THE SHOE LAUNDRY(ALL UNDER ONE ROOF)www.shoeLAUNDRY4U.coM

PEER RATING

GURSHARAN SINGH 10PAWAN AULAKH 08MUNISH 09KAILASH BAKSHI 07

WHAT IS THE IMPORTANCE OF SHOES IN ONE’S

LIFE ???

TO CLEAN EVERY SHOE IN THE WORLD

TO BE A LEADING BRAND OF SHOE CARE IN THE COMING 10 YEARS

WHY THIS BUSINESS SHOES PLAYS VERY IMPORTANT ROLE IN OUR PERSONALITY. BRANDED EXPENSIVE SHOES ARE MADE UP OF DIFFERENT MATERIALS AND TEXTURE SO THEY REQUIRE HIGH TECH CLEANING. SUEDE AND NUBUCK SHOES ARE VERY GRACEFUL AND COMFERTABLE BUT DIFFICULT TO MAINTAIN, EXPERT CARE IS REQUIRED FOR THEM.

EXPENSIVE BRANDSLESSER TIMEUSE OF WATER AND SHOE WAX

MAKES THE LEATHER SHABBYPEOPLE FEEL CHEATED WHILE

PURCHASING THE EXPENSIVE POLISH

TARGET OF THE COMPANY TO SELL THE SHOES

SO OUR COMPANY IS COMING UP WITH A SOLUTION TO CLEAN THE BRANDED AND EXPENSIVE SHOES WITH NEGOTIABLE CHARGES SO THAT THE BEAUTY OF THE SHOE REMAINS INTACT AND THE LIFE OF THE SHOE CAN BE EXTENDED………..

TOTAL MANFORCE= 15 (5 FOR HOME DELIVERY + 10 TECHNICAL WORKERS)

SALARY OF WORKERS DOING HOME DELIVERY= Rs. 3000/MONTH

SALARY OF THE TECHNICAL WORKERS=Rs.8000/MONTH

TOTAL SALARY= Rs. 95,000 / MONTH

OTHER EXPENSES(PETROL, ELECTRICITY , STATIONARY)=Rs.30,000/MONTH

CHEMICAL & POLISH= Rs.100,000/ MONTH

TOTAL EXPENSES=Rs.2,25,000 / MONTH FACTO FIRE INSURANCE RS 1,50,000

PRODUCT CLASSIFICATION

LEATHER TYPES

NUBUK RS.100/-

ANILINE RS.200/-

SUEDE RS.200/-

RAWHIDE LACES

RS300/-

WAX FINISH RS

100/-

INVESTMENTS

THE SHOE LAUNDRY

KAILASHRS.90,000

+20% SHARES OF THE COMPANY

MUNISHRS.90,000

+20% SHARS OF THE COMPANY

PAWANRS.1,00,000

+25% SHARES OF THE COMPANYGURSHARAN

RS. 1,20,000+35% SHARES OF

THE COMPANY

EXPECTED INCOME

NUBUK=200 SHOES / MONTH= RS.20000

ANILINE=300 SHOES / MONTH = RS.60000

SUEDE=300 SHOES/ MONTH = RS.60000

RAWHIDE LACES = 300 SHOES / MONTH = RS. 90000

WAX FINISHED = 200 SHOES / MONTH = RS.20,000

TOTAL INCOME= RS. 2,50,000 / MONTHPROFIT = 2,50,000 – 2,25,000 = RS. 25,000 / MONTHAND YEARLY IT WOULD BE RS. 3,00,000………………

EXPECTED SALES AND PROFIT

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SALES

PROFITS

SWOT ANALYSIS

• NEGOTIABLE CHARGES• HUGE MARKET TO TARGET• REDUCE THE TENSION OF

THE SHOE LOVERS• ONLINE ORDERS

STRENGTH

• LESS FUNDS FOR ADVERTISING

• ATTAINING THE ATTENTION OF PEOPLE

WEAKNESS

• INTRODUCE SHOE POLISH LATER• NICHE SEGMENT OF THE

SOCIETY• PURCHASING POWER IS

INCREASINGOPPORTUNITIES

• OTHER BRANDS LIKE WOODLAND

• INTEREST OF THE PEOPLETHREATS

WE ARE PLANNING TO WORK WITH BRANDS LIKE: