamelinkPbk | 296pp | 9781849204248 | 31/12/2014A$77 | NZ$89 | SAGE Publications Ltd

Global Communication explores the history, present, and future of global communication, introducing and explaining the theories, stories, and flows of information and media that affect us all. Based on his experience teaching generations of students to critically examine the world of communication around them, Cees Hamelink helps students understand the thinkers, concepts, and questions in this changing landscape.

Global Communication

Gerald BenoitPbk | 224pp | 9781538118351 | 15/02/2019A$84.99 | NZ$99.99 | Rowman & Littlefield Publishers

Introduction to Information Visualization: Transforming Data into Meaningful Information is for anyone interested in the art and science of communicating data to others. It shows readers how to transform data into something meaningful - information. Applying information visualisation in research, service, teaching, and professional life requires a solid understanding of graphic design and the aesthetic along with hands-on skills and knowledge of data principles and software.

Introduction to Information Visualization: Transforming Data into Meaningful Information

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Shuang Liu, Zala Volcic and Cindy GalloisPbk | 408pp | 9781526431707 | 3/01/2019A$92 | NZ$108 | SAGE Publications Ltd

Taking a truly global perspective, this textbook presents concepts, theories and applications from the field of intercultural communication in a lively and easy-to-follow style. Covering all the essential topics, from immigration to intercultural conflict to the impact of mass media and technology. Introducing Intercultural Communication is the ideal guide for students seeking to become critical consumers of information and effective global citizens.

Introducing Intercultural Communication: Global Cultures and Contexts 3ed

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Kelly M Quintanilla and Shawn T WahlPbk | 464pp | 9781544371771 | 14/03/2019A$214 | NZ$250 | SAGE Publications, Inc

Organised around the transition from student to professional life, Business and Professional Communication: KEYS for Workplace Excellence, Fourth Edition gives readers the tools they need to move from interview candidate to team member to leader. Coverage of new communication technology and social media, and an emphasis on building skills for business writing and business presentations, including the effective use of visual aids, will help students to understand the role of communication in successfully handling situations.

Business and Professional Communication: KEYS for Workplace Excellence 4ed (ISE)

Stella Ting-Toomey and Tenzin DorjeePbk | 464pp | 9781462536474 | 8/10/2018A$106 | NZ$124 | The Guilford Press

This highly regarded text - now revised and expanded with 50% new material - helps students and professionals mindfully build their knowledge and competencies for effective intercultural communication in any setting. The authors' comprehensive, updated theoretical framework (integrative identity negotiation theory) reveals how both verbal and nonverbal communication are affected by multilayered facets of identity.

Communicating Across Cultures 2ed

James NeuliepPbk | 528pp | 9781506390710 | 1/07/2017A$168 | NZ$197 | SAGE Publications Ltd

The Seventh Edition of this bestseller provides a clear contextual model (visually depicted by a series of concentric circles) for examining communication within cultural, microcultural, environmental, sociorelational and perceptual contexts. He introduces the broadest context – the cultural component of the model – and progresses chapter by chapter through the model to the most specific dimensions of communication.

Intercultural Communication: A Contextual Approach (ISE) 7ed

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Paul Pedersen, Pamela Laucella, Edward Kian and Andrea GeurinHbk | 424pp | 9781492525776 | 4/10/2016A$156 | NZ$183 | Human Kinetics, Inc.

Strategic Sport Communication, Second Edition,explores the sport industry’s exciting and multifaceted segment of sport communication. With communication theory, sport literature, and insight from the industry’s leading professionals, the text presents a standard framework that introduces readers to the many ways in which individuals, media outlets, and sport organisations work to create, disseminate, and manage messages to their constituents.

Strategic Sport Communication 2ed

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Amy Einsohn and Marilyn SchwartzPbk | 568pp | 9780520286726 | 7/04/2019A$67 | NZ$78 | University of California Press

Unstuffy, hip, and often funny, The Copyeditor’s Handbook has become an indispensable resource both for new editors and for experienced hands who want to refresh their skills and broaden their understanding of the craft of copyediting. This fourth edition incorporates the latest advice from language authorities, usage guides, and new editions of major style manuals, including The Chicago Manual of Style.

