Thumbs Up for Healthy Choices! Toolkit - Utah State University · Thumbs Up for Healthy Choices is...

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Thumbs Up for Healthy Choices! Toolkit Increasing visibility of healthy choices at Utah’s food pantries

Transcript of Thumbs Up for Healthy Choices! Toolkit - Utah State University · Thumbs Up for Healthy Choices is...

Page 1: Thumbs Up for Healthy Choices! Toolkit - Utah State University · Thumbs Up for Healthy Choices is designed to make nutritious foods stand out among the rest. Below you will find

ThumbsUpforHealthyChoices!

Toolkit

IncreasingvisibilityofhealthychoicesatUtah’sfoodpantries

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TableofContentsTableofContents...................................................................................................................2

Welcome&ProjectGoals.......................................................................................................3

PromotingNutritionattheFoodPantry:WhyDoesItMatter?...............................................4

HealthyFoodPantryAssessmentTool....................................................................................5

DefiningHealthyFoods..........................................................................................................5

NutritionCriteria....................................................................................................................6

ShelfTalkers...........................................................................................................................8

Posters...................................................................................................................................9

ShelfEducators......................................................................................................................9

RecipeCards&Sampling........................................................................................................9

PrepackagedRecipeBags......................................................................................................10

ClientInformationCards.......................................................................................................10

ProductPlacement................................................................................................................10

Food$ense(SNAP-Ed)andHealthDepartmentEducatorsContactInformation.....................12

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Welcome&ProjectGoalsWelcometotheThumbsUpforHealthyChoicesToolkit!Inthistoolkit,youwillfindtheinformationneededtosuccessfullyimplementthisprojectinyourlocalfoodpantry.Thegoaloftheprojectissimple:tomakehealthierchoicesmorevisibletopeoplereceivingfoodfromemergencyfoodsitessuchasfoodpantries.Weunderstandthatpeopleutilizingtheseserviceswillnotalwaysbeinaplacewherenutritiousfoodisapriorityforthem,andwerespectthat.However,ifpeopledesiretomakehealthierchoiceswewantittobeeasy.TheThumbsUpmaterialswillbeplacedinfrontoffooditemsthatfitspecificnutritionguidelines,whicharedefinedinthistoolkit,forahealthychoice.Thesefoodsincludeitemsthatarehighinfiber,vitamins,andminerals,andlowinaddedsugar,sodium,andsaturatedandtrans-fats.Thehealthychoiceguidelinesarebasedonthe“Foods2Encourage”programdevelopedbyFeedingAmerica,aswellasthecurrentDietaryGuidelinesforAmericans.Aspartofthetoolkityouwillreceiveshelftalkers,shelfeducators,posters,clientinformationcards,andrecipescards.Allthematerialscanbeadaptedtoavarietyoffoodpantrysettings.Weencourageyoutoexplorewhatoptionswillworkbestforyourpantryandclients.Youcanuseallofthetools,orsomeofthetoolsavailable,whateverworksbestforyourneeds.Throughoutthetoolkit,youwillfindtipsonhowtouseeachpieceoftheprojectindifferentsettings.ThumbsUpforHealthyChoiceswasdevelopedbytheUtahFood$ense(SNAP-Ed)program.ImplementationoftheprogramissupportedbytheFood$enseNutritionEducationAssistants(NEAs),andUtahDepartmentofHealth(UDOH)HealthEducators.Contactinformationforalloftheseorganizationsisattheendofthetoolkit.Wehopeyouareasexcitedaboutthisprojectasweare.Researchhasindicatedthatnudges,liketheThumbsUpshelftalkersandeducators,areeffectiveatencouragingpeopletomakehealthierchoicesinretailsettings,aswellasinfoodpantrysettings.WehopethatourworkcanhelpUtahnsmakehealthierchoicesthatimprovequalityoflifeforthemselvesandtheirfamilies.HappyNudging!CaseyCoombs,MS,RD,CDUtahFood$enseAssistantDirectorNDFSExtensionProgramUtahStateUniversityCasey.coombs@usu.edu435-797-3725

