Toddle email marketing for Hotels

35
Increased ROI with Email Marketing 10 Point Checklist for Hotels Alan O’Rourke

description

Toddle.com email marketing for hotels presented at the Hotel Website Marketing Conference in Dublin. Comment at www.hotelwebsitemarketing.com/blog

Transcript of Toddle email marketing for Hotels

Page 1: Toddle email marketing for Hotels

Increased ROI with Email Marketing10 Point Checklist for Hotels

Alan O’Rourke

Page 2: Toddle email marketing for Hotels

of 35Screen 2

Page 3: Toddle email marketing for Hotels

Capturing Subscribers EVERYWHERE?

of 35Screen 3

01.

Alan O’Rourke

Page 4: Toddle email marketing for Hotels

of 35Screen 4

Page 5: Toddle email marketing for Hotels

of 35Screen 5

Page 6: Toddle email marketing for Hotels

of 35Screen 6

Page 7: Toddle email marketing for Hotels

Asked for permission

of 35Screen 7

02.

Alan O’Rourke

Page 8: Toddle email marketing for Hotels

Remembered the wife!

of 35Screen 8

03.

Alan O’Rourke

Page 9: Toddle email marketing for Hotels

Segmented subscribers

of 35Screen 9

04.

Alan O’Rourke

Page 10: Toddle email marketing for Hotels

Told them you are not dead

of 35Screen 10

05.

Alan O’Rourke

Page 11: Toddle email marketing for Hotels
Page 12: Toddle email marketing for Hotels

Screen 19 of 35Toddle.com

Page 13: Toddle email marketing for Hotels
Page 14: Toddle email marketing for Hotels
Page 15: Toddle email marketing for Hotels

Screen 2 of 29

Page 16: Toddle email marketing for Hotels
Page 17: Toddle email marketing for Hotels

Screen 2 of 29

Page 18: Toddle email marketing for Hotels

Short & sweet

Screen 2 of 29

Page 19: Toddle email marketing for Hotels

Made a targeted offer

of 35Screen 19

07.

Alan O’Rourke

Page 20: Toddle email marketing for Hotels
Page 21: Toddle email marketing for Hotels
Page 22: Toddle email marketing for Hotels
Page 23: Toddle email marketing for Hotels

of 35Screen 23“Hotels in Dublin”

Alan O’Rourke

Day

Week

Page 24: Toddle email marketing for Hotels

Automated your marketing

of 35Screen 24

06.

Alan O’Rourke

Page 25: Toddle email marketing for Hotels

Up sold a customer

of 35Screen 25

08.

Alan O’Rourke

Page 26: Toddle email marketing for Hotels

of 35Screen 26

Page 27: Toddle email marketing for Hotels

Tracked ROI

of 35Screen 27

09.

Alan O’Rourke

Page 28: Toddle email marketing for Hotels
Page 29: Toddle email marketing for Hotels

of 35Screen 29

Alan O’Rourke

Toddle.com

Newsweaver.com

Group-mail.com

Spinnaker Pro

Campaign Monitor

MailChimp

Vertical Response

Constant Contact

iContact

Reviews at EmailNewsletterReview.com

Page 30: Toddle email marketing for Hotels

Made improvements on next months campaign

of 35Screen 30

10.

Alan O’Rourke

Page 31: Toddle email marketing for Hotels
Page 32: Toddle email marketing for Hotels
Page 33: Toddle email marketing for Hotels
Page 34: Toddle email marketing for Hotels
Page 35: Toddle email marketing for Hotels

Download & Print www.toddle.com/stuff

of 35Screen 35

Alan O’Rourke

@alanorourke

www.linkedin.com/in/spoiltchild

Toddle.com/stuff

www.facebook.com/ORourke.Alan