The Copyeditor's Handbook: A Guide for Book Publishing and Corporate Communications 4ed

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Bryan TurnockPbk | 256pp | 9781911325888 | 1/02/2019A$48.99 | NZ$57.99 | Auteur

Studying Horror Cinema is a comprehensive survey of the genre from silent cinema to its twenty-first century resurgence. Structured as a series of thirteen case studies of easily accessible films, it covers the historical, production, and cultural context of each film, together with detailed textual analysis of key sequences. Sitting alongside such acknowledged classics as Psycho and Rosemary's Baby are analyses of influential non-English language films such as Kwaidan and Bay of Blood.

FILM AND TELEVISION

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Studying Horror Cinema

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Kathryn T. Stofer, James R. Schaffer and Brian A. RosenthalPbk | 232pp | 9781538117866 | 15/02/2019A$73 | NZ$83 | Rowman & Littlefield Publishers

Sports Journalism Second Edition introduces students to sports reporting careers and to the writing style, technology and social media skills sports writers and media relations professionals use. The book stresses the importance of basic writing fundamentals and high ethical standards, essential values for sports journalists.

JOURNALISMSports Journalism: An Introduction to Reporting and Writing 2ed

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Lynette Sheridan Burns and Benjamin J MatthewsPbk | 288pp | 9781526428103 | 13/10/2018A$77 | NZ$89 | SAGE Publications Ltd

This bestselling, approachable textbook begins from the assertion that the practice of journalism should be driven by a commitment to service the public interest. With this goal in sight, Understanding Journalismexplains in a clear and engaging manner both the principles and techniques required to become a successful – and valued – journalist. By presenting the theoretical foundations of the profession alongside practical, step-by-step guidance, this book gives students everything they need.

Understanding Journalism 3ed

Debora Halpern Wenger and Deborah PotterPbk | 448pp | 9781544332451 | 3/11/2018A$126 | NZ$148 | CQ Press

It's a multimedia world, and today's journalists must develop a multimedia mindset. How does this way of thinking change the newsgathering and news production processes? Having conceived of and written Advancing the Story: Quality Journalism in a Digital World 4e in this changed media landscape, broadcast veterans Debora Halpern Wenger and Deborah Potter seamlessly build on the fundamentals of good television reporting while teaching students to use depth, interactivity and immediacy.

Advancing the Story: Quality Journalism in a Digital World 4ed

Anna McKanePbk | 192pp | 9781446256305 | 30/11/2013A$69 | NZ$82 | SAGE Publications Ltd

The ability to hone and craft an eye-catching news story is fundamental to good journalism. It is an essential skill that the young journalist of today must carry with them. Anna McKane's News Writing takes students step-by-step through the key aspects of writing news on both print and online platforms, equipping them with all that they need to become an articulate, accurate, and engaging journalist. Fully updated to account for the role of online journalism, this second edition guides students through the essentials.

News Writing 2ed

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Eoin DevereuxPbk | 352pp | 9781446248805 | 3/12/2013A$74 | NZ$87 | SAGE Publications Ltd

This text teaches students how to ask critical questions of the media, and gives them the analytical tools to answer those questions. Students will gain a rich understanding of how the media play a role in society, both in giving pleasures and creating power relationships. Equipping students to become critical thinkers, Understanding the Media teaches the theoretical foundations and key concepts students need to get started on their own media studies and brings concepts to life with examples and case studies.

MEDIA STUDIESUnderstanding the Media 3ed

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The CQ ResearcherPbk | 360pp | 9781544350530 | 27/11/2018A$97 | NZ$114 | SAGE Publications, Inc

What is the future of television? Do social media and big data threaten privacy rights? Do children have too much access to violent media content? Is reporting on global conflict worth the risk? These questions - and many more - are at the heart of today’s media landscape. How can instructors best engage students on these crucial issues? We feel that students need objective, yet provocative, examinations of these issues to understand how they affect citizens today and will for years to come. This collection aims to promote in-depth discussion, facilitate further research, and help readers formulate their own positions on crucial issues.