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PromotingNutritionattheFoodPantry:WhyDoesItMatter?Asyoumaybeaware,therehasbeenashiftintheroleoffoodpantriesformanylow-incomeAmericans.Historically,foodpantrieswereusedasashort-termsourceoffoodduringdiresituations.Clientsutilizedpantriesforshortperiodsduringemergenciessuchasatemporarylossofemployment,oranunforeseenexpense.Pantrieswouldservetheclientsforafewweeks,oracoupleofmonths.Currently,foodpantriesareusedbymanyasalonger-termstrategytofoodsecurity.Manyindividualsandfamiliesrelyonthefoodreceivedfrompantriesformonthsorevenyears.Thislonger-termrelianceonfoodpantriesmakeitessentialthatclientshaveaccesstohealthychoicesthatareappealingandvisible.Theshelftalkers,educators,andrecipesareagreatwaytoletyourclientsknowwhichfoodswillhelpthemandtheirfamiliesimprovetheirhealththroughnutrition.Individualsandfamiliesthatarefoodinsecurearesignificantlymorelikelytostrugglewithobesityandrelatedchronicdiseasesincludingheartdisease,typeIIdiabetes,andcertaintypesofcancer.Childrenwhoareraisedinafoodinsecureenvironmentarealsoatanincreasedriskofbeingobeseasanadult.Whilealackoffoodiscertainlyonecontributingfactortotheseincreasedrisks,lackofnourishingfoodsalsoplaysanimportantrole.Familiesandindividualswhoutilizefoodpantriesshouldhaveaccesstofoodsthatwillbothfilltheirbellies,andnourishtheirbodies.Thereisalsoamisconceptionthathealthyfoodsareonlyavailabletopeopleofthemiddleandupperclasses.Webelievethateveryone,regardlessofgeographicallocationorsocio-economicstatus,deservetohaveaccesstofoodsthatwillhelpthembetheirbestandlivelong,healthylives.BynomeansisThumbsUpintendedtodecreasetheamountoffoodsthatdon’tfitthehealthychoicecriteriaoutlinedinthistoolkit.Itdoesnotintendtoshamepeopleforchoosingthoseoptionsatfoodpantries.Rather,ThumbsUpintendstomakethehealthychoice,theeasychoiceforthosepeoplewhoarelookingfornutritiousfoods.

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HealthyFoodPantryAssessmentTool*NewToolforFY2019Inordertobestservethefoodpantriesinyourarea,itisbesttoidentifybothwhattheyarealreadydoingtohelpclientsmakehealthychoices,aswellaswhatthingstheywouldliketodo.Duringfiscalyear2019,wewillbeusingtheHealthyFoodPantryAssessmentTool(HFPAT).Thistoolisslightlymoreextensivethanthetoolusedduringpreviousyears.WewillbeusingtheHealthyFoodPantryAssessmentTool(HFPAT)inallofthefoodpantrieswherewewillbedoingPSEworkduringFY2019.WhenyouapproachapantrytodoPSEwork,suchasThumbsUpforHealthyChoices,pleasecompletethisassessmentoftheinitiativestheyalreadyhaveinplace.Completeanassessmentwhenyoubegintoworkwithapantryor,forpantriesyouhaveworkedwithinthepast,atthebeginningofthefiscalyear.Then,completeasecond,follow-upassessment,usingthesameformattheendofthefiscalyear,orwhenyoufinishworkingwiththepantry.Yourgoalshouldbetoseeanimprovementinthepantry’stotalranking,orscore,whichreflectsthenumberofwaysthepantryistryingtopromoteclientnutrition.YouwillfindtheHealthyFoodPantryAssessmentTool(HFPAT)onthestaffwebsiteunderthePSEtab.Youwillalsofindstep-by-stepinstructionsabouthowtocompletetheassessment,andentertheinformationintoPEARSinthesamesectionofthestaffwebsite.YoucancompletetheassessmentonlineusingyourFood$enseprovidedtabletoronapapercopy.

DefiningHealthyFoodsDeterminingwhichfoodsare“healthy”canbeanoverwhelmingandfrustratingtaskforconsumers.ThumbsUpforHealthyChoicesisdesignedtomakenutritiousfoodsstandoutamongtherest.BelowyouwillfindtherequirementsfordifferentfoodcategoriestogetaThumbsUpsign.Foodsmustmeetalloftherequirementstobedeemeda“healthychoice.”Meetingallrequirementsensuresthattheprogramisconsistentthroughoutthestate.Itislikelyyouwillencounterdifferentproductsthanthoselistedbelow.Youmayusethecriteriaforanitemthatismostsimilartotheproduct.But,ifyouareunsureaboutanitem,itisbesttonotmarkitwithaThumbsUp.Thecriteriaonthefollowingtwopagesareallbasedonaperservingbasis.Informationonnutritionfactlabelsarealsoonaperservingbasis,soyoushouldbeabletocomparethesevaluestothoseonthefoodlabelswithrelativeease.ThecriteriawereadaptedfromFeedingAmerica’sDetailedFoodstoEncourage.

