TheJournal DyhrHagen 270x370 UK iPaper Print

7/17/2019 TheJournal DyhrHagen 270x370 UK iPaper Print

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JournalAutumn Winter Two Thousand and Fourteen


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The Journal offers not only a look into the fall collections wealth of

fresh, durable classics, ranging from contemporary knitwear and

denim to subtle reinterpretations of outerwear originals. It also

provides portraits of five real guys who bring the collection to life.

Read about their personal approaches to fashion and how it fits into

their lives starting on page 11. And throughout The Journal, let the

world of ONLY & SONS, with its arsenal of high-quality contempo-

rary menswear, inspire you and your own stylistic choices.

We are ONLY & SONS.

We are ONLY & SONS

Welcome to the world of ONLY & SONS

a menswear label that puts original guys with an effortless approach

to style at the forefront.

Style is so much more than clothing. It is a way to express ones

unique flair, and also about interacting with ones surroundings,

listening to and influencing peers. The ultimate ONLY & SONS man

thrives by absorbing and transforming the codes of his subculture,

whether hes a rock n roll guy, an adventurous individual or a laid-

back dude who just loves to hang with his friends. Hes the guy who,

seemingly without effort, invents and reinvents style. Hes the real

creator of fashion.

We believe that great menswear should chisel out fresh, confident

garments from a foundation of high-quality fabrics, unrestrained

ideas about style and form, and inspiration from the real guys

making waves out there. Thats what weve set out to do with

ONLY & SONS, and we couldnt be prouder of the result,presented to you here in this magazine.


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Page 05Page 04

22000587 Melburn ShirtEUR 49.95 GBP 44.00 CAD 75.00


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Page 07

About our Brand

22000320 Eagle O-NeckEUR 12.95 GBP 12.00 CAD 22.00

We are proud to present ONLY & SONS a new, market-driven menswear brand witha strong focus on present-day fashion designs and good craftsmanship. Fromtimeless and classic to eccentric and edgy, our collections are varied in look and feel,but always straight-forward and on trend. The first collection is now available in se-lected stores across Europe and online on onlyandsons.com

ONLY & SONS dedicated design team is inspired by creative environments likemodern metropoles where urban subcultures thrive and inventive originals innovateand influence the world around them simply by being themselves. Our designers areinspired by the modern day archetype with an innate laid-back coolness, whoappreciates fashion but doesnt spend too much time dwelling on creating the perfectlook it just happens naturally.

You will always be able to create a complete personal look from a wide range of stylesfrom ONLY & SONS as the designs will support your individualism, yourunconventional approach to life and fast moving lifestyle. Our styles are based oncurrent trends but will always have a special focus on the universe of heritage denim.


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Page 09Page 08

ONLY & SONS presents Autumn/Winter 2014 a strong and

many-sided menswear collection for modern originals with a laid

back approach to life and fashion. Effortless style, great fits and high

quality are the keywords for a season that calls for quick conversion

and clever layering. The collection puts a spin on modern denim

wear and plays with materials, patterns and textures, making sure a

guys personal approach to styling never is compromised.

For the cold days and even colder nights of autumn and winter,

ONLY & SONS has created a selection of cool, contemporary

classics designed with durability and functionality in mind. The

collection has a dominant focus on denim that comes in

broken-down, crisp, vintage-inspired and work wear qualities.

Overall, the collection displays a quiet, confident balance between

casual, elegant and rock & roll, making sure every style is individualin look, form and feel.

About our Collection

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22000090 BOLTON KNITEUR 44.95 GBP 39.00 CAD 69.00

22000309 ARON PARKA JACKETEUR 99.95 GBP 85.00 CAD 149.00

When hes not developing projects as a construction architect or modeling on theside, Troels is a dedicated adventurer. Whether exploring New Zealand, conquer-ing Brazil, or visiting Finland for studies, hes always feeding his appetite for newsights to see, food to taste, and people to know, never visiting the same place twice.A global wanderlust that brings constant excitement and new impressions to his life.So what style suits this active traveller? A laid-back, masculine one that radiates per-sonality and action, but which avoids going overboard in dressiness, preppiness, or

festivity. Think straight-up mens wardrobe essentials like lumberjack shirts, sweat-ers, and classic jeans, held in combinations of subtle grays and blacks and bursts ofcolor. A style that has just what it takes to transcend international boundaries.

