THE TRUE EXPRESSION OF ARGENTINE TERROIR. INTERNATIONAL VINEYARDS REGIONS.

THE TRUE EXPRESSIONOF ARGENTINE TERROIR

INTERNATIONAL VINEYARDS REGIONS

MENDOZA

80% of NationalProduction

ARGENTINA WINE REGIONS

ARGENTINA


MENDOZA CITYNorth Alt. 2,300 f./700 m.

East Alt. 2,300 f./700 m.

Maipú, East Alt. 2,500 f./760 m.

LujánMaipúAlt. 2,950 f./900 m.

Valle de Uco Centro Alt. 3,300 f/1,000 m.

San Carlos Alt. 3,300-3,600 f/ 1000-1,100 m.

San Rafael Alt. 2,300 f/ 700 m.

Valle de Uco OesteAlt. 3,600 – 4,900 f./900-1500 m.

Sur Río Mendoza Alt. 3,300 f./1,000 m.

Luján | Oeste Alt. 3,200 f./970 m.

ARGENTINA UNIQUE EXPERIENCE

*Fuente: OIV – Situación del Sector Vitivinícola

mundial en 2006

1990

2009

1. FRANCE 33.003.000 HL

2. ITALY 27.332.000 HL

3. U.S.A. 25.900.000 HL

4. GERMANY 24.308.000 HL

5. SPAIN 13.514.000 HL

6. CHINA 13.279.000 HL

7. ARGENTINA 11.103.000 HL

8. U.K. 10.729.000 HL

1. FRANCE 52.127.000 HL

2. ITALY 52.036.000 HL

3. SPAIN 38.137.000 HL

4. U.S.A 19.440.000 HL

5. ARGENTINA 15.396.000 HL

6. AUSTRALIA 14.263.000 HL

WORLD WINE ANNUAL PRODUCTION* WORLD WINE ANNUAL CONSUMPTION*

ARGENTINA more than 400 years producing wines.

WINE CULTURE

QUANTITY TO QUALITY

15 tons/ha

90 Litres per person 10 tons/ha

35 Litres per person

Robert Parker Jr. projects Argentine Malbec as the decade's next varietal success story

Top 12 Prediction, food & wine magazine, October 2004

MALBEC

MALBEC: ARGENTINA’S FLAGSHIP VARIETAL

• Grape originates from France

• A significant amount of this variety was planted in Bordeaux

around 1850

•Introduced into Argentina around 1860 by French winemaker

Michel Pouget

• Malbec found new home, in own-rooted form, surviving on

native roots due to traditional furrow irrigation method in

Argentina

• Today Argentina is considered the biggest producer of Malbec

in the world

First harvest. High quality grapes from

our own vineyards. Super Premium wines

with unique style

Claro group started an ambitious seven

years project of experimentation and

development in Argentina to produce high

quality wines

With a mix of 97% Exports- 3%

Domestic market Doña Paula is

recognized as the fastest growing

exporter in Argentina

Important investments took place in

order to follow the main objective: the

production of Super Premium wines

with unique style

SUCCES STORY

1990 1999 2005

2003/20041997Doña Paula was born: 784

ha/ 1937,3 acres In Valle de

Uco and Luján de Cuyo

were acquired.

STYLE

Varietals: Viognier*, Cabernet Franc, Malbec -Tannat,

Oak: 14 months French and new.(*8 months)

Yield: 1 plant/bottle

LOS CARDOSFresh, clean and crispy fruit. Varietal character. Easy to drink, for every occasion.

CHARACTERISTICS

DP ESTATE Estate Grown The purest varietal expression in a complex environment.

Varietals: Malbec, Cabernet S., Sauvignon Blanc*, Chardonnay*, Syrah, Merlot, Malbec-Syrah.

Oak: 10 months (*6 months) 100%French.

Yield: 0,75 plant/bottle

Varietals: Malbec, Cabernet Sauvignon, Chardonnay, Sauvignon Blanc, Merlot, Syrah

Yield: 0,5 plant/bottle

DP SELECCIÓN DE BODEGA

Muti dimensional wines, the HIGHEST expression. Varietals: Malbec, Chardonnay*

Oak: 18 months French and new(*10 months)

Yield: 2 plants/bottle

PORTFOLIO

SERIES

Site specific wines. Terroir expression.

PRODUCT ROLES

DP SELECCIÓN DE BODEGAICON – CREDENTIAL The optimum varietal

expression in Argentina (Malbec & Chardonnay) Produced in very limited

quantities and only released in exceptional years.

LOS CARDOSPrice-quality gateway.

Brand penetration.Quality entry level.

DP ESTATEGrowth driver.

Great Value/$ relation. Key development and potential for growth.

A&P investments focus.

SERIESNon traditional Argentine varietals and blends.

Credential of innovation for DP.

Doña Paula Universe

DIVERSIFIED TERROIR We have a compromise with our own innovative spirit

Finca El Alto (Ugarteche)

Finca Los Cerezos (Tupungato)

Finca Alluvia (Gualtallary)

Finca Los Indios (Altamira)

The premium region of Luján de Cuyo

435 ha/1.077 acres

At more than 3.608 feet above sea level, surrounded by the Andes mountain

53 ha/131 acres

Newly discovered area. One of the trendiest “high quality” vineyards region in Argentina today

135 ha/334 acres

State of the art vineyard at more than 3.610 feet above sea level 80 ha/198 acres

MENDOZA CITY North

East

Maipú, East

LujánMaipú

Central Valle de Uco

San Carlos

San Rafael

Valle de Uco, West.

Mendoza River south.

Luján, West.

Looking for Doña Paula´s style….

UGARTECHE

TUPUNGATO

GUALTALLARY

ALTAMIRA

703ha/1.740 acres planted in the best growing areas.

EL ALTO VINEYARD | LUJÁN DE CUYO Ugarteche

Soils in the Upper West Lujan de Cuyo are clay to clay-loam in the first layer of depth until 1, 2 m/ 5 feet. mixed with different sized gravels. Below this, up to 4 m/ 13, 1 feet, the composition is also based on sand and clay in alternating layers.This kind of soils profiles provide a Malbec that showcase savory aromas, garrigue, spice box, plums, figs, stony fruits and sweet, rounded and ample tannins.