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NutritionCriteriaCategory:FruitsandVegetables CriteriaFreshfruitsorvegetables NothingaddedFruitorvegetablejuice 100%juiceCanned,dried,orfrozen NopartiallyhydrogenatedoilslistediningredientsAND

Sodium<230mgANDTotalsugar<12gORpackedinlitesyrupOR100%fruitjuiceANDSaturatedfat<2gTransfat0g

Category:Grains Criteria

Singlegrainproducts(oats,barley,rice,quinoa,etc.)

100%wholegrain

Bread&pasta(wholegrain)

WholegrainlistedasthefirstingredientAND>10%DVfiberOR>2.5gfiber

Cereal WholegrainlistedasthefirstingredientAND>3gfiber

Bread,pasta,&cereal(notwholegrain)

Doesnothavetobewholegrain,butdoeshaveSodium<230mgTotalsugarBread/pasta0gCereal<12gSaturatedfat<2gTransfat0g

Category:Protein CriteriaEggs NospecialcriteriaNuts,seeds,driedbeans,lentils NothingaddedBeans,meat,poultry,seafood(cannedchicken,tuna,beans,frozenhamburgerpatties,frozenchickennuggets,etc.)

Sodium<480mg/servingSaturatedfat<2gTransfat0g

Nuts/seedspreads(peanutbutter,almondbutter,soybutter,etc.)

Sodium<230mg/servingTotalsugar<4gpertablespoonorper1ozTransfat0g

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Category:Dairy Criteria

Unflavored/unsweetenedlow-fat(1%)orskim/non-fatmilkoryogurt

Nospecialcriteria

Unsweetenedmilksubstitutes(soymilk,almondmilk,etc.)

Nospecialcriteria

Cheese Sodium<480mg/servingSaturatedfat<3gTransfat0g

Flavoredmilk,milksubstitutes,&yogurt

Canbeskim,low-fat,orfullfatSodium<480mgTotalsugar:Milk<22gYogurt<30gSaturatedfat<3gTransfat0g

Category:SnackFoods Criteria

Granola/ProteinBarsTrailMixCookiesPastries/BrowniesEtc.

£200caloriesperserving£7gramsoftotalfatperserving£2gramsofsaturatedfatperserving£15gramsofsugarperserving£200mg.ofperservingDonothavesugarorhighfructosecornsyruplistedasthefirstingredient

Nuts(nottrailmix,seeabovefortrailmix)

£220caloriesperserving£3.5g.saturatedfat£240mgofsodiumperserving£4gtotalsugar

CrackersPretzelsRiceCakesEtc.

£150caloriesperserving£1.5gramssaturatedfatperserving£230mg.ofsodiumperserving£10gtotalsugar

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ShelfTalkers

Shelftalkersareamarketingtoolusedtodirectaconsumer’sattentiontoaspecificproduct.Theyaregenerallysmallsigns,liketheonesabove,thatareplacedonshelvesinfrontofcertainitems.Shelftalkershaveproventobeeffectiveatincreasingthelikelihoodthataconsumerwillpurchasetheitemtheyarepromoting.Manyfoodretailsettingsusethesetoolstoincreasethesalesofcertainitems.WearehopefulourThumbsUpshelftalkerswillhavethesameimpactontheselectionofhealthyitemsatemergencyfoodsites.Therearethreedifferentsizedshelftalkersavailable.Currently,thereare4”signs,2”signs,and1x3”stripsigns.Youmayorderthesize(s)thatworksbestforyourpantry.Wehaveclipsavailabletoattachthesignstoavarietyofshelvingtypes.However,ifyouprefernottousetheclipsthatisOK.Belowyouwillfindsomeadditionalideasonhowtoattachthem.AsaFood$enseNEAyoucanuseyourPSEhourstohelpwiththeinitialimplementationoftheThumbsUpprogram.Ifyoufindthatthepantryneedsexceedyouravailability,theremayalsobealocalhealthdepartmenteducatoravailableinyourareatoassist.Pleaseseepage10-11toidentifyothersthatcanhelp.Youarealsoencouragedtotrainpantrystaffandvolunteersonprogramimplementation.Eventually,investedpantriesshouldtakeontheimplementationontheirownwithlimitedsupportfromFood$ense.Thiswillallowustointroducetheprogramintootherpantriesandsettings.Somepantriesfinditeasiertodesignatecertainshelvesorareasofthepantryforhealthychoices.You,aswellaspantrystaffandvolunteers,usethenutritionguidelinesavailabletofilltheseshelveswithappropriatefoods.ThisgreatlyreducestheamountoftimespentmovingtheThumbsUpsignsaroundthepantry.Tryoneoftheideasbelow,orgetcreativetoattachyourshelftalkersneatlyandvisiblytoashelf:

