Three Elements Rally: Meredith Oliver Presents "Creating WOW Online & Onsite"

Creating WOWOnline & Onsite

Meredith Oliver

@CreatingWOW

#3Elements

www.CreatingWOW.com

#NailedIt

Creating WOWOnline & Onsite

Meredith Oliver

@CreatingWOW

#3Elements

www.CreatingWOW.com

Zero Moment of Truth

#3Elements @CreatingWOW

The FANatical Sales Process

Attract

Engage

Convert

WOW!


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LACK OF

After searching extensively for over 6 months for our first home we decided to go with

McArthur Homes. Our choice was simple, they offered us the most bang for our buck and

we were extremely impressed with the craftsmanship of their homes.

VIEW TESTIMONIALS

Of the Top 50 Homebuilders in Utah, only 24% are local homebuilders who have been

in business for 20 years or more. McArthur Homes is proud to be part of the best of

the best serving Utah families. We know that building your new home is one of the

most important decisions you will ever make, so let us show you what two decades of

experience can do!

LEARN MORE

Connect with us

FIND YOUR HOME OUR COMMUNITIES WHY MCARTHUR HOMEBUYER TOOLS FOR REALTORS REQUEST INFO

9962 S. Redwood Road - South Jordan, UT 84095 | Sales Info: 877-628-5401 | Main Office: 801.253.9910

Copyright 2015 McArthur Homes | Site by Creating WOW Communications

OUR COMMUNITIES

Find the perfect community for your family.

VIEW NOW

FIND YOUR HOME

Choose from one of our great home designs.

SEARCH

ONLINE INCENTIVE

Register online today for a $500 Design Studio Credit

REGISTER

Rushton Meadows - New Homes in South Jordan, Utah

Mountain View Estates - New Homes in Saratoga Springs,Utah

Northmoor & Southmoor - New Homes in Eagle Mountain,Utah

Herriman Towne Center - New Homes in Herriman, Utah

Providence Point - New Homes in Herriman, Utah

Herriman Townhomes - New Townhomes in Herriman, Utah

McArthur Homes Utah New HomesMcArthur Homes has built quality new homes in Utah since 1993. Family owned and oper ated, McArthur Homes specializes in

providing new affordable homes and townhomes to Utah families in beautiful, master planned neighborhoods. With an emphasis on

quality, details and a smooth home building process, McArthur Homes is a leader in the Utah new home builders industry .

While we have received many prest igious awards -including Salt Lake Home Builder of the Year, Utah Home Builder of the Year, Best

design studio, Best of Show, People’s Choice, and many more − it is our commitment to customer sat isfact ion that we are most proud of .

As you click through the pages, make sure to read the comments from current McArthur homeowners. Their words are worth a

thousand awards.

We invite you to come see for yourself why so many Utah families choose to build their br and new home in Utah with McArthur Homes.

Our current communit ies include:

SINCE 1933

QUALITY BUILT HOMES• • • •

FIND YOUR HOME OUR COMMUNITIES WHY MCARTHUR HOMEBUYER TOOLS FOR REALTORS REQUEST INFO

Results:2012 –

Internet

10% of

Sales

2013 –

Internet

52% of

Sales

Content Solutions


BlogVideosUser Generated

Call-To-Action• 800 Number

• Live Chat

• Request Info

• Request Brochure

• Request DVD

• Ask a Homeowner

• Newsletter Sign-Up

• Social Media Sharing


Lead Conversion Tracking

The FANatical Sales Process

Attract

Engage

Convert

WOW!


What Are Your Must Haves?

Follow-Up More Than Once

Follow-Up More Than Once

39% chance of connecting on first call

93% chance of connecting on sixth attempt

Recommend six follow-up attempts

One-on-one follow-up emails

Drip campaign in your CRM


Recap the Game

Recap The Game

What did they like…

See

Hear

Touch

Feel


Stop Checking In &

Start Adding Value

Share Ideas & Insights

“We talked about the

importance of an open

concept, so I thought you

might be interested in…”

Solve a Problem

“You mentioned a

concern about selling

your home, so I thought I

would share…”

Engage With Questions

“How do you envision

using the loft space?”

Paperback Books $20 each (retail $24.95)

eBooks $10 each

Text

WOW

to 44144

Meredith Oliver

CreatingWOW.com

@Creating WOW

Access slides at

Slideshare.net/MeredithOlive

r

“You will be the same person

in five years as you are today

except for the people you

meet and the books you read.”

~Charlie Tremendous Jones

Three Elements Rally: Meredith Oliver Presents "Creating WOW Online & Onsite"

Sales

Transcript of Three Elements Rally: Meredith Oliver Presents "Creating WOW Online & Onsite"