LOS CEREZOS VINEYARD | UCO VALLEYTupungato

Sandy loam to sandy soils up to 1, 80 m/ 6 f can. It was created in the alluvial process in a mix of alluvial rounded stones, gravel and sand. It has great drainage and very low fertility. Grapes born from these soils provide wines with floral nuances and fresh natural acidity.

ALLUVIA VINEYARD | UCO VALLEYGualtallary

Eolic erosion has placed a thin 5 to 10 cm/ 0, 15 f of natural vegetation bed. Up to 2, 20 m/ 7, 22 feet deep, they have an impressive skeletal rocky structure composed by medium size alluvial stones painted by a slide of calcium carbonate (calcaire, caliche) forming one of the most mineral based soils in Argentina. These soils sleep on big creek bed with large alluvial stones.Malbec from these soils are impressively aromatic with fresh-acid blackberries and boysenberries, mineral-graphite notes, firm tannins and great longevity.

LOS INDIOS VINEYARD | UCO VALLEYAltamira

Sandy loam soils with calcaire layers up to 1, 30 m/ 4, 3 f, resting over colluviall stones. The soil in this vineyard is one of the poorest in terms of nutrients, organic matter is almost 0 and it has a great drainage.It allows the narrower vine spacing.Malbec in this vineyard presents violets aromas and a deep black violet color with purple reflexes, great acidity, very firm tannins and a superb ageing potential.


Pinot NoirCabernet FrancTannatCasavecchiaAncellotaRieslingMarselánViognierPetit VerdotAlicante BouschetGrenacheMarsanneCarmenereMontepulcianoAgléanico

Malbec

Cabernet Sauvignon

Chardonnay

Syrah

Sauvignon Blanc

Merlot

Multiple Massal Selections

7 | 14 | 15 | 169 | 191 | 337 | 338 | 685 | Mount Eden | R5 | Other Massal Selections

548 | Mendoza | R8 | VCR10 | Wente

99 | 174 | 470 | 525 | 747 | 877 | Massal Selections

1 | 107 | 108 | 242 | 316 | 530

81 | 343 | 346 | 347

290

131

95

51

50

20

56

704

325

235

126

123

48

131

Total Planted 2007:New Plantings 2008:Total by December 2008:

69310

703

170525

1730

VARIETY CLON HECTARES ACRES

VINEYARDS MANAGEMENT IN DETAIL

• We're not fundamentalists. We just recognize our soils´ needs

• We don't exhaust our vines

• We believe in long term relations between our people and our vines

SUSTAINABLE agriculture practices

• We keep the natural endemic plants and weeds in our soils if they are not insidious.

• To recover some low fertility patches in our vineyards, we use organic mulching and manures instead of using fertilizers.

• We do not expose our people to dangerous or risky products.

We let NATURE spoil us.

We have been working under sustainable practices since Doña Paula´s birth.

Our goal is to preserve our natural resources which are the soul of our wines. We work closely with nature to maintain a perfect balance using indigenous resources to combat potential problems such as disease or pests.

WINERY

VAT CAPACITY AND TECHNOLOGY

• A 7,5 million liter state-of-the-art winery, where our winemakers handcraft our international styled

wines, divided in an innovative concrete Los Cardos cellar finished in 2007 and a 100% stainless steel

tank Doña Paula cellar

•More than 2,500 French oak barrels (Taransaud, Dargaud & Jaegle, François Frères)

•Two pneumatic “Pera” presses, unique in South America with cold maceration jackets and

conductivity measure devices

WINEMAKING TEAM

David Bonomi was born and raised in Mendoza, Argentina in the slopes of the Andes Mountains. His passion for wine began when he was a child, as he spent most of his time at his father's vineyards, playing around the vines and absorbing the essence of the winemaking art world. His excitement grew with time and decided to study the career of Oenologist at the Don Bosco school of Viticultura and at Agustín Maza University. His experience includes works at prestigious companies such as: Gancia and Norton where he was in charge of the production and quality areas. David possesses a keen insight regarding Argentinean winemaking, vineyards, irrigation and elevation. He joined Doña Paula in 2004.

Edgardo del Pópolo-Vineyards Director

Born into a family with European roots (Italian - French - Spanish - German heritage), he has always been near a grapevine, his uncles and aunts being his first teachers since he was a boy.Edgardo Del Pópolo is an Argentine wine industry veteran and probably the most respected and frequently consulted Argentine viticulturalist, where he has worked since 1992.He studied Oenology and Agronomy, specializing in viticulture, at the Universidad Nacional de Cuyo in Mendoza, Argentina. He joined Doña Paula in 1998 as Head Viticulturalist and Operations Manager. His specialty is selecting the best suited sites for the different estates where Doña Paula produces its wines.Possessing a free spirit and a self-determined attitude, he has travelled the wine world visiting old and new world wine regions and the most important wine markets.

David Bonomi-Winemaker

4 sales strengths for DOÑA PAULA

CONSISTENCY OWNERSHIPDIVERSITY &INNOVATION

SUSTAINABLEPRACTICES

UNIQUE STYLE, QUALITY WINES

SALES STRENGHTS

• Not only Argentine traditional varietals: DP has been able to offer Super

Premium Sauvignon Blanc, Viognier, Cabernet Franc, etc. (International press

recognition are our credentials)

• Always exploring and investing in “new” high quality wine regions in

Argentina.

•Continuous innovations in vineyards management (conducting systems and

tasks)

Bush Vines Alluvia

Passo Corto

Spring pruned

DIVERSITY & INNOVATION

Miller said of Viña Doña Paula: ”Doña Paula was founded in 1997 and the first vintage was 1999. Forty percent of their production goes to the USA market. During my visit to the winery, I was impressed by the spirit of experimentation and willingness to try new and different approaches”.

International recognition for current vintages

• 12 times +90 pts. for current vintages (Wine Spectator, Wine&Spirits, Wine Acces)

• Twice recognized as “New World Value” (Wine Spectator)

• Sauvignon Blanc Los Cardos and Estate: two of the most recognized Sauvignon Blanc from Argentina.

•Doña Paula Estate Malbec 2009: Trophy “Best Argentine Malbec under USD20” Argentina Wine Awards.

CONSISTENCY

A FAITHFUL EXPRESSION OF THE BEST OF ARGENTINE WINES.

•Doña Paula Estate(*), Series, Selección de Bodega: Grapes come from own vineyards

• Los Cardos: 87% of the grapes used come from own vineyards, the rest is sourced from 3rd producers located in Uco Valley

OWN RULES. OWN and UNIQUE STYLE.

