The Leading Provider of Product News, Design Information ... · • IPC Electronics Midwest August...

The Leading Provider of Product News, Design Information, and Tools for the Electronics Design Engineer Since 1956

www.ECNmag.com

2013Integrated Media

Planning GuideMarket Coverage Circulation Editorial Calendar Supplements Website Enewsletters Custom

2013 Integrated Media Planning Guide

Overviewwww.ECNmag.com

Market Coverage Circulation Editorial Calendar Supplements Website Enewsletters Custom

Solutions for EOEM Suppliers, Marketers, and the Design Engineering CommunityElectronic Component News (ECN) reaches electronics OEM design engineers worldwide. ECN delivers product news, design intelligence, tools and industry information in a timely and concise fashion. ECN fosters a community between the supply chain and our audience, thereby delivering valuable design solutions for the electronics engineers we serve. ECN helps electronics engineers make the most informed decisions regarding their latest designs.

More Ways to Reach Your Target Audience

ECN’s a mix of integrated media via print, online, electronic newsletters, and direct marketing products work to help you achieve your sales and marketing goals, rounding out the ECN Franchise as a powerful and comprehensive marketing solution in today’s global electronics marketplace.

Circulationwww.ECNmag.com


All Potential Buyers of Your ProductsECN’s circulation is 100% buy/specify* audited. Each subscriber has been demonstrated to have

buying/purchasing authority for specific products used across the EOEM. 110,014 North American subscribers.*

100% Design & Development, Buy/Specify Circulation Puts You in Contact With the Market’s Real Purchasing Power

Each ECN Recipient Is a Potential Buyer of Your Products*

Most ECN Subscribers Specify Products During the First Four Phases of the Design Cycle†

74%PHASE #1: Design Conception/Defining Requirements (determining the product’s functionality)

78%PHASE #2: Design Development (determining how to meet the requirements, obtain budgets, etc.)

78%PHASE #3: Prototyping

74%PHASE #4: Testing (may include field testing, testing with customers, etc.)

51%PHASE #5: Manufacturing (may also include final testing to ensure functionality)

93% of ECN’s Subscribers Are in the Process of Evaluating, Specifying or Purchasing Products

at Any Given Time†

62% Currently/recently specifying/placing orders 44% Just specified/placed orders 41% Will soon specify/place orders

42% Now making detailed evaluations of manufacturers/products

38% Have begun evaluating manufacturers/ products/components/systems

43% Reviewing information/specs sent to us by manufacturers

30% Sending out requests for quotes/proposals

42% Working on designs involving new types of products

29% Will soon work on new designs

Buy/Specify Category Subscribers %ICs & Semiconductors 86,002 78.2%

A/D & D/A Converters 67,518 61.4%

Analog/Mixed Signal ICs 60,304 54.8%

Discrete Semiconductors 60,042 54.6%

DSPs 52,983 48.2%

FPGAs 53,678 48.8%

Gate Arrays 50,321 45.7%

Logic ICs 57,966 52.7%

Memory ICs 57,951 52.7%

Microprocessors/Microcontrollers 61,916 56.3%

PLDs 54,475 49.5%

Power Semiconductors 62,039 56.4%

Components 83,295 75.7%

Circuit Protection Devices 65,020 59.1%

Displays 64,669 58.8%

Electromechanical Devices 67,416 61.3%

Inductors & Transformers 65,374 59.4%

Optoelectronic Devices 64,208 58.4%

Resistors/Capacitors/Potentiometers 67,227 61.1%

Buy/Specify Category Subscribers %Sensors/Transducers 66,921 60.8%

Switches/Relays 67,650 61.5%

Packaging & Interconnects 79,840 72.6%

Connectors & Assemblies 70,107 63.7%

Enclosures & Packaging 67,450 61.3%

Cooling Products 63,305 57.5%

Wire & Cable 70,044 63.7%

Power Sources 76,831 69.8%

Power Supplies 73,558 66.9%

Batteries 68,978 62.7%

Other Products/Services 89,195 81.1%

Computer Boards 62,662 57.0%

Software 67,195 61.1%

Test Equipment 77,515 70.5%

Oscilliscopes 65,222 59.3%

Automatic Test Equipment 59,418 54.0%

Data Acquisition Hardware/Software 63,804 58.0%

Overall 110,010 100.0%

*June 2012 BPA Statement. †The Dynamics of Branding in the EOEM Market; Martin Akel & Associates.


