Tobacco Market in Saudi Arabia 2015-2019

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Tobacco Market in Saudi Arabia 2015-2019

The report discusses the following in-depth:

• Market Size and Forecast

• Market Segmentation

• Buying Criteria

• Vendor Landscape

• Business Segmentation

• Geographical Segmentation

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Key Trends

Technavio’s Senior Analyst says, “Growth in the Saudi Arabia tobacco market is driven mainly by high demand and high disposable income. Another major driver contributing toward the growth of the market is the high smoking prevalence among young people and particularly female smokers.”

• Tobacco comprises four major products: cigarettes, cigars, smoking tobacco, and smokeless tobacco. Rising smoking prevalence coupled with the growing disposable income and an increase in the number of female smokers fuels the growth of the tobacco market in Saudi Arabia.

• Technavio's analysts forecast the tobacco market in Saudi Arabia to grow at a CAGR of 4.50% over the period 2014-2019.

• Understanding the key drivers influencing the market

• Understanding the challenges faced by the market

• Activities of various stakeholders involved

• Key focus areas for the vendors

• Major trends that will shape the future of this market

• Vendor landscape and trajectory of the market

• Conclusion

Scope of The Report

A detailed analysis of each market driver, challenge

and trend isavailable in our report:

Tobacco Market in Saudi Arabia 2015-2019

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Vendors

To understand the vendor landscape and

for a full list of vendors view our report:

Tobacco Market in Saudi Arabia 2015-2019

British American Tobacco

Imperial Tobacco

Philip Morris International

British American Tobacco was established in 1902 and is headquartered in London, UK. The company is a global market leader with a strong brand image in the international tobacco market.

Imperial Tobacco was established in 1901 and is headquartered in Bristol, England, UK. It is an international FMCG company and operates through two segments namely the Tobacco segment and the Logistics segment.

Philip Morris International was founded in 1847 and is headquartered in New York, US. It is one of the world's largest tobacco manufacturing and selling companies with more than 150 distinct brands and 1,900 variants in its brand portfolio.

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Market Landscape• Saudi Arabia had almost no restrictions against smoking in the past.

• But for many years now, the Government of Saudi Arabia has been trying to restrict tobacco usage by launching anti-smoking campaigns, targeting the public and young people in particular.

• This has taken the form of a ban on selling tobacco to those under the age of 18 and a ban on smoking in most indoor public places, including government facilities, airports, supermarkets, and shopping malls.

• The ban also prohibits the smoking of hookahs in public places, selling tobacco to anyone under 18, and smoking in all tourism facilities.

• Nonetheless, the majority of this legislation has proven ineffective due to illegal trafficking, a lack of enforcement of the minimum age requirement, and a lack of retaliation on smokers in public places.

• These factors have been responsible for the sales growth of tobacco, which is expected to continue over the forecast period.

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Key Buying Criteria Parameter Details

Availability Cigarettes should be easily available at retail stores and other outlets

Brand Cigarette brands options available at buying place

Cost-effectiveness Vendors should provide cigarettes at affordable prices

Flavor Various flavored cigarettes offered by the manufacturers

Quality The quality of the cigarettes should live up to end-users' expectations

• Growth Forecasts?

• Market Analysis?

• Revenue Forecasts?

• Regional and Country level Analysis?

• Competitive Structure?

• Emerging Trends?

• Vendor Landscape?

• Other?

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