703ha/1.740 acres planted in the best growing areas

Finca El Alto (Ugarteche)

Finca Los Cerezos (Tupungato)

Finca Alluvia (Gualtallary)

Finca Los Indios (Altamira)

The Premium region of Luján de Cuyo

435 ha/1.077 acres

At more than 3.608 feet above sea level, surrounded by the Andes mountain

53 ha/131 acres

State of the art vineyard at more than 3.610 feet above sea level 80 ha/198 acres

OWNERSHIP

Newly discovered area. One of the trendiest “high quality” vineyards region in Argentina today

135 ha/334 acres

SUSTAINABLE agriculture practices

• We keep the natural endemic plants and weeds in our soils if they are not insidious

• To recover some low fertility patches in our vineyards, we use organic mulching and manures instead of using fertilizers

• We do not expose our people to dangerous or risky products

We let NATURE spoil us

We have been working under sustainable practices since Doña Paula´s birth

Our goal is to preserve our natural resources which are the soul of our wines. We work closely with nature to maintain a perfect balance using indigenous resources to combat potential problems such as disease or pests

Doña Paula New Image

SELECCIÓN DE BODEGA

SERIES

ESTATE

LOS CARDOS

2009BEFORE 2009

PACKAGING

SDB

•Upscale

SERIES

• Premium

Freshness

ESTATE

• Modern Elegance

ESTATE

• Fresh visibility.

•Focus: pallet program/floor display

Tasting Notes


MALBEC

WINEMAKER`S TASTING NOTES

Intense deep violet colour; clean aromas of black, acid, forest berries and pencil lead,with graphite, black cherry, mocha and spices notes. Up to now, it is probably the “best”and one of the most structured versions of our icon Malbec, keeping intact its elegance,finesse and multilayered expression.

DESCRIPTIÓN

Region: Blend of the best grapes from Ugarteche & Uco ValleyGrapes: 100% Malbec

VINEYARDS

This wine is an evolution of our Single Vineyard Malbec that comes 100% from our40-year-old vines in Ugarteche, and a blend of some of the best Malbec blocks we havefound while walking across the Uco Valley region. The old vineyards have not beenmanaged to obtain lower yields, so the crop level is naturally and wisely balanced by thevine itself.Multivineyard blend of best blocks from Finca El Alto Ugarteche (Calix block 0.80 t/acre)together with some old high density vineyards located in El Cepillo (6 acres - 50 years old- 2 t/acre), Altamira (7.50 acres - 60 years old - 2 t/acre), and Los Árboles (9 acres -10years old - 2.80 to 4 t/acre). Harvest took place later than in previous vintages, thusleading to an extra dimension in terms of richness and concentration. At Doña Paula, ourvineyards have always been managed using sustainable agriculture practices.

Cold maceration took place before alcoholic fermentation in the Doña Paula style, seekingto preserve primary fruit aromas. Wild fermentation took place by using native yeasts atlow temperatures; then the wine was aged in 100% new French Taransaud barriques for 24months. This wine is unfined and unfiltered.

VINIFICATION


CHARDONNAY

This greenish-golden yellow Chardonnay offers a delicate, complex sensation in the nose,with tremendous aromatic concentration. The mineral flavors on the palate combine withnotes of tropical fruits and spices in a big-bodied, well-balanced wine. Its exceptionalelegance and deep intensity extend long onto the persistent finish.

Region: Ugarteche, Luján de CuyoGrapes: 100% Chardonnay

The soils are alluvial in origin, with moderately deep typical torrifluvent characteristics, aclayey-loamy texture, some sectors with smooth round stones of different magnitudes,and basic pH.Cover crops are used in all of the vineyards. In 1971, 11.50 hectares in Ugarteche wereplanted with mass selection genetic material that was grafted onto a local clone R8rootstock.The vineyards are vertically trellised at 2.70 x 2.00 m and surface irrigated.

The grapes are destemmed and crushed in a reductive environment using sulfur dioxideand carbonic gas to protect them from oxidation. The must is immediately chilled aftercrushing to conserve its aromas and flavors. A pneumatic press is used at low pressure togently extract the juice with minimal polyphenols. The juice is clarified by means of staticdecantation at 10ºC (50ºF) and then stored in French oak barrels for alcoholicfermentation and aging on its lees for 12 months.


DESCRIPTIÓN

VINEYARDS

VINIFICATION

CABERNET FRANC

Our Doña Paula Series Alluvia Cabernet Franc 2008 displays clean and intensearomas of white pepper, cinnamon, clove and spices, combined withblackberries, blackcurrant and subtle mint notes.In the mouth, it is rich and concentrated. Its round and sweet tanninsprovide a velvety structure and long finish.

Region: Finca Alluvia, GualtallaryGrapes: 100% Cabernet Franc

Initially, we planted this Cabernet Franc in the clay soils of Ugartechebelieving that, under this area’s climatic characteristics, this variety wouldfind the most suitable conditions for its full expression. On the contrary,the grapevines went crazy, producing extremely large crops withoutpresence of typical characters.When we started exploring the cooler Gualtallary region, we discovered anold block of naturally low-yield Cabernet Franc and we were amazed by itsexpression and concentration. This French clonal selection was planted inrocky-based sandy soils, using vertical shoot positioned trellising. It hadjust one bunch per shoot (many of the shoots had no bunches at all),providing perfect balance for a fully mature, spicy Cabernet Franc.At Doña Paula, our vineyards have always been managed using sustainableagriculture practices.

This is a minuscule production of traditionally steel-fermented juice, usinga gentle pumping over to extract the best from the skins.Aged in new French oak barrels for 12 months, this wine is bottled unfinedand unfiltered.

SERIES


DESCRIPTIÓN

VINEYARDS

VINIFICATION

SYRAH | VIOGNIER

The Viognier provides exotic floral and apricot touches to the Syrah spiciness,enhancing its typical white pepper aromas.Our Doña Paula Series Olives Road Syrah-Viognier 2006 is medium bodied andpresents firm and voluptuous tannins.

