The Public Speaking Handbook
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Transcript of The Public Speaking Handbook
HUNTING AND GATHERINGChapter 1
Research Should Validate Points In The Speech
• All of your data and references should be credible, accurate and up-to-date.
• Sources can be books, but evaluate for relevance to time period.
• Online resources may be more current.
Referencing Sources
• Pick choice statistics and facts to support claims
• Academic sources usually are reliable
• Do not plagiarize
• Acknowledge resources
Plagiarism
Run speech document through a content plagiarizing tool like Copyscape to catch
any material copied from website pages.
Organize
• Manual methods– Color 3x5 notecards– Accordion file folder– Colored files
• Electronic methods– Cloud– Evernote
ANALYZE YOUR AUDIENCEChapter 2
Appeal to the Audience
• In order for them to relate to your message you have to understand their:– Interests– Demographics– Goals– Beliefs– Values
Keep The Audience Engaged
• Tell them something new
• Appeal to their needs
• Be aware of their opinions
Demographic Awareness
• Age• Culture• Sex• Religion• Ethnicity• Education• Income levels
Values of the Audience
• Be in touch with the opinions and values of the audience
Benefits Of Analyzing Your Audience
• Provides you with an understanding of the audience’s perception and views
• Craft the speech to match the audience
• Avoid embarrassing or offensive references
Anticipate response and prepare for any questions
Is the speech to inform or to persuade?
Location
• Prepare for the delivery setting (indoors, outdoors, small/large audience, televised, classroom, auditorium, etc)
The Main Elements Of Your Speech Are:
• Introduction• Main Content
• Conclusion
Introduction
• Acknowledge and thank the person who introduces you
• Thank the audience for attending• Starting with a story that illustrates or
highlights the purpose of your speech will help you connect with the audience
• Establish your credentials to speak on the topic
The Introduction (the Hook)
Introductory Points
• Acknowledge and thank the person who introduces you
• Thank the audience for attending
• Establish your credentials to speak on the topic
Starting with a story that illustrates or highlights the purpose of your speech will help you connect with the
audience
The Main Content
Main Points
• Establish the purpose/premise of the speech
• Identify what you want them to do with the information provided
• Reference statistics, studies, sources
Tips
• Find points for pausing• Use anecdotes that cause the audience to
reflect or to consider the point• Include at least 3 key points• Discuss points from strongest to weakest
point• State opposing arguments• Avoid clichés• Use “our” or “we” as inclusive
The Conclusion
Concluding Points
• Brief review of premise and points
• Address questions if appropriate
• Address the “call to action” where you request them to perform the “most wanted” response.
Thank the audience for their participation
EDITING AND PRACTICING FOR TIMINGChapter 4
Review and Revise
• Smooth transitions between main points and between the Introduction, Main Body and Conclusion
• Make sure the vocabulary matches the audience
• Read it aloud to identify flaws and incongruities
• Avoid acronyms and any type of marketing or technology lingo unless used to make a point
Dealing With Writer’s Block
• Write out gibberish about anything
• Look at pictures in a magazine
• Take a meditation or exercise break
• Discuss the topic with a friend
Practice sessions
• Practice the delivery of your speech in front of a mirror and with a recorder
• Body language and other important details
• Practice in front of others
• Smile and be sincere
GETTING RID OF THE JITTERSChapter 5
Practice Cures All Jitters
• Spend more time rehearsing the speech to yourself, in front of a mirror and to a practice audience.
• More practice actually vocalizing the speech means less nerves at delivery time.
• Use visual aids (slidedecks, audio clips, videos, or flipcharts to break up speaking time.
• Rehearse in the actual environment• Perfect the timing• Dress like a professional
Tricks for Audience Engagement
• Neutralize body language
• Make eye contact
• Use gestures
• Move around
Practice again