The Spring is Here - EastcompeaceThe Spring is Here 12. Welcome to the winter issue of Vision...
Transcript of The Spring is Here - EastcompeaceThe Spring is Here 12. Welcome to the winter issue of Vision...
ISSUE 2 WINTER 2009
Up Close
Sailing to the World: Eastcompeace International Operations
Focus On
Mobile Payment in China:
The Spring is HereProduct & Solution
SIMwave, the easier way for contactless payment
Eastcompeace in Industry Organizations
Innovation Never Stops
CONTENTS
16
12
All over the world mobile phones are being used for
phone calling, internet surfing, instant messaging,
music playing, appointment scheduling, game
playing, emailing, time telling and math calculating.
What better device to be used for Mobile Payment
than a cell phone or PDA device?
ISSUE 2 WINTER 2009
Welcome
Eastcompeace Express
Editorial Board
For 11 years, Eastcompeace Smart Card Co., Ltd.
has been a trusted partner for our worldwide clients.
To perceive customer demand, to provide quick
service response, Eastcompeace set up local
facilities in Singapore, India and Bangladesh
besides our headquarters in China.
Up Close
Focus On
Add: No. 8 Ping Gong Zhong Road,
Nanping, Zhuhai,Guangdong,
519060 China
Tel: +86 756 8915 610
Fax: +86 756 8695 237
E-mail: [email protected]
Web: www.eastcompeace.com
Product & Solution
SIMwave, the easier way for contactless payment
Industry Review
SIMalliance Announces Latest S@T Specification V4.0
CDMA Development Group Announces the Completion of CDMA2000 1xAdvanced
Specifications
GlobalPlatform Technology Migrates to the Advanced Encryption Standard
NFC Forum Announces Two New Specifications to Foster DeviceInteroperability and
Peer-To-Peer Device Communication
Focus On
Mobile Payment in China: The Spring is Here
Up Close
Sailing to the World: Eastcompeace International Operations
Big World
OMH SIM / R-UIM Card Development Experience in India
Know About
01
02
08
09
16
21
23
Editor : Megan Joo
Distribution: Tina Gao
Contributors :
Guo Wei Lin Li
Roger Luo Zhang Yifan
Zhang XiuMin Zuo Si
Eastcompeace Certified by China UnionPay for All Workshops
Eastcompeace Announced its First VISA Approved GlobalPlatform EMV Card Product
Eastcompeace Factory in China Firstly Obtain MasterCard PayPass Approval
Eastcompeace Got Renewal in ISO 9001 & 14001, GSM SAS, MasterCard and Visa
Certificates
Eastcompeace Showcases SIM-ATM at SIMposium Asia 2009
Eastcompeace Joins Global Platform
Eastcompeace Announces World's First OMH SIM Card for CDMA Networks
Eastcompeace Receives Century International Quality Award from BID
Eastcompeace Intellectual Property Rights Updates
Sailing to the World: Eastcompeace International Operations
Mobile Payment in China:The Spring is Here
12
Welcome to the winter issue of Vision
Welcome
01 ISSUE 2
Dear Reader,
Welcome to the winter issue of Vision, the magazine for Eastcompeace appreciated
clients and partners.
The global economic slump makes the year 2009 not easy for the industry;
Eastcompeace has made efforts in every aspects to sustain to be a trusted partner
to its clients. To serve the market better, Eastcompeace announced local
operations in Bangladesh and India this year; Vision brings the interview with high
level managements in three oversea subsidiaries, to present an overview of
Eastcompeace’s global vision and support for international customers.
Innovation never stops. A contactless RFID-SIM card product SIMwave is
introduced for mobile payment service providers; as for card manufacturing,
Eastcompeace recommends Mini SIM Cards, new printing techniques are also
introduced for clients who want to make the cards more attractive and unique to
users.
This issue also presents a picture of mobile payment in China, as industry
regulator seeks to set up standards and business models and all participants are
actively working on promoting this new way of payment.
Vision is a place where you can see Eastcompeace is constantly pursuing its
vision of smart card and smart life for everyone. We hope you enjoy this issue .
Warm regards,
Megan Joo
Editor
September 23, 2009 - Eastcompeace is certified by China UnionPay for IC Card
Embedding and Personalization. With existing Magnetic Stripe Card
Manufacturing and Personalization certificates, Eastcompeace becomes the first
and by so far the only domestic card vendor who obtains all certifications of China
UnionPay. Eastcompeace is glad to supply China UnionPay magnetic stripe card
products and chip card products for China UnionPay member banks.
China UnionPay is a bankcard association established under the approval of
the People’s Bank of China. At present, China UnionPay has more than 240
domestic and overseas associate members.
ISO9001 ISO14001
Eastcompeace Express
October 23, 2009 – Eastcompeace chip card product JCES V1.0 is approved
by Visa International, JCES is a Global Platform card providing a smart card
solution for multiple applications, which is compliant with Visa Global
Platform Card Specification version 2.1.1. and Java Card 2.2.1 Specification.
JCES supports EMV Level 1 and is compliant with EMV 2000 Integrated cricuit
card Specifications for Payment Systems and it also supports Visa Smart
Debit/Credit 2.7.1, it is highly recommended for banks and other payment
card issuers. JCES has high level security architecture supporting multiple
java applications, including loyalty program, biometric access control,
healthcare, ID, and electronic passport.
Eastcompeace Announced its First
VISA Approved GlobalPlatform EMV Card Product
02 ISSUE 2
February 2009
–
renewal certificate of GSM SAS
(Security Accreditation Scheme)
Eastcompeace received
Eastcompeace Factory in China Firstly Obtain MasterCard PayPass Approval
October 19, 2009 – Eastcompeace received approval certificate for PayPass
Cardbody Manufacturing, Inlay Manufacturing, Card Lamination, and Chip
Embedding from MasterCard Card Quality Management.
Eastcompeace Got Renewal in ISO 9001 & 14001, GSM SAS, MasterCard and Visa Certificates
August 2009
– Eastcompeace received
renewal certificate of ISO9001
December 2007
– Eastcompeace received renewal
certificate of ISO14001
Eastcompeace Certified
February 2009
– Eastcompeace received renewal
certificate from Visa Payment
Security Services
March 2009
– Eastcompeace received renewal
certificate from MasterCard
Global Vendor Certification
Program
by China UnionPay for All Workshops
Eastcompeace Smart Card Co.,Ltd. released its innovative product SIM-
ATM at SIMposium Aisa 2009, September 29 -30, Hong Kong.
Eastcompeace presented a detailed introduction of SIM-ATM for
SIMalliance conference attendees; many visitors experienced the
convenience of the SIM self-service platform machine at the exhibition.
SIM-ATM enables subscribers to purchase a SIM card, to select a
preferred mobile phone number, customize SIM applications and to top-
up the SIM card on this 24/7 self-service kiosk machine.
SIMposium Asia 2009, initiated by the leading SIM card industry
association SIMalliance. At the event network operators, service
providers and card vendors from Asian countries talked about SIM card
evolution, M2M developments, NFC status and mobile payment.
