the pakistani fishery industry (a study by smeda)

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Pre-Feasibility Study Sea Food Processing Plant Small and Medium Enterprise Development Authority Government of Pakistan www.smeda.org.pk HEAD OFFICE Waheed Trade Complex, 1 st Floor , 36-Commercial Zone, Phase III, Sector XX, Khayaban-e-Iqbal, DHA Lahore Tel: (042) 111-111-456, Fax: (042) 5896619, 5899756 [email protected] REGIONAL OFFICE PUNJAB REGIONAL OFFICE SINDH REGIONAL OFFICE NWFP REGIONAL OFFICE BALOCHISTAN Waheed Trade Complex, 1 st Floor, 36-Commercial Zone, Phase III, Sector XX, Khayaban-e-Iqbal, DHA Lahore. Tel: (042) 111-111-456 Fax: (042) 5896619, 5899756 [email protected] 5 TH Floor, Bahria Complex II, M.T. Khan Road, Karachi. Tel: (021) 111-111-456 Fax: (021) 5610572 [email protected] Ground Floor State Life Building The Mall, Peshawar. Tel: (091) 9213046-47 Fax: (091) 286908 [email protected] Bungalow No. 15-A Chaman Housing Scheme Airport Road, Quetta. Tel: (081) 2831623, 2831702 Fax: (081) 2831922 [email protected] September, 2008

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Transcript of the pakistani fishery industry (a study by smeda)

Page 1: the pakistani fishery industry (a study by smeda)

Pre-Feasibility Study

SSeeaa FFoooodd PPrroocceessssiinngg PPllaanntt

Small and Medium Enterprise Development AuthorityGovernment of Pakistan

www.smeda.org.pk

HEAD OFFICE

Waheed Trade Complex, 1st Floor , 36-Commercial Zone, Phase III, Sector XX, Khayaban-e-Iqbal, DHA LahoreTel: (042) 111-111-456, Fax: (042) 5896619, 5899756

[email protected]

REGIONAL OFFICE PUNJAB

REGIONAL OFFICE SINDH

REGIONAL OFFICE NWFP

REGIONAL OFFICE BALOCHISTAN

Waheed Trade Complex,1st Floor, 36-Commercial Zone,

Phase III, Sector XX,Khayaban-e-Iqbal, DHA Lahore.

Tel: (042) 111-111-456Fax: (042) 5896619, 5899756

[email protected]

5TH Floor, BahriaComplex II, M.T. Khan Road,

Karachi.Tel: (021) 111-111-456

Fax: (021) [email protected]

Ground FloorState Life Building

The Mall, Peshawar.Tel: (091) 9213046-47

Fax: (091) [email protected]

Bungalow No. 15-AChaman Housing Scheme

Airport Road, Quetta.Tel: (081) 2831623,

2831702Fax: (081) 2831922

[email protected]

September, 2008

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DISCLAIMER

The purpose and scope of this information memorandum is to introduce the subject

matter and provide a general idea and information on the said area. All the material

included in this document is based on data/information gathered from various sources and

is based on certain assumptions. Although, due care and diligence has been taken to

compile this document, the contained information may vary due to any change in any of

the concerned factors, and the actual results may differ substantially from the presented

information. SMEDA does not assume any liability for any financial or other loss

resulting from this memorandum in consequence of undertaking this activity. Therefore,

the content of this memorandum should not be relied upon for making any decision,

investment or otherwise. The prospective user of this memorandum is encouraged to

carry out his/her own due diligence and gather any information he/she considers

necessary for making an informed decision. The content of the information memorandum

does not bind SMEDA in any legal or other form.

DOCUMENT CONTROL

Document No. PREF-12

Prepared by SMEDA-Balochistan

Approved by Head of Department

Issue Date September, 2008

Issued by Library Officer

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11 IINNTTRROODDUUCCTTIIOONN TTOO SSMMEEDDAA

The Small and Medium Enterprise Development Authority (SMEDA) was established

with the objective to provide fresh impetus to the economy through the launch of an

aggressive SME support program.1i

Since its inception in October 1998, SMEDA had adopted a sectoral SME development

approach. A few priority sectors were selected on the criterion of SME presence. In depth

research was conducted and comprehensive development plans were formulated after

identification of impediments and retardants. The all-encompassing sectoral development

strategy involved recommending changes in the regulatory environment by taking into

consideration other important aspects including financial aspects, niche marketing,

technology upgradation and human resource development.

SMEDA has so far successfully formulated strategies for sectors including, fruits and

vegetables, Marble and Granite, gems and jewelry, marine fisheries, leather and footwear,

textiles, surgical instruments, urban transport and dairy. Whereas the task of SME

development at a broader scale still requires more coverage and enhanced reach in terms

of SMEDA’s areas of operation.

Along with the sectoral focus a broad spectrum of business development services is also

offered to the SMEs by SMEDA. These services include identification of viable business

opportunities for potential SME investors. In order to facilitate these investors, SMEDA

provides business guidance through its help desk services as well as development of

project specific documents. These documents consist of information required to make

well-researched investment decisions. Pre-feasibility studies and business plan

development are some of the services provided to enhance the capacity of individual

SMEs to exploit viable business opportunities in a better way. This document is in the

continuation of this effort to enable potential investors to make well-informed investment

decisions.

1 For more information on services offered by SMEDA, please visit our website: www.smeda.org.pk

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22 PPUURRPPOOSSEE OOFF TTHHEE DDOOCCUUMMEENNTT

The objective of the pre-feasibility study is primarily to facilitate potential entrepreneurs in project identification for investment. The project pre-feasibility may form the basis of an important investment decision and in order to serve this objective, the document/study covers various aspects of project concept development, start-up, and production, finance and business management.

33 PPRROOJJEECCTT PPRROOFFIILLEE

The project involves processing of Seafood, including fish, shrimps, lobsters etc. for domestic and international markets. Processing of fish involves primarily the application of preservation techniques in order to retain quality and increase shelf life of the product. It may also deal with value-adding to produce a variety of products. The quality production will ultimately increase the product demand of sea food in Pakistan as well as in international markets.

The major scope of processing activities will include post fish catch activities i-e pre-cooling/icing, grading, cutting and cleaning, packing, and freezing. Sea food processing unit can also provide processing services on rental basis to other exporters of sea food in terms of provision of processing facility, provision of cold storages and transportation service up to the port of exit. Beside this, local fish suppliers, dealers, contractors and boat owners will also be the potential rental costumers of the plant, where they can get processing services for their catch through paying a service charge as a rent..

