Three Simple Steps to Break Free of the Feast & Famine Cycle for Solo Pros

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International Association of Self-Employed Communication Professionals | Solo Pro Academy • www.IASECP.com International Association of Self-Employed Communication Professionals | Solo Pro Academy • www.IASECP.com

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3 Simple Steps to Break Free of the Feast & Famine Cycle for Solo Pros Set up your solo-based business to make more money, get more clients, and feel more secure. Are you a self-employed professional struggling to make it in today's economy? Business can be scary. It's fast. It's technology driven. It can be overwhelming. You can do very well as a Solo Pro - but you've got to think differently. I know. I've run my own successful solo pro business for more than a decade - and I've also run an entire association of solo pros. For more than 13 years, our goal has been to share the best ways to build and run profitable solo pro ventures using tactics that work TODAY. Join me for one hour and I'll share with you 3 essential steps to set your business up to provide you the income you want. Here are a few of the secrets I'll share: What's really going on...understanding is the first step to knowing what to do next (this simple piece alone will eliminate most of your stress!) A few simple mindset shifts to drastically alter the way you think about business and set you up for success - clearing the way for you to earn MUCH more A new multiple income stream business model that is powerfully built for today's global economic climate - take what you're already doing and earn WAY more, quickly! The two missing pieces that 99% of solo pros don't get right - they're super simple and will make ALL the difference in your income! A new tool: The Revenue Compass - how you can use it to confidently steer your business into earning much more income What you really need to be selling - and charging - so you can work less and earn WAY more - (I'll show you how) How you can banish the sense of isolation so many solo pros experience and put fun, value and TONS more profit into your business Exactly how to run your business like a well-oiled income earning cash machine - with just a few simple steps More info: http://www.iasecp.com/academy/breakfree

Transcript of Three Simple Steps to Break Free of the Feast & Famine Cycle for Solo Pros

Page 1: Three Simple Steps to Break Free of the Feast & Famine Cycle for Solo Pros

International Association of Self-Employed Communication Professionals | Solo Pro Academy • www.IASECP.comInternational Association of Self-Employed Communication Professionals | Solo Pro Academy • www.IASECP.com

Page 2: Three Simple Steps to Break Free of the Feast & Famine Cycle for Solo Pros

International Association of Self-Employed Communication Professionals | Self-Employed Academy • www.IASECP.com

From Feast & Famine

International Association of Self-Employed Communication Professionals | Solo Pro Academy • www.IASECP.com

Page 3: Three Simple Steps to Break Free of the Feast & Famine Cycle for Solo Pros

International Association of Self-Employed Communication Professionals | Self-Employed Academy • www.IASECP.com

From Feast & Famine

International Association of Self-Employed Communication Professionals | Solo Pro Academy • www.IASECP.com

to Garden of Possibilities

Page 4: Three Simple Steps to Break Free of the Feast & Famine Cycle for Solo Pros

International Association of Self-Employed Communication Professionals | Solo Pro Academy • www.IASECP.com

The Old Business Model

Page 5: Three Simple Steps to Break Free of the Feast & Famine Cycle for Solo Pros

International Association of Self-Employed Communication Professionals | Solo Pro Academy • www.IASECP.com

Business Crash

The train has crashed

You need another VEHICLE

Page 6: Three Simple Steps to Break Free of the Feast & Famine Cycle for Solo Pros

International Association of Self-Employed Communication Professionals | Solo Pro Academy • www.IASECP.com

The New Vehicle: Kayak!

Page 7: Three Simple Steps to Break Free of the Feast & Famine Cycle for Solo Pros

International Association of Self-Employed Communication Professionals | Solo Pro Academy • www.IASECP.com

1. Build Differently

Page 8: Three Simple Steps to Break Free of the Feast & Famine Cycle for Solo Pros

International Association of Self-Employed Communication Professionals | Solo Pro Academy • www.IASECP.com

2. Monitor & Track

Page 9: Three Simple Steps to Break Free of the Feast & Famine Cycle for Solo Pros

International Association of Self-Employed Communication Professionals | Solo Pro Academy • www.IASECP.com

3. Adjust

Page 10: Three Simple Steps to Break Free of the Feast & Famine Cycle for Solo Pros

International Association of Self-Employed Communication Professionals | Solo Pro Academy • www.IASECP.com

Dive Deeper

Page 11: Three Simple Steps to Break Free of the Feast & Famine Cycle for Solo Pros

International Association of Self-Employed Communication Professionals | Solo Pro Academy • www.IASECP.com

1. Build Differently

Page 12: Three Simple Steps to Break Free of the Feast & Famine Cycle for Solo Pros

International Association of Self-Employed Communication Professionals | Solo Pro Academy • www.IASECP.com

Technician (job) Mindset

Page 13: Three Simple Steps to Break Free of the Feast & Famine Cycle for Solo Pros

International Association of Self-Employed Communication Professionals | Solo Pro Academy • www.IASECP.com

The CEO Mindset

Page 14: Three Simple Steps to Break Free of the Feast & Famine Cycle for Solo Pros

International Association of Self-Employed Communication Professionals | Solo Pro Academy • www.IASECP.com

Old Model

Services by the hour.Juggling your business tasks

while balanced on a unicycle.