November 1, 2009 - Eastcompeace, one of the world’s leading smart card manufacturers announces today that
it has joined GlobalPlatform as an Observer Member. Eastcompeace, as an Observer Member, is entit led to stay
informed of developments within the organization through participation in the mobile task force and government
task force.
Following our Visa Global Platform Chip Card Product approved by Visa, Eastcompeace believes an active
participation in GlobalPlatform can improve our products and services for f inancial sectors as well as telecom
sectors.
Eastcompeace Joins Global Platform
Eastcompeace Showcases SIM-ATM
Eastcompeace Express
03 ISSUE 2
at SIMposium Asia 2009
About GlobalPlatform
Driven by its member organizations, with cross industry representation from all world continents,
GlobalPlatform is the worldwide leader in smart card infrastructure development. Its proven and interoperable
technical specifications for cards, devices and systems are known as the standard for achieving
interoperable, sustainable and flexible smart card deployments that support multi-application, multi-actor
and multi-business model implementations.
August 2009, India - Eastcompeace Smart Card Co., Ltd
today announced its newly developed product for CDMA
networks, a 32K/64K OMH card for OMH handsets. OMH,
open market handsets (OMH), is an industry initiative led
by the CDMA Development Group (CDG) to increase
device variety and offer new channels and distribution
options within the CDMA ecosystem. OMH SIM cards,
sometimes referred to as R-UIMs or removable user
interface modules contain subscriber, network and
service configuration data that allow subscribers the
freedom and flexibility to easily change and upgrade
their handset but maintain their network configuration
settings. Since 2007, Eastcompeace has collaborated
with Qualcomm, the leader of CDMA technologies, and
other telecommunications industry leaders on OMH
specification development.
With OMH cards and OMH devices, supply chain
management is optimized throughout the entire
ecosystem. The operators save costs by not having to
conduct their own handset testing. Device OEMs can
also benefit from larger distribution channels, enriched
brand development and the ability to sell devices across
many markets and regions. Most importantly CDMA
subscribers will have more choices of handsets and the
ability to transfer their identity and service configuration
data to a new handset by simply moving the OMH card
between devices. Eastcompeace OMH SIM cards, based
on the 3GPP2 C.S0023-D standard, are among the first
OMH cards in the industry and are important for CDMA
operators around the world who want to offer their
subscribers the freedom and flexibility to easily change
or upgrade their handsets. OMH SIM cards can be
recognized by the distinct OMH™ logo on the card itself
or its packaging.
Eastcompeace provides OMH card with capability to
support SMS-PP, CCAT, and CPRL (OTASP). Qualcomm
has acted as the OMH technology enabler, actively
involved in supporting the ecosystem on requirements
development, specifications and standardization as well
as collaborating with OMH operators, card vendors and
handset vendors to implement OMH. “Qualcomm
congratulates Eastcompeace on its development and
production of an OMH SIM card product. Over the past
two years, we have been extremely pleased with the
commitment Eastcompeace has shown to the OMH
initiative,” states Nakul Duggal, Senior Director and OMH
Project Lead, for Qualcomm’s Corporate Engineering
Services Group. “The OMH SIM cards from
Eastcompeace will allow subscribers the freedom to
choose from a variety of OMH devices.”
For more information about OMH, please visit
www.cdg.org/omh
Eastcompeace Announces
World's First
OMH SIM Card
Eastcompeace Express
For CDMA Networks
04 ISSUE 2
05 ISSUE 2
Eastcompeace Express
April 27, Geneva - At Century International Quality ERA
Convention 2009, Eastcompeace receives the Century
International Platinum Quality Era Award. Eastcompeace
is recognized in the realm of Customer Satisfaction,
Leadership, Strategic Planning and Benchmarking.
About BID
Beginning in the mid-1970's, BID began developing quality award programs based on the criteria of the
QC•100, a model of Total Quality Management (TQM). The International Quality Award is awarded on
the basis of commitment to the criteria outlined in the QC100 TQM and recognized internationally as a
pattern model.
Eastcompeace is also highly recommended by
Convention for its commitment in publicizing the quality
culture with employees, suppliers, clients and the
community, supported by QC100 Total Quality
Management Model.
Eastcompeace Receives
Century International Quality Award from BID
06 ISSUE 2
Eastcompeace Express
Patents for Utility Model
Hybrid IC Card
Multi-Functional Patchpanel
High Density SIM Card
Multi-Functional Read/Write Device
Multi Interface Hybrid Board
Self-Service Smart Card Issuance Terminal
Printed Circuit with IC Tag
Eastcompeace has 41 software works registered, here
are several latest achievements:
Smart Card Outage Testing Software V1.5.0
Smart Card Standard Compliance Testing
Software V1.0.0
Java SIM WIB Card( E)COS V1.0
HuiPu Smart Card Issuance System V1.0
KMS Key Exchange System V1.0
1.3
Software Copyrights
Eastcompeace Intellectual Property Rights UpdatesIntellectual Property Rights Updates
Patents
EPSIM BigSIM SIMwave
Design Patents
Antenna of IC Tag
Patents of Invention
Method to Debug Embedded System
Method to Develop Open Applications of Smart Card
Registered TradeMark
07 ISSUE 2
Product & Solution
As mobile payment gains momentum in both developed and emerging market, there has been a heated and still
unsettled discussion on which way to pay. Eastcompeace presents a 2.4GHz RFID-SIM product - SIMwave.
SIMwave is an Eastcompeace smart card product enabling mobile payment functions by only changing your SIM
card.
A 2.4 GHz Radio Frequency module and an antenna are embedded on a standard SIM card, which can be
seamlessly applied to any mobile handsets. SIMwave supports functions of contactless payment, e-wallet, e-
billing, e-ticketing, remittance, and other e-commerce. With SIMwave smart card in the handset, everyone can
buy a soda by tapping the phone to a shop POS, surely there are more conveniences beyond our expectations.
SIMwave Technology
SIM Card
SIM/USIM Module– To store subscriber data,
authentication, and SMS in standard mobile
communications
Standard SIM elements: CPU, EEPROM, RAM, ROM
RF Module
RF14443 – 2.4GHz, within Bluetooth frequency range
(9KHz-400GHz), no need to get additional license
SIMwave Values
High Mobility
User-friendly Interface
A New Level
of Convenience
For mobile network operators:
Increased ARPU
Increased user loyalty
Expanded service range
For merchants:
Faster payment, shorter line of customers
Customized business-to-user transaction
(OTA eCoupon / Smart Posters)
For end users:
No need to change mobile phones for mobile payment
Fast payment with the simple action to swing mobile
phones
Secure payment with personal handsets and cipher
text transmission
SIMwave Products:
the easier way for contactless payment
SIMwave smart chip can be developed into different
product forms: SIM card, USB, Key Chain, and RF-POS by
embedding SIMwave chip in different devices. In China,
SIMwave cards have been issued to more than 25 cities of
11 provinces; SIMwave cards are used in e-ticketing for
World EXPO 2010 in Shanghai.
08 ISSUE 2
April 21, 2009: SIMalliance, the global
organisation of SIM card manufacturers, today
publishes version 4.0 of its interoperable
S@Tspecifications, the world’s fastest growing SIM
browsing solution for the delivery of value add, mass
market mobile services. The new specification,
released by active members of the SIMalliance S@T
Working Group, addresses the latest service challenges
and includes modifications to streamline and simplify
the S@T solution to meet new requirements.
