TipsforRecruitingNew Volunteers

AliceBrzovicSocietyforTechnicalCommunication(STC)

July22,2016

WhatPeopleWantfromSTCCommunities

Resource ExperienceExperience

Jobs

CommunityCommunity

NetworkNetworking

HowVolunteerRecruitmentWorkswithOurMarketingCycle

Plan

Promote

Engage

Recruit

StagesofVolunteerCommitment

Need Volunteer LifeHappens Return

OverviewofSTCSanDiegoVolunteerRecruitingsince2013

OverviewofSTCSanDiegoVolunteerRecruitingsince2013• In2013,STCSanDiegowasdesperateforvolunteers• In2014,werecruited2newvolunteers• In2015,werecruited2newvolunteers• In2016,werecruited5newvolunteers• Halfofournewvolunteersareunder40yearsofage

TipsforRecruitingVolunteers

Shutterstock

Askforhelp

www.flicker.com/photos/andjohan

Askforhelp

www.flicker.com/photos/andjohan

• Displayhelpwantedsignonwebsite• Askyournetwork• Usethebullypulpit• Bespecific

Haveajobsearchprogressionforstudents

Changemeetinglocations

Changemeetinglocations

Havepubsocialnights

AskfortestimonialsAjobwasreferredtomebyafellowatourSTCchapterwhoworksatQualcomm.ImightnothaveappliedforaQjobbecauseIbelievedQtobeaFrameMaker shop,andIdidnotknowFrameMaker atthetime.HesaidthatitwasaspecialassignmentandthatIcouldprobablyhandleit.ItturnsoutthatIhandledthecontractpositionandeventuallygothired!AndalthoughmygroupdoesnotuseFrameMaker alot,IhavelearnedhowtoeditandpublishdocsinFM.Soallisgood!

- DJTowne,ImmediatePastPresidentandTreasurer

I’vefoundallmyworkpositionsandtechcomm educationoverthelast20+yearsthroughSTCcontacts,mostoftheminSanDiego.Whatagreatresource.

- JeanFemia

StartacompanypageonLinkedIn

AdvertiseonVolunteerMatch.org

AdvertiseonVolunteerMatch.org

Reducevolunteerworkload

Shutterstock,EverettCollection

Reducevolunteerworkload

• Limitvolunteertimeto1hourperweekorless• Have2ormorepeopleshareaposition• Documentprocesses• Turn1positioninto2ormorepositions

Shutterstock,EverettCollection

Say“thankyou”

Say“thankyou”

• Acknowledgeeveryvolunteerateveryevent• Haveavolunteerappreciationdinner• Recognizevolunteerswithawards• Sharevolunteerrecognitionwithemployers

HaveFun

FunnyThingsImprov Group

References

https://www.flickr.com/photos/gottgraphicsdesign/5863884809/

References

https://www.flickr.com/photos/gottgraphicsdesign/5863884809/

• Brinkerhoff,PeterC.,Generations:thechallengeofalifetimeforyournonprofit, 2007• Chute,James,AttendanceDownatTopCulturalInstitutions:manyaredevelopingstrategiestoattractnewaudiences, SanDiegoUnion-Tribune,http://www.sandiegouniontribune.com/news/2015/oct/24/state-of-arts-san-diego-attendance-numbers/• Esposito,Timothy,SharingAwardRecognition,http://www.cac-stc.org/sharing-award-recognition/• Yudkin,Marcia,MarketingforIntroverts,http://www.yudkin.com/introverts.htm

ContactInformation

AliceBrzovicalice (at)writeforsmallbusiness.comhttps://www.linkedin.com/in/alicebrzovichttps://slideshare.net/alicebrz@write4smallbiz

STCSanDiegohttp://www.stc-sd.org@STCSoCal