Region: Ugarteche, Vista FloresGrapes: 97% Syrah 3% Viognier

Green harvested in veraison, the low-yield “Olives Road” Syrah from Finca ElAlto and the fully ripe Viognier from Vista Flores, in the Uco Valley, meet inthis lovely blend of grapes. The Syrah was planted in a rootstock of ourown 10 years ago. It is a local mass selection of a century-old Syrah fromSan Juan, trained in a strictly observed vertical shoot positioned trellissystem to have uniformity and a consistent ripeness. It is picked when itreaches 26º Brix and more than 30% of its berries are shrivelled. TheViognier is planted in the sandy and rocky Vista Flores (Upper Uco Valley)soils, where it delivers the best expression that this grape has so fardisplayed in Argentina.At Doña Paula, our vineyards and wines have always been managed usingsustainable agriculture practices.

Viognier skins (3% of the total blend of grapes by weight) are submerged inthe cool Syrah cap. After performing a délestage, portions of thefermenting juice are added to the cap. An every-day gentle and softpumping over is done to moisten the cap in order to avoid excessivephenolic extraction.The blend is aged in second-use French barrels for 12 months.

SERIES


DESCRIPTIÓN

VINEYARDS

VINIFICATION

MALBEC | TANNAT

Doña Paula Series Salix Vineyard Malbec-Tannat 2007 showcases a ver ydeep red-black color, with complex aromas of dark f ruit s , spices , cigarbox and chocolate. In the mouth, it is concentrated and voluminous ,with f irm tannins that contribute to a ver y long f inish.

Region: Finca El Alto, Ugarteche, Luján de Cuyo.Grapes: 70%Tannat 30% Malbec

This blend is a combination of Malbec grapes coming f rom the oldestplanted block in our proper ty and fully ripe Tannat coming f rom ourSalix Vineyard block. These are both located in Finca El Alto, in UpperLuján de Cuyo, Mendoza .Since Tannat high vigor produces ver y high crop levels , we limit yieldsto 4 t/acre to achieve higher concentration. In order to do this in anatural way, during the winter we ir rigate Tannat more than usual,compared to other varieties , and we reduce ir rigation inspring/summer to about 20% of the total ir rigation.At Doña Paula , our vineyards have always been managed usingsustainable agriculture practices .

Cold soak is car ried out for 10 days in stainless steel tanks . The totalmaceration time lasts 45 days , including cold soak. 100% of the winewas aged in new French Bordeaux bar rels for 20 months .

SERIES


DESCRIPTION

VINEYARDS

VINIFICATION

VIOGNIER

Intense and complex aromas of apricots, orange peel and floral notes, inwhich the new oak never dominates.Balanced and pleasant sucrose feeling in the mouth due to its bright acidityand residual sugar.

Region: TupungatoGrapes: Viognier 100%

Adult vineyards planted in the sandy-rocky Vista Flores soils at anelevation of 1,000 meters (3,280 feet), under cool conditions that ensurethe grapes ripen at a slow pace.This viognier is picked at the moment when it has an important amountof shrivelled berries, giving no possibilities to extract green character norevident and aggressive phenolic content from their skins.The vineyard is managed to have diffuse sunlight over the canopy andbunch zone.At Doña Paula, our vineyards have always been managed usingsustainable agriculture practices.

Destemmed and unpressed skins are used to co-ferment the Olives RoadSyrah-Viognier.Free-run juice is refrigerated (at 0-4°C), decanted in small steel tanks,and fermented at low temperatures.The wine is stored in 100% new French oak barriques and spends 8 months there.

SERIES


DESCRIPTIÓN

VINEYARDS

VINIFICATION

CHARDONNAY

Our Doña Paula Estate Chardonnay 2009 has an eye-catching goldenyellow color. Its mineral character combines with tropical fruits , pearand citrus notes to make it a complex and fresh wine. In the mouth,it is ample and generous , with a clean, long-lasting finish.

Region: Finca El Alto, Ugarteche, Luján de CuyoGrapes: 100% Chardonnay

This wine comes from old Chardonnay vines planted in 1971 and graftedin 1984. These are our most valuable assets since they present the optimalpossible integration between a low-yielding R8 Chardonnay and the Mendozaclone (widely planted in the majority of the wine-growing regions ofthe world), well known for its small “hen and chicken” clusters thatprovide incredible honey aromas and concentration of f lavors .At Doña Paula , our vineyards have always been managed usingsustainable agriculture practices .

The grapes are pressed in a state-of-the-art pneumatic Pera press. According to the phenolic content of the skins and the ripeness level, some bunches are pressed with stems while others are separated from them. From the beginning of the process, we add SO2 and CO2 in order to avoid oxidation.The must is cooled and yeasted in stainless steel tanks. Afterwards, 70% of the must (with 18° Brix) is stored in French (70%) and American (30%) new oak barriques at 18º brix, where it alcoholic fermentationtakes place.Malolactic fermentation is controlled, happening in only 10% of the wine. Ageing is carried out during 6 months in the same barriques, where bâtonnage is done in the first 4 months.

ESTATE


DESCRIPTIÓN

VINEYARDS

VINIFICATION

CABERNET SAUVIGNON

This wine is one of our best examples of well integrated oak, in whichfruit expression, elegance and richness are the main attributes.With a red violet color, our Doña Paula Estate Cabernet Sauvignon2008 present black fruits, blackcurrant and bell pepper aromas,combined with spices and graphite notes in different layers.It is medium-bodied, with fresh acidity and a pleasant finish.

Region: Finca El Alto, Ugarteche, Luján de CuyoGrapes: 100% Cabernet Sauvignon

Finca El Alto soils and climate allow our French clones of CabernetSauvignon to reach perfect phenolic ripeness. The unmistakable typicalcharacter of this wine comes from the blend of clones from differentblocks (#1, #8 and #12).The vines have low yield levels (7 to 8 t/ha [around 2.80 to 3.25 t/acre])and are conducted using a vertical shoot positioned trellis system.At Doña Paula, our vineyards have always been managed using sustainableagriculture practices.

This is probably the only variety in which the wine-making philosophyis traditional.Once stems are removed, crushed grapes are pumped to small steeltanks where fermentation will take place.After a short cool maceration, this wine is fermented with dailypumping over to extract color, fruit aromas and ripe tannins.It is aged in French barrels (33% new) for a period of 10 to 12 months.

ESTATE


DESCRIPTIÓN

VINEYARDS

VINIFICATION

MALBEC

Intense violet color; plums, black cherries, licorice and dried herbsaromas in the nose. Sweet, round and ample in the mouth, with alingering finish.