“This latest version is the culmination of work done over
the last year to reflect the evolving needs of our customers
and adapt the specification accordingly,” said Michel
Canitrot, Chairman of the Board, SIMalliance. “No one is
better placed to understand S@T implementations than
the SIMalliance, and we are pleased that this new S@T
specification remains in-line with market needs, ultimately
helping mobile operators to increase ARPU.”
S@T is the definitive specification enabling wireless
access to dynamic Internet-based content. Since its
introduction in 2000, S@T has become the fastest
growing SIM browsing solution. Compliance to the
S@T specifications ensure interoperability between
S@T vendors and enable operators to offer mass-
market mobile Internet services and content to all
phase 2+ phone users.
Based on SIM ToolKit (STK), the world’s most popular
SIM-based environment for developing value-added
services, S@T offers features including push and
location services as well as high interaction
management. S@T simplifies the use of SMS-based
services and is compatible with existing SMS billing
systems.
SIMalliance will also soon enable testing S@T cards
implementation against the SIM Alliance S@T Test
Suite. This test suite will allow testing the correct
implementation of S@T specifications in SIM cards.
SIMalliance Announces
Source from: SIMalliance
Latest S@T Specification V4.0
Industry Review
09 ISSUE 2
The CDMA Development Group (CDG) announced
that the specifications for CDMA2000® 1X
Advanced have been completed and published by
the 3rd Generation Partnership Project 2 (3GPP2). 1X
Advanced allows 3G CDMA operators to significantly
increase the voice capacity of their CDMA2000 1X
network by taking advantage of several interference
cancellation and radio link enhancements. Among these
improvements are base transceiver station (BTS)
interference cancellation, improved power control, early
frame termination, and smart blanking. 1X Advanced
enhancements can be integrated all at once or in phases,
offering operators an evolutionary approach to
expanding existing networks based on their individual
market needs. The complete set of 1X Advanced
enhancements can theoretically quadruple the voice
capacity of CDMA2000 1X systems in the same 1.25 MHz
of spectrum.
“Both large and small CDMA2000 operators will benefit
greatly from the voice capacity gains enabled by 1X
Advanced,” said Perry LaForge, executive director of the
CDG. “In addition to lowering the average cost per call
for more affordable voice services, 1X Advanced also
frees up channels to deliver 1xEV-DO broadband data
services. Additionally, as operators consider augmenting
their 3G CDMA networks with LTE and Mobile WiMAX, 1X
Advanced will enable them to get more out of their
existing circuit-switched voice networks for as long as
needed.”
1X Advanced builds on the CDMA2000 1X technology
platform, which has been providing superior voice quality
and capacity for more than ten years. Operators can now
transition to 1X Advanced gradually and economically,
while sustaining backward compatibility. The spectral
efficiency of the 3GPP2 standard has been recently
enhanced with advanced voice codecs like Enhanced
Variable Rate Codec-B (EVRC-B) and the use of quasi-
CDMA Development Group Announces The Completion of CDMA2000 1x Advanced Specifications
10 ISSUE 2
Industry Review
Source from: CDMA Development Group
linear interference cancellation (QLIC) techniques, which
are already providing up to 50 percent higher voice
capacity in today’s networks. The next step would be to
move to 1X Advanced, which is a simple channel card
upgrade (expected to be commercial in the second half
of 2010) with new devices supporting mobile receive
diversity, enabling them to more than double voice
capacity immediately after the channel upgrade.
A complementary device enhancement known as
simultaneous 1X Voice and EV-DO Data (SVDO) will also
become available during the same timeframe and will enable
CDMA2000 devices to access EV-DO packet data services
while in an active 1X circuit-switch voice call. For example,
users will be able to send emails or access the Web while on
voice calls; phones with GPS can update maps or download
real-time traffic information while on voice calls, etc. This
device enhancement, which enables these concurrent voice
and data services, is independent of the air link standard and
infrastructureA complementary device enhancement known
as simultaneous 1X Voice and EV-DO Data (SVDO) will also
become available during the same timeframe and will enable
CDMA2000 devices to access EV-DO packet data services
while in an active 1X circuit-switch voice call. For example,
users will be able to send emails or access the Web while on
voice calls; phones with GPS can update maps or download
real-time traffic information while on voice calls, etc. This
device enhancement, which enables these concurrent voice
and data services, is independent of the air link standard and
infrastructure
GlobalPlatform, the international specification
body for smart card infrastructure, has taken the
first step towards migrating its secure framework
technology to the Advanced Encryption Standard (AES)
with the launch of the Secure Channel Protocol 03. This
latest royalty-free document from the association aligns
GlobalPlatform technology to the cryptographic
standard increasingly being stipulated by many
organisations, including the US Government.
The GlobalPlatform Secure Channel Protocol 03 -
published as Amendment D to Card Specification v2.2 -
defines a new set of cryptographic methods based on AES
for the communication between a smart card and an
external entity, which enables GlobalPlatform technology
to be compliant with requirements for AES based security.
This allows GlobalPlatform cards to migrate from the Data
Encryption Standard (DES) to AES, which was developed
as a joint initiative between the US Government and private
industry to strengthen cryptography and increase the
length of keys.
Referencing recommendations from the US National
Institute of Standards and Technology (NIST) and the US
Department of Defence (DoD), the Secure Channel
Protocol 03 ensures that the security mechanisms of
GlobalPlatform cards conform to the Federal Information
Processing Standard (FIPS) 201 and NIST Special
Publication (SP) 800-57. The technology also aligns with
the 2010 mandate of the NIST SP 800-78.
In addition to the considerable resources invested by the
GlobalPlatform Card Committee to complete the
required work, NIST and the US DoD also provided
valuable feedback to the document. Lynne Prince,
Deputy Chief, Authentication and Access Division, at the
DoD, comments: "The US Federal Government FIPS 201
requires higher cryptographic protocols for secure
channel transport in its Personal Identity Verification
(PIV) cards. The GlobalPlatform Secure Channel
Protocol 03 allows the DoD and other US Federal
Agencies using GlobalPlatform in their PIV programs to
meet the more advanced cryptographic standards."
Karl Eglof concludes: "This level of support has
significantly improved the final product. For example,
GlobalPlatform
Technology Migrates
to the Advanced
Encryption Standard
the modes on how cryptographic algorithms are used for
providing authentication and confidentiality are based
entirely on NIST recommendations."
He adds: "Although the government sector has been the
driving force behind this migration, the Secure Chanel
NFC Forum Announces Two New
Specifications to Foster Device
Interoperability and Peer-To-Peer
Device Communication
May 19, 2009 - The NFC Forum today announced
the release of two candidate specifications that
further the integration, implementation and
standards interpretation of NFC technology. The new
NFC Digital Protocol and the NFC Logical Link Control
Protocol (LLCP) candidate specifications are available to
the public for download at: http://www.nfc-
forum.org/specs/.
