THE SPORTSMAN’S CHOICE FOR NEWS AND...

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JANUARY Issue Date Ad Copy/Space Deadline Jan. 6 Issue 1 Launching the New Year: ................................................................................................................... Dec. 21 Planning your 2017 Canadian and Western big-game hunting trips e Outdoor Steward: First call for land management help – federal and state agencies Tungsten ice jigs: versatile, nontoxic, effective, and sonar-friendly Jan. 20 Issue 2 e Heart of Hard Water: ...................................................................................................................... Jan. 6 Why would I purchase a $100 ice fishing rod? e Outdoor News Product Review: Roundup of new boat motors and trolling motors for 2017 All the rage: Fishing kayaks taking the angling world by storm 29th Annual Early Bird Sport Expo — Bloomsburg, PA (1/26-1/29) Pittsburgh Outdoor Expo — Pittsburgh, PA (1/27-1/29) Specific articles Sport Shows (bonus circulation) * Includes pass-along based upon independent market research THE SPORTSMAN’S CHOICE FOR NEWS AND INFORMATION PENNSYLVANIA PENNSYLVANIA 2017 Editorial Calendar www.outdoornews.com/pennsylvania Fishing Hunting Shooting Local State Coverage Archery Conservation OVER 114,000 * PENNSYLVANIA SPORTSMEN WILL SEE YOUR AD!

Transcript of THE SPORTSMAN’S CHOICE FOR NEWS AND...

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Issue Date Ad Copy/Space DeadlineJan. 6Issue 1

Launching the New Year: ................................................................................................................... Dec. 21• Planning your 2017 Canadian and Western big-game hunting trips• The Outdoor Steward: First call for land management help – federal and state agencies• Tungsten ice jigs: versatile, nontoxic, effective, and sonar-friendly

Jan. 20 Issue 2

The Heart of Hard Water: ......................................................................................................................Jan. 6• Why would I purchase a $100 ice fishing rod?• The Outdoor News Product Review: Roundup of new boat motors and trolling motors for 2017• All the rage: Fishing kayaks taking the angling world by storm✤ 29th Annual Early Bird Sport Expo — Bloomsburg, PA (1/26-1/29)✤ Pittsburgh Outdoor Expo — Pittsburgh, PA (1/27-1/29)

• Specific articles ✤ Sport Shows (bonus circulation)

* Includes pass-along based upon independent market research

THE SPORTSMAN’S CHOICE FOR NEWS AND INFORMATION

PENNSYLVANIAPENNSYLVANIA

2017 Editorial Calendarwww.outdoornews.com/pennsylvania

Fishing

Hunting

Shooting Local StateCoverage

Archery

ConservationOVER 114,000* PENNSYLVANIA SPORTSMEN

WILL SEE YOUR AD!

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Feb. 3Issue 3

Late Ice and Predator Hunting: ...........................................................................................................Jan. 20• The Outdoor News Product Review: A look at new fishing watercraft for 2017• Latest and greatest features on a modern fishing sonar unit• Back to basics: Lure colors. Which color when and why✤ Great American Outdoor Show — Harrisburg, PA (2/4-2/12)

Feb. 17 Issue 4

Wood Duck Challenge: .........................................................................................................................Feb. 3• Indoor shooting range etiquette – handguns and beyond• Newest craze: What’s an airbow and should I consider buying one?• Outdoor Steward: Investing in a trail and all-around land management mower ✤ Allegheny Sport, Travel & Outdoor Show — Pittsburgh, PA (2/17-2/19)✤ Greater Philadelphia Outdoor Sport Show - Oaks, PA (2/23-2/26)✤ Jaffa Outdoor Show - Altoona, PA (2/23-2/26)

• Specific articles ✤ Sport Shows (bonus circulation)

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Issue Date Ad Copy/Space DeadlineMarch 3Issue 5

Early Open Water Fishing: .................................................................................................................Feb. 17• Which fishing line when? Choosing from the many styles of feature-loaded lines• Field of Dreams: Incredible set-ups that work for spring gobblers• New hunting products from 2017 SHOT and ATA shows• The Outdoor News Product Review: New fishing line✤ Erie Sport & Travel Expo - Erie, PA (3/3-3/5)

March 17 Issue 6

Southeast Region Trout Fishing: .......................................................................................................March 3• Last minute sighting-in of that deadly gobbler gun• Fly-fishing –1X through 12X – Which rod when?• Outdoor Steward: Shrubbery, benefits of shrubs to wildlife

March 31Issue 7

Statewide Trout Fishing: .................................................................................................................March 17• The Outdoor News Product Review: Sorting out the latest and greatest rods and reels• Bass’N Plan: Results from 2017 Bassmasters Classic

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Issue Date Ad Copy/Space DeadlineApril 14 Issue 8

Spring Gobbler Hunting: ................................................................................................................March 31• Avoiding ticks: high-tech clothing and repellants• Hooks buyer’s guide: sizes, quality, and chemical treated vs. regular• Outfitting an angling kayak with modern, functional gadgets

April 28Issue 9

Crappie and Walleye Fishing:............................................................................................................ April 14• The spinnerbait – a versatile, multi-species lure• Bombing tactics for spring walleyes• The Outdoor News Product Review: What’s new in lures for 2017