Issue January February March April May May 15 June July

Ad Closing December 3 January 2 February 1 March 1 April 1 April 15 May 1 June 3

Issue Focus Industrial High-Energy Medical Automotive Power & Wireless Power Supply

Military Lighting, Optoelectronics & Displays

Packaging & Interconnects

Networking Systems & Hardware

Technology Focus Miniature Components

Test & Measurement LEDs Display Technologies Motor Control Passive Components Adhesives & Fasteners

Integrated Circuits

Design Talk Power Management Short Range Wireless Transmission

Embedded Systems Mechatronics Test & Measurement Sensor Integration MEMs Cooling & Thermal Management

On Design Designing for Harsh Environments: Cold

Long Life Power Designing for Harsh Environments: Moisture

Power For Wireless Communications

Designing for Harsh Environments: Heat

Cloud Computing Applications

Embedded Systems Test & Measurement

Brainstorm Circuit Protection Consumer Electronics Trends

Optoelectronics Smart Grid Security & Counterfeiting

Distributor Relations Planes, Trains & Automobiles

New Lighting Technologies

Teardown Smart Phones Mobile Computing Near Field Communications

Personal Entertainment

Wireless Comunication Devices

Consumer Electronics Electronic Security Devices

Embedded LEDs

Bonus Show Distribution

CES January 8-11

Electronics West February 12-14

• Design & Manufacturing South March 6-7

• APEC March 17-21

• ESC West April 22-25

• NEPCON East April 24-25

• Lightfair April 23-25

EDS May 6-9

SID May 19-24

• Sensors Expo June 5-6

• IEEE MTT-S June 2-7

In Every Issue Leading Off: Highlighting the hottest and best new products each month.Tooling Around: An in-depth look at new development kits, refrence designs and specification guides.

New Products: Coverage of Boards, Embedded Systems, Cooling & Thermal Management, Electromechanical Devices, Packaging, Interconnects, Enclosures & Backplanes, Lighting & Displays, Passive & Discretes, Power Sources, Wireless, ICs, Sensors, Software, and Test & Measurement.

Vertical Market Supplements

Efficiency & Green Design

Power Distribution & Design Services

Aviation & Aerospace Smart BOMs (Bill of Materials Specification Strategies)

Harsh Environment & System Preservation

Microwave, RF & Wireless

2013 Digital SupplementsMonth January February March April May May 15 June July

Ad Closing – January 31 – April 3 – – June 5 –

Focus – Test & Measurement – Power – – Enclosures, Packaging & Interconnects

–

2013 Editorial CalendarJanuary-July

www.ECNmag.com


Issue August September October November November 15 December December 15

Ad Closing July 1 August 1 September 4 October 1 October 16 November 1 November 13

Issue Focus Power Medical Telecom & Data Storage Systems

Industrial Military Test & Measurement Product Technology Awards

Technology Focus Relays & Switches Embedded Systems Sensors Cables & Connectors Passive Components Motor Controls Proximity & Motion Sensors

Design Talk Designing For Cloud Applications

Solid-State Lighting Test & Measurement MEMS Security & Counterfeiting Power Optoelectronics

On Design Batteries vs. Energy Harvesting

Circuit Protection Remote Monitoring/ Sensors

Battery Specification Alternative Energy Smart Grid Trends For 2014

Brainstorm Near-Field Communications

Time-to-Market Strategies

New Material Technology Circuit Protection Temperature Management

Board-Level Assembly BOM For A Successful 2014

Teardown Smart Phones Mobile Computing Near Field Communications

Personal Entertainment Wireless Communication Devices

Consumer Electronics Electronic Security Devices

Bonus Show Distribution

• NI Week August 5-8

• IPC Electronics Midwest August 22-23

• IEEE EMC August 6-8

ESC Boston TBA

In Every Issue Leading Off: Highlighting the hottest and best new products each month.Tooling Around: An in-depth look at new development kits, refrence designs and specification guides.