33..11 PPrroojjeecctt BBrriieeff

The project is about a Processing Plant which will process / freeze sea food (Fish and shrimps etc.) The final product will be supplied to the food markets of major cities of Pakistan that include Lahore, Sialkot, Islamabad, Karachi, Peshawar and Quetta. Export quality products will be shipped to the international sea food markets of European Union, Japan, USA, and Russia. Beside this, restaurant chains and 5 star hotels across the country are also one of main consumers of the sea food. The processing plant would be used to process the sea food catch mainly coming from the Arabian Sea through fishing boats, launches and international fishing trawlers.

As a source of white meat, consumption trend and level of fish is very low as compared with chicken. The prime reason for this low consumption is the scarce supply, low quality and less availability of fish in the meat markets of major cities in Pakistan. Effective supply chain of fishery products in domestic markets can increase the demand of fish in local markets.

The process would include undertaking value-added activities, which will increase the quality and shelf-life of sea food for the national and international market. The plant should be located at the coastal area of Pakistan ideally near a fish harbor. Pakistani sea food products have significant demand in the international market, however, the export of sea food products is far less as compare to the available potential. It has been observed

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that in order to increase the international export markets size, good quality sea food production will require adequate physical infrastructure facilities like modern processing units, cool chain, and other supply related logistics. Attaining international quality standards and getting quality certificates is a mandatory requirement in Sea food processing industry

33..22 SSeeaa ffoooodd–– AA ddeeffiinniittiioonn

Fish represents a valuable source of proteins and has a significant nutrient value in the daily diet. Fish is an important part of the daily food intake of most of the countries in the world and its importance in contributing to food security is rising significantly.

The total food supply available from fisheries in live weight terms is estimated to be slightly higher than 16 kilos per year for each of the world's inhabitants. Fisheries and aquaculture make an important contribution to the animal protein supplies of many communities in both the industrialized and developing worlds.

Significant supply of fish exists along the Balochistan and Sindh coast. Some of the species with major production along Pakistan coast are as follows,

Table No. 3.2.1S. No. Name S. No. Name

1 Ribbon Fish 12 Conger Eel2 Silver Pomfret 13 Chinese Pomfret3 Black Pomfret 14 Indian Mackerel4 Lady Fish 15 Shells5 Red Snapper 16 Yellow Croaker6 Silver Croaker 17 Ark Shell7 Tiger Tooth Croaker 18 Green Mussels8 Razor Shell 19 Fan Shell9 Baigai 20 Baby Clam

10 Crabs 21 Salted jelly Fish.

11 Grouper 22 Tuna Fish

Fish is a major component of the sea food that provides a source of vitamin-rich diet. Fish is very perishable food commodity that requires proper handling and preservation to increase its shelf life and retain its quality and nutritional attributes.

The principal components of the fish muscle - water, fat and protein - must be preserved with little or no changes. The protein content is usually in the region of 15-20 percent, whereas the fat content varies widely from species to species and from season to season. It can be as low at 0.5 percent in lean starved fatty fish and can reach over 20 percent in some species. In lean fish the bulk of the fat is stored in the liver and not in the muscle. Water is the main constituent, with considerable variations, typically 80 percent in lean fish and 70 percent in fatty fish. Carbohydrates, minerals, vitamins and some water extractable components are examples of other minor substances present.

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33..33 OOppppoorrttuunniittyy RRaattiioonnaallee

After minerals and agriculture, fishery is the third largest sector in playing a vital role in the economy of Balochistan. Coastal belt of Balochistan provide a significant supply of the sea food to Pakistan and also have the potential to play an important role in international sea food market. Balochistan and Sindh coastal areas happened to be on the migration routes of the various varieties of marine species which have a considerable demand in local as well as international marine food markets. There exist more than 30 species of shrimps, 10 species of crabs, 5 species of lobster and about 70 commercial species of fish including sardine, Hilsa, shark, Mackerel, Butterfish, Pomfret, Sole, Tuna, sea bream, Jew fish and Cat Fish, Shark, and Eel.

Pakistan’s exports of fishery products stand at about 0.25% of world exports. According to estimates, Pakistan total export potential from this sector is near US$ 1.0 billion from existing natural resources. Pakistan share signifies that a wide growth opportunity exist in export markets. Pakistan’s domestic consumption is termed as one of the lowest in the world, at 1.6 kg per person per year (compared to world average of 16.2 kg per person per year), this figure also portrays tremendous growth opportunity for the local consumption of sea food.

Hence, most of the fish catch goes to fish meal that is treated as wastage to the product. Prime reason for the low national sea food consumption and low export share in sea food export market is attributed to the absence of proper processing, storage and transportation facility in the coastal belt.

Properly developed cool chain and fish processing plants will help to significantly decrease spoilage and ultimately increase the supply of quality fish to local and international markets. Development of fishery can also play an important role in provision of employment and growth opportunities to many small and middle size communities along the coastlines.

33..44 MMaarrkkeett EEnnttrryy TTiimmiinngg

Fish processing operations continues through out the year however it is recommended that plant should be ready for operation during the months of July to March so that it can avail full fish catch of the sea. As the peak fishing season starts from the months of September

33..55 PPrrooppoosseedd BBuussiinneessss LLeeggaall SSttaattuuss

The business can be started as sole proprietorship or partnership. Comparatively fewer complications are involved in forming, administering and running the sole proprietorship or partnership businesses.

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33..66 PPrrooppoosseedd PPrroodduucctt MMiixx

The sea food processing plant is designed to house and process the fish catch for export market. In order to facilitate the fish suppliers on regional and national level, the plant also has the capacity to provide processing facility on rental basis.

Major operations of this processing plant will be grading, washing, cutting, blast freezing and packaging of fish catch from Balochistan and Sindh coastal areas. The final product will be supplied through a cool chain to national and international markets.

Rental value of the plant is one of the main contributing factors to the revenue. The plant can offer its production and processing services to the local fishermen and investors on rental basis. The plant can charge production charges on per kilogram of the final product.

Project will also be facilitated through an internet website. The website of the company will facilitate the national and international buyers in selecting the fisheries product of their choice and will enable them to streamline the supply of consistent product to the end users/exporters in a given time frame.

33..77 PPrroojjeecctt CCaappaacciittyy

The plant will store the fish catch and process the same in the same cycle. The plant will be able to handle approximately 60 tones of fish catch of varying varieties in 24 hours. It will have a wider cold storage facility. Cold store of the project will be 10 times the size of the processing plant i-e it should have the capacity to store the product order of 10 days as such the cold storage of the plant will be of 600 tons capacity.