Region: Finca El Alto, Ugarteche, Luján de CuyoGrapes: 100% Malbec

The grapes for this wine are sourced from 2 of our best vineyards. The first parcel has 197 hectares (almost 487 acres) and is located at Finca El Alto, in Ugarteche (Luján de CuyoSoils Upper West Luján de Cuyo are clayey to clayey-loamy in the first layer of depth up to 1.20 meters (almost 4 feet) mixed with different sized gravels.The second plot has 135 hectares (almost 334 acres) and is located at Finca Alluvia, in Gualtallary (Uco Valley). Here, wind erosion has placed a thin (5 to 10 cm [around 0.16 to 0.33 ft]) natural vegetation bed. Up to 2.20 meters (7.22 feet) deep, the soil has an impressive skeletal, rocky structure composed of medium size alluvial stones coated with calcium carbonate (calcaire, caliche) that forms one of the most mineral-based soils in Argentina. Finca El Alto provides violets and deep red fruits aromas, as well as a velvety finish to this magnificent wine, while the structure and perfect acidity are provided by the grapes that come from Finca Alluvia, which is located at more than 1,350 meters (4,428 feet) above sea level and very close to the Andes Mountains, in a location that presents an incredible temperature fluctuation between day and night during the summertime.

Careful and gentle desteming with partial crushing of the berries, which is done with the purpose of providing fresh berry aromas.Cool pre-fermentation maceration for 2 weeks to extract primary aromas, flavors and intense color.The first part of the fermentation is done with wild yeast cultures and is finished by inoculating selected yeast.After being fermented at 25ºC to keep its freshness, the wine is stored in new, second and third-use French barrels (33% of each) where the wine is aged during 8 months before being bottled.

ESTATE


DESCRIPTIÓN

VINEYARDS

VINIFICATION

MERLOT

Our Doña Paula Estate Merlot 2008 presents a ruby red colorwith dark hues. On the nose, it displays expressive aromas of mint,herb spices and black fruits. On the palate, it is sweet, ample andsmooth, with a velvety structure. It is medium-bodied and has apleasant, lingering finish.

Region: Tupungato, Valle de UcoGrapes: Merlot 100%

We are convinced that in order to make high quality Merlot in Argentina, clonal material is key. This means that there is no doubt that the final expression of this wine comes from the best combination of soils, cool climate and clones. A careful selection of different clones has been made to maximize the potential of the variety and improve the complexity of the wine. The genetic material comes from the clones 181, R12, R3, 343, 346, 347 and 314, all of them grafted in 1103 P and 3309 rootstocks.In our Uco Valley sandy soils, Merlot finds the ideal place to grow in Mendoza. We work our vineyards with intensive canopy management, strictly observed vertical shoot positioning and green harvest in order to reduce the crop to 5 tons per acre. Uco Valley Merlot expresses a natural mixture of spicy, mint-peppery and fruity characters.At Doña Paula, our vineyards have always been managed using sustainable agriculture practices.

All the stems of the grapes are removed. Afterwards, we perform a partial crushing of the berries with the aim of producing limited carbonic maceration.Must is cooled immediately after crushing in order to maintain flavors and aromas by reducing the level of SO2 needed.We use cool pre-fermentative maceration for 72 hours to extract primary flavors and color. Alcoholic fermentation takes place in stainless steel tanks with cooling jackets during 8 days at 22°C, with peaks of 28°C. The total maceration period lasts 18 days.

ESTATE


DESCRIPTIÓN

VINEYARDS

VINIFICATION

PINOT NOIR

It has a medium light red-violet color, intense aromas of raspberries and cherries, with earth and mint notes.In the mouth, this juicy wine feels medium-bodied, with firm tannins, good acidity and nice persistency.

Region: Tupungato, Uco Valley

Grapes: 100% Pinot Noir

At Doña Paula, our vineyards have always been managed using sustainable agriculture practices.The oldest Pinot Noir mass selection in Argentina comes from INTA Alto Valle (Río Negro) in the Patagonia region, and its origin is an old Dijon selection that was introduced in the late 70´s.In our over 40 years Malbec blocks, this selection was grafted in 1984, being one of the first Pinot Noir in the region. Vertical shoot positioned, its spacing is 2.70 m x 2 m; there are 1,852 vines per hectare. It produces a natural crop of 2.50 t/acre.

Harvested by hand during the first week of March, the bunches are carefully transferred to the winery in 1,100 lb binsThe grapes are gently destemmed and cold macerated during 3 to 4 weeks.After being yeasted on stainless steel tanks , 100% of the must is stored in new French oak barrels.The wine is kept in new French barrels for 10 to 12 months , where it is aged before being bottled.

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VINIFICATION

SAUVIGNON BLANC

Doña Paula Estate Sauvignon Blanc 2010 showcases a vibrantvarietal character style combined with tropical fruits , fresh mintand lime-herbaceous notes. In the mouth, it is generous involume and has a long finish.

Region: Tupungato, Uco ValleyGrapes: 100% Sauvignon Blanc

This wine comes from our Finca Los Cerezos that is located in Central Tupungato, in the Uco Valley. Through a process we call “spring pruning” we are able to delay the harvest by 1 month and pick the grapes under cooler conditions. Instead of picking by mid February, we start harvesting around mid March. Besides, “spring pruning” reduces the crop level to 1.60 t/acre from the natural yield of 4 to 6 t/acre. As a consequence, grapes enjoy a slower and extended ripening period and achieve higher concentration of aromas and flavors that would otherwise be lost due to the high summer temperatures. At Doña Paula, our vineyards have always been managed using sustainable agriculture practices.

The grapes are harvested early in the morning and taken to the winery, where they are very gently pressed once their stems are completely removed. Skin maceration takes place for 18 hours at 7ºC before fermenting this free-run juice (there are no pressings in this wine!) Bâtonnage is carried out to move the fine lees during 5 days at 3ºC; this will provide an extra level of concentration in the mouth once the wine is finished. Since the grapes are picked when they contain 9 g/l of tartaric acid, it is not necessary to correct acidity before or after fermentation.

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MALBEC | SYRAH

Our Doña Paula Estate Malbec - Syrah 2009 presents a violet-bluecolor. On the nose, it shows the particular plum character that comesfrom the Malbec, as well as impressive spices, white pepper and redfruits notes from the Syrah. It is sweet and has a pleasant mouthfeeling, with fresh fruit acidity.