New Products: Coverage of Boards, Embedded Systems, Cooling & Thermal Management, Electromechanical Devices, Packaging, Interconnects, Enclosures & Backplanes, Lighting & Displays, Passive & Discretes, Power Sources, Wireless, ICs, Sensors, Software, and Test & Measurement.

Vertical Market Supplements

Enclosures, Packaging & Interconnects

Aviation & Aerospace Distribution & Design Services

Power – Medical –

2013 Digital SupplementsMonth August September October November November 15 December December 15

Ad Closing July 31 – October 1 – – November 10 –

Focus Lighting, Optoelectronics & Displays

– Security & Counterfeiting – – Alternative Energy & Efficient Design

–

2013 Editorial CalendarAugust-December

www.ECNmag.com


1/3 Page Vertical2 1/2″ × 10″ No Bleed1/3 Page Horizontal8 1/4″ × 3″ No Bleed1/3 Page Square 4 3/4″ × 4 3/4″ No Bleed

Standard Page Live: 5 1/4″ × 10″ Trim: 5 3/4″ × 10 7/8″Bleed: 6″ × 11 1/8″

Full PageLive: 8 1/4″ × 10″ Trim: 9″ × 10 7/8″ Bleed: 9 1/4″ × 11 1/8″

1/2 Page VerticalLive: 3 7/8″ × 10″Trim: 4 3/8″ × 10 7/8″Bleed: 4 5/8″ × 11 1/8″1/2 Page Horizontal Live: 8 1/4″ × 4 3/4″ Trim: 9″ × 5″Bleed: 9 1/4″ × 5 1/4″

1/2 Page Island Live: 43/4″ × 7″ Trim: 5 1/4″ × 7 1/2″ Bleed: 51/2″ × 7 3/4″

1/4 Page3 7/8″ × 4 3/4″No Bleed

1/6 Page Vertical 2 1/2″ × 4 5/8″ No BleedWeb Site Locator 2 5/8″ × 2 5/8″1/6 Page Horizontal 3 7/8″ × 3″ No Bleed

Full Page SpreadLive: 17″ × 10″ Trim: 18″ × 10 7/8″ Bleed: 18 1/4″ × 11 1/8″

Full Page Plus*Full Page DimensionLive: 8 1/4″ × 10″ Trim: 9″ × 10 7/8″ Bleed: 9 1/4″ × 11 1/8″Plus Dimension2 1/2″ × 10″

Ad Dimensions*

*There is a 1/4" gutter (1/8" left, 1/8" right). Please account for this when creating your ad.

Print Advertising Dimensionswww.ECNmag.com

Front Cover Corner Snipe Ad:3 ″ × 3″ Bleed: 3 1/4″ × 3 1/4″

Click here for complete Digital Advertising Specifications.

Contact your ECN representative for advertising rates.

Vertical Marketswww.ECNmag.com


ECN gives you the opportunity to take aim at specific product and technology areas with targeted vertical market supplements that deliver your message to the heart of your core audience. These precisely-targeted demographic publications deliver your message to thousands of design & development engineers and engineering managers in the strongest and most promising areas.

Focused Editorial EnvironmentThese article-based supplements report on the latest technical advancements and applications on important topics related to power, packaging, interconnects, lighting, medical and wireless through industry contributed articles, product announcements and industry news. In addition, the articles offer specific tutorials on design challenges currently taking place within the featured market segment.

Advertiser BonusesAs an advertiser in one of these highly targeted publications, you’ll derive the benefits of the following marketing/merchandising services:• Full-page advertisers receive a 1/2-page case history• Half-page advertisers receive a 1/4-page case history• New eReader Service response tracking for all

advertising/editorial mentions• Bonus trade show distribution at key industry shows

throughout 2013• Advertise in ECN in the same month as the

supplement and receive 10% off the supplement rate

Target Customers and Prospects in Specific Market Segments

Month

Supplement

Circulation

Ad Closing

January Efficiency & Green Design

110,000 12/3/12

February Power 58,746 1/2/13

March Distribution & Design Services

110,000 2/1/13

April Military, Aviation & Aerospace

110,000 3/1/13

May Smart BOMs (Bill of Materials Specification Strategies)

