The Smarter Scorecard for business owners

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The Smarter Scorecard

Transcript of The Smarter Scorecard for business owners

Page 1: The Smarter Scorecard for business owners

The Smarter Scorecard

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Running a business ain’t easy

image credit Hugh McLeod

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Wouldn’t it be great if we could see the important stuff on just one page?

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Albert Reynolds reputedly loved a one-pager(even if those around him weren’t that excited)

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The Problem:

What is the important stuff?

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One Solution:

Maybe it’s not just the business metrics.

Maybe it’s also about you, the owner?

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?But how do we measure the me stuff?

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Your Biz

A DCB

..introducing The Smarter Scorecard

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A DCB

Important for the

business

Important foryou

Four Key Elements

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- ProfitabilityA

Q: Do you know how profitable each line

of business is?

Options:€ - barely€€ - decent

€€€ - lucrative

0 - break-even-€ - loss-making

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- Market TractionB

Q: How is demand within your

target market?

Options:W - weakS - steady

H - hot

none - not established

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- Business MaturityC

Q: How mature is this business, from your

perspective?

Options:Level 1Level 2Level 3Level 4 Level 5

(see guide on next slide)

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1Early Days

high energy, new ideas, doing everything

2Survival

inconsistent income & demanduncertain future

3Stability

regular income, busy workloadfully dependent on you

4Expansion

others doing most of the workfull-time involvement

5Maturity

business runs independentlyinvolved when suitable

MATURITY

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- MojoD

Q: How is your Mojo when working on this

line of business?

Options:Low

MediumHigh

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Profit-ability

MojoBusinessMaturity

MarketTraction

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Wait!

Is this an opportunity for some alliteration?

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Money

MojoMaturity

Momentum

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Money MojoMaturityMomentum€-€€€ Weak/Steady/Hot 1-5 L/M/H

(0, -€) (none)

Product/Service A € Steady 2 M

How it works:

For each line of business, assess where you are today

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Money MojoMaturityMomentum€-€€€ Weak/Steady/Hot 1-5 L/M/H

(0, -€) (none)

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Smarter EggJust click to download the full template

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Two great questions to ask:

1. What occurs to you as you view the

completed scorecard?

2. How important is each element to you?

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For more on how to be a smarter business owner,

visit us at SmarterEgg.com