33..88 PPrroojjeecctt IInnvveessttmmeenntt

The total project investment is Rs. 120,521,267 which includes capital cost of Rs. 91,416,722 and working capital of Rs. 29,104,545. It is assumed that the project would be partially equity financed (50%) and partially debt financed (50%).

33..99 RReeccoommmmeennddeedd PPrroojjeecctt PPaarraammeetteerrss

Table 3.9.1

CapacityHuman

Resource Technology/Machinery Locations

60,000 tons/year 15 Imported / Local MadeGwadar, Pasni , Ormara, Jiwani, Damb, Karachi, Korangi,Gharo.

Financial SummaryProject Cost IRR Pay Back Period NPV

Rs. 88 m 41% 4.1 Years Rs 100 m

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33..1100 RReeccoommmmeennddeedd LLooccaattiioonnss

The proposed location for the establishment of such a facility could be the areas with in the proximity of Balochistan and Sindh coastal belt. If the project is closer to a fish harbor it will have an added advantage of being nearer to the raw material supply.

The harbors and main landing points with their provincial location and relative importance are as follows, NAME PROVINCE Relative Importance

Karachi Sindh **** H2 Korangi Sindh **3 Ibrahim Haidery Sindh *4 Shams peer Sindh *5 Hawks Bay Coast Sindh *6 Lath Basti Sindh *7 Manjhar Sindh *8 Sonari Sindh *9 Mubarrak Village Sindh *10 Kaitee Bandar Sindh **11 Shah Bandar Sindh **12 Kharo Chaan Sindh **13 Jatthi Sindh **14 Jhungi Sur Sindh **15 Badeen Sindh **16 Gwadar Balochistan *** H17 Pasni Balochistan *** H18 Ormara Balochistan ***19 Gaddani Balochistan **20 Bunda Wari Balochistan *21 Beroo Balochistan *22 Sonmiani Daam Balochistan **

Legends: * meets local users requirements ** Important *** Very important

**** Most importantH = Fishing Harbor

There are four fish harbors which are under different administrative control. However, recommendation can also be made on the basis of availability of the nearest sea port.

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Gwadar Port:

With the operation of Gwadar port. The locations associated with Gwadar port are recommended for establishing sea food processing plant. These areas are Pasni , Ormara and Surbendar.

Karachi Port and Port Qasim:

The locations associated with Port Qasim and Karachi Port is recommended for establishing sea food processing plant in Sindh. The areas are Korangi Fish Harbour ( Ibrahim Haydery) and Gaddani.

33..1111 KKeeyy SSuucccceessss FFaaccttoorrss

Availability of vast range and variety of fish and marine food in Arabian Sea waters along the Pakistan coast.

Proposed areas for the processing plant have quite considerable number of skilled fishermen and boat owners.

Significant number of suppliers exists for the production.

Large and established world markets

Growing trend in sea food consumption nationally and internationally.

Rehabilitation in Afghanistan.

5-Stars hotels and restaurant chains are in continuous need of quality sea food supply.

Improved technological changes available.

Ample opportunity for exports.

International recognition of the plant will boost the export orders.

33..1122 SSttrraatteeggiicc RReeccoommmmeennddaattiioonnss

The location plays an important role, as the facility should easily be accessible to the nearest port and towns.

Effective supply and cool chain will increase the market accessibility. International quality certifications i-e HACCP, ISO can increase the product

credibility internationally.

Emphasizing on excellent quality standards and producing quality assured products and timely order fulfillment.

New machinery should be purchased in order to increase the efficiency and lower the maintenance cost.

Adapt to the rapid, social, economic and technological changes.

Well-trained/experienced staff adding in the efficiency of the facility.

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44 CCUURRRREENNTT IINNDDUUSSTTRRYY SSTTRRUUCCTTUURREE

44..11 WWoorrlldd FFiisshheerriieess TTrraaddee aanndd PPrroodduuccttiioonn::

About 38% of world fish production is traded internationally. In 2001, total exports of fish and fishery products were US$ 55.9 billions in value terms. About 74 percent of world fish production is used for direct human consumption, whereas the remainder (about 26 percent) is utilized for various non-food products, mostly for conversion to fishmeal and oil.

In 2004, the per capita food fish supply was estimated at 13.5 kg, excluding China. Overall, fish provided more than 2.6 billion people with at least 20 percent of their average per capita animal protein intake. The share of fish proteins in the total world animal protein supplies grew from 14.9 percent in 1992 to 16.0 percent in 1996. In 2003 the percentage was 15%.

The estimates for 2005 indicate that the total world fishery production was 142 million tones, an increase of one million tones over 2004, and a record production. The total amount of fish available for human consumption has increased to 107 million tones.

China is the largest producer, with fisheries production of 47.5 million tones in 2004, 16.9 million tones capture and 30.6 million tones aquaculture.

Developing countries, supplied more than 50% of the world fisheries production. Shrimp is the main fish commodity traded in value terms, accounting for about 19% of the total value of internationally traded fishery products. In 2001, more than 80% of the total world import value was concentrated in developed countries, in particular in Japan, the USA and in several EU countries.

Japan was the major importer accounting for about 23% of total import value. USA was the second main importer with a share of 17%, followed by Spain, France, Italy, Germany and the UK. (Source: FAO)

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Table No: 4.1.1

World fisheries and aquaculture production and utilization

2000 2001 2002 2003 2004 20051

(Million tonnes)

PRODUCTION

INLAND

Capture 8.8 8.9 8.8 9.0 9.2 9.6

Aquaculture 21.2 22.5 23.9 25.4 27.2 28.9

Total inland 30.0 31.4 32.7 34.4 36.4 38.5

MARINE

Capture 86.8 84.2 84.5 81.5 85.8 84.2

Aquaculture 14.3 15.4 16.5 17.3 18.3 18.9

Total marine 101.1 99.6 101.0 98.8 104.1 103.1

TOTAL CAPTURE 95.6 93.1 93.3 90.5 95.0 93.8

TOTAL AQUACULTURE 35.5 37.9 40.4 42.7 45.5 47.8

TOTAL WORLD Production

131.1 131.0 133.7 133.2 140.5 141.6

UTILIZATION

Human consumption 96.9 99.7 100.2 102.7 105.6 107.2

Non-food uses 34.2 31.3 33.5 30.5 34.8 34.4

Population (billions) 6.1 6.1 6.2 6.3 6.4 6.5

Per capita food fish supply (kg)

16.0 16.2 16.1 16.3 16.6 16.6

44..22 PPaakkiissttaann FFiisshheerriieess TTrraaddee aanndd PPrroodduuccttiioonn

As a highly perishable commodity, fish has a significant requirement for processing. More than 60 percent of total world fisheries production underwent some form of processing. The most important of the fish products destined for direct human

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consumption was fresh fish (a share of 53.7 percent), followed by frozen fish (25.7 percent), canned fish (11.0 percent) and cured fish (9.6 percent).