Issues in Media: Selections from CQ Researcher 4ed

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Vincent F FilakPbk | 296pp | 9781506381466 | 1/12/2018A$139 | NZ$163 | CQ Press

This fully updated Second Edition of Dynamics of Media Writing helps students learn transferable skills that can be applied across all media platforms - from traditional mass media formats like news, public relations and advertising, to digital and social media platforms. Whether writing a story, press release or a tweet, today's media writers must adapt their message to each specific media format in order to successfully connect with their audience.

Dynamics of Media Writing: Adapt and Connect 2ed

Kaarina NikunenPbk | 208pp | 9781473994102 | 1/01/2019A$68 | NZ$79 | SAGE Publications Ltd

Drawing on social theory, political economy and cultural studies, Media Solidarities explores the way in which media can both enable and obstruct meaningful bonds of solidarity and positive social change. Written in a highly approachable style, it ties theory to contemporary world events and media discourses through a series of examples and case studies. The text offers an analytical toolkit to critically understand media narratives of representation, participation and production and to challenge our perceptions of ourselves and society.

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Media Solidarities: Emotions, Power and Justice in the Digital Age

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Scott KuehnPbk | 200pp | 9781506308104 | 27/12/2016A$135 | NZ$158 | CQ Press

The Basics of Media Writing provides students with the essential writing skills and professional habits of mind to succeed in 21st-century media careers. This text digs deeply into how media professionals think and write in order to provide students with strategies for approaching any media writing situation, with an emphasis on new media technologies. In every chapter, the authors introduce a comprehensive and strategic approach to media writing based in the use of "starting points" to begin any writing assignment.

The Basics of Media Writing: A Strategic Approach

Philip Patterson, Lee Wilkins and Chad PainterPbk | 400pp | 9781538112588 | 10/08/2018A$130 | NZ$150 | Rowman & Littlefield Publishers

The ninth edition of Media Ethics: Issues and Cases has been updated to reflect the most pressing ethical issues in media. Featuring 25 new cases on hot topic issues from fake news to drones and a new chapter on social justice, this authoritative case book gives students the tools to make ethical decisions in an increasingly complex environment.

Media Ethics: Issues and Cases 9ed

Burton St. John, Diana Knott Martinelli, Robert S. (Scott) Pritchard and Cylor A. (Alexander) SpauldingPbk | 216pp | 9781506349152 | 4/09/2018A$169 | NZ$197 | SAGE Publications, Inc

Cases in Public Relations Strategy draws on original, real-world case studies to provide students with a strategic approach to meeting the needs of a client before, during, and beyond a campaign. Using the RACE (Research, Action Planning, Communication, and Evaluation) model, students explore successful contemporary campaigns and evaluate best practices in all major areas of public relations activity. This practical, client-oriented text shows students how to systematically evaluate and launch the most effective campaign.

Cases in Public Relations Strategy

David Phillips and Philip YoungPbk | 288pp | 9780749449681 | 3/05/2009A$52.99 | NZ$63 | Kogan Page

The internet has totally revolutionised the practice of public relations. This revolution has not only affected the way PR professionals communicate but has changed the nature of communication itself. This thoroughly revised, second edition of Online Public Relations shows students how to use this potent and energising medium intelligently and effectively.

Online Public Relations: A Practical Guide to Developing an Online Strategy in the World of Social Media 2ed

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PUBLIC RELATIONS

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Lee EdwardsPbk | 288pp | 9781473913103 | 1/06/2018A$72 | NZ$85 | SAGE Publications Ltd

Written in an accessible style by a leading authority on PR, this text explores the place of PR in its various social, cultural and political contexts, with various examples, including campaigns for same sex marriage, the fair trade movement, and PR in the 2016 EU referendum. This text argues that public relations is not merely an organisational tool, but a powerful influence on social and political life.

Understanding Public Relations: Theory, Culture and Society

Ebook Available

Anne GregoryPbk | 224pp | 9780749468736 | 3/12/2015A$63 | NZ$74 | Kogan Page

Getting a public relations campaign or programme off the ground can seem an overwhelming task. But, as with any project, the secret of success lies in good planning and effective management. This fully updated fourth edition of Planning and Managing Public Relations Campaigns provides a blueprint for students. It describes how to initiate and manage the ongoing development of a programme in a structured way to benefit both the organisation and its clients. Using the techniques presented here, public relations practitioners will be able to drive events rather than be driven by them.

Planning and Managing Public Relations Campaigns: A Strategic Approach 4ed

Regina Luttrell and Luke CapizzoPbk | 304pp | 9781506332512 | 6/03/2018A$172 | NZ$199 | SAGE Publications, Inc

Public Relations Campaigns: An Integrated Approachintroduces you to the process of creating public relations campaigns using a hands-on approach that emphasises the tools you will need when working in the industry. Authors Regina M. Luttrell and Luke W. Capizzo present real examples and current case studies to help you develop practical skills for creating more effective PR campaigns.

Public Relations Campaigns: An Integrated Approach

Regina Luttrell and Luke CapizzoPbk | 304pp | 9781506329055 | 24/04/2018A$102 | NZ$119 | SAGE Publications, Inc

The PR Agency Handbook is a practical and concise guide that introduces students to the real-world issues of working in a PR agency. Regina Luttrell and Luke Capizzo examines the day-to-day operations of a professional PR firm and gives students a hands-on introduction to the challenges and best practices of working in the industry.

The PR Agency Handbook

Vivienne Waller, Karen Farquharson and Deborah DempseyPbk | 208pp | 9781473913554 | 1/12/2015A$82 | NZ$96 | SAGE Publications Ltd

Qualitative Social Research employs an accessible approach to present the multiple ways in which criticism enhances research practice. Packed full of relevant, 'real world' examples, it showcases the strengths and pitfalls of each research method, integrating the philosophical groundings of qualitative research with thoughtful overviews of a range of commonly used methods.

RESEARCH METHODS

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Qualitative Social Research: Contemporary Methods for the Digital Age

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Richard RogersKit | 180pp | 9781526487995 | 29/03/2019A$79 | NZ$92 | SAGE Publications Ltd

Teaching the concrete methods needed to use digital devices, search engines and social media platforms to study some of the most urgent social issues of our time, this is the essential guide to the state of the art in researching the natively digital.

Doing Digital Methods (Paperback plus Interactive Ebook)

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Arthur A BergerPbk | 488pp | 9781544371740 | 14/04/2019A$155 | NZ$179 | SAGE Publications, Inc

This step-by-step introduction to conducting media and communication research offers practical insights along with the author’s signature lighthearted style to make discussion of qualitative and quantitative methods easy to comprehend. The Fifth Edition of Media and Communication Research Methods includes a new chapter on discourse analysis; expanded discussion of social media, including discussion of the ethics of Facebook experiments; and xxpanded coverage of the research process, with new discussion of search strategies and best practices for analysing research articles. Ideal for beginning research students at both the graduate and undergraduate level.

Media and Communication Research Methods: An Introduction to Qualitative and Quantitative Approaches 5ed (ISE)

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Marcus BanksPbk | 192pp | 9781473913196 | 13/10/2018A$63 | NZ$74 | SAGE Publications Ltd

This text helps students and scholars get started on the exciting journey of using visual data in social research. It covers the many uses a researcher can make of images, from creating images as a part of the research process to collecting and analysing images from diverse sources. Exploring the opportunities and arming students with tools to overcome some of the practical challenges,Using Visual Data in Qualitative Research is a perfect guide to uncovering new and unexpected dimensions of social life.

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Using Visual Data in Qualitative Research 2ed

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Christopher McCarty, Miranda J Lubbers, Raffaele Vacca and Jose Luis MolinaPbk | 270pp | 9781462538386 | 21/03/2019A$83 | NZ$98 | The Guilford Press

Written at an introductory level, and featuring engaging case examples, this text reviews the theory and practice of personal and egocentric network research. This approach offers powerful tools for capturing the impact of overlapping, changing social relationships and contexts on individuals' attitudes and behaviour.