Explorer

T r o e l s

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g

22000156 Aiden Knit JacketEUR 79.95 GBP 70.00 CAD 119.00

22000417 Jay Western Shirt BEI0022A GreyEUR 39.95 GBP 34.00 CAD 59.00

22000407 Pal Chino FG0016AEUR 49.95 GBP 44.00 CAD 75.00

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22000250 Cardiff ONeckEUR 24.95 GBP 22.00 CAD 39.00

220003 07 Stormy Regul ar JacketEUR 119.95 GBP 99.00 CAD 179.00

22000194 Mar Carrot BB0007A BlackEUR 69.95 GBP 60.00 CAD 115.00

Opposite page

22000192 Acon Wax JacketEUR 99.95 GBP 85.00 CAD 149.00

22000408 Bruno KnitEUR 39.95 GBP 34.00 CAD 59.00

22000563 Hahn PantsEUR 39.95 GBP 34.00 CAD 65.00

About Jackets

Outerwear varies from slim windbreakers and bombers to timeless pea coats and parkas, and isseen in both original and reinterpreted versions with fun and clever details. The colour paletteis dark and subtle but strong and varies from black, grey melanges and deep blues to earthy tonesof red, burgundy and greens. Splashes of winter white and warm shades of browns are combinedwith pale blue and bright yellow.

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22000587 Melburn ShirtEUR 49.95 GBP 44.00 CAD 75.00

22000647 Avi Slim JeansEUR 69.95 GBP 60.00 CAD 129.00

Opposite page

22000091 Benjamin CardiganEUR 59.95 GBP 52.00 CAD 79.00

22000418 Jay Western Shirt BEI0023A Dark BlueEUR 39.95 GBP 34.00 CAD 59.00

About KnitsKnitwear plays an important role this season and focuses on chunky textures andlayers as well as casual styles in finely knitted different materials and textures. Pair

them with a cool shirt in denim or vintage inspired flannel, or create an interestingcontrast by mixing cardigans with printed t-shirts, heritage crew necks andsweatshirts.

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Morten

Barber

22000179 Andia JacketEUR 69.95 GBP 60.00 CAD 105.00

22000101 Eitan O ShirtEUR 39.95 GBP 34.00 CAD 65.00

22000155 Avi Skinny BAY0002A BlackEUR 49.95 GBP 44.00 CAD 85.00

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Working in Scandinavias most elegant barber shop with classic interiors,black-and-white employee uniforms topped with bow ties, and clients who want thereal uncompromising deal Morten spends his daytime in a universe of masculinevanity. One of beards, moustaches, classic hairstyles, and lots of guy talk. His off-worklife is quite different. Putting a high premium on privacy, Morten prefers to hang outwith his closely-knit circle of friends rather than chatting with strangers. Andunrestrained by the uniform, he puts a special emphasis on what he wears in hisspare time. Whether at the playground with his kids on a Sunday, or playing guitarwith his pals, he dresses sharply in the design he loves, often all-black, with a style

that marries rock n roll to understated high fashion. Its all about the personalchoice of how you meet the world, and what you wear when doing so.

22000517 Seamus Crew NeckEUR 39.95 GBP 34.00 CAD 55.00

22000458 Merten ShirtEUR 29.95 GBP 26.00 CAD 49.00

22000646 MAR CARROT FG0020AEUR 69.95 GBP 60.00 CAD 129.00


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22000400 Tiger O-Neck Comb 1EUR 9.95 GBP 9.00 CAD 15.00

22000177 Aston JacketEUR 69.95 GBP 60.00 CAD 105.00

22000208 Avi Skinny FG0006A Grey SnowEUR 59.95 GBP 52.00 CAD 99.00

Oliverelectricand

unfi ltered

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22000559 Kaeo Zip CardiganEUR 49.95 GBP 44.00 CAD 69.00

22000796 Bear O-NeckEUR 14.95 GBP 14.00 CAD 25.00

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A rapper from the streets of Copenhagen with a keen eye for

fashion, Oliver makes his expression personal both through the

lyrics he spouts on stage and the items he puts together for his

outfits. He sees clothing both as an art form and as a means of

communication a way for different social groups to display

who they are or where they belong, and for individuals to

express themselves. The same goes for his music, in which he

offers an honest picture of what its like to be a young person

in todays Denmark. Not glossing it up, not making a judgment

about it, but delivering the unfiltered, personal deal. While hedoes pay attention to trends, it isnt really to follow them, but to

be in the know about style.

That way, he can put his own look together from an eclectic mix

of sources, forging an image that is equally street and fashion.22000420 PAUL JACKET

EUR 69.95 GBP 70.00 CAD 105.00

22000120 ECCA SHIRTEUR 24.95 GBP 22.00 CAD 39.00

22000646 MAR CARROT FG0020AEUR 69.95 GBP 60.00 CAD 115.00

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22000549 Hamon Crew NeckEUR 34.95 GBP 30.00 CAD 59.00

22000470 Clement Parka CoatEUR 99.95 GBP 85.00 CAD 149.00

22000465 Mako ShirtEUR 34.95 GBP 30.00 CAD 65.00

22000646 Mar Carrot FG0020AEUR 69.95 GBP 60.00 CAD 129.00

22000577 Martin ShirtEUR 49.95 GBP 44.00 CAD 69.00

22000665 Roar Sons O-NeckEUR 14.95 GBP 14.00 CAD 25.00

22000660 Avi Slim BEI0042A Blue NapsEUR 49.95 GBP 44.00 CAD 79.00

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22000571 Kaiser BomberEUR 39.95 GBP 34.00 CAD 69.00