Region: Ugarteche, Luján de CuyoGrapes: 60% Malbec 40% Syrah

The Syrah comes from a mass selection of old vines from San Juan and, in 1998, it was planted in a rootstock of our own in thepoorest rocky and clayey soils in our Finca El Alto, in Ugarteche. The vine spacing is 2.2 meters by 1.5 meters; vertical trellis anddouble spur pruning cordon are used. Its natural high crop is controlled by green harvesting during veraison, leaving in the vine1 to 3 bunches per spur. Clay soils produce good structure in our wines and that is exactly what we look for in this Malbec - Syrah blend. At Doña Paula, our vineyards have always been managed using sustainable agriculture practices.

These “brother” varieties are picked at the end of March. Once their stems are completely removed, they are partially crushed.An important bleeding of 10% to 20% is carried out in order to obtain higher concentration. Must is cooled after crushing to maintainflavors and aromas by reducing the level of SO2. Alcoholic fermentation is performed for 10 days at 22ºC, with peaks of 28ºC,in small temperature-controlled stainless steel tanks. The total maceration period lasts 15 days. The wine is then stored in a combination of new, second and third-year used French (Malbec) and American (Syrah) barriques, where it is aged for 10 months

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TORRONTES

Our Doña Paula Estate Torrontés has an attractive golden yellow color.Intense and delicate jasmine, white acacia, white rose petals, andorange blossom notes can be perceived. In the mouth, it feels freshand lovely, with a perfect balance of acidity and freshness and apersistent floral aftertaste.

Region: Valle de Cafayate, Salta.Grapes: 100% Torrontés

In Cafayate Valley, at 1,700 meters (almost 5,600 feet) above sealevel, this variety finds the best place to produce the mostcharming floral aromas.This beautiful example of aromatic Torrontés is produced fromold high trellised “parrón” (in Spanish) vines. Planted in sandy andstony soil, cane pruned and furrow irrigated with meltwater fromthe Northern Argentinean Andes. The grapes are harvested inApril, when the skins turn from green to eye-catching gold, andtransported to the winery in 20 kg baskets.

The stems are separated from the berries in a very gentle process,in which SO2 is added to avoid oxidation. In this wine, we do notuse the skins, so they are not pressed and the juice is fermented tomake the wine drop into small steel and concrete vats at lowtemperatures. A blend of different harvesting times wines is carriedout before the final adjustments, stabilization and filtration.

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CABERNET SAUVIGNON

This Cabernet Sauvignon shows an intense red color. Ripe, red fruit aromas can be foundtogether with the complexity provided by mint and cassis notes. In the mouth, it has greatbody and an interesting tannic structure. Its balance and concentration provide a lingeringfinish.

Region: Ugarteche, Luján de Cuyo .Grapes: Cabernet Sauvignon 100%

The grapes for this wine come f rom a combination of different blocks , carefullyselected f rom specif ic Doña Paula’s 11-year-old vineyards , f rom our Finca El Altoin Ugarteche. A selection of French clones , such as 169, and high quality localmass material are used. Vines are cultivated using a vertical trellis system withhigh density and drip irrigation. Production ranges between 9 and 10 t/ha.At Doña Paula , our vineyards have always been managed using sustainableagriculture practices .

100% hand-picked grapes are completely destemmed and then partially crushed. As aconsequence, some berries remain untouched, providing carbonic macerationcharacter to the wine. Must is cooled immediately after crushing so as to maintainflavors and aromas by reducing the level of SO2 that is needed. Carbon dioxide gas isdispersed over the must to prevent oxygen from being in touch with the juice. A48-hour cool pre-fermentation maceration is performed to extract primary flavorsand color.Alcoholic fermentation takes place in temperature-controlled tanks for a period of 10days at 22°C, with peaks of 28°C. The total maceration period lasts 15 days.Natural malolactic fermentation takes place at 16°C. No press wine is added.

LOS CARDOS

WINEMAKER’S TASTING NOTES

DESCRIPTION

VINEYARDS

VINIFICATION

MALBEC

Our Los Cardos Malbec 2009 presents a typical violet-red color. Its aromas of freshred and black fruits, berries, spices and cigar box announce a smooth and roundwine in the mouth.

Region: Alto Ugarteche, Luján de CuyoGrapes: 100% Malbec

The blending components of this wine are grapes coming from our vineyards in FincaEl Alto in Ugarteche, Luján de Cuyo, and a smaller portion from our high altitudevineyards in the Uco Valley. In terms of clonal material, we prefer our extraordinarilyadapted mass selection to the highly producing imported French “Cot” clones. Doublespur pruned cordon with 2 shoots per spur and an average of three clusters per bunchprovides a regular yield of 9 to 10 tonnes per hectare. At Doña Paula, our vineyardshave always been managed using sustainable agriculture practices.

After being destemmed, these 100% hand-picked grapes are partially crushed.Consequently, some berries remain untouched and, therefore, provide carbonicmaceration character to the wine. Must is cooled immediately after crushing topreserve flavors and aromas by reducing the level of SO2 needed. Carbon dioxidegas is spread over the must to prevent oxygen from being in contact with the juice.A 48-hour cool pre-fermentation maceration is carried out to extract primaryflavors and color. Alcoholic fermentation takes place at 22°C, with peaks of 28°C, intemperature-controlled tanks for a period of 10 days.

LOS CARDOS


DESCRIPTION

VINEYARDS

VINIFICATION

MERLOT

This Merlot offers complex aromas of ripe red fruits, with overtones of coffee beans,dried herbs and hints of spices. Smooth in texture, it is juicy and nicely balanced,with a fine long finish.

Region: Ugarteche, Luján de CuyoGrapes: 100% Merlot

At Doña Paula, our vineyards have always been managed using sustainable agriculture practices.52 hectares planted in 1998, almost all of them in rootstocks 1103 P and 3309.A careful selection of many different clones is carried out to maximize the the varietypotential for enhancing the complexity of the wines. The genetic material comes from15% cl.181, 35% cl.R12, 17% cl.R3, 8% cl.343, 7% cl.346, 6% cl.347, 4% cl.313, and 8% ‘INTA’mass selection Merlot. The spacing is 2.20 m x 1.60 m, with vertical trellising and canepruning. Drip irrigation (2.30 l/h) is done with in-line emitters and, in poorer soils, withtwo lines. Cover crops are used in all the vineyards.

