The Mindset

Clive Kerridge - Senior Lecturer in Strategy in Organisations, University of Gloucestershire

Do you have what it takes to be an entrepreneur?

…. Start and run your business

A bit of fun!

• Scribble down a list of numbers 1 - 25!• Write down your score alongside each

number as each question is read out.

Q number Your Score

1 22 33 0.

25Total score

Scoring3 is for a True answer2 for each Sometimes answer0 for each False answer

Answer each of the following questions true, false, or sometimes

• 1. I view obstacles as challenges to overcome.• 2. When working on a project that intrigues me, I

lose track of time.• 3. I am goal-oriented.• 4. I rarely make the same mistake twice.• 5. If I say I'm going to do something, it gets done.

• Scoring3 is for True answer2 for each Sometimes answer0 for each False answer

Some more!• 6. Success is important to me.• 7. I'm often the one to come up with new ideas or new

ways to do things.• 8. Change doesn't bother me.• 9. I like learning new things -- even things I see no

immediate use for.• 10. I trust my intuition.

• Scoring3 is for True answer2 for each Sometimes answer0 for each False answer

… and more !

• 11. When told something is impossible, it makes me want to try even harder.

• 12. I'll work doggedly on a problem until it's solved.• 13. I take calculated risks.• 14. I don't suffer from analysis paralysis.• 15. I like to travel to new and exotic places.

• Scoring3 is for True answer2 for each Sometimes answer0 for each False answer

… almost there now!

• 16. I bounce back quickly from setbacks.• 17. I'm self-confident.• 18. I see the glass as half-full.• 19. I view mistakes as inevitable.• 20. I'm willing to give up security in the present for

possible long-term rewards.

• Scoring3 is for True answer2 for each Sometimes answer0 for each False answer

Last one, honest!

• 21. I prefer to travel the road less taken.• 22. I make decisions based on having enough

information, not all the information.• 23. I enjoy working independently.• 24. I like to lead projects and people.• 25. Persistent is my middle name.

• Scoring3 is for True answer2 for each Sometimes answer0 for each False answer

• Now add all your scores up!

• ( … perhaps you should have concentrated more in your maths lessons at school!)

Are you entrepreneurial?

• A score of 60-75

You not only can but should have your own business. Start thinking about and planning for what you would most love to be doing with your life.

• Copyright 2007 by Lois P Frankel - Warner Business Book.

Are you entrepreneurial?

• A score of 48-59•

There's definite potential, but take a look at those areas where you answered false or sometimes and focus on what you need to do to ensure success.

• Copyright 2007 by Lois P Frankel - Warner Business Book.

Are you entrepreneurial?

A score of 37-47

The desire is there, but the skill level may not be. You're going to have to push yourself in areas outside your comfort zone or perhaps partner with others who can complement your natural skills.

Copyright 2007 by Lois P Frankel - Warner Business Book.

Are you entrepreneurial?

A score of Below 37

Unless you have some overwhelming desire to start your own enterprise or can contribute to an entrepreneurship in a narrowly defined area of expertise, you may be better off employed by someone else.

Copyright 2007 by Lois P Frankel - Warner Business Book.

Group Exercise

Idea Generation

• Think about the things that you like/enjoy• Think about the things you really like doing• Think about the things that irritate or

frustrate youe.g. when you are shopping; or when you need service

• Think about the things or services that you needi.e. on which you have to [?!] spend money/time

Passions Hobbies Frustrations Necessities

Idea Generation

Passions Hobbies Frustrations Necessities

CarsRugbyFoodArt

Track DaysGoing OutWatching SportKeeping Fit

Spending MoneyShoppingBeing ColdRunning out of time

InsuranceDIYCookingCleaning

Idea Generation

Passions: Hobbies:

Frustrations: Needs:

Links: Business Opportunity Ideas?

Activity: Teams to now fill in the upper four sections

Passions Hobbies Frustrations Necessities

CarsRugbyFoodArt

Track DaysGoing OutWatching SportKeeping Fit

Spending MoneyShoppingBeing ColdRunning out of time

InsuranceDIYCookingCleaning

OK, now let’s put these together – and make some business ideas!

First – make some links (you don’t have to agree but it helps)recommendation: use different coloured pens

Then – envisage some business concepts(that might satisfy you – and other customers)recommendation: think who would be the customers?

Idea Generation

Teams to now fill in the bottom two:

Passions: Hobbies:

Frustrations: Needs:

Links: Business Opportunity Ideas?

Now each group explain to all (briefly!) one of your business ideas

• Team 1• Team 2• Team 3• Team 4• Team 5• Team 6• Team 7

Previous years’ winners and finalists

2008 - Vanilla Pod Bakery

2009 - The Cotswold Deli Smart Notebooks

2010 - Active Krav Maga Pinnell Productions

www.monacomoneyclothing.com

2011 - Whyte Winter

2012 - Seen Clothing

Name/logo, Pictures and website

Open Award Finalists

Hassle Free Computing

The CaribbeanExperience

Your OpportunitiesUncovered (Y.O.U.)

RefShop.co.uk

Nick Burke Simone Vincent Brendan Mackenzie Roger Goodwin

Taught Award Finalists

In association with the University of Gloucestershire’s Alumni Association and with the support and sponsorship of:

Pet ParadiseMelanie Homes

Tremin RecordsHillary Okech

Gurkhas Khukuri

Akash Rawal, Subin Pradhan,Nirajan Shrestha

CP Exclusive

Barnaby Nickels, Andrew Miller, Dominic Crowder

Business PlanningCompetition 2012/2013

• ADD NAMES and PHOTOS if available!

• ADD sponsor names/logs at bottom of slide

TimetableDate Event Speakers

24th October The Mind-setStarting a business is child’s play – understand what it takes to get into the mind set of an entrepreneur

Guest Speaker: Fraser Fudj Q&A Clive Kerridge – Envisioning Your Business

31st October The ExperimentBusiness speed mentoring – less embarrassing than speed dating but just as challenging

Fiona Spencer and various members of the Chartered Institute of Marketing

7th November #entrepreneur – Social EnterpriseSocial Enterprise – Tweeting and liking for a business where society profits

Various Members of the Students Union And the Green fund

14th November The ProtectionCreating a business from a crisis and protecting your most valuable assets

Guest speakers: Rob & Paul from Gandys Flip-flopsRickerby’s – Steve Murray – Intellectual Property

THE END

ARE YOU ENTREPRENEURIAL ?Try the General Enterprising Tendency test

GET test is available on

http://www.get2test.net

GET questions cont’d….

and… Are you Creative? (the CREAX test)