Time and audience factors.
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Due to the pressure of deadline, the journalist also needs to include a combination of multimedia tools Time:
Transcript of Time and audience factors.
Due to the pressure of deadline, the journalist also needs to include a combination of
multimedia tools
Time:
For example, The New York Times published articles on China’s straddling bus, on a test run, float above the streets included two videos
Picture
Provide more than one hyperlink to let the reader gain more information
Who is your
Audience ?
From youngest to oldest
Different news angle will target on different audiences
Teenagers Likes to read or watch video about Pokémon Go
BUT Older generation
Likes to read health news article such as cancer article
For example: The Star online news
The teenagers are interested to read this article because they are playing Pokémon Go.
• For older generation, they like to read health article
• For example, NBC news publishes article about cases of aggressive prostate cancer on the rise, research finds.
They are willing to spend their time to read this article because older
generation start to concern about their health circumstance.
Older generation want to know the statistics:
The metastatic prostate
cancer starts to spread in
our body is nearly aged
55 to 69.
Prostate cancer is
showing up in 240, 000
U.S. men every year.
Kill about 30,000 a year.