• Ordertheplastic,expandableshelfclipsfromtheFood$ensestafforderfrom.• Punch1-2holesintheshelftalker.Useazip-tie,twisttie,ortwinetoattachtometal

shelving.• Rollducttapeonthebackonshelftalkerandtapetowoodenorplasticshelving.• Useabindercliptoattachtothinplasticormetalshelving

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PostersThepostersreceivedaspartofthetoolkitareintendedtogivepeoplemoreinformationaboutthefoodsthathavebeendeemeda“healthychoice.”Itdoesn’tgiveallofthedetailsofhowhealthyfoodsaredeterminedsincetoomuchnutritioninformationcanoftenbeoverwhelming.Youcanorderadditionalpostersasneeded.ThepostersareavailableinEnglishandSpanish.

ShelfEducatorsShelfeducatorshighlightsomeofthemostcommonhealthychoicesavailableatfoodpantries.Youcanprintandhangtheseshelfeducatorsinfrontoftheproducttheyarehighlighting.SincethesehavetheThumbsUpsymbols,feelfreetousetheseinplaceoftheThumbsUpshelftalkersifyouthinkthepantryclientswouldappreciatetheinformation.Ifyouneedashelfeducatorforaproductnotalreadyincludedonthewebsite,pleasecontactthestateoffice.Wewouldliketheeducatorstobeconsistentaroundthestate,sopreferNEAstonotcreatethematthecountylevel.

RecipeCards&SamplingOneofthebiggestbarrierstochoosingsomeofthehealthychoicesatfoodpantriesisnotknowingwhattodowiththem.Sharingsimple,tasty,andhealthyrecipeswithclientswillgreatlyincreasethelikelihoodthattheywillchooseandusetheThumbsUpitem.BesuretomarkthehealthyingredientsneededfortherecipewiththeThumbsUpsignwithinthepantrysoclientsknowwhichitemstoselect.Recipecardtemplatesareavailableonthestaffwebsite.Wearecurrentlyworkingoncreatingabankoffoodpantryappropriaterecipesforyoutouse.Itwillalsobeavailableonthestaffwebsiteonceit’scompleted.Food$enseNEAsarealsoapprovedtodorecipesamplingsthatuseThumbsUpitems.NEAsareencouragedtosetupasampletableinavisible,hightrafficareainthepantry.Ifthepantryallows,havingprepackagedbagswiththeingredientsneededtomaketherecipemaybehelpfulforclientsaswell.ThisisalsoagreatplacetoletpeopleknowaboutyourupcomingFood$enseclasses.

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PrepackagedRecipeBagsAnotheroptionthatsomeNEAshaveusedtohelpincreasetheselectionofhealthyfoodsistopre-packagebagswithingredientsneededtomakeahealthyFood$enserecipe.Youcanorderstrong,clearbagsfromthestafforderformforthisstrategy.Oftenthepantrywillnothavealloftheingredientsneededtomakethetotalrecipe.Inthiscase,besuretoindicateontherecipecardwhichingredientsareincluded,andwhichingredientsstillneedtoobtained.ThisisagreatstrategytouseifthepantryhasalotofanitemthatfitstheThumbsUpguidelinesthattheyarehopingtomoveoutofthepantry.

ClientInformationCardsAlsoavailableareinformationcardsabouttheThumbsUpcriteriaandadditionalsourcesoftasty,healthyrecipes.ThesecardsareavailableinbothEnglishandSpanishandcanbeorderedfromtheFood$ensestafforderform.

