Exec. Editor

Introduction In a previous SfN report (2011) the usefulness of social media in extending the reach and promoting the connections of the journal were discussed. Here, the value of GoogleTranslate, in particular, along with Facebook for expanding the international reach of the journal is highlighted. One of the challenges for IMPULSE during the first nine years has been making the connection with undergraduates internationally. The differences in educational systems and the realities of the language barriers have been persistent constraints to the journal’s goal of offering reviewing and publication experiences for post-secondary/pre-graduate school students worldwide. An attempt to offer at least the abstracts in translation was made in the 2005 issue (http://impulse.appstate.edu/abstract-sudden), but the cost in time and effort to have the abstracts professionally translated precluded doing this regularly. There were also anecdotal complaints by non-Anglophone colleagues that they wanted students to practice their scientific English. However, non-Anglophone science majors are not always proficient in English, and there have been very few non-Anglophone students volunteering as reviewers and fewer still submitting their manuscripts. We suspected that this may be paralleled by few such students looking at the journal. However, now, thanks to Facebook in translation and the option to use “Google translate” (http://translate.google.com/translate_tool) to see pages in over 30 languages, a new avenue for reaching this population may be opening up. Further, both Facebook and GoogleAnalytics provide the data to see what languages are being used to view their respective sites, increasing the opportunity for targeted outreach. While it is recognized that the translations are not always fluent or error free, they are substantially correct in the information published and should prove invaluable for global communication. It is useful to note that these pages are available to readers, whether the website chooses to advertise with a translate button or not. Since all webpages are already out there in multiple languages, it is up to us to harness these powerful tools for international expansion.

Review Board Appalachian State University (USA) Grant Canipe, Miranda Cook, Kristi Davis, Kate Davison, Alaina Doyle, Ryan Draper, Ryan Duffy, Patrick Downs, Corbin Ester, Kyle Flores, Zachary Gillespie, Chase Gorowski, Michael Harmon, Alain Humblet, Matthew Kelly, Meghan Kusper, Jasmine Otu,

Baldwin-Wallace College (USA) Kara Gawelek, Morgan Marie Rogers

California State University, East Bay (USA) Mike Huynh

College of Charleston (USA) Hanna Fields

College of Wooster (USA) Rebecca Lang

Davidson College (USA) Joel Ersenhofer, Charles Ford, Morgan Heinzelmann, Malcolm Moses-Hampton, Matthew De Niear, Ryan Price, Garrett Smith

Drexel University (USA) Sravanthi Koduri

Duke University (USA) Jordan Hall

Emory University (USA) Jonathan Lin, Tamkeenat Syed

Furman University (USA) Amanda Blau, Simone Dixon, Jane Hartung, Lindsay Haselden, Michael Jiang, Kristen Kerber, Lindsay Meyers, Katrina Morgan, Katie Newsom, Dylan Richards,

Courtenay Stroud, Kenz Sybert, Kyle Townsend, Ashley Wagoner, Caroline Wallace, Sam Wooten Indiana Wesleyan University (USA) Trent Grable

Madras Medical College (India) Vishala Mishra

Miami University (USA) Zoe Ciambro Hesp

Middlebury College (USA) Dana Callahan, Chris Chenelle, Sara Dinkin, Joanna Georgakas, Shannon Gair, Patrick Hebble, Noah Silverstein, Leanne Shulman, Kaleigh Spollen

Moravian College (USA) Rania Hanna

National Tsing Hua University (Taiwan) Victor Daniel Lee Aplicano

Roanoke College (USA) Alex Arey, Paige Arrington, Kelsey Collett, Victoria Godwin, Kati Hurt, Aldijana Mekic, Rebecca Ward

Royal College of Surgeons in Ireland (Ireland) Melissa Kah Poh Loh

Salve Regina University (USA) Raymond Black, Daniela Galluzo, Lana Hoertz, Priscilla Perez, Zachary Valentine, Alison Shea, Gina Varuzzo

St. Michaels College (USA) Rachel Sparks

St. Olaf College Patrick Boland, Timothy David Buff, Kelly Culhane, Michelle Frank, Elizabeth Huggins, Caryn McKinney, Elsie Nord, Alicia Ostermann, Elisabeth Vreede

University of Alabama (USA) Ashruta Patel

University of California Los Angeles (USA) Brett Neely

University of the Free State (South Africa) Marizna Barkhuizen, Roswyn Duke, Niël Joubert, Gerdien Kritzinger, Henk Kruger,

Onthatile Tshepiso Serehete, Pieter Theron, Joseph Wessels, Dieter van der Westhuizen University of Georgia (USA) Ayan Hussein

University of Illinois (USA) Pawel Laciak

University of Kentucky (USA) Allie Lonneman

University of North Carolina-Charlotte Anna Bawtinhimer, Joseph Hester

University of Pittsburgh (USA) Michael Youssef

University of South Carolina (USA) Rahoul Ahuja, Sonesh Amin, Nidhi Arashinagundi, Zachary Blake, Anna Capps, Celia Cui, Eashwar Chandrasekar, Pooja R. Choudhari, Purva Choudhari, Lauren Cole, Breana Carter, Darien Davda, Julio C. Diaz, Hassieb Din, Sarah Erlandson,Tori Espensen-Sturges, Mohammad Fatani, Humna Fayyaz, Lauren Gee, John He,

Caroline Hendricks, Molly Higgins, Christine Hsieh, Courtney Marsh, Anjali Pathak, Kristen Polinski, Marcia Reeves, Nick Riley, Tori Seigler, Allie Turgeon Virginia Commonwealth University (USA) Kunal Kapoor

