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Tips and advice to Make Your Real Estate Web Site Profitable
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Transcript of Tips and advice to Make Your Real Estate Web Site Profitable
I'm currently trying to find a realtor and I'm astonished at how poor their web presence is.
They largely consist of self congratulatory spiel with no focus on what I need. I mean, I'm about in the market to spend 500k and there's very few from their sites that would give me confidence.
What Do You Need?
Profitable
Front-End Friendly
Back-End Option
Agent Integration
Drip Marketing
User Friendly
Did You Know?
Typical Internet Home-Buyer Spends 8 to 12 Weeks looking.
Will visit 5 different Company web sites
Complete 3 inquiry forms (lead forms)
Did You Know?
92% Said agent response time is important.
48% of internet buyer submission’s said they never heard from anyone.
Did You Know?
75% of the internet buyer submission's said it took over 24 hours for someone to get back to them.
Did You Know?
According to a California Association of REALTORS® study, 50% of buyers said speed of response was important.
Good Content – “Sticky!”• How to Videos• Top 10 Lists – “Do’s and Don’ts”• Frequently Asked Questions• Neighborhood Videos• Community Events Calendar• Community Events – Photos, Videos• Links to Schools• Links to Local Information• Good Books to Read
Make Sure You Can “Customize” Your Web Site!