Tijuana2012 english

T I J U A N A20124th. National Meeting

Skyscrapercity México

November 2, 3 & 4th

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Index

4th. National Meeting SSC México

T I J U A N A2012

Tijuana city's motto is:“Here begins the homeland”

I. Candidacy's image?Logo. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 3

II. Knowing our city?Our City . . . . . . . . . . . . . . . . . . . . . . . . . . . . 4?Our Culture . . . . . . . . . . . . . . . . . . . . . . . . . 7?Our Gastronomy. . . . . . . . . . . . . . . . . . . . . . 8?Our Roads . . . . . . . . . . . . . . . . . . . . . . . . . . 9?Our Nightlife . . . . . . . . . . . . . . . . . . . . . . . 10

III. Logistics?Hotel and trasportation . . . . . . . . . . . . . . . . 12?Promos . . . . . . . . . . . . . . . . . . . . . . . . . . . . 13

IV. Schedule. . . . . . . . . . . . . . . . . . . . . . . . . . 14

V. Meeting?Chinese Food . . . . . . . . . . . . . . . . . . . . . . . . . . 15?Zona Este . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 16?Zona Norte, Downtown & 6th. Ave. . . . . . . . . . 17?”Bol Corona” . . . . . . . . . . . . . . . . . . . . . . . . . . 18?”Sabor a mi”. . . . . . . . . . . . . . . . . . . . . . . . . . . 19?Zona del Río. . . . . . . . . . . . . . . . . . . . . . . . . . . 20?Agua Caliente Blvd. & Chapultepec Division . 21?”Restaurant Caesar’s” . . . . . . . . . . . . . . . . . . . 22?Scenic Road . . . . . . . . . . . . . . . . . . . . . . . . . . . 23?Tijuana Beach . . . . . . . . . . . . . . . . . . . . . . . . . 24?”Tacos el Franc” . . . . . . . . . . . . . . . . . . . . . . . . 25?”Caliente” Casino . . . . . . . . . . . . . . . . . . . . . . 26?”TroBAR” . . . . . . . . . . . . . . . . . . . . . . . . . . . . 27?”El Mazateño” . . . . . . . . . . . . . . . . . . . . . . . . . 28?High Performance Sports Center . . . . . . . . . . . 29?Wine Country. . . . . . . . . . . . . . . . . . . . . . . . . . 30?Puerto Nuevo . . . . . . . . . . . . . . . . . . . . . . . . . . 31

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LogoT I J U A N A

2012

The famous cocktail “Margarita”was named that way in honor to

Rita Hayworth, who was a great Hollywoodactress and her talent was discovered in Tijuana

Two of the distinctives that distinguish our city are the minaret of the ancient “AguaCaliente” Casino and the “cebra style” painted donkeys of the Revolution Avenue.

The minaret, anarab-spanish style chimney that belonged to the complex of the “AguaCaliente” Casino, where showbiz personalities and the north american mafia gathered during the prohibition era in the other side of the border, is one of the most distinctive constructions in the city, and it's the one that gives the color to our logo.

The black color of the superior ironwork and the nuance of blue, aqua and mustard tiling which adorn the minaret are now part of the color that we want to give to Tijuana's image as venue of the fourth national meeting of SSC Mexico.

Tijuana has been traditionaly touristic, becoming at some point the most visited city in the world, and Revolution Ave. fervently lived the furor of that turistic boom. Photographers had problems to take good pictures of the donkeys pulling carts with the tourists as background, because the donkey, being white, was lost in frecuently in the picture. One time, a photographer that visited San Diego's Zoo and noticing that the cebras did out well in his photos, decided to paint his donkey as a cebra and this way, the tradition began.

The donkey painted as a cebra is a tradition in Tijuana, and as such tradition, we adopted it as figure in the logo.

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Our City

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T I J U A N A2012

Tijuana city is considered the mostdynamic border city in the world

reaching 40 million crossings per year

Tijuana is one of the most important cities in Mexico, largely because of its border, which is the busiest in the world. Between its visitors excel the great number of Americans, and adding all the great number of tourist from all over the world, they are the responsibles of the variety of tourist, commercial, and recreational attractions of the city. This unique city, is internationally known as “The most visited border of the world” and invites us to join and discover its wide variety of attractions and activities.

