THINK BIGGER SALES. THINK BROADER MARKETS ......THINK BIGGER SALES. THINK BROADER MARKETS. THINK...

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THINK BIGGER SALES. THINK BROADER MARKETS. THINK IBIE. RESERVE YOUR BOOTH NOW | www.IBIE2019.com The Western Hemisphere’s largest, most comprehensive baking event attracts a broad range of industry professionals from all over the world, presenting you with a big opportunity to generate leads, strengthen your brand, showcase your products and close deals. Tap into a marketplace of qualified buyers from every segment of the global grain-based industry— and connect with new business, increased sales and exponential growth. EXHIBITOR PROSPECTUS

Transcript of THINK BIGGER SALES. THINK BROADER MARKETS ......THINK BIGGER SALES. THINK BROADER MARKETS. THINK...

THINK BIGGER SALES. THINK BROADER MARKETS. THINK IBIE.

RESERVE YOUR BOOTH NOW | www.IBIE2019.com

The Western Hemisphere’s largest, most comprehensive baking event

attracts a broad range of industry professionals from all over the world,

presenting you with a big opportunity to generate leads, strengthen your

brand, showcase your products and close deals. Tap into a marketplace of

qualified buyers from every segment of the global grain-based industry—

and connect with new business, increased sales and exponential growth.

EXHIBITOR PROSPECTUS

THINK AHEAD: RESERVE YOUR BOOTH NOWContact the IBIE sales team or visit www.IBIE2019.com to complete the Space Application and Contract.

THINK BIG: CUSTOMIZE YOUR SPONSORSHIPContact Kelly Allen at [email protected] or 913.338.1300 to customize a sponsorship package to drive maximum traffic to your booth.

EXPLORE BIG OPPORTUNITIESIBIE 2016 was one for the record books with a 9% increase in attendance over 2013

and a 65% increase over the past decade. These numbers add up to a show on

the rise: IBIE 2016 was recognized by Trade Show Executive magazine as one of the

Fastest 50 Growing U.S. Trade Shows and also among the Gold 100 largest shows in

the U.S. With all these highly qualified buyers in one place, this is the biggest, most

cost-effective opportunity to build your brands and grow your profits—and it only

happens every three years.

REACH NEW BUYERS

We’re expecting 23,000+ baking professionals from every aspect of the industry to come together at IBIE to leverage their opportunities, acquire what’s new and move their operations forward. Nearly half of the attendees don’t attend any other trade shows, making this your one opportunity to get in front of them, talk business and build brand awareness.

INCREASE YOUR SALES

At IBIE, you have a unique opportunity to meet with key decision-makers and buying teams representing companies from around the globe. And it’s where big business gets done: 81% of attendees approve, specify or recommend purchases, with many managing major buying power—19% have an annual purchasing budget of more than $1,000,000.

SHOWCASE YOUR PRODUCTS

Nothing replaces face-to-face business interaction for building relationships and demonstrating the capabilities of your products. IBIE is the perfect place to debut your innovative technologies and latest offerings, with 96% of attendees focused on new products and services. Close deals with serious buyers searching for your solutions.

MAKE INTERNATIONAL CONNECTIONS

Your presence at IBIE also allows you to tap into global markets efficiently and effectively. Expand your reach by meeting with attendees from more than 100 countries. The growing international audience now makes up 30% of total attendees, opening the door to large-scale growth opportunities.

A growing show means big demand. IBIE 2016’s exhibit hall was completely sold out. Reserve your space as soon as possible. IBIE 2019 is an opportunity too big to miss!

INVEST IN A BOOTH AT IBIE 2019 TO:

THINK AHEAD: RESERVE YOUR BOOTH NOWContact the IBIE sales team or visit www.IBIE2019.com to complete the Space Application and Contract.

THINK BIG: CUSTOMIZE YOUR SPONSORSHIPContact Kelly Allen at [email protected] or 913.338.1300 to customize a sponsorship package to drive maximum traffic to your booth.

EXPERIENCE BUSINESS- BUILDING EXPOSURE IBIE’s broad programming attracts a wide range of buyers seeking the latest

products and services, insights and strategies to achieve their biggest professional

goals. Connect with industry members from across the globe, representing

every segment and job title—and create partnerships to build your business.

