This lesson we will be continuing our learning on... Branding and Differentiation .

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This lesson we will be continuing our learning on... Branding and Differentiation www.njhunter.co.uk

Transcript of This lesson we will be continuing our learning on... Branding and Differentiation .

Page 1: This lesson we will be continuing our learning on... Branding and Differentiation .

This lesson we will be continuing our learning on...

Branding and Differentiation

www.njhunter.co.uk

Page 2: This lesson we will be continuing our learning on... Branding and Differentiation .

NO IDEAI NEED HELP

NEVER HEARD OF IT

OKI CAN DO THIS WITH SUPPORT

SOME GUIDANCE NEEDEDNEARLY AT MY TARGET

GOT IT!VERY CONFIDENT

WILL HIT MY TARGET GRADE

EXCEED TARGET

Success Criteria< C •Define and describe the key terms, and importance in terms of competition

C > Application to a scenario, assessing how this can be used and describing the advantages and disadvantages.

B > •Analysis - making recommendations and offering solutions.

A > QOWC and SPAG

LEARNING OBJECTIVESExplore Branding and Differentiation and create your own brand.

Page 3: This lesson we will be continuing our learning on... Branding and Differentiation .

Scenario• Mrs Hunter has purchased a website called • www.njhunter.co.uk • This website is all about business studies.• You have been hired to create her a brand.

• This lesson we will be developing a logo for the website... With a prize!

• Complete your annotated website and finished logo / slogan designs and submit to Mrs Hunter by the end of the lesson.

Page 4: This lesson we will be continuing our learning on... Branding and Differentiation .
Page 5: This lesson we will be continuing our learning on... Branding and Differentiation .

Annotations

• What will each page look like within?• How often will it be updated?• Use of colours and wording• Security and Access

• Website purpose report