The shift to data-driven approaches - at the SCONUL annual conference 2013.
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Transcript of The shift to data-driven approaches - at the SCONUL annual conference 2013.
The world’s libraries. Connected.
Collecting and exploiting library data to inform strategy: the shift to data-driven approaches.
SCONUL annual conference 2013
Dublin, June 21, 2013
Titia van der Werf
Senior Program OfficerOCLC
The world’s libraries. Connected.
Measuring performance: libraries
The world’s libraries. Connected.
An exemplar of data-driven decision making
Thinking the unthinkable: a library without a catalogue -- Reconsidering the future of discovery tools for Utrecht University library
Simone Kortekaas at the
LIBER Conference 2012
The world’s libraries. Connected.
Source: http://bit.ly/Sf09Ix
The world’s libraries. Connected.
Patterns, sensors and triggers
Source: http://www.drivingnews.net/wp-content/uploads/2011/04/car-dashboard-icons.jpg
The world’s libraries. Connected.
Understanding user behaviour
… interacting with the user
… improving the user experience
Learning from the platforms
The world’s libraries. Connected.
Source
:http://ww
w.guardian.co.uk/com
mentisfree/cartoon/2013/jun/10/w
illiam
-hague-statement-gchq-cartoon
The world’s libraries. Connected.
Understanding user behaviour
… interacting with the user
… improving the user experience
Learning from the platforms
The world’s libraries. Connected.
Source: http://www.exp-platform.com/Pages/2012RecSys.aspx
The world’s libraries. Connected.
Source: http://www.exp-platform.com/Pages/2012RecSys.aspx
The world’s libraries. Connected.
Source: http://www.exp-platform.com/Pages/2012RecSys.aspx
The world’s libraries. Connected.
The information broker
becomes
a broker of the users’ knowledge
Learning from the platforms
The world’s libraries. Connected.
Data-driven approach:
• Not only collect data, but also analyse and act upon it;
• Understand what is happening under the hood:
put a system in place of sensors, triggers and
controlled experiments;
• It is all about mass: deployment and mining at scale
• Learn from continuous interactions with users;
• Feed user-knowledge back into the system.
Learning from the platforms
The world’s libraries. Connected.
Aggregate level• Leveraging user activity data in “discovery
ecosystems” => improving the user experience
• User behaviour data in “delivery eco-systems” => improving fulfillment
• Business intelligence about the “collective collection” => realising efficiencies
Aggregating data for more impactful strategy planning
The world’s libraries. Connected.
The world’s libraries. Connected.
To support:
• Better end user experiences (recommendation, kindred works, identities network, …)
• Better intelligence about the collective collection (print management at mega-scale, cloud library, …)
OCLC Research: making the data work harder
The world’s libraries. Connected.
Building blocks:
1. Virtual Authority File - VIAF
2. Faceted Application of Subject Terminology -FAST
3. Workset algorithm (based on modeling work such as FRBR)
OCLC Research: making the data work harder
The world’s libraries. Connected.
North American print book resource: 45.7 million distinct publications 889.5 million total library holdings
http://www.oclc.org/content/dam/research/publications/library/2012/2012-05.pdf
The world’s libraries. Connected.
31,406 titles2%
467,486 titles28%
University of Melbourne Library (UMV) TitlesDuplicated in Hathi Trust Digital Library - January 2012
Digitized public domain (US) Digitized in copyright (US)
OCLC Research Library Partnership: individual partner reports.
The world’s libraries. Connected.
Topics for which UCD ranks first in WorldCatin number of title-holdings
Centers of institutional attention & library investment
The world’s libraries. Connected.
We are also mining other large datasets for data-driven approaches:
• Pilot with the Europeana dataset => to improve the user experience
• Pilot with the preservation metadata set of the Bibliothèque nationale de France => to build sensors and triggers that will enable the library to act upon digital preservation threats
Mining other datasets
The world’s libraries. Connected.
Asking the right questions
The world’s libraries. Connected.
The world’s libraries. Connected.
THANK YOU
AcknowledgementsLorcan Dempsey (OCLC Research)
Jim Michalko (OCLC Research)Constance Malpas (OCLC Research)