53,634 4/1/13

June Harsh Environments & System Preservation

110,000 5/1/13

July RF & Wireless 10,051 6/3/13

August Enclosures, Packaging & Interconnects

59,524 7/1/13

September Military, Aviation & Aerospace

110,000 8/1/13

October Distribution & Design Services

110,000 9/4/13

November Power 58,746 10/1/13

December Medical 53,634 11/1/13

2013 Vertical Market Publishing Schedule

Ad Size Dimensions

Full Page Spread (bleed) Trim: 18” x 107⁄8”; Bleed: 181/4” x 111⁄8”

Full Page 81⁄4” x 10”

Full Page (bleed) Trim: 9” x 107⁄8”; Bleed: 91⁄4” x 111⁄8”

Standard Page 5 1⁄4” x 10”

1/2 Page (vertical) 3 7⁄8” x 10”

1/2 Page (horizontal) 8 1⁄4” x 4 3⁄4”

1/2 Page (island) 5 1⁄4” x 71⁄2”

1/3 Page (square) 5” x 4 3⁄4”

1/3 Page (vertical) 2 1⁄2” x 10”

1/4 Page 3 7⁄8” x 4 3⁄4”

1/6 Page (vertical) 2 1⁄2” x 45⁄8”

Web Site Locator Ad 2 5⁄8” x 2 5⁄8”

Strip Ad 8 1⁄4” x 1⁄2”

Vertical Market Ad Dimensions

Digital Supplementswww.ECNmag.com


ECN‘s digital supplements are interactive publications devoted exclusively to targeted electronic design engineering topics. These digital issues deliver expert commentaries, case studies, and topical, relevant coverage of useful information about the latest technologies.

Delivered via email to 95,000 electronic design engineers, each digital supplement brings together a group of seasoned industry experts to share insights, examine the latest trends, and offer their suggestions for dealing with rapidly changing technologies. Readers can view videos and demos, listen to audio clips, read

white papers, and learn about new products.

Focused Editorial Environment

Each supplement reports on the latest technical advancements and applications on important topics such as:

Test & MeasurementPowerEnclosures, Packaging & InterconnectsLighting, Optoelectronics & DesignSecurity & CounterfeitingEfficiency & Green Design

••••••

Digital Supplements

Month Supplement Ad Closing

February Test & Measurement January 31

April Power April 3

June Enclosures, Packaging & Interconnects June 5

August Lighting, Optoelectronics & Displays July 31

October Security & Counterfeiting October 1

December Alternative Energy & Efficient Design November 10

2013 Digital Supplement Publishing Schedule

Click here for Digital Advertising Specifications.


Website Advertising Rateswww.ECNmag.com

Advertising Options & RatesThe new and improved ECN website launched in 2012. This information-rich site – www.ecnmag.com – is ideally suited for reaching the EOEM decision-makers crucial to your sales efforts. The new site includes:

• Mobile friendly design (HTML 5)• Increased stability• Better page load speeds• New for 2013 – lead generation capabilities• Upgraded search capabilities with facet filtering and

auto complete • Increased content relevance through related content

LEADERBOARD (728 x 90)Located at the top of each page. Maximum of four in rotation. (30k max. file size)

CPM (Expandable): $70

CPM (Standard): $55

Website Snapshot

June 2011 June 2012 % Increase

Visitors 74,434 125,050 +68%

Unique Visitors 53,390 93,837 +58%

Page Views 107,788 170,305 +58% SPOnSORED PRODuCtPositions #1 & 2 –

50 words or less of text and 75 x 75 pixel image.

(30k max. file size)

CPM (Expandable): $50

PEEL BACK (100 x 100, opens to 500 x 500): Reveals a glimpse of the peel back ad in the upper right corner of the page. When the viewer inter-acts, the rest of the ad peels down to unveil the complete message. Maximum of two in rota-tion. (30k max File size)

CPM: $85

BOOMBOX (300 x 250) Positions #1&2 – Located on home page. Maximum of four in rotation. (30k max. file size)

CPM (Expandable): $70 CPM (Standard): $55

RICH MEDIA BOOMBOX (300 x 250): Post your company’s video or podcast in our multime-dia library which runs on the home page as well as on the Multimedia landing page. (30k max. file size)

