The Peak of the Pyramid

14
the pyramid unlock the mysteries

description

Presentation given at #140confMTLAll presentations can be found at: http://new.livestream.com/140MTL/Conf

Transcript of The Peak of the Pyramid

Page 1: The Peak of the Pyramid

the pyramidunlock the mysteries

Page 2: The Peak of the Pyramid
Page 3: The Peak of the Pyramid

marketing history 101

1900-1960

1960-1965

1965-1985

1985-1999

1890-1900

What’s next?

2000-???

Page 4: The Peak of the Pyramid

maslow

Page 5: The Peak of the Pyramid

maslow

Physiological

Safety

Love/Belongin

g

Esteem

Self-actualizat

ion

Page 6: The Peak of the Pyramid

maslow

Physiological

Safety

Love/Belongin

g

Esteem

Self-actualizat

ion

Page 7: The Peak of the Pyramid
Page 8: The Peak of the Pyramid
Page 9: The Peak of the Pyramid

maslow

Physiological

Safety

Love/Belongin

g

Esteem

Self-actualizat

ion

Page 10: The Peak of the Pyramid
Page 11: The Peak of the Pyramid
Page 12: The Peak of the Pyramid

maslow

Physiological

Safety

Love/Belongin

g

Esteem

Self-actualizat

ion

Page 13: The Peak of the Pyramid

the peak of the pyramid advocacy can’t be built on the lower rungs of the

pyramid repeat behaviour comes from a positive emotion:

love belonging esteem

affecting multiple “motivational needs” across the brand creates advocacy

Page 14: The Peak of the Pyramid

Judith SamuelsDirector of MarketingThe Fairmont Royal York

@chieflemonhead


PYRAMIDS Abby and Tyler. The first kind of pyramid is the step pyramid. THE FIRST PYRAMID.

PYRAMIDS Abby and Tyler. The first kind of pyramid is the step pyramid. THE FIRST PYRAMID.

Pyramidsmrsmcgsscience.weebly.com/.../10944113/3-pyramids.pdf · Related to the pyramid of energy is the pyramid of biomass. This pyramid The area at the bottom of the biomass pyramid

Pyramidsmrsmcgsscience.weebly.com/.../10944113/3-pyramids.pdf · Related to the pyramid of energy is the pyramid of biomass. This pyramid The area at the bottom of the biomass pyramid

Pyramid Educational Products, Inc. Product Catalog Pyramid online cat.pdf · 2011. 6. 12. · The Pyramid Approach to Education in Autism The Pyramid Approach to Education in Autism

Pyramid Educational Products, Inc. Product Catalog Pyramid online cat.pdf · 2011. 6. 12. · The Pyramid Approach to Education in Autism The Pyramid Approach to Education in Autism

The Learning Pyramid

The Learning Pyramid

The New Food Guide Pyramid. The Old Food Pyramid.

The New Food Guide Pyramid. The Old Food Pyramid.

The Innovation Pyramid

The Innovation Pyramid

The $100,000 Pyramid

The $100,000 Pyramid

FOOD PYRAMID The Diabetes Food Pyramid - PMSI Resource... · The Diabetes Food Pyramid: building blocks to diabetes control FOOD PYRAMID Following the suggestions of the is a good

FOOD PYRAMID The Diabetes Food Pyramid - PMSI Resource... · The Diabetes Food Pyramid: building blocks to diabetes control FOOD PYRAMID Following the suggestions of the is a good

Building a Martian Pyramid. The Original Food Pyramid.

Building a Martian Pyramid. The Original Food Pyramid.

The Food “Pyramid”

The Food “Pyramid”

3D SHAPES. PYRAMID The pyramid has 5 faces. The pyramid has 5 vertices. The pyramid has 8 edges.

3D SHAPES. PYRAMID The pyramid has 5 faces. The pyramid has 5 vertices. The pyramid has 8 edges.

The Pyramids of Giza This view shows all three pyramid structures: the Great Pyramid, the Pyramid of Khafre, and the Pyramid of Menkaure.

The Pyramids of Giza This view shows all three pyramid structures: the Great Pyramid, the Pyramid of Khafre, and the Pyramid of Menkaure.

Newsletter Subscription • Merchandise Discounts Echo Lake ... · Glen Alpine Fallen Leaf Pyramid Peak 9,984' M t. R a l s t o n T r a il Pyramid Creek Camp Sacramento 0.60 .6 1.8

Newsletter Subscription • Merchandise Discounts Echo Lake ... · Glen Alpine Fallen Leaf Pyramid Peak 9,984' M t. R a l s t o n T r a il Pyramid Creek Camp Sacramento 0.60 .6 1.8

Inside The Great Pyramid Of Giza - JC Ryan Booksjcryanbooks.com/wp-content/uploads/Inside The Great Pyramid Of Giz… · 2 The great pyramid of Giza This pyramid is the largest of

Inside The Great Pyramid Of Giza - JC Ryan Booksjcryanbooks.com/wp-content/uploads/Inside The Great Pyramid Of Giz… · 2 The great pyramid of Giza This pyramid is the largest of

The Tufas of Pyramid Lake, Nevada - USGS · The Tufas of Pyramid Lake, Nevada By Larry Benson Prepared in cooperation with the Pyramid Lake Paiute Tribe and the Pyramid Lake Museum

The Tufas of Pyramid Lake, Nevada - USGS · The Tufas of Pyramid Lake, Nevada By Larry Benson Prepared in cooperation with the Pyramid Lake Paiute Tribe and the Pyramid Lake Museum

the FOOD Pyramid By: Tanya Taufiq The Food Pyramid GRAINSVEGETABLESFRUITSOILSMILKMEAT & BEANS.

the FOOD Pyramid By: Tanya Taufiq The Food Pyramid GRAINSVEGETABLESFRUITSOILSMILKMEAT & BEANS.

PEAK: Pyramid Evaluation via Automated Knowledge Extractionpeople.iiis.tsinghua.edu.cn/~weblt/papers/summary-peak.pdf · pyramid models and assignment of pyramid scores. In this paper,

PEAK: Pyramid Evaluation via Automated Knowledge Extractionpeople.iiis.tsinghua.edu.cn/~weblt/papers/summary-peak.pdf · pyramid models and assignment of pyramid scores. In this paper,

The Pyramid

The Pyramid

FOOD PYRAMID Made by ALEXA. THE OLD FOOD PYRAMID.

FOOD PYRAMID Made by ALEXA. THE OLD FOOD PYRAMID.

THE GREAT PYRAMID OF GIZA The Great Pyramid of Giza (called the Pyramid of Khufu and the Pyramid of Cheops) is the oldest and largest of the three pyramids.

THE GREAT PYRAMID OF GIZA The Great Pyramid of Giza (called the Pyramid of Khufu and the Pyramid of Cheops) is the oldest and largest of the three pyramids.