Tips for User Friendly E-commerce Website Design

A website with a perfect blend of design and programming can surely prove fruitful to the business. There is no doubt that the world of e-commerce is growing at a pace of geometric progression. All the industries and businesses are gradually shifting to online dealings. There has been a paradigm shift in the way businesses function.

Having an easy to navigate and function; aesthetically beautifully and SEO optimized ecommerce portal can help in dealing with the increasing levels of competition in the market. It will not only attract more customers but will also hold their interest for long thereby helping in cracking various deals. Making the whole process of online shopping easy and comfortable is must for the survival. The more user friendly the site, the more are the gains. Here is how you can have a user friendly design for your site.

Simple and Sorted LayoutA simple and clearly designed layout not only helps in navigating the site effortlessly but also gives a pleasant feel to the eyes. An overloaded site gives a messy and untidy look. So always keep the layout simplified. Do not fill it with unnecessary information and details. You need to play smart with what you wish to put up there. Think from the visitor’s point of view and then design it!!!!

Easy NavigationEcommerce sites have so much to offer so it’s obvious to have many categories followed by many sub categories and so on and so forth. But planning these categories the right way can make the experience of browsing through all these levels an easy and informative process. It should

help the consumer find what he is looking for smoothly otherwise it can lead to severe disappointment.

Swift SpeedThe speed with which the site loads have a major role to play. If it takes too long, then it is confirmed that the customer is going to switch over to other options. Do not use flash as it takes too long to get downloaded. HTML and CSS can help you reduce the waiting and convert visitors to customers.

Product Details and ImagesThe more authentic and clear are the details and the pictures; the batter is the shopping experience of the consumers. An option to zoom can provide a closer view of the product. All this helps the visitor gain more and more information about the product to satisfy and clarify his doubts.

Option to SearchThe search bar should be well placed. The visitor should be able to search whatever he has been looking for. Ensure you have the auto-complete function included on your site. The search should deliver related results. Remember no customer likes to see “No results found”. There can be nothing more frustrating than finding zero results for your search.

Smooth CheckoutEnsure that the process to check out is easy and not cumbersome. Once the purchase has been made, visitor wishes to have a quick check out. So make it a simplified process.

Incorporating all the above mentioned tips can surely make your ecommerce website user friendly and you can easily earn big numbers without investing anything extra. You just need to assemble things the right way.

Summary:Having a user friendly ecommerce website design is a sure shot formula to survive in the competitive market. An easy to navigate and smooth to load website with a simple and clear layout helps the consumer easily look what he needs. Make sure the search bar is easy to spot and the product details and images are well laid out. All these tips not only make the site easy to operate but can also increase the profits without spending any extra penny.