CPM: $70

ButtOnS (125 x 125) Four units. (30k max. file size)

CPM: $25

SLIDABLE BILLBOARD970 x 30 pixels closed970 x 418 pixels open

CPM: $100

ECN Daily/LateWire Enewsletterswww.ECNmag.com


The ECN Daily EnewsletterECN magazine’s daily newsletter – The ECN Daily – provides must-read news, features, analysis, and emerging products, systems, and equipment for an audience of more than 45,000 influential EOEM design engineers and engineering managers. Your ad will link directly to your site giving buyers access to more information about your company’s products and services.

ECN LateWire Daily EnewsletterECN Magazine’s daily late afternoon newsletter – ECN LateWire – delivers a wrap-up of the day’s must-read news, features, analysis, and emerging products, systems, and equipment for an audience of 35,000 influential EOEM design engineers and engineering managers. Your ad will link directly to your site giving buyers access to more informa-tion about your company’s products and services.

Banner or Text Ad*: Position #1 – Located among

the enewsletter articles468 x 60 pixels

$3,390 per week

Banner or Text Ad*:Position #2 – Located among

the enewsletter articles 468 x 60 pixels

$2,660 per week

*Text ads: Send 50 words or less of text and 75 x 75 pixel image. We will build the ad.


the enewsletter articles 468 x 60 pixels

$2,660 per week

Leaderboard Ad: Located above the top

header (first item)728 x 90 pixels

$4,360 per week(Text Ad Specs*: 50-character

headline, 50 words of text, 75 x 75 pixel image, URL link)

All ECN Daily advertising rates are net.

Boombox Ad Position #1:Located in the right-hand column250 x 250 pixel image or Text Ad*: 50-character headline, 50 words of text, 75 x 75 pixel image, URL link$4,360 per week


Send all ECN Daily and LateWire advertising materials to [email protected].

Ad Specs• Maximum file size – 30kb.• File type – .gif, .jpg, or

redirect tags (.gif can be animated).

• No looping or animation restrictions as long as the maximum file size does not exceed 30kb.


ECN European Daily Enewsletterwww.ECNmag.com


Boombox Ad Position #2:Located in the right-hand column250 x 250 pixel imageorText Ad*: 50-character headline, 50 words of text, 75 x 75 pixel image, URL link$1,100 per week

The ECN European Daily EnewsletterThe ECN European Daily presents a daily recap of the most relevant news, features and products for an audi-ence of 10,000 European design engineers and engineer-ing managers. This daily editorial roundup, culled from The ECN Daily, reaches key decision-makers across Europe giving you the ability to further extend your reach.

Send all ECN Daily European advertising materials to [email protected].

Banner or Text Ad*: Position #1 – Located among

the enewsletter articles468 x 60 pixels

$1,100 per week


the enewsletter articles 468 x 60 pixels$880 per week


the enewsletter articles 468 x 60 pixels$880 per week

*Text ads: Send 50 words or less of text and 75 x 75 pixel image. We will build the ad.

Leaderboard Ad: Located above the top

header (first item)728 x 90 pixels

$1,320 per week(Text Ad Specs*: 50-character

headline, 50 words of text, 75 x 75 pixel image, URL link)

All ECN Daily European Wrap-up Edition advertising rates are net.

July 2012 Snapshot

953,991 Delivered

177,977 Opens (19%)

39,864 Clicks (Ads and Editorial)

Special Topic Enewsletterswww.ECNmag.com


ECN’s Targeted Application Focus Enewsletters Extend Your Reach and Build Your BrandECN’s Targeted Application Focus Enewsletters reach a precisely targeted audience of 35,000 ECN subscribers every Wednesday through ECN’s LateWire newsletter. Each newsletter contains the latest news on specific new technologies and products for key market/application categories.

