advertising

Tim Fening513.886.3756

Ethicon Endo-Surgery/ BariatricEdgeReferring Physicians Outreach Suite of Tools2005 Rx Club Award—Silver

Tim Fening 513.886.3756

Ethicon Endo-Surgery/ BariatricEdgeProfessional journal ads (launch)2005 Rx Club Award

Concept: “Moment in the Sun”

Tim Fening 513.886.3756

BariatricEdgeCoffee table book (launch)2005 Rx Club Award

Concept: “Moment in the Sun”

Tim Fening 513.886.3756

Ethicon Endo-Surgery/ BariatricEdgeCorporate print ads2006 Rx Club Award

Concept: “Timeline”

Tim Fening 513.886.3756

Ethicon Endo-Surgery/ BariatricEdgeCustomer print ads2006 Rx Club Award

Concept: “Timeline”

Tim Fening 513.886.3756

Ethicon Endo-Surgery/ BariatricEdgeConsumer TV spots

Concept: “Timeline”

Tim Fening 513.886.3756

Ethicon Endo-Surgery/ BariatricEdgebariatricedge.com re-designed website

Home page featuring “Voices of Experience”

Truth or Myth sub-page

Bypass vs. Band comparison

Expected weight loss vs. Band

Tim Fening 513.886.3756

Ethicon Endo-Surgery/ BariatricEdgeCampaign overview

E-mail campaignTV spots

Outdoor

Direct mail

Consumer print ads

BariatricEdge.com website

Online media

Tim Fening 513.886.3756

Ethicon Endo-Surgery/ Echelon 60Branding and Journal ads for new product launch

Concept: “The Art of Engineering”

Tim Fening 513.886.3756

Ethicon Endo-Surgery/ Echelon 60Sales materials for new product launch

Concept: “The Art of Engineering”

Tim Fening 513.886.3756

Ethicon Endo-Surgery/ Echelon 60Sales materials for new product launch2005 Rx Club Award Winner

Concept: “The Art of Engineering”

Tim Fening 513.886.3756

Ethicon Endo-Surgery/ BasxSales sheet for new product launch2007 Rx Club Award Winner

Tim Fening 513.886.3756

P&G Pharmaceuticals/Macrobid<1% side effects campaign

Direct mail cover inside spread

journal ad

Tim Fening 513.886.3756

Direct mail cover inside spread

P&G Pharmaceuticals/Macrobid<1% side effects campaign

Tim Fening 513.886.3756

Tim Fening 513.886.3756

“Dr. Max”—a caricature of the doctor who prescribes heavy fluoroquinolones for urinary tract infectionswhen Macrobid is ideal.

P&G Pharmaceuticals/MacrobidResistance campaignP&G Healthcare’s “People’s Choice” Award

P&G PharmaceuticalsSharing their Consumer Researchwith Hospital Management to open doors for sales force.

Tim Fening 513.886.3756

XanodyneBranded ad campaign for OTC product

Tim Fening 513.886.3756

Ethicon Endo-Surgery/MammotomeBranded sales and conference materials

Tim Fening 513.886.3756