Pakistan has a total coastline of 1,090 km and a total fishing area of approximately 300,000 sq. kms. Pakistan’s fishing waters are termed as highly rich in marine life with a vast variety of species having commercial value. However, this potential is not reflected in the export earning from fisheries sector. The exports of “Fish and Fish Preparation” were at $134.5 million (with a volume of 93,214 tons) in 2002-03.

European Union countries, Japan and U.S.A are some of the big export market for sea food. Pakistan fisheries export’s ultimate aim will be to capture a bigger percentage in EU and US markets. However, the quality standard and restrictions for these markets are very stiff. In order to meet EU and US quality standards, processing plants and supply chain management of Pakistan sea food products should be up to the these standards.

Pakistan’s exports of fishery products stand at about 0.25% of world exports. In 2006 Pakistan’s seafood exports registered more than 40 percent growth last year, reached $ 196.15 million up from $ 138.94 million exported during 2004-05. Pakistan exported seafood worth $ 188 million during the financial year 2006-07, which was almost four percent less against $ 196 million of 2005-06. August-September is the peak period of the season and before the ban Pakistan used to export over 90 percent seafood products to the EU in these months. Due to the EU ban, the shrimp exporters had explored some markets in the Middle East, China and Korea

44..33 TTaarrggeett MMaarrkkeettss ooff PPaakkiissttaann FFiisshheerriieess::

European Union countries, Japan and U.S.A are some of the big export market for sea food. Pakistan fisheries export’s ultimate aim will be to capture a bigger percentage in EU and US markets. However, the quality standard and restrictions for these markets are very stiff. In order to meet EU and US quality standards, processing plants and supply chain management of Pakistan sea food products should be up to these standards.

The EU is a big market for Pakistani seafood and Pakistan is not getting a foreign exchange of $ 47 to $ 50 million since 2005-06. There are also some US restrictions on seafood exports, which needed to be lifted. The EU has banned seafood exports from Pakistan since April 2007. The action was taken after its inspectors’ visit to Pakistan. They found the industry’s food processing below their standards. The EU had also raised complaints against fishing vessels, auction halls and processing units, which have still not been addressed by the fishermen community.

The European countries are the largest buyers of Pakistani seafood, mainly shrimps, for more than two decades, sharing 53 percent of the total export to the world. Of the total 60 percent are exported through the fish harbor auction hall.

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PAKISTAN TOTAL FISHERY PRODUCTS EXPORTS PERCENTAGE

99.75

0.25

Total World Fishery Products Export Pakistan Fishery Products Export

Table No: 4.3.1 Catch of Fish on Mekran Coast Balochistan

S.No Special Group

2001 2002 2003 2004 2005

1 Indian Mackerels and Similar Species

163.27 173.82 314.79 18,855.17 18,539.9

2 Herrings Sardine of Similar Species

187.32 153.32 198.19 10742.19 19630.8

3 Eles Obranches Sharks ,Skates & Ray

12.09 102.98 76.53 6589.20 5393.82

4 Cuttle Fish .29 2.27 2.11 124.63 99.04

5 Marine Lobsters 0.45 3.00 2.68 230.13 153.62

6 Marine Shrimps 0.74 6.39 6.42 317.80 546.55

7 Teleostean Flat Fish

70.71 52.38 34.39 3003.17 2160.56

8 Salmons ,Trout & Similar Species

4.60 15.76 N / A 409.09 430.95

9 Other Marine Telec Tean

740.82 701.69 600.77 83873.03 65555.86

10 Crabs N / A N / A N / A N / A 65.42

11 Ivory Shell N / A N / A N / A N / A 66.74

1180.29 1211.63 1235.88 124144.40 112642.34

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44..33..11 PPrroobblleemmss ffaacceedd bbyy tthhee sseeccttoorr

Lack of Processing Plants and technology:

Sea food processing plants play a vital role in the development and economy of the fisheries sector. The fisheries industry can only attain its target production when internationally standardized quality of the fisheries product is produced.

In the prevailing circumstances the industry is unable to produce quality product for the export markets. One of the major reasons has been the absence of appropriate technology. There are quite few processing plants in the Balochistan and Sindh coastal belt. The existing processing plants also face problems attaining quality production certificates and technological up gradation. Most of the processing units in the country are equipped with local versions of the processing machinery with little or no calibration, high electricity consumption and low quality production

These plants have limited production capacity with Primitive technology. These plants are most of the times incapable to process large fish catch and cannot facilitate large orders placed by the importing firms.

Another factor involved is the lack of skills among the processing workers, who have not been provided with required training on handling fish catch.

This situation was mainly attributed to unorganized nature of private sector, lack of focus in Government policies and little institutional investment (in public and private sector projects) in this sector.

Incapability of meeting cool chain system:

As there is no proper cool chain established, therefore, there exists a parallel distribution system for the fresh fish reaching the processing plants. As an industry practice, the processing units acquire fish catch supplies either, directly from the boat owners in small lots, or from the auction hall. This results in spoilage and degradation of fresh fish. As a result, the final product fails to attain its target price.

International Certifications:

As part of the food product, export of sea food to international market is subject to the rules and international certifications. Most of the sea food processors in Pakistan either do not have the knowledge to get international certificate or do not comply to meet the certification requirements. Therefore the final export product is sold at lower the market rate.

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Lack of Training and Development for Fisheries Sector:

Fishing practices and processing is an interdependent process. The processing plant cannot convert a fish catch of low quality into acceptable quality grade. The processing industry suffers as a whole due to lack of training and development for the fisheries sector.

Product hygiene training for fishermen is a must for good quality processing. Due to lack of training and development in this area, the processing industry is not showing the required results.

Lack of skilled work force for sea food processing plant is also another issue that pose problems for the processing industry.

44..44 RReeggiioonnaall DDiissttrriibbuuttiioonn

More then 30,000 people are associated directly with fisheries sector employing about 6200 fishing boats. All boats are wooden with inboard mechanized engines.Gwadar district annual production of fishery is more than 107,568 metric tons. Boat manufacturing units are operating in Gwadar from very old times and still manufacturing wooden boats of various sizes and kinds, starting from small fishing boats to heavy fishing and cargo vessels. Town wise distribution of fish catch, boats and fishermen is as following in the table 4.4.1.

