Todd Janzen - Farmer Co-ops Conference · Created with Haiku Deck. Information, including a...

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Todd Janzen JanzenAgLaw.com @JanzenLaw [email protected] Presentation to Farm Cooperative Conference, Nov. 6, 2015

Transcript of Todd Janzen - Farmer Co-ops Conference · Created with Haiku Deck. Information, including a...

Page 1: Todd Janzen - Farmer Co-ops Conference · Created with Haiku Deck. Information, including a formula, pattern, compilation, program, device, method, technique, or process, that: (i)

Todd JanzenJanzenAgLaw.com

@[email protected]

Presentation to Farm Cooperative Conference, Nov. 6, 2015

Page 2: Todd Janzen - Farmer Co-ops Conference · Created with Haiku Deck. Information, including a formula, pattern, compilation, program, device, method, technique, or process, that: (i)
Page 3: Todd Janzen - Farmer Co-ops Conference · Created with Haiku Deck. Information, including a formula, pattern, compilation, program, device, method, technique, or process, that: (i)

•Yield, hybrid, soil •Farming methodsAgronomic

•RPM, speed, fuel gph•DiagnosticsMachine

•Precipitation, wind•ClimateWeather

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Page 5: Todd Janzen - Farmer Co-ops Conference · Created with Haiku Deck. Information, including a formula, pattern, compilation, program, device, method, technique, or process, that: (i)
Page 6: Todd Janzen - Farmer Co-ops Conference · Created with Haiku Deck. Information, including a formula, pattern, compilation, program, device, method, technique, or process, that: (i)

PatentNo

Copyright ©Probably Not

Trademarks No

Trade Secrets

Maybe

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Photo by Wesley Fryer - Creative Commons Attribution-ShareAlike License https://www.flickr.com/photos/31442459@N00 Created with Haiku Deck

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Photo by Charles & Hudson - Creative Commons Attribution-ShareAlike License https://www.flickr.com/photos/34383603@N03 Created with Haiku Deck

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Photo by rishibando - Creative Commons Attribution-NonCommercial License https://www.flickr.com/photos/27590002@N04 Created with Haiku Deck

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Photo by slworking2 - Creative Commons Attribution-NonCommercial-ShareAlike License https://www.flickr.com/photos/18548283@N00 Created with Haiku Deck

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Photo by slworking2 - Creative Commons Attribution-NonCommercial-ShareAlike License https://www.flickr.com/photos/18548283@N00 Created with Haiku Deck

Information, including a formula, pattern, compilation, program, device, method, technique, or process, that:

(i) derives independent economic value, actual or potential, from not being generally known to, and not being readily ascertainable by proper means by, other persons who can obtain economic value from its disclosure or use, and

(ii) is the subject of efforts that are reasonable under the circumstances to maintain its secrecy.

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Photo by slworking2 - Creative Commons Attribution-NonCommercial-ShareAlike License https://www.flickr.com/photos/18548283@N00 Created with Haiku Deck

Information, including a formula, pattern, compilation, program, device, method, technique, or process, that:

(i) derives independent economic value, actual or potential, from not being generally known to, and not being readily ascertainable by proper means by, other persons who can obtain economic value from its disclosure or use, and

(ii) is the subject of efforts that are reasonable under the circumstances to maintain its secrecy.

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If farm data contains valuable trade secrets

then we need to treat farm data that way.

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Privacy and Security Principles for Farm Data

TransparencyNoticeControlDefining key termsChoicePortabilityUnlawful activitiesOwnership

www.fb.org

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Privacy and Security Principles for Farm Data:

› Default: The farmer owns.

› But if other interested parties, the farmer and other parties must get together and decide.

› The owner should be the one who contracts with ATP.

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Scenario 1 Leased field fertilized

at request of farmer (tenant).

Landowner calls and wants the fertilization data.

Does the coop have a duty to provide it landowner?

Scenario 2 Coop maintains

digital records of pesticide applications for all farms in the county.

Pesticide manufacturer asks coop for the data.

Does Coop comply?

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If co-op does the work, does the co-op own the data the work generates?

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If co-op does the work, does the co-op own the data the work generates?

Is the work the co-op’s trade secret?

Information, including a formula, pattern, method, technique, or process, that derives independent economic value from not being generally known and not readily ascertainable

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Address farm data issues in agreements with farmers.1. Define what farm data is.2. Establish who owns farm data.3. Explain each party’s rights to use and

exclude others from using farm data.

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Contracts should address farm data: Ownership Privacy Transfer RetentionLoss Accuracy

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What information is being collected?

What control do I have after information is transferred?

With whom is my information shared?

Will the provider notify me if policies change?

Can I delete or remove my data?

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Treat farm data like a trade secret Address farm data in custom applicator

agreements

Photo: @TheChadColby

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Plews Shadley Racher & Braun LLP, 1346 N. Delaware St., Indianapolis IN 46202www.psrb.com

Ag Tech Blog: JanzenAgLaw.com

Twitter: @JanzenLawPhone: 317.637.0700Email: [email protected]