All the stems of the grapes were removed. Partial crushing of the berries: 20% of theberries were crushed to provide some berry aromas and a carbonic macerationcharacter to the wine.5 g/hl of SO2 were added at the crusher. Inert gas blanketing was performed. Carbondioxide gas was dispersed over the must to exclude oxygen from the juice. Gentlehandling of the grapes in all the process, using positive displacement pumps withvariable speed control. Must was cooled to reduce its temperature immediately aftercrushing to maintain flavors and aromas and reduce the level of SO2. Coolpre-fermentation maceration was carried out for 48 hours to extract primary flavorsand color. It was fermented in stainless steel tanks with jackets for ten days at 22°C,with a peak of 28°C. The total maceration period lasted 15 days.Natural malolactic fermentation took place in tanks at 16°C. No press wine has been added.

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DESCRIPTION

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VINIFICATION

ROSE

Our Los Cardos Malbec Rosé 2010 shows an attractive and intense pink color.Delicate aromas of red fruits, such as strawberries and raspberries, combine with afresh, elegant finish on the palate.

Region: Ugarteche, Luján de CuyoGrapes: 100% Malbec

Hand-picked from our Finca El Alto Los Cardos blocks in early March, the fruit issourced from 9-year-old Malbec vines that were planted in clayey, rocky soils andtrellised using VSP double spur pruned cordon. This early harvest allows us to getfresh red fruits aromas, whereas Malbecs harvested later have more ripe plum andspices characters.At Doña Paula, our vineyards have always been managed using sustainable agriculturepractices.

The grapes are gently and slowly crushed in order to preserve the intensity of primaryMalbec aromas. Must is cooled immediately after crushing by reducing the level ofSO2 needed. A cold pre-fermentative maceration is carried out with the purpose ofextracting primary color and aromas. The total maceration period lasts 3 days andskin separation takes place immediately afterwards, thus emulating a classic whitewine fermentation. Fermentation begins at 17ºC, with careful temperature control, instainless steel tanks with cold jackets. Tartaric cold stabilization and filtration areperformed before the wine bottling.

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DESCRIPTION

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VINIFICATION

SAUVIGNON BLANC

This fresh, attractive and vigorous Sauvignon Blanc shows intense aromas of yellowgrapefruit, lime and passion fruit that are well integrated with gooseberry and herbalnotes. On the palate, this is a wine with great freshness and very long aftertaste.


At Doña Paula, our vineyards have always been managed using sustainable agriculturepractices. The grapes for this wine come from 44 acres planted between 2000 and2002 in our Finca Los Cerezos, in Tupungato, with some very well reputed Frenchclones (316, 242, 530, and 108) grafted on three different rootstocks: 1103 P, 3309,and 110 R. The vine spacing is 2.20 meters by 1.60 meters, with strictly observedvertical shoot positioning and both spur and cane pruning. Canopy managementtends to create an even and medium vigorous canopy in order to protect the bunchzone from excessive sun exposure. Yields range from 4 to 5 t/acre.

All the stems of the grapes are removed. A reductive process is performed, usingantioxidant sulfur dioxide and inert gas blanketing. The temperature is reducedimmediately after crushing in order to preserve aromas and flavors and reduce thelevel of SO2. The skins remain in contact with the juice from 8 to 16 hours at 5ºC.Pneumatic pressing is used and two press fractions are separated according topolyphenol richness by conductivity and juice tasting.This wine is produced in stainless steel tanks with cooling jackets and withoutcontact with oak. Fermentation temperature ranges from 12 to 14°C. 85% of the winein the stainless steel tanks has been in contact with the lees for 2 months at 10ºC.

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DESCRIPTION

VINEYARDS

VINIFICATION


SYRAH

Our Los Cardos Syrah has violet-blue color, impressive spiciness, white pepper, red fruitsand plums aromas. In the mouth, it feels sweet and pleasant, with fresh fruit acidity.

Region: Ugarteche, Luján de CuyoGrapes: 100% Syrah

In 1998, an old Syrah mass selection from San Juan was planted in root vines of ourown in the poorest rocky and clayey soil in El Alto Vineyard, Ugarteche. The vinespacing is 2.20 x 1.50 m, with vertical trellising and double spur pruning cordon. Thenatural high crop is controlled by doing a green harvest during veraison, leaving inthe vine 1 to 3 bunches per spur.At Doña Paula, our vineyards have always been managed using sustainableagriculture practices.

Picked at the end of March, the grapes are completely destemmed and thenpartially crushed. Immediately after crushing, the must is cooled to reduce thetemperature and maintain flavors and aromas by reducing the level of SO2 .Alcoholic fermentation is carried out in temperature-controlled concrete tanks forten days at 22°C, with peaks of 28°C, for full diffusion of skin components. Its totalmaceration period lasts 15 days. Natural malolactic fermentation takes place at 16°C.

LOS CARDOS

DESCRIPTION

VINEYARDS

VINIFICATION


PAULA

SYRAH

Region: Ugarteche, Luján de CuyoGrapes: Syrah 100%

An old Syrah mass selection from San Juan was planted in root vines of ourown in the poorest rocky and clayey soil in El Alto Vineyard (Ugarteche) in1998. The vine spacing is 2.20 m x 1.50 m, with vertical trellising and doublespur pruning cordon.Its natural high crop is controlled by carrying out a green harvest duringveraison, leaving 1 to 3 bunches per spur in the vine. At Doña Paula, ourvineyards have always been managed using sustainable agriculture practices

The grapes, which are picked at the end of March, are completely destemmedand then partially crushed. Must is cooled immediately after crushing inorder to reduce the temperature and preserve flavors and aromas by reducingthe level of SO2 .To ensure full diffusion of skin components, alcoholic fermentation takesplace at 22°C, with peaks of 28°C, in temperature-controlled concrete tanksfor ten days.The total maceration period lasts 15 days. Natural malolactic fermentationtakes place at 16°C.

DESCRIPTION

VINEYARDS

VINIFICATION


Our Paula Syrah has a violet-blue color, impressive spiciness , and whitepepper, red f ruits and plums aromas . It feels sweet and pleasant in themouth, with f resh f ruit acidity.

