Tipping Point leadership (CMO).ppt
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Transcript of Tipping Point leadership (CMO).ppt
Tipping Point leadership W.Chan Kim and Renee Mauborgne
Harvard business review
Presented by M Harry Saputra
Hurdles for high performance
Addiction to the Status quo
Limited Resources (Sumber Daya terbatas)
Opposition from powerful vested interests(Pertentangan karena Kepentingan tertentu)
10:00am
11:00am
1:00pm
2:00pm
Demotivated Employees (Kehilangan Motivasi)
Status Quo
Limited Resourc
es
Opposition from powerful vested interests
Demotivated Employees
Four Steps to the Tipping Point
1. Put Managers face-to-face with problems and customers.
2. Find new ways to communicate
1. Focus on the hot spots 2. Bargain with partner
organization 1. Put the stage lights on and frame the challenge to match the organization’s various level
1. Identify and Silence Internal opponents
2. Isolate external ones
Break through the cognitive hurdle
To make a compelling case for change