The Partnership that helps pharmacies to...

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The Partnership that helps pharmacies to flourish The healthcare environment is constantly changing. Community pharmacy is expected to become even more dynamic and to react and evolve constantly. We are already helping to shape thousands of independent community pharmacies and deliver healthcare excellence. We can share our experience to support you and your business. We’ll help you: Grow your business Save time Optimise profits Brought to you exclusively by

Transcript of The Partnership that helps pharmacies to...

Page 1: The Partnership that helps pharmacies to flourishyourcareway.co.uk/download/CarewayPlans_andYou-vSept17.pdf · The Partnership that helps pharmacies to flourish ... essu re ana gement.

The Partnership that helps pharmacies to flourish

The healthcare environment is constantly changing. Community pharmacy is expected to become even more dynamic and to react and evolve constantly.

We are already helping to shape thousands of independent community pharmacies and deliver healthcare excellence. We can share our experience to support you and your business.

We’ll help you:

Grow your businessSave time Optimise profits

In partnership with

Brought to you exclusively by

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* Source: Careway data as at 27th June 2017

Access to our economies of scale, pharmacy knowledge, experience, efficiencies and retail.

A choice of Careway Plans offering you a supportive partnership that frees you to concentrate on providing a first-class customer experience.

Market-leading solutions to help differentiate your business.

Support driving on-going and impulse sales and improving your customers’ front-of-shop experiences through a strong retail plan.

Help to deliver dispensary efficiencies, save time, grow your business and maximise profits.

Help to increase OTC sales by over 40%* in various categories.

Help to shape your business towards a shared goal of growth and profitability whether in the back office, front of store or pharmacy services.

In-pharmacy training through our Retail Health Executives who will develop colleagues’ skills and keep you up-to-date with the latest changes.

As a Careway Partner, you get

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Choose one of four Careway Plans, each just £80 a month,and enjoy all the benefits of being a Careway Partner

John Smith

HealthPlan

RetailPlan

BusinessPlan

PharmacyPlan

Careway LinkBenefits

Betterlife

Careway own brand products

Exemption from Fuel Surcharge and C1 charges

AAH Wholesale Customers also qualify

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Priority installation

Point of sale & training and catalogues

5% off any hardware purchased

5% discount across all Betterlife lines

15% off monthly fees in year 1

saving £270 per year on average

Instant account opening and access to

300+ independent living & wellbeing Aids

25% rebate if you spend with

AAH is over £20,000 per month

Save £120 on fuel Based on £10

@120p threshold

Save £75 per month on C1 charges

50% rebate if you spend with

AAH is over £30,000 per month

5% discount across Careway and Vantage

branded products

Each plan includes Careway MarketingOur Careway Plans support you in the areas where you need it most to help you create a stronger healthcare experience for your customers and local community.

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John Smith

Customer-facing healthcare services designed to help you support valuable patients with long-term conditions, you’ll receive:

All the right tools to deliver patient service

and optimise profits

Help to engage customers and maintain their loyalty, especially patients with long-term conditions

A comprehensive package of consumer-facing services

to attract new customers

HealthPlan

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Regular visits from your Retail Health Executive,

keeping you updated about the latest best practices and

professional regulations

Helping to create better outcomes for

your patients

Clinical guidance, the latest equipment and all relevant training

You get everything you need to assess, monitor and manage conditions.

Healthy Heart ManagementWhich includes NHS-approved

CardioChek machines, with EQA calibration and regular validation

to maintain accuracy

Blood PressureType 2 Diabetesand Asthma management service packs

ORType 2

Diabetes Management

Bloo

d Pr

essu

re

Man

agem

ent

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All the support you need to help drive your OTC salesPromote and increase sales by receiving a strong retail package that includes:

RetailPlan

Visits from your own Retail Health Executive, providing

on-going advice, regular updates and bespoke staff training

Guidance on managing product categories and effective merchandising

to provide you with retail efficiencies

Bespoke expert advice on maximising sales space usage, improving customer experience, and increasing sales

opportunities through cross-selling

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Ready-made promotional programmes that are refreshed every month, with tips on using

them to best effect

Category knowledge focused on seasonal needs,

with clear point-of-sale creating a focus in your pharmacy

Plus you get to choose two promotions from the list below, and receive supporting

POS materials:

Case History

A regional group implemented our Complementary Health Planogram and increased sales by over 40% after four weeks*Profit on Return (POR) from Careway promotions:

Only £1 - 22%, Half Price or Better - 23%, Counter Top - 27%**

* Source: Careway data as at 27th June 2017 ** Based on reconciled Careway figures from August 2015 to July 2017

½ PRICEOR

BETTER £1ONLY

COUNTERTOP

UNIT

½ PRICEOR

BETTER £1ONLY

COUNTERTOP

UNIT

½ PRICEOR

BETTER £1ONLY

COUNTERTOP

UNIT

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A comprehensive package of equipment and support for your business that reduces the distraction of day-to-day admin:

Improves your back-office efficiencies and processes, saving

you time and money

Streamlines the implementation

and analysis of CPPQ

Helps you implement your contractual Healthy Living Pharmacy

procedures including training and support

Presents your annual CPPQ rating on a certificate and poster, for use to

promote your business profile in-store

BusinessPlan

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Case History

Our CPPQ tools can save a pharmacist on an estimated 15 - 24 hours of administrative work a year*

