The Lessons of Steve Jobs, Guy Kawasaki, Canva
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Transcript of The Lessons of Steve Jobs, Guy Kawasaki, Canva
011
The Lessons of Steve
Jobs
1. Customers can’t tell you what they need
2. Innovation happens on the next curve
1.0Harvester
Ice
Factory
2.0Ice
Refrigerator
3.0Ice
3. Make a MVVVP
Some things need to be believed to be seen
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SUCCESS
Apple I & IIMacintosh
iPodiPhone
Apple storeiPad
FAILURE
Apple IIILisa
NewtonApple TV
TBD
Apple Watch