Conducting Personal Network Research: A Practical Guide

David E GrayKit | 824pp | 9781526418524 | 9/12/2017A$105 | NZ$126 | SAGE Publications Ltd

Featuring a full set of updated and integrated digital resources, as well as three new chapters on visual methods, qualitative data analysis with NVivo, and digital research, this fourth edition remains on the forefront of practical, applied research. Guiding students through every step of the research process from start to finish in a logical way, the text takes a pragmatic, real-world approach to research methods that gives students the tools and confidence to carry out their own research and see its value outside of university.

Doing Research in the Real World (Pbk with Interactive ebook) 4ed

Kieran HealyPbk | 304pp | 9780691181622 | 1/12/2018A$76 | NZ$89 | Princeton University Press

This text provides students and researchers a hands-on introduction to the principles and practice of data visualisation. It explains what makes some graphs succeed while others fail, how to make high-quality figures from data using powerful and reproducible methods, and how to think about data visualisation in an honest and effective way.

Data Visualization: A Practical Introduction

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Nancy R. Lee and Philip KotlerPbk | 624pp | 9781544371863 | 14/05/2019A$186 | NZ$219 | SAGE Publications, Inc

Successful social marketing holds the power to change the world. Social Marketing: Influencing Behaviors for Good, 6th Edition is the definitive guide for designing and implementing memorable social marketing campaigns. Bestselling authors Nancy R. Lee and Philip Kotler present a proven 10-step strategic marketing plan and guides students through each stage of the process. The 6th Edition is packed with more than 25 new cases and dozens of new examples related to today's most pressing social problems including the opioid epidemic, climate change, and homelessness.

Social Marketing: Behavior Change for Social Good 6ed (ISE)

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SOCIAL MEDIA

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Keith A. QuesenberryPbk | 376pp | 9781538101353 | 9/07/2018A$84.99 | NZ$99.99 | Rowman & Littlefield Publishers

Social Media Strategy, Second Edition is a guide to marketing, advertising, and public relations in a world of social media-empowered consumers. The new edition emphasises connections in all areas of integrated marketing and adds a new chapter on law. Fully updated real world examples and statistics make it a highly accessible text for students.

Social Media Strategy: Marketing, Advertising, and Public Relations in the Consumer Revolution 2ed

Garth S Jowett and Victoria J O'DonnellPbk | 416pp | 9781506371344 | 25/09/2018A$139 | NZ$165 | SAGE Publications, Inc

Reflecting the remarkable changes in the world of propaganda due to the increasing use of social media, this updated Seventh Edition provides a systematic introduction to the increasingly complex world of propaganda. Viewing propaganda as a form of communication, the authors help students understand information and persuasion so they can understand the characteristics of propaganda and how it works as a communication process.

Propaganda and Persuasion 7ed

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Karen J. FrebergPbk | 336pp | 9781506387109 | 1/09/2018A$129 | NZ$153 | SAGE Publications, Inc

Social Media for Strategic Communication: Creative Strategies and Research-Based Applications teaches students the skills and principles needed to use social media in persuasive communication campaigns. The text combines cutting-edge research with practical, on-the-ground instruction to prepare students for the real-world challenges they’ll face in the workplace. The text addresses the influence of social media technologies, strategies, actions, and the strategic mindset needed by social media professionals today.

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Social Media for Strategic Communication: Creative Strategies and Research-Based Applications

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David HesmondhalghPbk | 568pp | 9781526424105 | 1/01/2019A$93 | NZ$109 | SAGE Publications Ltd

Bringing together a huge range of research, theory and key concepts, David Hesmondhalgh provides an accessible yet critical exploration of cultural production and consumption in the global media landscape. This new edition explores the effects of digitalisation on culture and analyses the influence of IT and tech companies like Google, Apple, Amazon and Facebook on the cultural industries.

The Cultural Industries 4ed

Rosamund Davies and Gauti SigthorssonPbk | 280pp | 9781849205733 | 30/04/2013A$69 | NZ$82 | SAGE Publications Ltd

This ground-breaking textbook takes the student through the history, trends, products, and markets of the creative industries, showing how success depends on a mix of ideas, tactics and talent. When understanding social networks and cultural economy is just as important as hands-on skills or an entrepreneurial spirit, Introducing the Creative Industries shows students how to use theories, concepts and practical skills to get ahead in their course and professional life.

Introducing the Creative Industries: From Theory to Practice

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Paul HodkinsonPbk | 344pp | 9781473902367 | 14/01/2017A$76 | NZ$89 | SAGE Publications Ltd

Combining a critical survey of the field with a finely judged assessment of cutting-edge developments, this second edition cements its reputation as the 'must have' text for any undergraduate student studying media and communication studies. The text explores the concepts and complexities of the media in an accessible, balanced, and engaging style. Additions to the second edition include: new material on technologies, censorship, online news, fan cultures and; and a greater emphasis on digital, interactive and mobile media.

Media, Culture and Society: An Introduction 2ed

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SOCIAL STUDIES AND MEDIA

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David R. CroteauPbk | 426pp | 9781506390789 | 4/09/2018A$153 | NZ$178 | SAGE Publications Ltd

Media/Society: Industries, Images, and Audiencesprovides a framework to help students understand the relationship between media and society and helps students develop skills for critically evaluating both conventional wisdom and one's own assumptions about the social role of the media. The Sixth Edition retains its basic sociological framework, but also includes additional discussions of new studies and up-to-date material about a rapidly changing media landscape.

Media/Society: Industries, Images, and Audiences (ISE) 6ed

Nicholas Carah and Eric LouwPbk | 352pp | 9781446267691 | 31/01/2015A$77 | NZ$89 | SAGE Publications Ltd

This text unpacks the role of the media in social, cultural, and political contexts and encourages you to reflect on the power relationships that are formed as a result. Structured around the three cornerstones of media studies - production, content, and participation - this is an ideal introduction to studies in media, culture, and society.

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Media and Society: Production, Content and Participation

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Boba Samuels and Jordana GarbatiPbk | 224pp | 9781446299678 | 1/01/2019A$51.99 | NZ$61 | SAGE Publications Ltd

Focussing on research-related assignments, this book helps you navigate the potential pitfalls of academic writing through the experience of students who face the same challenges you do. Packed with hands-on exercises and insightful feedback, this workbook gives you the practice you need to fine tune your academic writing. Encouraging and empowering, this book provides support as you progress through years of academic study, allowing you to develop your skills beyond the basics and master academic writing at an advanced level.

STUDY SKILLSMastering Academic Writing

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Jeffrey P Mehltretter DruryPbk | 344pp | 9781506383590 | 19/02/2019A$149 | NZ$176 | SAGE Publications, Inc

Argumentation in Everyday Life provides students with the tools they need to argue effectively in the classroom and beyond. Jeffrey P. Mehltretter Drury provides rich coverage of theory while balancing everyday applicability, allowing students to use their skills soundly. Drury introduces the fundamentals of constructing and refuting arguments using the Toulmin model and ARG conditions (Acceptability, Relevance, and Grounds). He also provides a grounded framework for the theories of rhetoric and argumentation discussed by linking them to real-world examples throughout the text in order to demonstrate how these tools may be used in personal, civic, and professional contexts, as well as traditional academic debates.

Argumentation in Everyday Life

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Philip TuretzkyPbk | 340pp | 9781554814077 | 30/03/2019A$69.99 | NZ$79.99 | Broadview Press

The Elements of Arguments introduces such central critical thinking topics as informal fallacies, the difference between validity and truth, basic formal propositional logic, and how to extract arguments from texts. Turetzky aims to prevent common confusions by clearly explaining a number of important distinctions, including: propositions vs. propositional attitudes, propositions vs. states of affairs, and logic vs. rhetoric vs. psychology. Exercises are provided throughout, including numerous informal arguments that can be assessed using the skills and strategies presented within the text.