Table No: 4.4.1Annual Tehsil Wise fisheries catch from District Gwadar (2004-2005)

S.No Town of the District Gwadar

No of fishermen

No of Fishing Boats

Annual Production in Metric Tons

1 Gwadar 7715 1102 31520

2 Surbander 3745 546 9683

3 Pasni 6466 1240 27270

4 Ormara 4796 860 15758

5 Pishokan 3468 438 96451

6 Jewani 4248 573 13693.

TOTAL 40,438 4,759 107,568

*Source: BCDA, SMEDA Survey.

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Table No: 4.4.2Number of Fishing Crafts On Balochistan Coast.

Year No. Lanches No Mechanized Boats No. of Motorized Boats Total2005 72 1510 4556 6138

55 MMAARRKKEETT IINNFFOORRMMAATTIIOONN

55..11 IInntteerrnnaattiioonnaall EExxppoorrtt MMaarrkkeett

European Union, Japan, and USA are the largest sea food consumers in the world. Whereas U.A.E, Russia, Malaysia, Thailand, Singapore and Indonesia are also the emerging export markets for the sea food processing industry. Sea food exports to these regions are subject to the international quality certifications and a processing plant should be able to meet the criteria set by the importing country. Product hygiene, processing technique and machinery are some of the major issues which must be catered to by the processing plant owner to export in these regions.

Statistics for 2001, regarding international import and export markets is as follows

Table No: 5.1.1World Import of Fisheries Products in Value. 2001

S.No Country Share in the World Market Value in US Dollars1 E U 34%

Japan 23%Developing Countries 18%USA 17%Others 8%

50 Billion

Table No: 5.1.2World Export of Fisheries Products in Value. 2001

S.No Country Share in the World Market Value in US Dollars1 E U 21%

Japan 1%Developing Countries 50%USA 6%Others 22%

30 Billion

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55..22 LLooccaall SSeeaa FFoooodd MMaarrkkeett

Pakistan’s domestic consumption is termed as one of the lowest in the world, at 1.6 kg per person per year (compared to world average of 16.2 kg per person per year). This figure indicates a huge potential for sea food sector in Pakistan. Quantity of processed sea food consumption in Pakistan is negligible. Frozen sea food supply to local markets of Pakistan cannot only increase consumption trends but also have the potential to bring new business ventures in the supply chain.

Karachi, Lahore, Islamabad, Quetta and Peshawar are some of the markets which show a potential for sea food supply. At present, only the Karachi markets have availability of fresh sea food in terms of variety and quality because of existing supply chain and production. Lahore, Quetta, Peshawar and Islamabad can be target market if a cool chain system is attained.

5-Star Hotels and restaurant chain owners in the said cities are also a potential market for local sea food supply. The supply can be increased through an effective cool chain and consistent production of variety of sea food product.

55..33 SSuuppppllyy CChhaaiinn ooff FFiisshheerriieess iinn PPaakkiissttaann::

Focusing on Sea Fishing Supply Chain, Pakistan Sea Food distribution is similar to other countries or Sea Ports in which following stakeholders are involved:

Sea Food Supply Chain can be categorized into three different types:

1. Sea Food distribution to different areas of Balochistan and Sindh from Harbor.2. Sea Food processing in Gwadar and Karachi for Export Market.3. Sea Food exports from Gwadar and Karachi port.

Role of StakeholderFollowing are the stakeholders in the seafood supply:

Fishermen Middlemen Local Mandi/ Market Processing Plant owners Transporters Middlemen Karachi Exporters Retail Shop keepers End User

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Above-mentioned stakeholders might vary according to supply of seafood items. For example if the Fish is directly distributed from Gwadar to different areas of Balochistan then only first 3 stakeholders might be involved.

55..44 IInntteerrnnaattiioonnaall QQuuaalliittyy CCeerrttiiffiiccaattiioonn,, HHAACCCCPP::

Export to international market is dependent on the Quality and safety assurance certifications. These certifications legitimize the export process of the processing plant. The certifications will help in getting market share to the EU, US and Japanese sea food market. These certifications are issued after thorough inspection of the processes involved in the sea food processing plant. These will help in assuring product hygiene i-e the final product is free from all Becteria’s and viruses.

HACCP certification is the most important certificate for the sea food processing plant. In order to get a share in EU, US and Japanese markets following are some of the important quality certifications that help in attaining a product share in the said markets.

55..44..11 HHAACCCCPP CCeerrttiiffiiccaattiioonn

The HACCP system was introduced in the United States in 1971 by the Pillsbury Company in collaboration with the National Aeronautics and Space Administration (NASA) and the US Army Natick Research and Development Laboratories. These agencies had the initial responsibility for designing and manufacturing food products and hardware which were to provide 100 percent assurance that either the food products would not be contaminated with pathogens, bacteria or viruses which could cause illness or that the equipment would function with zero defects. The HACCP system has become the internationally recognized system for the management of food safety for all companies involved in the production, transformation, storage and distribution of food for human consumption. It has been adopted by the European Union (EU) for all food processors and the Codex Alimentarius Commission as the principal food safety system (EU Directive 93/43/EEC; Codex Alimentarius – Alinorm 93/131, 1993)

The HACCP process involves the identification of specific hazards throughout the entire process involved in the production of a food product and focuses on the preventative measures for their control to assure the quality and safety of the food. This includes analysis of raw material sources and usage, processing equipment, operating practices, packaging and storage, together with marketing and conditions for intended use. There is less reliance on the traditional system of end product testing and food safety is built into the product from conception through design and distribution.HACCP shifts the responsibility to the food producer to ensure that the product is safely consumable.The following is a list that is included (at a minimum) in the hazard analysis:

Ingredients and raw materials: source, composition, handling, transportation, and storage

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Activities conducted in the process and handling system: steps identified on the flow diagram

Equipment used in manufacture and processing: specific parameters important to controlling, reducing, or preventing hazards

Equipment and facility sanitation

Food product distribution: transportation, delivery, wholesale/retail practices, and intended use

Documentation of the hazard analysis includes a written summary providing relevant scientific references. In addition, the information should be summarized in a narrative statement and listed on appropriate forms.

Annexure I of the report gives the addresses of the HACCP certification issuing authority and associated certifications for HACCP qualification.

55..44..22 FFDDAA CCeerrttiiffiiccaattiioonn::

The U.S. national regulatory authority for public protection and seafood regulation is vested in the Food and Drug Administration (FDA). The FDA operates an oversight compliance program for fishery products under which responsibility for the product's safety, wholesomeness, identity and economic integrity rests with the processor or importer, who must comply with regulations promulgated under the Federal Food, Drug and Cosmetic (FD&C) Act, as amended, and the Fair Packaging and Labeling Act (FPLA).