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International Association of Self-Employed Communication Professionals | Solo Pro Academy • www.IASECP.com

New Model

Multiple Profit CentersThe ride is more stable.

Page 16: Three Simple Steps to Break Free of the Feast & Famine Cycle for Solo Pros

International Association of Self-Employed Communication Professionals | Solo Pro Academy • www.IASECP.com

The Missing Piece

Understand what you’re really selling

and to who

Page 17: Three Simple Steps to Break Free of the Feast & Famine Cycle for Solo Pros

International Association of Self-Employed Communication Professionals | Solo Pro Academy • www.IASECP.com

Be Different

(Knowledge + Expertise)

X Clear Target Client

= Successful Business

Page 18: Three Simple Steps to Break Free of the Feast & Famine Cycle for Solo Pros

International Association of Self-Employed Communication Professionals | Solo Pro Academy • www.IASECP.com

Use the Revenue Compass

Page 19: Three Simple Steps to Break Free of the Feast & Famine Cycle for Solo Pros

International Association of Self-Employed Communication Professionals | Solo Pro Academy • www.IASECP.com

Profit Center A:1-1 Services

Your PremiumTime is precious.

Charge for it.

Page 20: Three Simple Steps to Break Free of the Feast & Famine Cycle for Solo Pros

International Association of Self-Employed Communication Professionals | Solo Pro Academy • www.IASECP.com

Profit Center A:1-Many

Teach, Train & Coach Share knowledge & experience

Page 21: Three Simple Steps to Break Free of the Feast & Famine Cycle for Solo Pros

International Association of Self-Employed Communication Professionals | Solo Pro Academy • www.IASECP.com

Profit Center C:Auto Delivery

Package SolutionsGroup Services

Templates & Checklists

Procedures & Systems

Home Study Courses

Workbooks from classes

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International Association of Self-Employed Communication Professionals | Solo Pro Academy • www.IASECP.com

Profit Center D: Passive

Make it PassiveAffiliate Programs

Joint Ventures

Advertising / AdSense

Sponsorships

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International Association of Self-Employed Communication Professionals | Solo Pro Academy • www.IASECP.com

Things to Consider

Page 24: Three Simple Steps to Break Free of the Feast & Famine Cycle for Solo Pros

International Association of Self-Employed Communication Professionals | Solo Pro Academy • www.IASECP.com

Repurpose:Work & Expertise

Page 25: Three Simple Steps to Break Free of the Feast & Famine Cycle for Solo Pros

International Association of Self-Employed Communication Professionals | Solo Pro Academy • www.IASECP.com

Content is Gold

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International Association of Self-Employed Communication Professionals | Solo Pro Academy • www.IASECP.com

Collaborate & Profit

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International Association of Self-Employed Communication Professionals | Solo Pro Academy • www.IASECP.com

2. Monitor & Track

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International Association of Self-Employed Communication Professionals | Solo Pro Academy • www.IASECP.com

Monitor Outside Trends

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International Association of Self-Employed Communication Professionals | Solo Pro Academy • www.IASECP.com

Plug In

Business Trends

Economic Swings

Be a Part of the Tribe

Tune into Their Needs

Technology Updates

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International Association of Self-Employed Communication Professionals | Solo Pro Academy • www.IASECP.com

Listen

Know your tribe.

What’s their problem?

Be the solution.

Page 31: Three Simple Steps to Break Free of the Feast & Famine Cycle for Solo Pros

International Association of Self-Employed Communication Professionals | Solo Pro Academy • www.IASECP.com

Be Flexible

Delivery options

Multiple formats

Various packages

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International Association of Self-Employed Communication Professionals | Solo Pro Academy • www.IASECP.com

Track Inside Business

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International Association of Self-Employed Communication Professionals | Solo Pro Academy • www.IASECP.com

Profit Center Performance

Summer | 2011

Your BusinessIncome Report

A:Services

B:Events &

Workshops

C:Products

D: Passive Streams

CompassPerformance

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International Association of Self-Employed Communication Professionals | Solo Pro Academy • www.IASECP.com

3. Adjust

Page 35: Three Simple Steps to Break Free of the Feast & Famine Cycle for Solo Pros

International Association of Self-Employed Communication Professionals | Solo Pro Academy • www.IASECP.com

Steer Your Boat

Page 36: Three Simple Steps to Break Free of the Feast & Famine Cycle for Solo Pros

International Association of Self-Employed Communication Professionals | Solo Pro Academy • www.IASECP.com

Adjust for Upcoming Trends

Page 37: Three Simple Steps to Break Free of the Feast & Famine Cycle for Solo Pros

International Association of Self-Employed Communication Professionals | Solo Pro Academy • www.IASECP.com

Grab Your Copy

Download your complimentary copy of 2011 Business Trends Every Solo Pro Needs to Know from our website at:

IASECP.com/Gift