2013 Targeted Application Focus E-newslettersMonth January February March April May June

Targeted Application Focus E-Newsletters(Deployment Dates)

• Power Management (January 9)

• RF & Wireless (January 16)

• Medical Electronics (January 23)

• Lighting & Displays (January 30)

• Military & Aerospace (February 6)

• Test & Measurement (February 13)

• Portable Power (February 20)

• Wireless Sensors (February 27)

• Medical Electronics (March 6)

• Communications/Telecom (March 13)

• Trains, Planes & Automobiles (March 20)

• Extreme/Harsh Environment (March 27)

• Industrial Automation (April 3)

• Military & Aerospace (April 10)

• Power (April 17)

• Smart Grid & Alternative Energy (April 24)

• LEDs, Optoelec- tronics, Displays (May 1)

• Trains, Planes & Automobiles (May 8)

• Test & Measurement (May 15)

• Power Management (May 22)

• Communications/Telecom (May 29)

• Smart Grid & Alternative Energy (June 5)

• RF Applications (June 12)

• Consumer Electronics (June 19)• Medical Electronics

(June 26)

Month July August September October November December

Targeted Application Focus E-Newsletters(Deployment Dates)

• Cloud Computing (July 3)

• Lighting, Optoelectronics & Displays (July 10)

• Military & Aerospace (July 17)

• Industrial (July 24)

• Wireless Electronics (July 31)

• Test & Measurement (August 7)

• Power Management (August 14)

• Military & Aerospace (August 21)

• Trains, Planes & Automobiles (August 28)

• Medical Electronics (September 4)

• Passives & Discretes (September 11)

• Industrial Automation (September 18)

• Communications/ Telecom (September 25)

• Smart Grid (October 2)

• Lighting, Optoelectronics & Displays (October 9)

• Military & Aerospace (October 16)

• Trains, Planes & Automobiles (October 23)

• Test & Measurement (October 30)

• Medical Electronics (November 6)

• Industrial Automation (November 13)

• Power (November 20)

• RF Applications (November 27)

• Military & Aerospace (December 4)

• Consumer Electronics (December 11)

• Vehicle Systems (December 18)

• Test & Measurement (December 26)

Video & Product Showcasewww.ECNmag.com


ECN’s Video & Product Showcase Enewsletters give you the opportunity to highlight your products for more than 75,000 key decision-makers across the global EOEM. Three monthly editions are available to deliver your message – U.S., Europe, and Japan/Asia/China.

Your ad can run as a Leaderboard or Text Leaderboard across the top of each newsletter, or as a text message within the body of the newsletter, with a link to your website, giving buyers instant access to the information they need. In addition, ECN provides each advertis-er with the full contact information of each person who clicks through to their website.

Leaderboard: $2,240

100 x 100 Image & Text:

$2,180

Exclusive Sponsorship:

$10,160

Video & Product Showcase (U.S.):

European Edition:Leaderboard: $1,695100 x 100 Image & Text: $1,650Total Circulation – 10,000

Japan/Asia/China Editions:Leaderboard: $1,245

100 x 100 Image & Text: $1,210

Total Circulation – 25,000

Total Circulation – 40,000

Webcast Opportunitieswww.ECNmag.com


2013 Topics for All Electronics Design Engineering Professionals

• Energy Harvesting

• Cloud Computing

• Energy Efficiency in Power Systems

• Test & Measurement in the Design Process

• Counterfeiting and Learning How to Source Authorized Components

Your ECN representative can work with you to help you position your company as a thought leader in the EOEM with a cost-effective sponsorship of a turnkey ECN Webcast.

The Webcast series is just one of the many informative and valuable tools found at www.ECNmag.com. ECN can also work with you

to develop custom webcasts based on your suggestions and expertise.

ECN’s professionally planned educational webcasts result in highly successful, well-attended sessions covering topics that affect electronic design engineers. Each engaging, interactive forum features an expert panel and an interactive audience via live Q&A and polling. Webcast sponsorships provide a dynamic marketing solution that accelerates your lead generation process and drives actionable results.

Webcast sponsors benefit from a highly-visible interactive marketing campaign that includes print advertising and comprehensive branding via the web and electronic newsletters, as well during the live event. Sponsors also receive complete registration and attendance data for the live date and subsequent on-demand viewing period when electronic design engineers can experience the webcast when its convenient based on their busy schedule. Exclusive and shared sponsorship events are offered.