55..55 SSeeaa FFoooodd PPrroodduucctt lliinneess::

Sea food product lines mainly include frozen fish and shrimp products. Shrimps are categorized as headless and head-on according to the market demand. Frozen shrimps are mostly packed into paper boxes and weight ranges from 2- 4 kg packs.

Frozen fish is packaged according to the international requirements. Mainly the fish product is packed into 10kg cotton boxes with names and company brand on it, whereas for national supply fish is packed into bags of weight ranging from 2 kg to 10 kg packs.

55..55..11 QQuuaalliittyy aanndd PPrroodduucctt lliinnee::

Sea food is a delicate and perishable food item. The quality of the product is defined by its

Appearance. Freshness. Packaging.

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55..55..22 PPrroodduucctt GGrraaddee

Table: 5.5.2.1 Market Segmentation According to Grade and Quality Preference

GRADE Description Target Market

AA The products in this grade signify the best sea food in terms of its Size, quality, packaging and freshness. The species in this Grade are marked to get highest product price.

AA grade products are marketed and get easy accessibility to EU, USA, Japanese markets with good price.

A The products in this grade are termed as the best in terms of quality and freshness.The species in this Grade are marked to get an acceptable export product price.

A grade products are exported to the said markets with comparatively lower prices those AA products. However good packaging and timely order delivery can increase the final price.

B The buyer of the product makes some compromise on the quality. The fish catch with a change in color or lacking some freshness comes in grade.The final price of this product is comparatively low; therefore the plant owner makes effort to save the catch from turning into B Grade.

Export market will be focused for the B grade products however rates competitive to the exports market also exists locally for the B grade products.

H Improper handling of the fish catch at sea or mismanagement in keeping the cool chain makes the fish turning into H grade. This grade has less chances of getting accessibility for the export.Whereas local fish markets of Pakistan is supplied mostly with H grade fish. Most of the H grade is also converted to the fish meal that is treated as a wastage.

An effective cool chain after the processing can make an H grade product highly acceptable to the local market. Local retail markets will be the target market for the H grade.

(Source: Industry analysis and experts opinion)

55..66 TTaarrggeett CCuussttoommeerrss

The target customers for a Sea food processing Plant mainly include:

International Export Markets of European Union, USA and Japan.

The processing plant can also exploit the growing consumer market of Afghanistan.

Sea food supply market of Pakistan.

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66 TTEECCHHNNIICCAALL AANNAALLYYSSIISS

66..11 FFiisshh SSppooiillaaggee::

As soon as a fish dies, spoilage begins. Spoilage of fresh fish is a complex process and is caused by a number of inter-related systems, some of which are suppressed by others. The factors which principally contribute to the spoilage are the degradation of protein with a subsequent formation of various products like hypoxanthine, trim ethylamine, development of oxidative rancidity and the action of micro-organisms.

The first obvious way to avoid spoilage and loss of quality is to keep caught fish alive until cooking and consumption. Fish begins to spoil immediately after death. This is reflected in gradual developments of undesirable flavors, softening of the flesh and eventually substantial losses of fluid containing protein and fat. By lowering the temperature of the dead fish, spoilage can be retarded and, if the temperature is kept low enough, spoilage can be almost stopped.

66..11..11 FFoouurr PPhhaasseess iinn FFiisshh SSppooiillaaggee::

The four phases of fish spoilage are as follows,

Phase I(Autolytic changes, caused mainly by enzymes)

Fish just caught is very fresh and has a sweet, seaweedy and delicate taste. There is very little deterioration, with slight loss of the characteristic odour and flavour. In some tropical species this period can last for about 1 to 2 days or more after catching.

Phase II(Autolytic changes, caused mainly by enzymes)

There is a significant loss of the natural flavour and odour of fish. The flesh becomes neutral but has no off-flavours, the texture is still pleasant.

Phase III(Bacteriological changes, caused mainly by bacteria)

The fish begins to show signs of spoilage. There are strong off-flavours and stale to unpleasant smells. Texture changes are significant, flesh becoming either soft and watery or tough and dry.

Phase IV(Bacteriological changes, caused mainly by bacteria)

Fish is spoiled and putrid, becoming inedible.

66..22 CChhiilllliinngg PPrroocceessss

Chilling is the process of cooling fish or fish products to a temperature approaching that of melting ice.

The purpose of chilling is to prolong the shelf-life of fish, which it does by slowing the action of enzymes and bacteria, and the chemical and physical processes that can affect quality. Reducing the temperature at which the fish is kept lowers the rate of deterioration. During chilling the temperature is reduced to that of melting ice, 0 °C/32 °.

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All species of fish, when properly chilled, will stay fresh for longer periods than those that are not preserved in any way. The use of chilling techniques such as ice, therefore, effectively prolongs the length of time of the catch. Products brought to market in a well-preserved condition will generally command higher prices, both at wholesale and retaillevels, and thus give better returns to the fishing operation.

Most effective method employed for chilling process is a combination of ice and water. Ice is widely used for the purpose. For the purpose of fish handling, flake ice recommended for chilling process as the physical shape of the flake ice favors fish

66..33 FFrreeeezziinngg::

Freezing and frozen storage of fish can give a storage life of more than one year. It has enabled fish processing plants to keep the product for long periods. Freezing allowed the stockpiling of fish during periods of low demand and high catching rates, as well as widened the market for fish products of high quality.

66..33..11 TTyyppeess ooff FFrreeeezzeerrss

The three basic methods of freezing fish are:

Blowing a continuous stream of cold air over the fish - air blast freezers. Direct contact between the fish and a refrigerated surface - contact or plate

freezers. Immersion in or spraying with a refrigerated liquid - immersion or spray freezers

66..33..11..11 BBllaasstt FFrreeeezzeerrssThis is the most efficient and effective method of freezing. The method recommended in this pre feasibility is Blast freezers. In this method, the use of air to transfer heat from the product being frozen to the refrigeration system is probably the most common method used in commercial refrigeration. The natural convection of the air alone would not give a good heat transfer rate, therefore, forced convection by means of fans has to be introduced. To enable the product to be frozen in a reasonable time the air flow rate should be fairly high.

Batch air blast freezers. Batch air blast freezers use pallets, trolleys or shelf arrangements for loading the product. The freezer is fully loaded, and when freezing is complete, the freezer is emptied and reloaded for a further batch freeze. Apart from this difference in mode of operation, the batch freezer gives rise to bigger fluctuations in the refrigeration load than continuous or batch-continuous freezers. Because of compatibility and efficiency in the present industry structure, freezing technology recommended for the proposed project will be batch air blast Freezers.