Tijuana is an extraordinary place where different cultures gather to create a unique atmosphere and rich in history, that offers an amazing architecture and a population with marked phenomena of conurbation and transculturation, which brings to the city a very cosmopolitan profile. Also, Tijuana has been historically linked to the American economy, traditions, and culture through its neighbor city… San Diego. Thereby, Tijuana is a city which offers the tourist the feeling of getting immersed in two different cultures at the same time: Mexican and American, and maybe, it's in Revolution Avenue where you'll be able to appreciate easier the authentic heart of Tijuana, and the real materialization of this hybrid resulting from the mixing of this two cultures.

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Our City

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T I J U A N A2012

“La Ballena” Bar in Tijuana,had the largest bar in the world,

and there were the beer mugswinnowed by the polished bar cover

Tijuana's weather is considered as Mediterranean and oscillates at an average of 70 Farenheit. In recent years, Tijuana has become a demographic phenomenon of astonishing profiles thanks to the strong migration flows coming from the interior of the country adding to the natural growing of the city; all those factors result in one of the highest population growths in Latin America. It's population already exceeds 2 million inhabitants, that places Tijuana among the biggest cities in the country, just behind Mexico City, Guadalajara, and Monterrey. Anually, more than 20 million tourists cross to Tijuana, which means an average of 60 thousand toursits crossing the border every day.

In little time, Tijuana has grown to become a dynamic city and in constant evolution, that has situated Tijuana as one of the most important and promising cities, not just in Mexico, but in all over the world as well. It's border city condition has made itself the obligatory step to lots of foreigners in search of the “american dream”. Besides the enviable and original architectonic beauty of the city, it also enjoys the fame of being a “boheme” city, and with a nonstop and wild nocturne life as well.

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Our City

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T I J U A N A2012

Bender, the bending robot in“Futurama” was manufactured in Tijuana

Tijuana has countless attractions for the tourist, such as: World-Class Restaurants, wild nightclubs, interesting museums, colorful handmade crafts, modern malls, beautiful golf courses, beaches, exciting bullfights, and frantic racing greyhounds as endless attractions that you won't find in any other city of Mexico.

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Our CultureT I J U A N A

2012

“Centro Cultural Tijuana” in 2010carried out almost 13,000

cultural activities

Tijuana is certainly a strategic city for the whole nation. The social and economic dynamic that emerges from its location, makes this border, a natural spot for artistic expression flourishing with singular characteristics.

Actually there's a flourishing of the pop-art in Tijuana, and they represent a big commitment by the culture institutions to boost and spread the artistic creation in all its disciplines.

Actually, there are numerous spots designed to the promotion of the culture and the arts, buildings and museums that stand at the architectural and functional forefrontthat have been consolidated as icons of the city because of their beauty.

“Centro Cultural Tijuana”, “MuseodelTrompo” and “La Casa de la Cultura” are just three examples of what the city has to offer to locals and tourists as well. Festivals like “Entijuanarte” award the city with its artistic expression in a multitudinous event attracting thousands of visitors every year.

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Our FoodT I J U A N A

2012

Over 90% of Mexican wines are producedin Baja California, almost every restaurant

in the city has a wide selection of wines

Tijuana is distinguished for its exquisite cuisine which applies the roots of the Mexican food with Mediterranean ingredients, which results in an interesting fusion for the culinary arts lovers, in recent years, it has received the name “ Baja Med”. The proximity with United States also causes the combination of their best ingredients to “Baja Med” cuisine, resulting in that Tijuana style, which also has a great influence of Italian, French, Chinese and Spanish gastronomy, making of Tijuana an amazing gourmet center.

Another attraction in the region are our wines, famous not only in Mexico, but in the whole world. “La Ruta Del Vino”, home of many of the best wines in America, it's at only an hour trip from Tijuana.

South of Rosarito, at Puerto Nuevo, you'll be able to taste the exquisite ”Puerto Nuevo” lobster, which is considered by many, as the best lobster you'll ever taste in your life.