PAULA

MALBEC

Our Paula Malbec 2009 has a typical violet-red color. Its aromas of freshblack and red fruits, berries, spices and cigar box announce a smooth andround wine in the mouth.

Region: Ugarteche, Luján de CuyoGrapes: 100% Malbec

The blending components of this wine are grapes that come from ourvineyards in Finca El Alto (Ugarteche, Luján de Cuyo) and a smaller portionfrom our high altitude vineyards in the Uco Valley. As regards clonal material,we prefer our extraordinarily adapted mass selection to the highly producingimported French “Cot” clones. Double spur pruned cordon with 2 shoots perspur and an average of three clusters per bunch ensures a regular yield of 9 to10 t/ha. At Doña Paula, our vineyards have always been managed usingsustainable agriculture practices.

Before being partially crushed, these 100% hand-picked grapes are completelydestemmed. Therefore, some berries remain untouched and provide carbonicmaceration character to the wine. Must is cooled immediately after crushingin order to maintain flavors and aromas by reducing the level of SO2 needed.Carbon dioxide gas is spread over the must with the purpose of preventingoxygen from being in touch with the juice. A 48-hour cool pre-fermentationmaceration is done to extract primary flavors and color. Alcoholicfermentation takes place in temperature-controlled tanks for a period of 10days and at 22°C, with peaks of 28°C.

DESCRIPTION

VINEYARDS

VINIFICATION


PAULA

CABERNET SAUVIGNON

This Cabernet Sauvignon has an intense red color. Ripe, red fruits aromas canbe perceived alongside mint and cassis notes, which provide complexity. In themouth, this wine has great body and an interesting tannic structure. Its balanceand concentration create a lingering finish.

Region: Ugarteche, Luján de CuyoGrapes: 100% Cabernet Sauvignon

The grapes for this wine are sourced from a combination of different blocks,which are carefully selected from specific Doña Paula’s 10-year-old vineyards,from our Finca El Alto, in Ugarteche.A selection of French clones, such as 169, and high quality local mass materialare used. These vines are cultivated using a vertical trellis system with highdensity and drip irrigation. Their production ranges between 9 and 10 t/ha.At Doña Paula, our vineyards have always been managed using sustainableagriculture practices.

The grapes, which are 100% hand-picked, are completely destemmed and partiallycrushed. As a result, some berries remain untouched, which provides carbonicmaceration character to the wine. The must is cooled immediately after crushingto preserve flavors and aromas by reducing the level of SO2. Carbon dioxide gas isdispersed over the must to prevent oxygen from being in touch with the juice.A 48-hour cool pre-fermentation maceration is carried out to extract primaryflavors and color. For a period of 10 days, alcoholic fermentation takes place intemperature-controlled tanks at 22°C, with peaks of 28°C. The total macerationperiod lasts 15 days. Natural malolactic fermentation takes place at 16°C. Nopress wine is added.

DESCRIPTION

VINEYARDS

VINIFICATION


PAULA

SAUVIGNON BLANC

This vigorous, attractive and fresh Sauvignon Blanc has intense aromas ofyellow grapefruit, passion fruit and lime that integrate very well withgooseberry and herbal notes. On the palate, it is a wine that has greatfreshness and very long aftertaste.


At Doña Paula, our vineyards have always been managed using sustainableagriculture practices. The grapes used in this wine come from 44 acres thatwere planted in our Finca Los Cerezos (Tupungato) between 2000 and 2002,with some very well reputed French clones (316, 242, 530, and 108) that weregrafted on three different rootstocks: 1103 P, 3309 and 110 R. The vine spacingis 2.20 m x 1.60 m, with strictly observed vertical shoot positioning and bothspur and cane pruning. Canopy management tends to create an even andmedium vigorous canopy that protects the bunch zone from excessive sunexposure. Yields range from 4 to 5 t/acre.

All the stems of these grapes are removed. A reductive process was carried outby means of antioxidant sulfur dioxide and inert gas blanketing. To preserveflavors and aromas and reduce the level of SO2, temperature reduction isperformed immediately after crushing. The skins remain in contact with the juicefrom 8 to 16 hours at 5ºC.Pneumatic pressing is carried out and two press fractions are separatedaccording to polyphenol richness by conductivity and juice tasting. This wine isproduced in stainless steel tanks with cooling jackets and with no contact withoak. Fermentation temperature ranges from 12 to 14°C. 85% of the wine in thestainless steel tanks has been in contact with the lees for 2 months at 10ºC.

DESCRIPTION

VINEYARDS

VINIFICATION


PAULA

CHARDONNAY

Our Paula Chardonnay 2009 has a golden color with green hues. Its aromasof tropical fruits, banana, pineapple and pear are combined with freshcitrus notes. On the palate, its balanced acidity and white peach notescreate a long and persistent finish.

Region: Blend of chardonnays from Finca El Alto, Ugarteche & Finca Los Cerezos, TupungatoGrapes: 100% Chardonnay

This wine is produced with grapes that come mainly from our vineyard in ElAlto Estate (Ugarteche), which was planted in 1998, blended with a smallerportion from Los Cerezos Estate, in Tupungato. El Alto Estate grapes providecharacteristic tropical fruits and peach notes, as well as a long feeling in themouth, while Tupungato grapes contribute with citrus and floral expressionstogether with bright, natural acidity.Mostly French and some Italian clones were planted to provide complexityto our wines. At Doña Paula, our vineyards have always been managed usingsustainable agriculture practices.

All the grapes are destemmed and then pressed in a pneumatic “chilled jacket”Pera press in order to obtain non-phenolic juice. The winemaking process consistsof a combination of reductive (free of oxigen) and oxidative methods so as toobtain different juices that will finally be blended. Alcoholic fermentation takesplace in small stainless steel tanks at low temperatures. With the purpose ofpreserving its natural primary aromas, only 15% of the wine is in contact withoak.Malolactic fermentation is avoided to preserve its high, fresh acidity, while 85% ofthe wine remains in contact with the lees at 10ºC during 2 months to create alarger feeling in the mouth.

DESCRIPTION

VINEYARDS

VINIFICATION


DOÑA PAULA

THE TRUE EXPRESSION OF ARGENTINE TERROIR. INTERNATIONAL VINEYARDS REGIONS.

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Transcript of THE TRUE EXPRESSION OF ARGENTINE TERROIR. INTERNATIONAL VINEYARDS REGIONS.