The NFC Digital Protocol specification addresses the
digital protocol for NFC-enabled device communication,
providing an implementation specification on top of the
ISO/IEC 18092 and ISO/IEC 14443 standards. It
harmonizes the integrated technologies, specifies
implementation options and limits the interpretation of
the standards; in essence, showing developers how to
use NFC, ISO/IEC 14443 and JIS X6319-4 standards
together to ensure global interoperability between
different NFC devices, and between NFC devices and
existing contactless infrastructure.
The NFC Digital Protocol specification defines the
common feature set that can be used consistently and
without further modification for major NFC applications
in areas such as financial services and public transport.
More specifically, the specification covers the digital
interface and the half-duplex transmission protocol of
the NFC-enabled device in its four roles as Initiator,
Target, Reader/Writer and Card Emulator. The
specification includes bit level coding, bit rates, frame
formats, protocols, and command sets, which are used
by NFC-enabled devices to exchange data and bind to
Industry Review
11 ISSUE 2
Source from: Global Platform
Source from: NFC Forum
Protocol 03 is a versatile solution which can bring many
benefits to other markets. This is becoming particularly
important as sectors converge and technology such as
NFC greatly increases partnership opportunities within
the market.”
the LLCP protocol.
The NFC Logical Link Control Protocol (LLCP)
specification defines an OSI layer-2 protocol to support
peer-to-peer communication between two NFC-enabled
devices. This is essential for any NFC applications that
involve bi-directional communications. The specification
defines two service types, connectionless and connection-
oriented, organized into three link service classes:
connectionless service only; connection-oriented service
only; and both connectionless and connection-oriented
service. The connectionless service offers minimal setup
with no reliability or flow-control guarantees (deferring
these issues to applications and to the reliability
guarantees offered by ISO/IEC 18092 and ISO/IEC 14443
MAC layers). The connection-oriented service adds in-
order, reliable delivery, flow-control, and session-based
service layer multiplexing.
LLCP is a compact protocol, based on the industry
standard IEEE 802.2, designed to support either small
applications with limited data transport requirements,
such as minor file transfers, or network protocols, such
as OBEX and TCP/IP, which in turn provide a more robust
service environment for applications. The NFC LLCP thus
delivers a solid foundation for peer-to-peer applications,
enhancing the basic functionality offered by ISO/IEC
18092, but without impacting the interoperability of
legacy NFC applications or chipsets.
Mobile Payment in China:
The Spring is Here
All over the world mobile phones are
being used for phone calling,
internet surfing, instant messaging,
music playing, appointment
scheduling, game playing, emailing,
time telling and math calculating.
What better device to be used for
Mobile Payment than a cell phone or
PDA device?
Cell phones with Mobile Payment
technology were first introduced in
Singapore in 2001 and in Japan in
2004 with over 5 million wallet
phones sold the first year on the
market. Every day there are
hundreds of news stories breaking
12 ISSUE 2
Focus On
mobile payment, being connected to a
server via the mobile device to perform
authentication and authorization, and
subsequently being presented with
confirmation of the completed
transaction.
Combined market for all types of
mobile payments is expected to
reach more than $60B globally by
2013, while mobile payment market
for goods and services, excluding
contactless NFC transactions and
money transfers, is expected to
exceed $300B globally by 2013.
on new companies being formed to
get in on the ground floor of this
opportunity in the US. Just recently
market leader Pay Pal even
announced their new version of
Mobile Payment. Other technology
companies and financial institutions
in the US, Belgium, Africa, India,
Brazil, Ukraine, South Korea,
Netherlands, New Zealand, UK and
many other countries are working
around the clock to roll out new
Mobile Payment options, programs,
and services.
Typical usage of mobile payment
entails the user electing to make a
Mobile payment is new and
rapidly-adopting alternative
payment method – especially in
Asia and Europe. A consumer can
use a mobile phone or other
mobile devices to pay for wide
range of services and digital or
hard goods such as:
Music, videos, ringtones, online
game subscription or items,
wallpapers and other digital goods.
Transportation fare (bus, subway
or train), parking meters and
other services
Books, magazines, tickets and
other hard goods.
There are four primary models for
mobile payments:
Premium SMS based transactional
payments
Direct Mobile Billing
Mobile web payments (WAP)
Contactless Onsite Payment
13 ISSUE 2
Focus On
82.5 million mobile payment service
users, 1900 million RMB, this is the
market size expected in China by the
end of 2009. With world's largest
mobile user base of 700 millions and
an underdeveloped e-payment
infrastructure, many are very
optimistic about the future of mobile
payment in China. The restructuring of
China's telecom operators in 2008
created a new competitive
environment in which each operator is
looking to gain an edge through
mobile payment and other value-
added service. And the issuance of
3G licenses in January 2009 has
opened the door for a wide range of
new m-commerce and m-payment
services, many of which will arrive
within the coming year. 2009 is a
remarkable year for the development
of mobile payment in China, it leads
us to the third generation of mobile
payment.
There was a rapid proliferation of
third-party payment companies, as
each tried to develop a network of
mobile operators, merchants, banks,
and users. The first generation of
mobile payment is the SMS based
transactional payments, which
doesn’t require further infrastructure
but lacks security and doesn’t
support instant payment; the second
generation is WAP or Java based
mobile payments, it pays by
connecting to GPRS or CDMA 2001X
network through mobile terminals or
WAP browser.
Onsite payment and bank account-
based remote payment services are
still in their nascent stages, while non-
bank account-based remote payment
services form the bulk of China's
mobile payment services market.
However, onsite payment is preferred
by users in instant transactions than
remote payment as it requires less
payment time and provides better
safety, enabling a real e-wallet for
micro-payment.
At present, most mobile payment
service providers are working to
propel the third generation –mobile
contactless payment. Mobile payment
currently uses three major
technological standards: 13.56MHz
NFC, 13.56MHz Dual-Interface SIM,
and 2.4GHz RF-SIM. They can
implement mobile payment,
authentication, advertising,
information exchange and other Value
added applications. Trials in
Chengdu, Guangzhou, Shanghai,
Xiamen and other cities enables
Mobile billing, Mobile top-up, Mobile
ticketing, Mobile banking, Mobile
lottery tickets, Peer-to-peer (P2P)
mobile money transfers, and M-
commerce shopping.
Mobile Payment 3.0 in China:
Contactless Wins
NFC technology is based on
13.56MHz communication
frequency, with a maximum
transition speed at 424 Kbps, in
compliance with ISO 14443
Major Mobile Contactless Payment Technologies
Major Mobile Contactless Payment Technologies
international contactless payment
standard, ISO15693, ISO18092 and
ETSI SWP standards. 13.56 MHz is
widely used in all the mobile
payment application fields
worldwide, including banks, public
traffic and access. The payment
environment is well proven: NFC
mobile payment is widely adopted in
Europe by Orange, Vodafone,
Telenor and other mobile network
carriers. The antenna is embedded
in handsets, and it supports both
passive and active communication
mode, peer-to-peer communication,
high encryption, high security, it is an
ideal technology for mobile payment.
NFC is the major technology trend in
mature mobile payment market.
Currently in China, as it is still in the
As Mobile Payment third generation
technologies are mature to support
commercial launch, operators,
banks, handset vendors, chip
vendors, smart card vendors, third
parties al l sensed the huge
potential of mobile payment in
China. All players of the industry
chain are preparing for the great
take-off of mobile payment.