22000642 Corn Western YO0027A Blue VintEUR 49.95 GBP 44.00 CAD 85.00

22000684 Pal Chino BEI0049A TaperedEUR 49.95 GBP 44.00 CAD 79.00

Opposite page

22000462 Maitland ShirtEUR 29.95 GBP 26.00 CAD 49.00

22000556 Kain Crew NeckEUR 29.95 GBP 26.00 CAD 49.00

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Radio HostE m i l22000461 Macon Shirt

EUR 34.95 GBP 30.00 CAD 65.00

22000468 Carsten JacketEUR 69.95 GBP 60.00 CAD 105.00

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A songwriter and radio host following his passions, Emil sees noclear-cut separation between work and play. The two collide and merge and defy norms, just like his approach to style. Its not about

following trends, impressing others, or putting on a certainoutfit to get attention. Whats more important is the attitude, how youwear it, and for what reasons. Even the simplest of apparel can strikethe right chords if worn with authenticity. At the center of thisphilosophy is the idea that you dress according to your aims andprojects, not to fake your image for reasons of vanity. Emil hasa preference for black-and-white and single-color items with thesimple elegance of a pencil drawing. And the determination to notserve as a slave of fashion, but to always express your personal pursuits.

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22000592 Alavi ShirtEUR 49.95 GBP 44.00 CAD 69.00

22000471 Fulton JacketEUR 69.95 GBP 60.00 CAD 105.00

22000563 Hahn PantsEUR 39.95 GBP 34.00 CAD 65.00

Opposite page

22000462 Maitland ShirtEUR 29.95 GBP 26.00 CAD 49.00

22000556 Kain Crew NeckEUR 29.95 GBP 26.00 CAD 49.00

22000126 Avi Slim BAY0001A BlackEUR 39.95 GBP 34.00 CAD 69.00

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22000580 ALBERT SHIRTEUR 49.95 GBP 44.00 CAD 75.00

22000521 SARNI CARDIGANEUR 49.95 GBP 44.00 CAD 75.00

22000653 AVI REGULAR FG0027AEUR 59.95 GBP 52.00 CAD 115.00

22000478 FANTO JACKETEUR 109.95 GBP 95.00 CAD 165.00

Opposite page

22000559 KAEO ZIP CARDIGANEUR 49.95 GBP 44.00 CAD 69.00

22000796 BEAR O-NECK

EUR 14.95 GBP 14.00 CAD 25.00

22000657 FIL REGULAR BEI0039A BLACKEUR 49.95 GBP 44.00 CAD 79.00

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Thomas

Entrepreneur

22000461 Macon ShirtEUR 39.95 GBP 30.00 CAD 65.00

22000468 Carsten JacketEUR 69.95 GBP 60.00 CAD 105.00

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In both life and business, Thomas goes after his personal

motto: Follow your heart to reach your destination. While this

can involve some practical complications, it has been a recipe

for success for the passionate real estate investor, who develops

properties in both the city and countryside with a special flair

for seeing possibilities that others cant. If he sees a property

and can feel his heart beating, he knows its a project to take

on. And in a business known for stiffly dressed agents,

Thomas is the guy who never wears a suit, preferring a more

anti-office outfit that can be worn whether on or off work. He

dresses in casual, often all-black pieces that reflect his gentle,

creative manner. This is how he approaches other people and

how he communicates that hes not your standard businessman.

His approach to buying clothing and footwear is that his

purchase must have a story to tell: The item that makes the

heart race, regardless of price, is the one that belongs in his

wardrobe.

22000469 Fame Blazer

EUR 89.95 GBP 80.00 CAD 135.00

22000513 Linston Crew Neck

EUR 39.95 GBP 34.00 CAD 55.00

22000583 Madai Shirt

EUR 39.95 GBP 34.00 CAD 55.00

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22000484 Chilton BlazerEUR 79.95 GBP 70.00 CAD 119.00

22000467 Martius Crew NeckEUR 29.95 GBP 26.00 CAD 49.00

22000743 Pique Crew NeckEUR 39.95 GBP 34.00 CAD 69.00

22000643 Avi Regular FG0017AEUR 59.95 GBP 52.00 CAD 115.00

22000694 Napp O-NeckEUR 24.95 GBP 22.00 CAD 39.00

22000485 Clancy BlazerEUR 89.95 GBP 80.00 CAD 135.00

22000625 Silas ScarfEUR 14.95 GBP 14.00 CAD 20.00

22000651 Cane Twist FG0022A Vint ContrEUR 79.95 GBP 70.00 CAD 135.00

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ONLY & SONS Journal

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