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66..33..11..22 PPllaattee FFrreeeezzeerrss::

Plate freezers and air blast freezers are the types of freezer most commonly used for freezing fish in industrial countries. Plate freezers do not have the versatility of air blast freezers and can only be used to freeze regularly shaped blocks and packages.Plate freezers can be arranged with the plates horizontal to form a series of shelves and, as the arrangement suggests, they are called horizontal plate freezers (HPF). When the plates are arranged in a vertical plane they form a series of bins and in this form they are called vertical plate freezers (VPF).

66..33..11..33 SSpprraayyiinngg wwiitthh aa rreeffrriiggeerraatteedd lliiqquuiidd (( LLiiqquuiidd NNiirrttooggeenn // ccaarrbboonnddiiooxxiiddee))::

In this freezer, the product is brought into direct contact with the refrigerant.

The fish on the stainless steel conveyor belt initially come into contact with the counter current flow of nitrogen gas at a temperature of about -50°C. Alternatively liquid carbondioxide can also be sparyed on the fish as refrigerant at a temperature of about -50 C. As the fish progress through the precooling stage of the freezer, the gaseous nitrogen partially freezes the fish and up to 50 percent of the product heat is extracted. The product then passes below the liquid spray where freezing is completed by the boiling liquid. The last stage in the freezer provides a few minutes for the fish temperature to reach equilibrium before the fish are discharged.

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This method is considered the most advance and expensive practice in freezing technology. This method is employed in those countries which have regular supply of liquid nitrogen or liquid carbon dioxide

66..44 PPaacckkaaggiinngg ooff FFrroozzeenn FFiisshh::

After fish has been frozen, it can be subjected to many forms of deterioration between production and eventual consumption. Contamination from humans, animals, insect and atmospheric sources are possible. To prevent or reduce losses in product quality, it is essential that the frozen product is packaged in such a way as to provide an effective barrier with sufficient impact and compression strength to prevent damage. The packaging material must have adequate barrier properties to reduce losses due to dehydration and pick-up of taints. The range of packaging material for frozen fish is very wide and is dependant on the form of the product being packed.For the export market in fisheries sector, primarily plastics and Cartons are employed for packaging frozen fish products. However for local supply across Pakistan, the fish product can be packages in Bags as well. A brief of the packaging material is as follows,

66..44..11..11 PPllaassttiiccss::

The primary package in contact with the frozen product is generally a plastic derived from a natural hydrocarbon source. The choice of which plastic wrapper is dependant on the type of barrier required, and if the product is to be cooked or heated in the container

66..44..11..22 CCaarrttoonnss::Cartons are also regarded as primary packages when used as a protective sleeve to the product. The boards for the cartons can be made of :

Kraft boards. These are frequently used for packaging frozen foods and are usually made from fully bleached materials. They are strong, of good appearance and are suitable for direct contact with food.

Folding box boards. These usually have one fully bleached side which is suitable for direct contact with food.

66..44..11..33 BBaaggss::

Due to its availability and cost effectiveness, frozen fish and shrimps can be packed directly into bags made from materials with good gas vapor and moisture barrier properties. The level of sophistication can range from manual weighing and loading to a highly sophisticated form-fill-seal technology where a specified weight, volume or count of product is filled into a formed bag which is heat sealed. Such equipment can be used for packing peeled shrimp and fish fingered.

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Fish Catch from

Auction Hall /Boats

Receiving and

Weighing in Plant

Icing /washing and

Segregating into AA,A,B

and H Grades

Packaged Product Lots into Cold Store

Processing Hall.

Grading and Packaging

Processing HallRe-Packaging and Grading

Transportation

66..55 PPrroocceessss FFllooww CChhaarrtt

The process flow chart for the Sea Food Processing Plant is given below

66..66 RRaaww MMaatteerriiaall // MMaarriinnee FFiisshh CCaattcchh::

Fresh fish of the sea can be termed as the raw material for the processing plant. The sea food processing starts from the fishing boats. Fresh fish catch from small boats operating on daily basis along the sea are one of the major suppliers of the fresh fish for processing plants. Whereas deep water fishing vessels and trawlers also supply considerable amount of fresh fish for the processing plant.

BLAST

FREEZING

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77 MMAACCHHIINNEERRYY RREEQQUUIIRREEMMEENNTT FFOORR TTHHEE SSEEAA FFOOOODD PPRROOCCEESSSSIINNGG PPLLAANNTT

Following are the basic machinery requirements for Sea food processing plant.

77..11 MMaacchhiinneerryy aanndd EEqquuiippmmeenntt

Although the machine installation costs are included with the respective machine costs but some of the installation costs would be borne by the owner of the plant such as Rs 2.5 million as calculated for the project. Installation will require at least 4 months time. Once the machinery is purchased, the operation can be started after at most 6 months.

Machinery / Description / Specifications Quantity Unit Price/Rupees

Total

Flake Ice Machine Capacity (25 T / 24 Hours)

Storage Bin , Capacity ( 12 Tons)

2

2

6,800,000

525,000

13,600,000.00

1,050,000.00

Blast Freezers , Capacity (2T / 8 Hours) -30 C

Bitzer 2 Stage Condensing Units.

2 Low Temperature Cooling Coils with Control Panels

4 1,800,000 7,200,000.00

Cold Store , Capacity ( 250 T , 50x 50x 15) -30 C

Unit Capacity 4 x 2 Stage Condensing Unit.

4 Cooling Coils with Control Panels.

4 2,240,000 8,960,000.00

Individual Quick Freezing Machine (IQF Plant), Per Hours Capacity, 500kg Shrimp/Fish @ -35 C

1 14,000,000 14,000,000.00

Central Air conditioning System

Processing Hall

1 800,000 800,000

Tables and Racks 8,000,000

Tube Well, Transformer & water pump etc. 1 1,800,000

Generator 1 1,400,000 1,400,000

Machinery Installation Cost 2,500,000

Total Cost 55,510,000

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77..22 MMaaiinntteennaannccee CCoossttss

Machine maintenance would be an on going process and is calculated to be Rs 50 per ton processed. Since the machine is locally manufactured therefore availability of spare parts is not an issue.

77..33 VVeehhiiccllee

The facility will require 2-open Trucks with 2-referigerated containers and a pickup shezor. To carry its final product for shipment the factory usually works on hired transportation. Whereas the factory truck will operate on daily basis to transfer fish catch from the near by areas to the plant in case of heavy fish landing. The Shahzor trucks is used for daily operations of the factory that include workers transportation and other associated jobs.