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Our RoadsT I J U A N A

2012

The Integral Resurfacing Program in Tijuana(“PIRE” by its acronym in Spanish) rehabilitated

more than 3 million square meters of roads.

The city has had recently a very important renovation in its roads, having finished the most ambitious program of its type in all the country. The so-called “PIRE”, with a budget of 145million dollars rehabilitated 43 boulevards and 16 vial circuits of the city with hydraulic concrete in a process named “white topping”.

Tijuana roads have been example of transformation, and that's why this program has resulted very attractive to the authorities of many other cities in Mexico, because of the positive impact it has created here.

One of the roadways you'll surely visit will be the scenic road Tijuana-Ensenada, with lots of residential complexes and beautiful ocean view , it is one of the most shocking roads in Mexico.

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Our NightsT I J U A N A

2012

Tijuana once had the third best nightclubin the world: “La Oh!” Laser Club.

If it comes to nightlife, Tijuana is a true “mecca” and presumes to have the best entertainment centers, from live music bars to nightclubs and casinos that will make your night an unforgettable moment. Tons of these places are located at “Ave. Revolución”, which convert this street at nights a huge party that goes on till morning. Be part of this frenzy.

“Hipódromo Caliente” is an excellent option if you wish to know the best and biggest casino in Mexico. You'll be able to watch hound races, bet on your favorite team, play at the machines, play bingo or enjoy the live music at the fabulous bar in the complex.

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FlightT I J U A N A

2012

Tijuana's airport is the fourth most important in Mexico,and the only one in Latin America with regular flights to Asia.

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Hotel and transfersT I J U A N A

2012

The Grand Hotel Tijuana, built in 1982 has 28 floors and 101.1 meters of height,and the best of all is that you'll stay there.

According to our urban interests, there's no better staying choice than Grand Hotel Tijuana, with spectacular views of the city from the window of your room, inside a building that has been a landmark of the city for 3 decades.

$400.00Mexican PESOS(about $32 uds)

Per person per nightplus Tax and Tips,

on double occupancy

We are actually negotiating with a transportcompany to bring us the transfer to all the

scheduled places at a very accessible cost

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PromosT I J U A N A

2012

Tijuana is the world capital of the TV,In 2010, the city exported a grand total

of 27million TVs around the world.

T I J U A N A20124ta. Reunión Nacional

Skyscrapercity MéxicoTijuanaThe happiest place on earthT I J U A N A

20124ta. Reunión Nacional

Skyscrapercity México

12 l 13 l 14 de Octubre

Information booklet Sunday t-shirt Polo style t-shirt for Saturday

Staff members: Must645, Monos Tijuana, Chiko Elektriko, Dasan, Protteus, RodrigoTIJ, Anak-Tij, Rojo

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ItinerarioT I J U A N A

2012

80% of all the thermometers in the worldare manufactured in Tijuana.

Friday, November 2nd8:00 a Recepción en Aeropuerto e

13:00 instalación en Hotel Sede

14:30 Comida China

16:00 Zona Este

Blvr. Insurgentes

Museo del Trompo

WTC

CEART

Museo Ambar

Parque Morelos

19:30 Zona Norte y Calle 6ta.

21:30 Cena en Bol Corona

23:00 Llegada a Hotel Sede

Saturday, November 3rd8:00 Hotel Sede9:00 Desayuno en Sabor a Mi10:30 Zona del Río

Paseo de los HéroesPlaza RíoCecut / Tijuana InnovadoraFuturo ZócaloPaseo Centenario

13:30 Aguacaliente / Chapultepec14:30 Comida Restaurant Caesars16:00 Carretera Escénica

Real del MarEl MiradorCalafia

18:00 Playas de Tijuana19:00 Cena Tacos el Frank20:00 Casino Caliente22:00 TroBAR24:00 Llegada a Hotel Sede

Sunday, November 4th8:00 Hotel Sede

9:00 Desayuno en El Mazateño

10:00 Centro de Alto Rendimiento

12:00 Ruta del Vino

14:30 Comida en Puerto Nuevo

16:00 Camino a Tijuana

17:00 Despedida

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Chinese FoodT I J U A N A

2012

There are about 250 Chinese foodrestaurants in Tijuana, most of the

owners are from that distant country.

