Thomas Rosenmayr, Nexxar, Why they won: Online corporate reporting
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Transcript of Thomas Rosenmayr, Nexxar, Why they won: Online corporate reporting
onlinereportingevolved.
online reporting evolved
www.nexxar.com
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nexxar.clients.
online reporting evolved
www.nexxar.com/en/customers.html
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BASF.reporting.
online reporting evolved
à Building trust needs more than story telling.
à Users look for information.
à Give them choice.
à Check your stats.
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full html.usage matters.
online reporting evolved
à 500k page views.
à 100k sessions.
à More than half of clicks to MD&A and Financial Statements.
à Usage stays strong during year.
à SEO long-tail.
à Mobile usage growing fast.
The above chart shows aggregated click stats from 30 nexxar clients.
à Print runs decrease.
à Digital emerges as first point of contact.
à Put your effort where users are.
All formats from one source:
à Printable PDF.
à Responsive web design embraces desktop and mobile version.
à Tablet version / on- and offline.
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online reporting evolvedfuture. online first.
reports.wacker.com/2012/sr
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contact.
Thomas RosenmayrT. +43 1 596 22 68-11
Twitter: @thomasros
mariahilfer strasse 121b/4
1060 vienna
austria
www.nexxar.com
online reporting evolved
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links.
BASF
https://www.google.com/search?q=BASF+earnings+per+share+2012
BP
https://www.google.com/search?q=BP+earnings+per+share+2012
SABMiller
https://www.google.com/search?q=SABmiller+earnings+per+share+2012
Coca-Cola
https://www.google.com/search?q=Coca-Cola+earnings+per+share+2012
Rio Tinto
https://www.google.com/search?q=Rio%20Tinto+earnings+per+share+2012
Legal & General
https://www.google.com/search?q=Legal%20General+earnings+per+share+2012
online reporting evolved