ProductPlacementInadditiontotheproductpromotionstrategieslistedaboveanothereffectivewaytoimprovethevisibilityandappealofhealthyoptionsinafoodpantryisproductplacement.Placinghealthyoptionsinhighlyvisibleandconvenientlocationsthroughoutthepantrywillhelpmakethehealthychoicetheeasychoice.Belowaresomeproductplacementimprovementstoconsiderinthepantry:

o Placehealthyoptionswherefoodpantryclientsenterthepantryandbegintomaketheirfoodchoices.

o Placelesshealthyoptionsinthebackofthefoodpantry.o Place“healthyoptions”ateyelevelontheshelvesandmovelesshealthyoptionstothe

topandbottomoftheshelves.o Placehealthyoptionsinmorethanlocationthroughoutthepantry.Forexample,have

freshproduceatthebeginningofthepantryandinthemiddle.

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o Makehealthychoicesconvenient,oreasytomake.Displayfoodsinawaythatiseasyforpeopletograbthem.Examplesmayincludeelevatingbreadcratessoclientsdon’thavetosearchthroughapileofbread.

o Makeattractivedisplaysforthehealthyoptions.Usestandingracks,baskets,orothervisualdisplaystomakehealthyoptionsstandoutfromtherestofthefoods.

o Createahealthyend-cap(adisplayattheendofanaisle)andotherspecialdisplaystopromotefoodsthatmeetThumbsUpnutritioncriteria.Contactinformation

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Food$ense(SNAP-Ed)andHealthDepartmentEducatorsContactInformationUsethislisttoidentifyandcontactyourlocalHealthDepartmentEducatorthatisabletohelpwithimplementingThumbsUpforHealthyChoicesinfoodpantries.Notallcountieshavealocalhealthdepartmenteducatorthatcanhelp.County Name Organization ContactInformationBeaverCounty CindyNelson USUExtension/

[email protected]

BoxElderCounty AnnHenderson USUExtension/Food$ense

[email protected]

JennieMurri BearRiverHealthDept.

[email protected]

CacheCounty CelinaWille USUExtension/Food$ense

[email protected]

CarbonCounty

EllenSerfustini USUExtension/Food$ense

[email protected]

DavisCounty EmmaThompson USUExtension/Food$ense

[email protected]

MarcieClark DavisHealthDepartment

[email protected]

DuchesneCounty SuzannePrevedel USUExtension/Food$ense

[email protected]

EmeryCounty ChrisJensen USUExtension/Food$ense

[email protected]

GarfieldCounty CallieWard USUExtension/Food$ense

[email protected]

IronCounty KathyRiggs USUExtension/Food$ense

[email protected]

JuabCounty TashaKillian USUExtension/Food$ense

[email protected]

KaneCounty ElizabethDavis USUExtension/Food$ense

[email protected]

MillardCounty MaryAnnaHenke Food$ense [email protected]

PiuteCounty ChrisJessen USUExtension/Food$ense

[email protected]

SaltLakeCounty

MelanieJewkes USUExtension/Food$ense

[email protected]

LeslieChan SaltLakeHealthDepartment

[email protected]

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SanpeteCounty ShannonCromwell USUExtension/Food$ense

[email protected]

SevierCounty RebeccaMills USUExtension/Food$ense

[email protected]

SummitCounty SusanHaws USUExtension/Food$ense

[email protected]

SummitCounty SaReneBrooks SummitHealthDepartment

[email protected]

TooeleCounty DarleneChristensen USUExtension/Food$ense

[email protected]

KimClausing TooeleHealthDepartment

[email protected]

Uinath/DaggettCounty

SuzannePrevedel USUExtension/Food$ense

[email protected]

UtahCounty CathyMerrill USUExtension/Food$ense

[email protected]

MelissaPorter [email protected]

WasatchCounty TriciaMathis USUExtension/Food$ense

[email protected]

WashingtonCounty

USUExtension/Food$ense

WayneCounty GaelynnPeterson USUExtension/Food$ense

[email protected]

WeberCounty

TeresaHunsaker USUExtension/Food$ense

[email protected]

SunnyHayes Weber-MorganHealthDept.

[email protected]

StatewideProgramCoordinator

CaseyCoombs Food$ense(SNAP-Ed)

[email protected]