Detail Quantity Unit Price Total

Truck 2 4,000,000 8,000,000

Refer container 2 1,500,000 3,000,000

Hyundai Shehzore 1 965,000 965,000

Office vehicles cost 11,965,000

Registration fee 1% 119,650

Total Office Vehicles cost 12,084,650

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88 OOTTHHEERR OOFFFFIICCEE RREEQQUUIIRREEMMEENNTTSS

Table 8.1 Office Equipment

Office furniture cost Rs. 1,216,500 and Office Equipment costs Rs. 800,000 and would include a computer, a fax, a telephone, and the intercom system.

99 HHUUMMAANN RREESSOOUURRCCEE RREEQQUUIIRREEMMEENNTT

The manpower required for operating the Warehouse is as follows:

TTaabbllee 99--11 HHuummaann RReessoouurrccee RReeqquuiirreemmeenntt DDeettaaiillss

Description No. Salary Total Monthly Salary

Manager 1 40,000 40,000

Accountant 1 20,000 20,000

Office Assitant 1 12,000 12,000

Store Keeper 1 15,000 15,000

Generator Operator /Oiler 2 10,000 20,000

Compressor Operator 2 10,000 20,000

Helper 5 8,000 16,000

Drivers 3 8,000 24,000

Watchman 2 10,000 20,000

Production Hall Supervisor 2 12,000 24,000

Packaging / Loading Foreman 3 12,000 36,000

Cold Store In charge 2 12,000 24,000

Janitors 2

1100 LLAANNDD AANNDD BBUUIILLDDIINNGG RREEQQUUIIRREEMMEENNTT

1100..11 LLaanndd RReeqquuiirreedd

A total land of around 2 acres would be sufficient enough for the whole facility. The average estimated cost of 2 acres land is Rs 2.46 million. However the land cost of Industrial Areas of other proposed locations might vary.

1100..22 BBuuiillddiinngg aanndd IInnffrraassttrruuccttuurree

For the facility, it is required to build structure comprising of heads shown with the building costs in table 10.2.

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TTaabbllee 1100..22..11 BBuuiillddiinngg//IInnffrraassttrruuccttuurree CCoosstt DDeettaaiillss

Detail Area in Sq.Ft. Rate/Sq.ft. Total CostManagement building 1,000 800 800,000 Factory 8,000 800 6,400,000 Godown 2,000 800 1,600,000 Labour Quarters 900 800 720,000 Boundry Wall 300 350 105,000 Water Tank - - 120,000 Cold Store 4,000 1,200 4,800,000 Cafeteria 600 800 480,000 Pavement/driveway 2,500 350 875,000 Grounds 3,800 150 570,000 Total Infrastructure 16,470,000

1100..33 UUttiilliittiieess RReeqquuiirreemmeenntt

The machinery setup will require electricity and ample water supply. A transformer and a tube well with a water pump and water tank is already mentioned in the capital cost details.

1100..44 RReeccoommmmeennddeedd MMooddee

It is recommended to acquire/buy the total land required as most of the machinery required needs fixed installation and cannot be moved easily once installed.

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1111 PPRROOJJEECCTT EECCOONNOOMMIICCSS

1111..11 PPrroojjeecctt CCoosstt

Capital Investment

Land 2,460,000

Building/Infrastructure 16,470,000

Machinery & equipment 800,000

Furniture & fixtures 1,216,500

Office vehicles 12,084,650

Office equipment 57,310,000

Pre-operating costs 1,083,519

Total Capital Costs 91,424,669

Working Capital

Equipment spare part inventory 79,063

Raw material inventory 26,881,250

Upfront insurance payment 644,233

Cash 1,500,000

Total Working Capital 29,104,545

1111..22 PPrroojjeecctt RReettuurrnnss

Equity Project

IRR 46% 38%

Payback Period (yrs) 4.37 4.19

Total Project Investment 120,529,214

1111..33 PPrroojjeecctt FFiinnaanncciinngg

Initial Financing Rs.

Debt 60,260,633

Equity 60,260,633

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1122 KKEEYY AASSSSUUMMPPTTIIOONNSS

TTaabbllee 1133--11 DDiirreecctt CCoossttss// TToonn

Description Cost/Ton in Rs.Direct Labor CostMachine Maintenance CostDirect Electricity CostDirect Water CostDirect Fuel (Tractor Diesel) CostTotal Direct Cost/Ton

TTaabbllee 1133--22 RReevveennuuee AAssssuummppttiioonnss

Facility capacityPrice charged per Ton in year 1 (from Exports) 60,000Price charged per Ton in year 1 (Local market) 40,000Weighted average sale price 46,000

TTaabbllee 1133--33 PPrroodduuccttiioonn RReellaatteedd AAssssuummppttiioonnss

Production capacity utilization 50% Production capacity utilization growth rate 8% Maximum capacity utilization 95%Cost of goods sold 1 34,000 Cost of goods sold growth rate 8.0% Operating costs 2 (machinery maintenance) 100

TTaabbllee 1133--44 EEccoonnoommiicc RReellaatteedd AAssssuummppttiioonnss

Inflation rate 6%Wage Growth rate 10%Electricity Growth Rate 6%Water Price Growth Rate 6%Vehicle Price Growth Rate 6%Office Equipment Price Growth Rate 6%

TTaabbllee 1133--55 EExxppeennssee AAssssuummppttiioonnss

Administration Benefit Expense 10% of Admin Expense

Traveling Expense 30% of Admin Expense

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Communication Expense 40% of Admin Expense

Office Expense 20% of Admin Expense

Promotional Expense 2% of revenue

Machinery Insurance Rate 5%

Vehicle Insurance Rate 5%

Professional Fee (Legal, Audit etc) 1.5% of revenue

Bad Debt Expense 5% of revenue

Pre-Operational Expense Rs. 68,530

TTaabbllee 1133--66 DDeepprreecciiaattiioonn RRaatteess

Building/Infrastructure 5%Machinery and Equipment 10%Furniture & fixtures 10%Vehicle (tractor) 20%Office equipment 10%

TTaabbllee 1133--77 CCaasshh FFllooww AAssssuummppttiioonnss

Accounts Receivables Cycle (In Days) 60

Accounts Payable Cycle (In Days) 30

Cash on Hand Rs. 500,000

Fish are caught from October to June, the peak being March to May. Ribbon fish, croakers, sole and some other species are exported to South Korea and China. Indian mackerel are exported to Thailand, Malaysia and Indonesia, while chilled fish are exported to Singapore and the Middle East.