VEDNA SurveyVisualizing the Extent of heart Disease in INdiAn womenThe Survey was conducted amongst doctors-

Cardiologists and Physicians to gauge the

awareness level and incidences of heart disease

in woman

84%

76%72% 70%

66%61%

Women are lessproactive aboutgetting tested /diagnosed for

cardiac problemsas compared to

men

Women choose toignore key

symptoms ofcardiac problems

Women are lessserious abouttreatment of

cardiac problemswhen it is forthemselves

Women are lessstrict about their

own dietarycontrols

Women are lessstrict aboutfollow-up

treatments andmedication

Often familymembers of

female patient areless serious aboutcardiac problem

in women

Queen of Heart Journey

Program Launched on 27th July 2013 in association with The Times of India

• Attended by renowned & eminent cardiologists from across the country

• Total attendance : 130 Drs from across the country

• Interactive scientific deliberations

• Highly appreciated by all the doctors

• Will be highlighted by the Media – Print & Social media

Key highlights

Toi full page coverage (pan –india)

The Queen of Heart is a joint initiative of Biocon & Heal Foundation, aimed at raising awareness levels about risks of heart diseases in women across the country.

28th September 2013, marked the launch of Queen of Heart Express. A unique initiative in India that will connect the largest network of cities through a bus cruise for the first time, for the cause of Heart Diseases in women.

Queen of Heart Express Flagged Off

Theatrical street play performances I 50 Cities, 200 Locations 20,000 Km. Covered I More than 2 lack people sensitised

The journey of Queen of Heart Express

→Delhi →Jaipur →Ajmer →Kota →Jodhpur →Udaipur →Ahmedabad →Rajkot →Baroda →Surat →Mumbai →Pune →Miraj →Panjim/Goa →Mangalore →Mysore →Bangalore →Chennai →Coimbatore →Vijayawada →Secunderabad →Hyderabad →Indore →Bhopal →Kolkata →Ranchi →Patna →Kanpur →Lucknow