Chinese community in Tijuana is the second largest just behind the North American, with an estimate of 10,000 inhabitants.

It's common to find Chinese food restaurants through the city. On the main streets of the city, you'll always find lots of these restaurants, from buffets to a la carte food. Mandarin broth, Mongolia Chicken, Cantonese rice, spicy shrimp, these are just a few dishes of the wide selection found at the local restaurants.

It's well known the city of Mexicali has the best Chinese food in the region, but Tijuana has excellent oriental food too.

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Zona EsteT I J U A N A

2012

The Smart Road reduced the averagewaiting time at semaphores

from 10 minutes to 45 seconds.

The city has had a big urban development along the Tijuana River, and important projects are beginning toraise at the third section of the canalization.

We have Boulevard “Insurgentes”, with its smart roads, where in some certain momentsit becomes a 4 sense road, also paved with hydraulic concrete under the program “PIRE”.

“El Trompo”, an interactive museum dedicated to science and technology for children in Tijuana, their families, the visitors at the city.

There are also important constructions being developed, like the Arts State's Center (CEART), The World Trade Center Tijuana, “MacroPlaza”, and the Ambar Museum dedicated to prevention of narcotics.

All these projects are surrounded by the splendid view of the Morelos Park, the biggest park in the city.

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Zona Norte y Calle 6ta.T I J U A N A

2012

Hong Kong Bar at Tijuana hasan area of 2000 square meters.

Now we'll show you one of the most famous avenues in Tijuana… “La Coahuila”, located at “Zona Norte” and rivaled only by the red district in Amsterdam. There you will find several nightclubs receiving foreign and national visitors. One of the places with more affluence of tourists is the Hong Kong Bar, a three-story building and from street to street, with hundreds of exotic dancers, it's a place like no one other in the country.

Near the Zona Norte is “Avenida Revolución”, the main street at downtown, some time ago, it used to receive thousands of tourists daily. Nowadays, this area has suffered a transformation, becoming a space for the locals with several bars along the sixth avenue or “Calle Sexta” gaining a second life to this emblematic avenue.

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Bol CoronaT I J U A N A

2012

Bol Corona in Tijuana had in 1940the first automatic bowling alley in the country.

One of the classic places for eating burritos is Bol Corona.

The place has its origin in 1934 as a bowling alley, but since the 40's renovation its main attractive were their burritos, made with giant flour tortillas.

Despite of having suffered in 1990 a devastating fire in its main s u b s i d i a r y a t “ Av e n i d a Revolución”, it stayed in the heart o f t h e l o c a l s w i t h o t h e r subsidiaries that keep the flavor and tradition that has characterized this establishment.

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Sabor a miT I J U A N A

2012

There's a gastronomic district at Tijuanawith dozens of renowned restaurants i

one single zone.

In this, your table, we want to put for your delight endless recipes and flavors of the traditional Mexican Food, that today wait anxious to be tasted by you. All of them are fruits of our roots, culture and wit of our people.

Dear guest, for sure, many of them you may have already seen, maybe simpler, may fancier, today we wish you to enjoy them to the style and touch of us, Mexicans.

Each area in this restaurant is designed to evoke and rediscover our Mexican spirit.

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Zona del RíoT I J U A N A

2012

“Zona Rio” is the fourth most importantfinancial district in Mexico.

At “Zona Rio”, along “Paseo de los Heroes” Avenue are located the corporate offices of diverse institutions both domest ic and fore ign , bes ides commercial and touristic centers of the city. At this avenue is located the most popular mall in Tijuana: Plaza Rio Tijuana. We can also find the prestigious hotel Camino Real, offices like Edificio AXXA, the complex Centro Cultural Tijuana (CECUT), lots of subsidiaries of both national and foreign brands, such as Starbucks, Liverpool in its duty free concept, Applebee's.

You'll also find the most exclusive shops and businesses, such as restaurants, nightclubs, hospitals, hotels and malls.

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Blvr. Agua Caliente /Fracc. Chapultepec

T I J U A N A2012

Tijuana has a growthrhythm of 8 acres a day.