The Elements of Arguments: An Introduction to Critical Thinking and Logic

Kate L TurabianPbk | 464pp | 9780226430577 | 1/04/2018A$42.99 | NZ$51.99 | University of Chicago Press

A Manual for Writers of Research Papers, Theses, and Dissertations - also known as “Turabian” - remains one of the most popular books for writers because of its timeless focus on achieving these goals. While the ways in which we research and compose papers may have changed, the fundamentals remain the same: writers need to have a strong research question, construct an evidence-based argument, cite their sources, and structure their work in a logical way.

A Manual for Writers of Research Papers, Theses, and Dissertations: Chicago Style for Students and Researchers 9ed

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Tom ChatfieldPbk | 328pp | 9781473947146 | 11/11/2017A$48.99 | NZ$58.99 | SAGE Publications Ltd

Critical thinking is a set of techniques. You just need to learn them. So here's your personal toolkit for demystifying critical engagement. Critical Thinking walks students through exactly what critical thinking is: how good arguments work, what 'evidence' is, and what thinking and writing skills students need to demonstrate in their essays and coursework.

Critical Thinking: Your Guide to Effective Argument, Successful Analysis and Independent Study

Diana Hopkins and Tom ReidPbk | 344pp | 9781473997158 | 8/09/2018A$53.99 | NZ$67 | SAGE Publications Ltd

This is your complete guide to acing your assignments and getting the most out of your time at university. Packed with tips, tools and a digital companion loaded with real-life examples. This text is specifically designed to show you where your strengths are and what you need to work on, so you get a practice plan that is perfect for your needs. It then arms you with the principles and practice to get ahead in your academic writing, presentations and group work.

The Academic Skills Handbook: Your Guide to Success in Writing, Thinking and Communicating at University

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Sara Efrat Efron and Ruth RavidPbk | 298pp | 9781462536894 | 1/12/2018A$68 | NZ$79 | The Guilford Press

This accessible text provides a roadmap for producing a high-quality literature review - an integral part of a successful thesis, dissertation, term paper, or grant proposal. Each step of searching for, evaluating, analysing, and synthesising prior studies is clearly explained and accompanied by user-friendly suggestions, organisational tips, vignettes and examples of student work. Also featured are excerpts from peer-reviewed quantitative, qualitative, and mixed methods articles.

Writing the Literature Review: A Practical Guide

Wendy Laura BelcherPbk | 368pp | 9780226499918 | 1/03/2019A$109 | NZ$129 | University of Chicago Press

"Wow. No one ever told me this!" Wendy Laura Belcher has heard this countless times throughout her years of teaching. Scholars know they must publish, but few have been told how to do so. So Belcher made it her mission to demystify the writing process. The result was Writing Your Journal Article in Twelve Weeks, which takes this overwhelming task and breaks it into small, manageable steps. For the past decade, this guide has been the go-to source for those creating articles for peer-reviewed journals.

Writing Your Journal Article in Twelve Weeks: A Guide to Academic Publishing Success 2ed

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Paul MacRaePbk | 400pp | 9781554814718 | 15/03/2019A$74.99 | NZ$84.99 | Broadview Press

Straightforward, practical, and focused on realistic examples, Business and Professional Writing: A Basic Guide is an introduction to the fundamentals of professional writing. The text emphasises clarity, conciseness, and plain language. Guidelines and templates for business correspondence, formal and informal reports, brochures and press releases, and oral presentations are included. Exercises guide readers through the process of creating and revising each genre, and helpful tips, reminders, and suggested resources beyond the book are provided throughout.

Business and Professional Writing: A Basic Guide 2ed

Janet Burroway, Elizabeth Stuckey-French and Ned Stuckey-FrenchPbk | 240pp | 9780226616698 | 19/03/2019A$43.99 | NZ$52.99 | University of Chicago Press

This new edition continues to provide advice that is practical, comprehensive, and flexible. Burroway’s tone is personal and nonprescriptive, welcoming learning writers into the community of practiced storytellers. Moving from freewriting to final revision, the book addresses “showing not telling,” characterisation, dialogue, atmosphere, plot, imagery, and point of view. It includes new topics and writing prompts, and each chapter now ends with a list of recommended readings that exemplify the craft elements discussed, allowing for further study.

Writing Fiction: A Guide to Narrative Craft 10ed

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WRITING SKILLS

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