Wake Forest University (USA) Jordan Hall

Editor-in-Chief Associate Editors

The Premier Undergraduate Neuroscience Journal

Exec. Editor

impulse@appstate.edu http://impulse.appstate.edu

2005 issue

2006 issue

Kate Davison

Publicity Editors

2004 issue

Ashley Florence

2007 issue

Cammie Curtin

Site hosted at The Honors College at Appalachian State University

Faculty Advisors Kevin Crisp, Ph.D., St. Olaf College (USA)

Kim Cronise, Ph.D., Middlebury College (USA) Leslie Sargent Jones, Ph.D., Appalachian State University (USA)

David Nichols, Ph.D., Roanoke College (USA) Stephanie Smith, M.B.Ch.B., University of the Free State (South Africa)

Deanna Smith, Ph.D., University of South Carolina (USA) Steven Symington, Ph.D., Salve Regina University (USA)

Victoria Turgeon, Ph.D., Furman University (USA)

Mng. Editor

Lindsey Shapiro

Meghan Kusper

Extending IMPULSE as a Teaching Tool Internationally: Facebook and GoogleTranslate/Analytics

Jones LS1, Cobb D1, Collett K2, Cook M1, Curtin C3, Davison K1, Redfearn C1, Rossi A1, Shapiro 11, Wozniak J1

1Honors College, Appalachian State Univ., Boone, NC; 2Psychologylogy, Roanoke College, Roanoke, VA; 3Psychology, Middlebury Col., Middlebury, VT;

2008 issue

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Lauren Nixon

Faten Ragaban

Michelle Frank

Simone Dixon

Inge Seale

Miranda Cook

2003 M. Wilkinson, A. Autry, L. Helmick, and S. Roudsari founded new journal with Dr. L.S. Jones; IMPULSE at 1st SYNAPSE meeting and SfN (Soc. Neur. Abs. 29:25.3).

2004 First issue posted online. IMPULSE at SfN (Soc. Neur. Abs. 30:28.6). 2005 C. Warren became 2nd EiC. 2nd issue at SfN (Soc. Neur. Abs. 31:20.19). 2006 Moved to rolling publication; IMPULSE at 2nd SYNAPSE and SfN (Soc. Neur. Abs.);

Publicity Editors created; ISSN # request completed. 2007 IMPULSE at 3rd SYNAPSE, 7th IBRO World Congress of Neuroscience in Melbourne,

Australia, and SfN (Soc. Neur. Abs. 33:26.4). B. Goodlett became 3rd EiC. IMPULSE invited to join Directory of Open Access Journals; 2nd RTS at Middlebury College with Dr. K. Cronise.

2008 IMPULSE at 4th SYNAPSE, 6th FENS Forum in Geneva, Switzerland, and SfN (Soc. Neur. Abs. 34:224.5). A. Walton became 4th EiC. 3rd RTS opened at Appalachian State Univ. Honors College (L.S. Jones moved).

2009 IMPULSE at 5th SYNAPSE and SfN (Soc. Neur. Abs. 35:23.9). Dr. S. Sweitzer (U. South Carolina) stepped in as 3rd FA; Dr. S. Symington joined as FA for 4th RTS at Salve Regina Univ. Website moved to Appstate hosting: http://impulse.appstate.edu.

2010 IMPULSE presented at 6th SYNAPSE, 7th FENS Forum in Amsterdam, The Netherlands, and SfN (Soc. Neur. Abs. 36:24.7). K. McClellan became 5th EiC. Dr. K. Crisp joined as FA for 5th RTS, St. Olaf College, Dr. V. Turgeon as FA at 6th RTS, Furman Univ., Dr. S. Smith as FA at 7th RTS, Univ of the Free State (South Africa).

2011 2012

IMPULSE presented at 6th SYNAPSE and 5th FENS Forum in Florence, Italy, and SfN 37:25.15S; Kate Davison is 6th EiC. Social media Publicity Editor created. IMPULSE presented at 7th SYNAPSE and 8th FENS (Barcelona) and 8th RTS established at Roanoke College.

Supported by The Honors College at Appalachian State University, The Department of Psychology at Middlebury College, the South Carolina Honors College, the Department of Biology at Salve Regna University, the Department of Biology at Furman University, the Department of Biology at St. Olaf College, and the Department of Basic Medical Sciences at the University of the Free State.

2010 issue

History of IMPULSE

2011 issue

Facebook Using the “Insights” feature on the IMPULSE Facebook page, the number of those who “like” the page and the countries they are from can be seen, along with other demographics. Of the 72 current “likes” 53% are female, 67% are in the 18-24 age group, and 39% are from countries other than the U.S. The people who “like” the site are contacted for potential Reviewer recruiting, but this activity is too recent to measure the impact of the page that goal.

Conclusion While the goal of attracting more international students to serve as Reviewers or to submit manuscripts has not yet been reached, the increasing numbers of international visitors to the IMPULSE website and Facebook page are a promising beginning. It is hoped that this elevated visibility of the journal mwill result in more global involvement of students in the future.

Dana Cobb

Alison Rossi

Jessie Wozniak

IMPULSE Reviewer Training Sites:

Kelsey Collett

Exec. Assoc. Ed.

GoogleTranslate The translate feature is easily added to web sites and offers a reasonably reliable translation of both web pages and pdf attachments, though access to these can be slow if they have never been translated into the target language before. The translate option was added to the IMPULSE website in May, 2012, and comparing the visit rate from May 1-Sep. 15, 2011 to that of the same period in 2012 shows the impact of adding the translation feature: there were no non-Anglophone visitors to the site who stayed more than 60 seconds in 2011, but in 2012 there were 29 visitors representing 10 languages in that same period. A longer period (Jan-Sep) was sampled for the figure at right to capture the fact that there were non-Anglophone visitors before, just not as many as were seen once the translate feature was added.