However, the lack of mobile
payment standard and a regulated
ecosystem is delaying the take-off.
ETSI, The Mobile Payment Forum,
PayCircle, Mobey Forum, The MeT
Init iative, The Open Mobile
All iance, and ECBS are
standardization bodies of mobile
payment. There is not a universal
standard, and therefore mobile
operators and smart card vendors
always join different groups to
implement different standards. In
China, China Golden Card Project,
the national authority to promote
electronic payment through the use
of IC cards, has taken building the
mobile payment standard as its
task since 2004.
GSM Association called for ful l NFC
functionality by mid-2009 and
stated to deploy SWP interface
standard of ETSI. GSM Association
unites nearly 800 mobile operators
from 219 countries worldwide. It is
l ikely that the decision can also
starting period of mobile payment,
mobile subscribers are unlikely to
purchase a new handset for mobile
payment function.
Another 13.56 MHz based
technology is dual-interface SIM
card: similar to NFC solution, one
way is to purchase a customized
handset, another is to buy a dual-
interface SIM card and an antenna to
be attached under the handset
battery. It uses C4/C8 contact points
which are defined as high speed
data interfaces for high density SIM
Focus On
14 ISSUE 2
What are the Hurdles? What are the Hurdles?
affect China in standardizing
mobile payment.
Analysts tend to believe China wil l
adopt diverse mobile payment
standards, just as the three 3G
l icenses of TD-SCDMA, WCDMA,
and CDMA2000. In the whole
banking industry, ISO 14443
international contactless payment
standard for 13.56MHz of
communication frequency should
be the best choice. Mobile
operators wil l choose at f irst the
easy way, that means no need to
change handsets to popularize
mobile payment, and upgrade to
major trend when the market is
mature. The solutions wil l be
cards by ISO 7816-2.
RFID-SIM is based on 2.4GHz, a
communication frequency type other
than 13.56MHz. RFID-SIM integrates
a radio-frequency module with a
regular SIM card; it can be
popularized by changing the existing
payment acceptance environment,
users need only to replace the SIM
card. Its short-distance wireless
communication makes it possible to
expand to atypical applications such
as onsite payment and
authentication. The
commercialization of RF-SIM
requires the investment in changing
the payment acceptance
environment as 13.56Mhz is widely
used in POS terminals.
In China, China Unicom conducted
trials for all three technologies,
China Mobile has turned its efforts
on expansion of 2.4GHz RFID-SIM
standard. The increased bandwidth
capacity could support a variety of
wireless value-added services.
RFID-SIM technology is used for
mobile ticketing at EXPO 2010 in
ShangHai.
Great investment is input in the
whole industry. Different mobile
payment solutions actually reflect
more of the different industry
development patterns. Diversity of
solutions is actually different views
of the parties of the industry chain on
the development trends and
implementation paths from their
respective perspectives. Therefore,
the diversity provides more choices
to the current market now and the
opportunity to examine which one is
more suitable to the market
development needs.
Focus On
15 ISSUE 2
It is conceivable that the four models
coexist in China mobile payment
system; however, the creation of a
mobile payment ecosystem is a difficult
and long process, which cannot be
achieved through the efforts of any
party alone. A balanced system be well
founded only with industry
collaborations and shared agreements.
A Collaboration Model should be as follows:
China:
Mobile Payment
to Gain
Momentum in
Two Years
China: Mobile Payment to Gain
Momentum in Two Years
Informa Telecoms & Media
forecasts that in 2013 almost 300
billion transactions, worth more
than US$860 billion, will be
conducted using a mobile phone
- a twelve-fold increase in gross
global transaction values in just
five years. MEA, China, West
Europe, and North America will
take up above 70% of the market
value. CCW Research, an ICT
consultancy located in China,
predicts the mobile payment use
base in China will reach 147
million in 2010, and 212 million in
2011.
In the four key sub-markets:
remote mobile payment, onsite
mobile payment, mobile banking
and mobile money transfer, the
revenue sources are abundant in
advertising, commissions, loyalty
and rewards, co-branding
arrangements, and customer fees
for new services. When
applications can be combined
across sectors in a well-developed
ecosystem, mobile payment will
boom. It is no doubt that the spring
of mobile payment has already
arrived in China, and the future will
be written through the efforts of
operators, banks, third parties,
and component suppliers.
Mobile Payment Business Models
gradually unif ied, the development
paths wil l be integrated, and mobile
payment can be developed in a
sound and rapid way only under the
principle of “cooperation,
development, opening-up and win-
win.
More are concerned about the
business model of mobile payment
in China. As payment platform and
mobile platform are led by different
entit ies, i t is essential yet diff icult
to balance each party. At present,
mainly there are three types of
business models in China:
Operator Centric Model, Bank
Centric Model, Third Party Peer to
Peer Model. To form a healthy
ecosystem, a collaboration of
banks, operators, merchants, and
third parties are essential.
Operator-Centric Model:
The mobile operator acts
independently to deploy mobile
payment applications to mobile
devices. The applications may
support a prepaid stored value model
or the charges may be integrated into
the customer’s wireless bill.
Bank-Centric Model:
A bank deploys mobile payment
applications or devices to customers
and ensures merchants have the
required point-of-sale (POS)
acceptance capability. Payments are
processed over the existing financial
networks with credits and debits to
the appropriate accounts.
Peer-to-Peer Model:
An independent peer-to-peer service
provider provides secure mobile
payments between customers or
between customers and merchants,
as in B2C or C2C commerce.
Collaboration Model:
This model involves collaboration
among banks, mobile operators and
other stakeholders in the mobile
payments value chain, including a
potential trusted third party that
manages the deployment of mobile
applications. Payments in this model
are processed over the existing
financial networks with credits and
debits to the appropriate accounts.
Merchant sBank
’ Merchant(wit h cont act less POS)
Cust omer ’sBank
Mobi leOper ator
Cust omer
Com mis-si on
Pa
ym
en
t
Inte
rch
an
ge
Trust ed Serv iceManager
Financi al Networ k(wi th Paym ent Proc esso r)
Transac tionFee
Sour ce from:Smar t Card All iance
Purc hase
Transac tion Fee
16 ISSUE 2
Up Close
For 11 years, Eastcompeace Smart Card Co., Ltd. has been a trusted partner for our worldwide
clients. To perceive customer demand, to provide quick service response, Eastcompeace set up
local facilities in Singapore, India and Bangladesh besides our headquarters in China.
Sailing to the World: Eastcompeace International Operations
Eastcompeace Eastcompeace
BangladeshEastcompeace announced the launch of a
subsidiary company in Dhaka, Bangladesh on
June 11, 2009. Eastcompeace Smart Card
(Bangladesh) Ltd is in charge of sales and
production of smart card for Bangladesh market.
Four board directors of Eastcompeace
Bangladesh had attended the ribbon cutting
ceremony on June 11; all honored guests were
invited to visit the factory which houses
advanced smart card manufacturing and
personalization equipments.
Eastcompeace Bangladesh
Eastcompeace India
Eastcompeace Singapore
黄河
长江
Bangladesh
India
Singapore
China
17 ISSUE 2
Up Close
Vision: What’s your understanding of
Bangladesh smart card market?
Ron: By mid-2009, the subscriber
base of Bangladesh had reached
almost 47 million, though the annual
growth rate had eased from 30% in
2008 to about 20% in the first half of
2009. I am still pretty sure
Bangladesh has huge business
potentials in telecom development;
plus it is surrounded by the SAARC
countries, bringing us closer to
several key emerging markets.
Vision: Setting up a factory in
another country can not be an easy
job for anyone, how do your team
feel about it?
Ron: To ensure the inherited expertise of
Eastcompeace, we have engineers and
management from China and
Singapore. Of course there are cultural
differences and difficulties, a new
working environment, a new lifestyle, but
we fit in very well with local culture.
Furthermore, local employees have
taken extensive trainings on card
manufacturing and quality control in
China and Singapore. All of us, from 3
different countries, have a mutual
understanding, and a shared goal to
make Eastcompeace Bangladesh better
productions lines will be gradually
expanded and Eastcompeace
Bangladesh will be serving SAARC
regional market. We will make efforts
to open up other business potentials
in Bangladesh as well.
Vision: “Quality is Gold” is written
on the walls of Eastcompeace
Bangladesh factory, can you tell us
the reason?
Ron: Quality is definitely the most
important for any product. This
quality motto is kept in the minds of
all Eastcompeace Bangladesh
members. However, excellent service
and strong technology support are of
course very essential when serving
customers.
Vision: What is your outlook for
Eastcompeace Bangladesh?
Ron: We believe everything can only
get better from here. Every single step
Eastcompeace Bangladesh has made
allows us to see further ahead. With a
better view in this market, the next big
step can be achieved with our efforts.
Vision Talk
with Ron Lim
in serving Eastcompeace clients.
Vision: Why is Dhaka the best place
for our first oversea factory?
Ron: Eastcompeace has been
supplying SIM cards for several major
mobile network carriers including
Banglalink, Grameephone, Aktel, and
Citycell for above 5 years. We are
recognized as their trusted partner, we
want to serve them better with faster
response and stronger support.
We are the first international card
manufacturing setting factory in
Dhaka; compared with local players,
we have R&D strengths from our
headquarters in China, we are
certified by Visa, MaserCard, and
GSM SAS for production security and
quality.
Vision: What is the product range of
Eastcompeace Bangladesh?
Ron: Now we are supplying SIM cards
to Bangladesh market, with complete
smart card production lines including
embedding, personalization and
packing, the production capacity
being 2 million cards per month; in
the following few years, the
Ron Lim, General Manager of Eastcompeace Smart Card
(Bangladesh) Ltd, joined Eastcompeace in 2005. Ron Lim
has an experience of over 7 years in the industry.
Eastcompeace
India Eastcompeace announced the operation of its local
subsidiary Eastcompeace India Pvt. Ltd in New Delhi
on July 29, 2009. The ceremony was held to express
our gratitude for all the customer support. Honored
representatives from Telecom operator partners
graced the event, Eastcompeace India board
members from China and Singapore joined the
ceremony.
Rajnish Giri, the Country Head of Eastcompeace
India Pvt. Ltd, joined Eastcompeace in the year
2008.
Up Close
18 ISSUE 2
Vision Talk
With
Rajnish Giri
Vision: India is the world’s second largest mobile market, we
all know Eastcompeace is a leading smart card supplier in
China, its domestic market, how is the market in India?
Rajnish: India is one of the world’s most booming telecom
market; it is expected to have 500 million mobile
subscribers in 2010, with an increase of seven to eight
million per month. Eastcompeace has done well in India
even before establishing Eastcompeace India; with strong
local partnership, we have business relationships with
several mobile operators. After Eastcompeace India was
set up, since we have equipments, sales force and TC in
India, we get bigger orders.
Vision: In the fierce competition of India smart card
market, what are the advantages of Eastcompeace
India?
Rajnish: Quality is a basic success factor for any players
out in the market: we use good modules, we use good
machines, we produce good product, and good product
sells. Moreover, we have a R&D centre of more than 300
engineers in China supporting Eastcompeace India with
competitive SIM card based technologies. Short lead time
is our commitment to customers, it is also the policy of
Eastcompeace India. With all these endeavors, we firmly
believe we can bring more values for our customers in
India.
Vision: The telecom industry is also influenced by the
economic recession this year, for India, what should
Eastcompeace India work on to create more values for
our clients?
better Eastcompeace to customers.
Vision: What’s your business plan
for the next three years?
Rajnish: India has a number of the
world’s largest telecom groups, the
market potential is huge. Mobile
operators want to improve ARPU, so
we take this as our mission. We plan
to set up a personalization center in
India, increase production capacity
Rajnish: Well, about 70 percent of the
Indian population are in semi-urban
and rural areas, 60 percent of the
Indian population are employed in
agriculture, The need for low-cost
handsets and SIM cards are pretty
high, so we worry less about
volumes. We have worked together
with Qualcomm, the global leader of
CDMA technologies, and major
CDMA carriers like Reliance,
TATA…to develop Open Mobile
Handset, which allows any OMH SIM
card to be used in any OMH handset
on any OMH network. This surely will
cut the cost to popularize mobile
services. For users who require more
advanced applications, we provide
mobile network operators with value-
added services (VAS), Over-the-Air
(OTA) and device management
solutions in high density SIM cards.
Vision: After the debut of the world’s
first OMH SIM card in India by
Eastcompeace in July 2009, is the
market response encouraging?
Rajnish: CDMA operators are very
interested in OMH card products
because OMH has a higher network
speed and is more cost-effective. We
are the very first card manufacturer
joined the initiative, this gives us the
technical advantages. We have
already supplied 32K and 64K OMH
SIM and R-UIM cards for CDMA
operators and their functionality
performance has been recognized.
Vision: As country head of
Eastcompeace India, how do you
see branding of Eastcompeace
products?
Rajnish: Eastcompeace is gradually
recognized as an international
leading card manufacturer with all
Eastcompeace people efforts;
however, we never stop moving on to
expand the value of our brands. A
good brand is always based on good
quality. I am also very concerned with
industry activities both inside and out
of India, to obtain a better knowledge
of customer needs, to introduce a
will be increased to 40 to 50 millions
annually. Eastcompeace India TC
team is excellent; I believe they are
capable of more tasks.
Andy Chew, Executive Director of Eastcompeace Smart Card
(Singapore) Pte Ltd, joined Eastcompeace in 2003. Andy
has 14 years’ experience in card industry.
Vision Talk
with Andy Chew
Vision: As Executive Director of
Eastcompeace Singapore, how do you
see its function as the first oversea
subsidiary of Eastcompeace?
Andy: After Eastcompeace (Singapore)
was started, we had managed to bring a
team of 50 years’ experience in card
industry, we are able to rapidly develop
our international market presence and
also to build a strong foundation in
establishing systems for our company in
going international with supports from
our clients and other partners.
Vision: Eastcompeace Singapore has
successfully penetrated to several new
markets, can you share with us the
critical success factors?
Andy: That is a lot of hard work and
commitment in order to realize the
company’s vision to be a leading smart
card company in the world. When we first
started, we had to put in a lot of
resources to build the company’s brand
as we are relatively new out of China
market. To win customers’ trust, we need
to ensure our service delivery and quality
of or product with the support of factory
from China.