United States 71%

Canada 5%

Mexico 5%

Latin America & Caribbean 8%

Europe 3%

Asia/Pacific 8%

Meet buyers from every segment of the industry

Wholesale Bakery/Commissary- owned Supermarket 36%

Retail Bakery—Cookies/ Cakes/Donuts/Bagels 24%

Contract Manufacturer (Private Label) 14%

Food Service Operation 10%

Retail Market, Supermarket, Convenience Store, Warehouse Club 8%

Tortilla Bakery 3%

Other 5%

Reach a wide audience from all 50 states and over 100 countries

14%

5%

3%

8%

10%

36%

24%

Connect with a range of industry professionals

Owner/President/CEO/General Management 58%

Purchasing/Engineering/R&D/Sales/Maintenance/Consultant 27%

Pastry Chef/Cake Decorator 7%

Plant/Store/Food Service Operations 4%

Other 4%

58% 4%27% 4%7%

IBIE CONNECTS YOU WITH THE ENTIRE WORLD OF BAKING

THINK AHEAD: RESERVE YOUR BOOTH NOWContact the IBIE sales team or visit www.IBIE2019.com to complete the Space Application and Contract.

THINK BIG: CUSTOMIZE YOUR SPONSORSHIPContact Kelly Allen at [email protected] or 913.338.1300 to customize a sponsorship package to drive maximum traffic to your booth.

EXHIBIT IN A BROAD MARKETPLACEEvery leader in the global grain-based food industry knows the power of being at IBIE.

It’s where the most successful companies debut the latest technologies, demonstrate

the newest products and meet face-to-face with serious buyers. From the biggest names

to innovative entrepreneurs and niche suppliers from across the vertical supply chain,

there’s a place for every business on the show floor.

If you miss IBIE 2019, you’re practically handing sales to the competition—business that should be yours. Here are some of the 1,000+ companies you can expect to see at IBIE:

AB Mauri North AmericaADMAll Bake Technologies, Inc.American Pan CompanyAMF Bakery SystemsArdent MillsAvalon Deco Supplies, Inc.AXIS Automation LLCBakon USA Food EquipmentBARRY CALLEBAUT USABelshaw AdamaticBettendorf Stanford Inc.Blue Diamond GrownerBosch Packaging Technology

Burford Corp.C.H. Babb Co., Inc.CEPI SPAClabber Girl CorporationColborne Foodbotics, LLCCorbion CaravanCSM Bakery SolutionsDawn FoodsDomino Specialty IngredientsDouglas Machines Corp.DSM Food Specialities USA, Inc.DuPont Nutrition & HealthEmpire Bakery EquipmentErika Record LLC

FBM Baking Machines, Inc.Flavor Right FoodsFood Makers Bakery EquipmentFord Commercial VehiclesFormost Fuji CorporationFritsch USA, Inc.General MillsGuittard Chocolate CompanyHansaloy CorporationHobart FEGImaforni Int’l SPAJ. Rettenmaier USA LPJLS AutomationKing Arthur FlourKwik Lok CorporationLallemand Inc.LBC Bakery Equipment Co.LeMatic, Inc.Lesaffre Yeast Corporation

Mettler-ToledoMIWE AmericaNordic WareNorth Dakota MillPeerless Food EquipmentPfeil & Holing, Inc.PreGel AmericaRademaker USA, Inc.ReiserRevent IncorporatedRheon USARoman Meal CompanyRondo Inc.Sasa-Demarle, Inc.Satin Fine FoodsShick USASottoriva America, Inc.Southern Champion TrayThe Fred D. Pfening CompanyTMB BakingUnifiller Systems LTDVMIWhalen PackagingWorkhorse AutomationWP Bakery Group USA

Note: Sampling of exhibitors from IBIE 2016..

If your business fits in these categories, IBIE is your next big opportunity for growth:

• Baking equipment and systems• Business services• Ingredient handling systems• Ingredients, flavorings, spices & fillings• Packaging materials & systems• Refrigeration equipment• Sanitation equipment• Technology• Transportation & distribution equipment

THINK AHEAD: RESERVE YOUR BOOTH NOWContact the IBIE sales team or visit www.IBIE2019.com to complete the Space Application and Contract.