E-Marketing Blastswww.ECNmag.com


ECN’s exclusive E-Marketing blasts allow you to add significant stopping power and impact to your sales and marketing campaign with your custom-designed, audience-directed message. Your personalized e-blast will:

• Reach more than 28,000 potential customers

• Educate and inform a top-level audience of ECN subscribers

• Build excitement with your opportunity-specific message

• Generate high-level, full contact sales leads

Program Specifics:• You supply the message via your custom-

designed HTML email file

• ECN handles all aspects of delivery from list selection to deployment date

• Timing – deployment determined to meet your mission-critical objectives

• Sales Leads – potential buyers linked to your website or via email directly from your HTML file

• Rates - please consult your sales represen-tative for further information on rates and current list size.

ECN’s E-Marketing Blasts maximize the return on your marketing investment by delivering your message to the industry’s key decision-makers, which in turn, delivers them back to you. Your sponsorship comes with complete reporting statistics, as well as tangible sales lead information.

E-Marketing Blast Specifications:• HTML file size should not exceed 30kb

• Recommended image/file width – 600-800 pixels

• Advertiser must provide a text version of the file

• No Rich Media files/images

• Advertiser must supply a suppression file of their own opt-out email addresses

• Creative must be sent by advertiser 10 days before estimated deployment date

• NOTE: Deployments will not be co-branded with ECN

Submit all insertion orders and advertising

materials to your sales representative.

Engage Prospects with Your Customized E-Marketing MessageElevate Awareness and Add Momentum to Your Marketing Campaign

Full Lists

ECN North America 64,994

ECN Europe 10,837

ECN Asia 3,228

Product Category Lists

Boards & Modules 32,441

CAD/CAM/CAE Software 33,643

Computer Hardware/Peripherals 37,525

Electrical & Electronic Components 35,859

Electromechanical Devices 24,878

Enclosures & Packaging 23,439

Fasteners & Assembly Components 28,061

Instrumentation & Controls 20,353

Integrated Circuits 29,983

Interconnects 25,599

Materials 22,070

Motion Control 26,670

Optoelectronics & Displays 23,449

Passive & Discrete Components 25,149

Power Sources 27,311

Prototyping 36,490

R&D/Test 33,786

Sensors 21,540

Sensors / Test & Measurement 39,073

Test & Measurement 37,218

Note: Average List Sizes.

Provide timely, immediate communication of: - New product/technology introductions - Significant company news and announcements - Special offers


Group PublisherNick Pinto 973-920-7745Fax: [email protected]

IA, IL, IN, KY, MA, ME, MI, MN, NH, OH, RI, TX, WI Mike Francesconi, Publisher973-920-7742Fax: 973-607-5586 [email protected]

AK, AL, AR, AZ, CA, FL, GA, HI, KS, LA, MO, MS, ND, NE, NM, NV, OK, SC, SD, TN Tami Morrell973-920-7757Fax: [email protected]

CO, CT, DC, DE, ID, MD, MT, NC, NJ, NY, OR, PA, UT, VA, VT, WA, WV, WY, Canada Glen Sundin, Sr. Director of Online Sales973-920-7038Fax: 973-607-5531 [email protected]

Print Production Manager Connie Cole973-920-7146Fax: 973-607-5565 [email protected]

Web Production SpecialistBrent Tomasino973-920-7103Fax: 973-607-5581 [email protected]

Online Advertising ManagerSusan Wu973-920-7097Fax: 973-607-5540 [email protected]

Administrative AssistantPattie Almendinger973-920-7129Fax: 973-607-5502 [email protected]

Market Coverage Editorial Editorial Calendar Website Enewsletters Custom Publishing Team

Publishing Teamwww.ECNmag.com

Editorial Staff:Editorial DirectorJeff Reinke [email protected] 973-920-7784

Executive Editor Chris Warner [email protected] 973-920-7041

Senior Technical Editor Jon Titus [email protected] 801-446-8882

Technical Editor Jason Lomberg [email protected] 973-920-7039

Associate Editor Kasey Panetta [email protected] 973-920-7057

Medical Device Editor Sean Fenske [email protected] 973-920-7054

Associate Online Editor Janine Mooney [email protected] 973-920-7096

Sales & Production Staff:

The Leading Provider of Product News, Design Information ... · • IPC Electronics Midwest August...

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