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Issue Date Ad Copy/Space DeadlineMay 12 Issue 10

Spring Fling – Gobblers, Trout, Crappies:........................................................................................April 28• Bass’n Plan: Top concepts for 2017• Beyond auto mode: Setting up your sonar unit properly

May 26Issue 11

Father’s Day Gift Guide 2017 ............................................................................................................ May 12• Gift ideas for the fabulous sporting dad• Get a load of those snappers … dealing with big turtles

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EIssue Date Ad Copy/Space DeadlineJune 9 Issue 12

Summer Shooter’s Clinic: ................................................................................................................... May 25• Firearms bling-bling: Tricking out your AR-15• Building your ultimate long-range rifle for big-game hunting• Blank check: Building the ultimate compound bow setup

June 23 Issue 13

Hot Weather, Hot Fishing: .................................................................................................................. June 9• New smartphone apps for in the field or on the water• Gearing up for the growing sport of bowfishing

JULY

Issue Date º Ad Copy/Space DeadlineJuly 7Issue 14

Better Fall Accuracy Special: .............................................................................................................. June 23• Going the distance: Extending your effective archery shooting range• Perfect Pairing: Choosing the right scope – whitetails vs. Western vs. heavy caliber vs.…• History of Hounds: How many dog breeds are linked to hunting?

July 21 Issue 15

Dealing With the Dog Days: ................................................................................................................ July 7• The latest and greatest in compounds and crossbows for 2017• Scope options for the AR-15 platform rifle

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Issue Date Ad Copy/Space DeadlineAug. 4Issue 16

Archery Preview: ................................................................................................................................. July 21• The Outdoor News Product Review: New bowhunting accessories• Profiling the latest ATVs in the Great American quad marketplace• Reports from ICAST 2017

Aug. 18 Issue 17

Dove and Early Canada Geese Hunting: .............................................................................................Aug. 4• Small-scale goose man: Outfitting for quick, early-season Canada geese hunting• Outdoor Steward: Planting perennial grasses throughout the summer• Hanging in the balance: Stabilizing your bow for more confident shooting• Home on your range: Building a personal archery range – target styles, safety considerations✤ Pennsylvania Great Outdoors Elk Expo - Benezette, PA (8/19-8/20)

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Sept. 1Issue 18

Looking Ahead to Fall: ...................................................................................................................... Aug. 18• Small caliber rifles for rabbits, squirrels and varmints• Selecting a wing-shooting shotgun – most bang for your buck• Game changers afield: Five tactics to up your waterfowling odds

Sept. 15 Issue 19

Autumn Fishing: ................................................................................................................................ Aug. 31• Options and tactics: Honing your fall trail camera strategery• Firearms storage: Gun safes and other modern units• Fall fishing tactics for the biggest, most aggressive fish of the year!

Sept. 29Issue 20

Small Game Hunting: ........................................................................................................................Sept. 15• Winter boat storage rules and tips• Choosing a practical, quality winter predator hunting rifle• Buying and tricking out a grill for wild game cooking

• Specific articles ✤ Sport Shows (bonus circulation)

Pennsylvania Outdoor NewsOutdoor News, Inc., 3238 Arapahoe Road, Pittsburgh, PA 15241

1-877-231-5365 • (412) 831-6962 • Fax: (412) 831-6963 E-Mail: [email protected] • Web: www.outdoornews.com/pennsylvania

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Oct. 13 Issue 21

Turkey Hunting: .................................................................................................................................Sept. 29• Full-featured smokepoles: balanced, lightweight, easy to use, plus top performance• Cape Unfear: Proper handling tips to ensure a quality deer mount• Wild game cookery: 21 things to do with your deer

Oct. 27Issue 22

Bear Hunting: ......................................................................................................................................Oct. 13• The Outdoor News Product Review: Ice primer: New Augers, shelters, heaters, and sleds• Whitetail ammo considerations: The case for big, heavy bullets• The techno ice man: Fully outfitted electronics for the hard water

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Issue Date Ad Copy/Space DeadlineNov. 10Issue 23

Deer Hunting Special Edition: ............................................................................................................Oct. 27• Should I consider frangible varmint bullets for big-game?• PVC hunting projects: Build your own bow stand or archery target stand • Setting up an efficient gun-cleaning situation room

Nov. 24Issue 24

Ice Fishing Warm-up: ........................................................................................................................ Nov. 10• The Outdoor News Product Review: New ice tackle, rods, reels, tip-ups, and lures• Great holiday gift ideas

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Issue Date Ad Copy/Space DeadlineDec. 8 Issue 25 Happy Holidays: ................................................................................................................................. Nov. 24

• Youth trap shooting: An update on this growing sport/phenomenon• Pick of the ice-angling class: Finding the big boys in those under-ice schools

Dec. 22 Issue 26

Late-Seasons Hunting: ......................................................................................................................... Dec. 8• Pennsylvania Youth Writing Contest winners• Ultra late-season blackpowder opportunities for big game• Tracking the clever canine: trapping methods for red fox

• Specific articles ✤ Sport Shows (bonus circulation)