The Most Controversial Campaigns of Benetton by Photographer Oliviero Toscani

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Transcript of The Most Controversial Campaigns of Benetton by Photographer Oliviero Toscani

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Oliviero Toscani, who was creative director of Benetton in the period between 1982 and 2000, transformed not only the Italian fashion brand, but forever removed the foundations of advertising.

 Las campañas de Toscani para Benetton eran a veces conmovedoras, a menudo polémicas y casi siempre memorables.

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282 283 In 1973, - olivierotoscaniblogblog.olivierotoscanistudio.com/wp-content/uploads/...interview with Oliviero Toscani by Luca Imbimbo “Chi mi ama mi segua (Who loves me, follows

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“when you make something no one HATES · Oliviero Toscani & Tibor Kalman no one LOVES it.” - Tibor Kalman To Kalman, design engendered both cul - ture and communication, bearing

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