Vision: Which element of a market
attracts you more? Is it the volume
demand in emerging markets or profit
in saturated markets?
Andy: It is a combination of both; we
need to adopt different strategies for
different markets.
For emerging market, a lot of emphasis
is placed on price and services, whereas
developed market will place emphasis
on technology innovation. Thus
Eastcompeace has joined technology
enforcing organizations like SIMalliance,
CDG, and NFC Forum to strengthen our
technology force.
Vision: What do you think is the most
important for Eastcompeace
Singapore clients?
Eastcompeace Singapore Eastcompeace Singapore Eastcompeace Smart Card (Singapore) Pte Ltd is the first oversea subsidiary of Eastcompeace. S ta r t ed Janua ry 2005 , Eas tcompeace Singapore helped propel the company to the international arena in a very short time. Now Eastcompeace Singapore takes care of clients in S ingapore, Malays ia , Thai land, and Philippines.
20 ISSUE 2
Up Close
Andy: In today’s competitive
environment, good quality product is
definitely a must-have.
I feel that no doubt price is very
important; however most customers will
still value brand and service quality. We
also ensure that we have good
relationship with highly-reputed
technology partners in semiconductor,
equipment and value-added services,
which can complement to our product
and services.
Vision: What’s your business plan for
Eastcompeace Singapore?
Andy: Eastcompeace Singapore will
develop new market in the Middle-East ,
LATAM and also Eastern Europe for our
telecom business unit. We will be able to
offer more innovative telecom products
like fixed wireless phone and SIM ATM
machine. We will also push ahead out
banking business unit in 2010.
In addition, SGP office will be positioned as
the regional hub for the company to
develop the HR talent pool into fulfilling the
needs for the company's expansion plan.
21 ISSUE 2
Big World
OMH SIM / R-UIM Card
Melvin Lee, Senior Technical Consultant from Eastcompeace Singapore, joined
Eastcompeace in the year 2007. He graduated from University of New South Wales
(Australia, Sydney) with Bachelor of Electrical Engineering (Honors) degree.
Development Experience
OMH SIM / R-UIM Card
On behalf of Eastcompeace, Melvin
Lee has joined OMH development
initiative, co-working with CDG,
Qualcomm and other OMH
participants. Melvin shared with
Vision the process of developing
OMH SIM cards.
As CDMA subscribers now surpasses
half a billion worldwide and the
number is still increasing,
Eastcompeace believes that Open
Mobile Handsets can be the next big
thing for CDMA ecosystem: OMH R-
UIM card can be used with any OMH
handset by any OMH operators. This
can increase CDMA device variety
and expand distribution channels. It
is an opportunity for Eastcompeace
to take the lead in OMH SIM / R-UIM
card technology, in order to create
more values for our CDMA clients. To
this end, Eastcompeace became the
Besides providing SIM / R-UIM
cards for Open Mobile Handsets,
Eastcompeace also provides
technical support for CDG,
Qualcomm and the operators for the
full provisioning; this to a certain
extent ensures that Eastcompeace
have more advantages to support
our CDMA operator clients. Melvin
also says “We are actually in a very
good position as we are still the one
SIM vendor that is able to fit the
OMH in both 32K and 64K platform
while other vendors can only make it
in 64K.”
Nokia, Haier Mobile, Spice,
Indosat……more and more handset
manufacturer and network
Melvin told Vision that In Inida,
Eastcompeace OMH SIM / R-UIM
cards are tested on handsets
provided by SAMSUNG, ZTE and
Huawei on CDMA networks of
Reliance, Tata, and Virgin Mobile, and
the card performances are
recognized excellent. OMH MS
(Handset with R-UIM) is able to
support a wide range of core
functionality that includes features
such as voice, SMS, packet data
(both 1X and EV-DO), MMS,
WAP/Browser, BREW, Java, and LBS.
Hence with OMH it is possible to
achieve high quality voice calls, high-
speed wireless connectivity and
high-bandwidth as well as
multimedia applications in CDMA
environment.
first card vendor who actively
participated in OMH initiative of CDG.
Widens available selection of
CDMA devices
Increases customer touch-
points / retail locations for
CDMA devices
Operators Handset OEMs Distribution
Creates an open distribution
channel to complement the
operator's current distribution
model
Simplifies supply chain
management
Expands volume and variety
of CDMA devices
Subscribers
Source: www.cdg.org/omh
India Quick FactsIndia Quick Facts
22 ISSUE 2
Gol Gappa - waterball
operators are joining the OMH
community. With the success of
OMH in India, CDG and Qualcomm
are targeting on Indonesia and then
Southeast Asia; we believe OMH
wil l be expanded to the worldwide
CDMA market in the near future.
Eastcompeace wil l always make
our maximum effort to support OMH
development.
OMH (Open Market Handsets) is an initiative
led by the CDMA Development Group (CDG)
to increase device variety and offer new
channels of distribution within the CDMA
ecosystem. The OMH enables the purchase
and use of an OMH device for any OMH-
compliant operator network. OMH requires
that all operator and subscriber specific
provisioning is moved from the device onto
the Removable User Identity Module (R-
About OMH
Lowers handset inventory
costs
Uplifts handset tier and
subscriber ARPU
Increases handset variety for
its subscriber base
Reduces costs associated with
device customer support
Reduces device testing costs
Reduces inventory risk by
enabling the same device to
be sold across multiple
operators / markets
Reduces time-to-market and
eliminates operator specific
testing
Increases amortization of
higher tier device costs (via a
larger addressable market)
Creates opportunities for new,
OEM-hosted services
Increases brand awareness
India has become one of the fastest-growing mobile
markets in the world. Indian Telecommunication industry,
with about 464.82 million mobile phone connections (June
2009), is the third largest telecommunication network in
the world and the second largest in terms of number of
wireless connections. Efforts have been made from both
governmental and non-governmental platforms to
enhance the infrastructure. The idea is to help modern
telecommunication technologies to serve all segments of
India’s culturally diverse society, and to transform it into a
country of technologically aware people.
Exotic culture, priceless art, modern cities, national
parks, and friendly people make the India an excellent
destination for tourists...a vast space of immense
beauty. Throughout the 21st century, India still maintains
traditional lifestyle.
To people all over the world, the Taj Mahal, mausoleum of
the mughal Empress Mumtaz Mahal, is synonymous with
India. Its curving, gently swelling dome and the square
base upon which its rests so lightly is a familiar image
from hundreds of brochures and travel books.
Big World
UIM) or SIM card for CDMA devices.
Supporting a wide breadth of core
functionality that includes features such as
voice, SMS, packet data (both 1X and EV-
DO), MMS, WAP/Browser, BREW, Java, and
LBS, OMH allows OEMs to develop full-
featured devices that can be sold across
the entire CDMA ecosystem of OMH-
enabled operators rather than to a single
operator.
OMH handset in India. OMH was
initiated by Qualcomm and CDG to
benefit worldwide CDMA
subscribers.