Most of the main height buildings of the city are l o c a t e d o n t h e B l v d . Aguacaliente, your hotel is located over this same Blvd.

Moving up the Avenue “ S o n o r a ” , h e a d i n g t o F r a c c i o n a m i e n t o Chapultepec, is one of the best panoramic views in the city.

Also, in Chapultepec, are located the best residencies in the city, so the visit to this place satisfies the interests of the meeting.

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Restaurant Caesar’sT I J U A N A

2012

A must to visit in Tijuana is the recently renewed resaturant of the Hotel Caesar's, where the famous salad was invented by Caesar Cardini, the most famous and popular mexican dish worldwide.

Recently, the family Plascencia has rescued this landmark which is a historic and gastronomic heritage for the city.

The famous Caesar's Salad has many versions about its history, but all of them coincide that it was made at our city at this famous restaurant.

It was stated in Paris that de Caesar Saladwas “ The greatest recipe that have been

originated in America in 50 years.

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Scenic RoadT I J U A N A

2012

The Road Tijuana-Ensenadahas over 16,000 lodging rooms.

The Scenic Road Tijuana-Ensenada, is one of the highways with better panoramic views in Mexico, is the axis of the urban-touristic corridor where is the b igges t dens i ty o f ho te l s and developments, as well as various establishments for turistic lodging, like RVcamps and hostels.

Among the services you can find along this Route, you'll find 4 golf courses: One at Tijuana (Real del Mar); One at Rosarito (BajaMar Golf Course); and two at Ensenada (Baja Country Club and BajaMar Oceanfront Golf Resort).

The main touristic activities at this zone of the Baja are activities such as the fishing, sailing regattas, surf, diving, and whale watching.

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Playas de TijuanaT I J U A N A

2012

The capacity of “La Plaza Monumentalde Tijuana” is of 22,000 people.

Playas de Tijuana, the place where Tijuana loses its name to become Pacific Ocean, is the most northwestern point in the country an LatinAmerica. It counts with several attractives, such as “La Monumental, the third largest bullring in the world and the only one located at the seashore, or complex condos like Park Towers, which consist in an on going project of 4 towers of 15 floors each one.

We also must include “El Malecon”, with 1200 meters length, it's the perfect scenario for artistic perfomances, and its also an oportunity for the locals to enjoy the beach from this double corridor, decorated with endemic vegetation, benches and lamps that harmonize to create a pleasant behavior.You can't lose a sunset at Playas de Tijuana, and contemplate the sun in a cloudy day, just to watch the moment when just one or two light beams sneak through the clouds offering a natural spectacle of singular beauty.

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Tacos El FrancT I J U A N A

2012

A true Mexican taco can be tastedonly in Mexico, not in a Taco Bell.

Since many years, the “Tacos al Pastor” at Tijuana became a huge boom between the people that looks for a good taco, mostly at night, either before the party or after, you can find tons of open spots, most of them remain open all the night till the morning waiting for those who come after their respective parties and delighting some really good tacos.

“Taqueria El Franc” located at Zona Rio, it's a really popular place for the nocturne commensals, because of the extremely good taste of their product.

Between the whispering of people and the sound of the knives hitting the wood, you'll be able to taste a good and wide menu of tacos, the tacos are made of : grilled beef, adobada, suadero, tripa (intestine) and cabeza (head), each taco served with sauce, avocado, coriander, onion, and beans, resulting in a taco ready to delight all your taste buds.

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Casino CalienteT I J U A N A

2012

The Casino Caliente has theonly hounds racetrack in Mexico.

Since the beginning of the past century, Tijuana was known for having a very luxurious casino full of elegance and glamour. Visited by great personalities, it quickly acquired fame and became an entertaiment center for those who were escaping from the Dry Law at United States.

The Casino Aguacaliente closed its doors in the 30's decade, but there's still remainings of what was the best casino in the country.

Nowadays you can reasemble the history of the city at the best and biggest casino in Mexico, it has many attractions, from hounds races to the book, from slotmachines to bingo.

It cant pass unnoticed the casino's bar, with live music at nights in a relaxing atmosphere under a glimmer of vivid colors.

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TroBART I J U A N A

2012

Located at the sixth floor, TroBAR has aprivileged view to Zona Rio, it will also

have it to the future “zocalo” of the city.

An intimate place, cozy, bohemian with nice music.

A new space in the city where you can listen the best trova music and different bands, as well the best wines and a wide menu of national and international drinks.

The atmosphere is ideal to enjoy in couple and pass a romantic night. You can also go with your friends and pass invaluable moments, enjoying the best view of the city right next to your table.That's how TroBAR is: A place of good music and better wines.

Come and know the place that will conquer your nights.

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El MazateñoT I J U A N A

2012

In Tijuana, one in every four peopleare estimated to be from Sinaloa,

those born in Tijuana are barely50% of the total population.

Located at Mesa de Otay near the Technological Institute of Tijuana (ITT), there's a place that is beleaguered by the lovers of the good eating, and it's because Tacos el Mazateño was considered by the Tourism and Conventions Committee in Tijuana (COTUCO) as one of the best places to enjoy a good taco in Tijuana. During the celebrations of the 120th anniversary of the foundation of Tijuana, These tacos occupied the place 13 out of 120 things you can do at the city.

You start with a seafood consommé that can heal even the worst hangover, with homemade toasts, and special sauces for seafood.

There's a saying in the city about tacos: “Taco que cierra no es taco” (Taco that closes isn't taco), and this can be better appreciated at this place, because the specialty of the house is the taco of spicy shrimp, you'll get a massive taco with about 15 spicy shrimps with a flavor you won't forget.

Other dishes and tacos highly recommended are the Marlin taco and the Shrimp Ceviche.

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High Performance Sports CenterT I J U A N A

2012

The final venue of the DivingWorld Series 2008 and 2012

was at the High PerformanceSports Center Tijuana(CAR).

The High Perfomanc Center (CAR) borns with an integral and innovative concept, counting with certified ans oficial spaces and with international standards that offer to the local, national, and international sports community an ideal place for development and sporting exchange of high level.

The “CAR” comes to be the solution to the needs of having worthy spaces, with the equipment, specific material and the best trainers to do the job focused in the obtaining of high perfomance skills.

You'll meet the most modern and functional sports complex in Latin America, with the latest technology and services, it has an olympic pool with observation chambers and a diving pit with the official measures endorsed by the FINA, dressing rooms, reception area, administrative areas, diverse areas dedicated to other sports, sport items and much more.

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Wine CountryT I J U A N A

2012

The Wine Country won the “W Distinctive”as the best touristic route in Mexico at 2011

The Wine Country offers the visitor a wide range of attractions and services that consist from the tiniest and most familiar wine houses, to big scale producers; from little country restaurants to the finest ones, as well as sites for camping, spas, artinsans markets, museums and even the remainings of an old “Misión”, “Bed & Breakfast” hotels, wine boutiques, art galeries, indigenous culture and natural sites.

The taste of the good Mexican wine borns in the soil of Valle de Guadalupe and its main attraction is making a tour to the wine houses and know the process of making of the best Mexican wines, gourmet wines or artisan wines, its your choice, besides enjoying an amazing view to the vineyards of Valle de Guadalupe.

Experience the tasting of wines at the houses, cellars and barrel rooms, and meet the owners of each wine company.Magic places, historic buildings and excellent wines create the best oenological tour here, at the Wine Country.

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Puerto NuevoT I J U A N A

2012

The “Puerto Nuevo” lobsters have tiny pincerscompared to the lobsters in any other place.

Puerto Nuevo, an ancient fisher town is actually on of the places that most presume its gastronomy in Baja California.

A simple establishment, an especial attention and over your table: “The best lobster of the world” accompanied by rice, beans, butter, red sauce, and delicious homemade flour tortillas can create a really unforgettable experience.

Just 25 miles from the international border, over the Scenic Road Tijuana-Ensenada is located this place wherethe tradition of the “Puerto Nuevo” lobster that has given intarnational fame to Baja California began.

Entire families go to Puerto Nuevo from Tijuana or Ensenada and don't care to wait over an hour to take a seat just to taste the lobster, right there at the seashore, looking to the Ocean.

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