* Source: Careway data as at 27th June 2017

Help with handling the Quality Payment

Scheme

A suite of user-friendly assets to help you carry out effective Business

Health Checks

Includes a visit from your Retail Health Executive to

ensure you have all the support you need

Standard Operating Procedures (SOP) tool kit, to help you meet professional

standards through efficient compliance with Dispensary Processes

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Pharmacy

If you want to try modules from across all plans, our Pharmacy Plan gives you the flexibility to tailor your own plan to the size, scale and needs of your pharmacy. You can choose three modules from:

Layout, Space & Range: helping you to maximise your

Over The Counter space and sales

CPPQ management: simplifying its implementation and analysis,

saving you time and money

Dispensary Processes: ensuring efficient compliance that meets

professional standards and saving you time

PharmacyPlan

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One of these promotion packs, including a display unit and

monthly POS support:

One of these Healthcare Services

Case History

Since implementing Careway LSR, a key Careway Partner has seen a 36% increase in their OTC performance

Source: Careway

You’ll also receive visits from your own Retail Health Executive to keep you updated at all times.

½ PRICEOR

BETTER £1ONLY

COUNTERTOP

UNIT

½ PRICEOR

BETTER £1ONLY

COUNTERTOP

UNIT

½ PRICEOR

BETTER £1ONLY

COUNTERTOP

UNIT

Blood Pressure Type 2 DiabetesAsthma

Management Service

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Careway Marketing

All the marketing materials to support your Careway Partnership

Whichever Plan you choose, you also receive the marketing materials to support your Careway partnership including:

CarewayUK

@carewayuk

• All About Health, the popular health-focused consumer magazine published quarterly for your customers to take home• Quarterly point-of-sale (POS) campaign materials focusing on seasonal conditions to help drive footfall into your store and promote your healthcare expertise• Advice on how to use all Careway POS and campaign tools to best effect• Talking Shop, a training and educational magazine for all pharmacy staff including additional support and advice on each seasonal theme, and guidance on best practice when using your Careway modules• Support through careway.co.uk providing further healthcare advice, plus a pharmacy finder. And we're on Facebook and Twitter with weekly health blogs and regular competitions.

http://www.seeklogo.net

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The flexibility to add extra modules whenever you want

£10 per month

£100annual charge

£50 per month

only

£95 per month

£20 per month

£100annual charge

Careway Marketing

Layout, Space & Range

All of the Healthcare

Services

CPPQ management

DispensaryProcesses

Promotions

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Careway Marketing Drive footfall into your pharmacy and promote the expertise you can offer your customers, with a comprehensive pack of marketing materials, tools, training, and condition-led advertising campaigns that are usually beyond your pharmacy’s scope

£20 per month

CPPQ Helping you to streamline the annual mandatory patient surveys, including 3rd party experience, managing data and compliance, saving you time to focus on your patients.

£100 annual charge

Dispensary Processes Stay on top of regulation and requirements with a SOP toolkit, supported by our pharmacy network that improves procedural efficiencies and complies with clinical governance

£100 annual charge

Promotions Save time and money with competitively-priced programmes that generate OTC sales, using ready-made pro-motions and free POS materials:

• Half Price or Better• Only £1 • Counter Top Unit

£10 per month per programme

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Layout Space & Range (LSR) Develop your OTC offer and maximise it by allocating the correct space to key categories within your pharmacy, ensuring that each category contains the best-selling products.

You’ll receive all the training and education needed to create an expert on your team

£50 per month

Healthcare Services Access a range of customer-facing materials and health services designed to help you identify, manage, maintain and support valuable customers with associated long-term conditions. Each service comes as a complete solution with everything you need to get started. • Blood Pressure management• Type 2 Diabetes Management• Asthma Management• Healthy Heart Management

All four services for only £95 per monthOr single packs from £40 per month

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Are you ready for

AAH Pharmaceuticals Ltd. Registered office: Sapphire Court, Walsgrave Triangle, Coventry CV2 2TXRegistered Company Number. 00123458 Version BC1900 Sept 17

?

www.yourcareway.co.uk

Realise all of the benefits of becoming a Careway Partner

Quick and Easy

Sign up today

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All About HealthMillions of people across thousands of UK communities benefit from the healthcare products and services AAH delivers daily to every dispensing point nationwide.

AAH is All About Health.

It’s part of our brand, our heritage and language. It helps define what we stand for and the understanding we have of our customers’ business, whatever the size, whatever the channel.

There will be instances where our marketing materials include this sentiment. As such the following approach should be taken to locking All About Health with the AAH brand.

Use of this logo form should be agreed with the Marketing team first and foremost.

These versions of the AAH logo must only be used in standard colour (not solid, black, or white), and should only appear on the cover or initial view of any document or design.

Our Brand Identity | Our Logo

Alignment

Alignment of the All About Health sentiment should reflect the alignment of the AAH logo itself.

If the logo is positioned on the right of the page, use the right-aligned version.

If the logo is in the centre of the page, use the centre-aligned version.

Positioning the sentiment

All standard positioning rules apply when using these versions of the AAH logo. In addition, the space between the logo and the All About Health sentiment should be equal to the cap-height of the sentiment, as shown here.

Centre-aligned versionRight-aligned version