Spanning 219
countries, the GSMA
unites nearly 800 of
the world’s mobile
operators, as well as
more than 200
companies in the broader mobile
ecosystem, including handset
makers, software companies,
equipment providers, Internet
companies, and media and
entertainment organizations. The
GSMA is focused on innovating,
incubating and creating new
opportunities for its membership, all
with the end goal of driving the
growth of the mobile communications
industry. It also produces the premier
industry events including Mobile
World Congress, Mobile Asia
Congress, Mobile Money Summit and
Mobile Awards.
The CDMA Development Group
(CDG), founded in December 1993,
is an international consortium of
companies who have joined together
to lead the adoption and evolution of
3G CDMA wireless systems around
the world. The CDG is comprised of
CDMA service providers and
manufacturers, application
developers and content providers.
The Mission of CDG is to lead the
rapid evolution and deployment of
3G CDMA-based systems, based on
open standards and encompassing
all core architectures, to meet the
needs of markets around the world.
The involvement in latest CDMA
technology makes Eastcompeace
more capable to satisfy the demand
of worldwide CDMA carriers. In 2009,
Eastcompeace announced the
world’s first OMH SIM card made for
Eastcompeace in Industry Organizations
With a common vision and common interests, industry organizations bring together strengths of
every participants’ to help the whole industry grow stronger to create a more healthy ecosystem. As
in smart card industry, Eastcompeace joins forces with reputable organizations that are in
alignment with our mission-smart card and smart life for everyone.
23 ISSUE 2
Know About
Eastcompeace, as a member of
GSMA, can receive a broad range of
information and access to an
unrivalled contacts database. We
share our knowledge of smart card
in relevant Events, Working Groups,
Projects/Task Forces, and Regional
Interest Groups. Eastcompeace has
gained a more keen sense of GSM
SIM card applications and solutions
due to its involvement in GSMA.
The Near Field
Communication
Forum was
formed to
advance the use
of Near Field
Communication technology by
developing specifications, ensuring
interoperability among devices and
services, and educating the market
about NFC technology.
Manufacturers, applications
developers, financial services
institutions, and more all work
together to promote the use of NFC
technology in consumer electronics,
mobile devices, and PCs.
APSCA provides networking
opportunities for members by
holding forums and conferences
and helps its members with annual
strategy review; plus,
Eastcompeace can be updated with
industry moves daily by its smart
card intelligence newsletter.
ICMA is a worldwide non-profit
association of plastic card
manufacturers and
personalizer
s supported
by suppliers
and other
industry participants, which
promotes the plastic card industry
and the value of its products and
services providing an independent
forum to speak for the industry.
ICMA hosts the annual Card
Manufacturing EXPO, a leading
global conference and trade show
dedicated to plastic card production.
ICMA also publishes Card
Manufacturing, a trade magazine
featuring industry and member news,
product releases, features and
product reviews.
Global Platform specifications are
largely applied in Telecom and
Financial sectors; by participating
Global Platform marketing and
technology programs,
Eastcompeace can gain great
knowledge of smart card
infrastructure specification updates
and market moves.
The Asia Pacific Smart Card
Association delivers information,
consultancy, guidance and
networking to corporations and
government organizations, including
smart card scheme operators and
suppliers.
Apart from organizing more than 50
events, seminars, trainings and
conferences covering all aspects of
smart cards, APSCA has assisted
Know About
24 ISSUE 2
Eastcompeace appreciates the
opportunity to showcase our
leading products and solutions at
SIMalliance conferences;
Eastcompeace gets a forcast of the
SIM card market with SIMalliance
Eastcompeace has put great effort
on environmental friendly products,
greatly owing to ICMA’s green
summit initiative. ICMA collects
industry’s best innovative card
products at its Élan award.
Its goals are to develop standards-
based Near Field Communication
specifications that define a modular
architecture and interoperability
parameters for NFC devices and
protocols, and to encourage the
development of products using NFC
Forum specifications.
Eastcompeace has been able to
review all NFC specifications and to
attend plenary meetings, obtaining
a better understanding of NFC
development. Large-scale
commercialization of NFC is
foreseeable; Eastcompeace
believes NFC can open up a world of
new possibilities.
SIMalliance is a
non-profit
industry
association
made up of the
world's leading SIM card
manufacturers whose role is to
promote the SIM as a secure &
flexible multi-application device for
the deployment of pioneering mobile
multimedia and communications
services, to advance interoperability
further between SIM, Handset and
OTA Platform by working with all the
participants of the mobile services
ecosystem, to consolidate and
communicate annually an overview of
market SIM shipments structured into
industry relevant analysis which
currently represents over 90% of all
SIM shipments.
SIM card market survey. With white
papers from SIMalliance,
Eastcompeace possesses
outstanding expertise in developing
S@T products.
GlobalPlatform aims to maintain and
drive adoption of its technical
specifications which provide an open
and interoperable infrastructure for
smart cards, devices and systems.
The GlobalPlatform smart card
infrastructure is intended to simplify
and accelerate deployments that
support multi-application, multi-actor
and multi-business model
implementations. Global Platform
implementations covers Financial,
Mobile Telecom, Government,
Healthcare, Retail, and Transit.
government smart card projects,
national card payment policies and
initiated real business for APSCA
members.
Manufacturing Excellence Presented by Eastcompeace
Eastcompeace has been continuously working on innovative card
manufacturing technologies, here we share with you some of our efforts.
Innovation Never Stops
25 ISSUE 2
Know About
Presented techniques are recommended to be used for SIM credit cards, VIP cards, loyalty cards, gifts card,
festival cards, or pet cards. Special layout design is required to sustain the effect when embedding chips to the Texture
and Foil cards.
cards,
Half with plug-in as standard SIM
card, the other half can be divided
and hang on a key ring. The Mini
part can be used as VIP card,
Loyalty card, discount card,
coupons. gift card, and tickets.
A special varnish on defined
area of the card brings the rose
vivid to life, rose petals awaits
for your touch
A color shift layer brings you
different beauty with each
movement under sunshine
Delicacy can be fully displayed
with high definition card, bringing
values to your artwork
With PETG material, environment
protection is fully implemented. A
card easier to degrade in Mother
Earth.
Foil on designed area brings a
metallic glow for the flower
pattern
Mini Card GoGreen HD
Texture Hues Foil
Eastcompeace Smart Card Co., Ltd.
Add: No.8 Pinggong Zhong Road,Nanping
S&T Industry Community,Zhuhai,
Guangdong, 519060 China
Tel: +86 756 8682892
Fax: +86 756 8682166
E-mail: [email protected]
Eastcompeace Smart Card (Singapore) Pte Ltd
Add: 371 Beach Road, #03-31/36 KeyPoint,
Singapore 199597
Tel : +65 6392 3909
Fax: +65 6392 3989
E-mail:[email protected]
Eastcompeace Smart Card ( Bangladesh ) Ltd.
Add: 260/A, 1st Floor, Tejgaon Industrial Area,
Dhaka-1208
Tel: +88 02 9899151
Fax:+88 02 9894989
Email: [email protected]
Eastcompeace India Pvt.Ltd
Add:
F.I.E.Patparganj,New Delhi-110092
Tel: +91 11 43317774
Fax: +91 11 43092863
Email:[email protected]
A-8 Ist Floor,, DSIDC Complex