THINK BIG: CUSTOMIZE YOUR SPONSORSHIPContact Kelly Allen at [email protected] or 913.338.1300 to customize a sponsorship package to drive maximum traffic to your booth.

EXPECT BIG RESULTS

IBIE supports its exhibitors with an aggressive marketing and promotional program to ensure your show success:

> Multi-tiered direct mail campaign—more than a quarter million targeted impressions.

> Trade advertising blanketing the marketplace—fifteen leading publications, including Baking & Snack, Bake, Food Business News, Milling & Baking News, Snack Food & Wholesale Bakery and nearly 30 foreign publications.

> Free promotional tools provided by IBIE for you to customize and personally invite your customers.

> Promotion of IBIE’s cutting-edge Educational Program—attended by thousands of qualified buyers and supported by American Bakers Association, BEMA, Retail Bakers of America, AIB International, American Society of Baking, Bread Bakers Guild of America and Tortilla Industry Association.

> Online advertising, comprehensive website and broadcast email campaigns—with more than 4 million impressions worldwide.

> Participation in the Department of Commerce’s International Buyer Program, which attracts buyer delegations from more than 80 countries.

> Robust public relations campaign reaching more than 300 trade and national media channels.

> Cooperative marketing with supporting trade associations representing thousands of buyers and industry professionals.

BENEFIT FROM BOLDER MARKETING

TRADE SHOWS ARE COST-EFFECTIVEClosing a deal from a trade show lead costs almost 50% less than closing from a sales call.

average to close from a sales call

average to close from an exhibition lead

$550

$997

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TRADE SHOWS ARE THE MOST PRODUCTIVE WAY TO FIND LEADS.When live events are compared to other ways of generating qualified leads, trade shows are the clear winner.

In-person Events

Industry-specific Trade Magazines

Online Marketing

Direct Mail

62.6%

47.4%

42.1%

42.0%

THINK AHEAD: RESERVE YOUR BOOTH NOWContact the IBIE sales team or visit www.IBIE2019.com to complete the Space Application and Contract.

THINK WHAT IBIE CAN DO FOR YOU IBIE is a non-profit event that reinvests all proceeds back into the grain-based

food industry. When you participate in IBIE, you not only benefit your company,

you also help secure our industry’s future.

THINK BIG: CUSTOMIZE YOUR SPONSORSHIP

Nicole [email protected]

Stuart [email protected]

Contact Kelly Allen at [email protected] or 913.338.1300 to customize a sponsorship package to drive maximum traffic to your booth.

100 sq. ft. (min.) to 250 sq. ft. $30.35 per sq. ft.

251 sq. ft. to 900 sq. ft. $29.00 per sq. ft.

901 sq. ft. and up $28.50 per sq. ft.

MEMBER RATES

NON-MEMBER RATES

• 25% Initial deposit must accompany the Application & Contract. • Second deposit of 25%, or amount equal to 50% of invoiced cost is due on May 1, 2018.• Final payment of 50% must be received no later than May 1, 2019.• Applications received after May 1, 2018 must be accompanied by 50% of total

estimated space costs. • Applications received after May 1, 2019 must be accompanied by 100% of total

estimated space costs.

100 sq. ft. (min.) to 250 sq. ft. $38.35 per sq. ft.

251 sq. ft. to 900 sq. ft. $37.75 per sq. ft.

901 sq. ft. and up $37.50 per sq. ft.

NEW FOR 2019: ALL-IN-ONE PRICINGYou asked, we listened! In response to your feedback, your IBIE 2019 booth space and material handling are bundled together into one flat price. What does this mean for you?

Easier BudgetingBecause it’s part of your booth fee, your material handling cost will be accounted for from the beginning. No bill at the end of the show means no surprises for your budget.

Unlimited Material Handling/Drayage (Direct to Show Site ONLY)Bring as much freight as you want—it’s all included in your booth space rate. The more you bring, the more you save. And the more product attendees can see first-hand—the more they buy.

Lead Retrieval IncludedIn addition to material handling, your price also includes lead retrieval options (1 device or 3 mobile licenses) for a turnkey experience for your booth staff.

RESERVE YOUR BOOTH SPACE IN ONE EASY STEP

Visit the new online contracting portal to view the floor plan, complete your space application, add a sponsorship, and pay your deposit—all in one place.

Get started at www.IBIE2019.com/Space-Application