The Leader's dilemma - The inescapable digital transformation and Digital IQ
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All Rights Reserved - The Myndset Company Minter DIAL The inescapable digital transforma4on The Leader’s Dilemma Monday, February 18, 13
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The Leader's Dilemma is a speech I have made in France (Innovation Napoleon) and Russia (CCIFR). In it, we discuss the big challenges facing today's leadership, the changing business models (losers and winners), how leaders should manage walk the talk, be the change they want to see happen and manage their eReputation. Plus the Executive eTool in 5 steps.
Transcript of The Leader's dilemma - The inescapable digital transformation and Digital IQ
All Rights Reserved - The Myndset Company
Minter DIAL
The inescapable digital transforma4onThe Leader’s Dilemma
Monday, February 18, 13
All rights reserved - The Myndset Company
AGENDALeadership challengesThe business modelCommunication & new technologiesManaging one’s own eReputationTools and benchmarks
The inescapable digital transforma4onThe Leader’s Dilemma
Monday, February 18, 13
All rights reserved - The Myndset Company
What is ourCHALLENGE?
The inescapable digital transforma4onThe Leader’s Dilemma
Monday, February 18, 13
All rights reserved - The Myndset Company
Monday, February 18, 13
All rights reserved - The Myndset Company
CREDIBILITYIssue of trust
Business Executives
Marketing
USA - Gallup, Nov 2012
Monday, February 18, 13
All rights reserved - The Myndset Company
Monday, February 18, 13
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Trust factor - peer influence
Monday, February 18, 13
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SAY
DO
FAIRE DIRE
SAY
DO
SAY DO
Monday, February 18, 13
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The Business Model
The inescapable digital transforma4onThe Leader’s Dilemma
Monday, February 18, 13
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Monday, February 18, 13
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Source: Global IBM CEO Survey, 2012, http://www-935.ibm.com/services/us/en/c-suite/ceostudy2012/
Leaders must focus on internal, external collaboration,decision-making fluidity, skillsets and talent, structure...
Monday, February 18, 13
All rights reserved - The Myndset Company
Communication &New Technologies
The inescapable digital transforma4onThe Leader’s Dilemma
Monday, February 18, 13
All Rights Reserved - The Myndset Company
X
CommercialC
orporateEm
ploy
er B
rand
Monday, February 18, 13
All Rights Reserved - The Myndset Company
Does the boss...tweet?
walk the talk?
http://www.become-paris.fr/tweetbosses-les-patrons-la-loupe-2-0/
@tweetbosses
Monday, February 18, 13
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Is the boss...
being the change he/she wants to see happen?
Monday, February 18, 13
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5 steps to Digital IQ
1. LISTEN
2. LEARN
3. INTERACT
4. ADD VALUE
5. BUILD AUDIENCE
Monday, February 18, 13
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Managing your e-Reputation
The inescapable digital transforma4onThe Leader’s Dilemma
1) where are you?2) what’s your objective(s)?
3) what’s your point of difference?
Monday, February 18, 13
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Do you have an up-to-date LinkedIN account?
Have you set up an about.me account with your elevator pitch?
Text Best Practices Check List
Do you have your Facebook images under control - are personal images private?
Do you have a flickr or photobucket account with photos of yourself tagged to your name for Google Images to pull?
Do you have Vimeo or Youtube videos of yourself stating your perspective on an important topic you value or documenting your contributions to the causes you are passionate about?
Monday, February 18, 13
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LinkedInKred / KloutTwitter lists
Telephone Call!
How do others perceive you?
Monday, February 18, 13
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An executive eco-system 5 point plan:
1. Google Alerts2. Twitter (tweetdeck.com) - hashtag3. Socialoomph.com4. Gauge your influence (Klout, Kred)5. Zite (for iOS, Android & WP7)
Monday, February 18, 13
All Rights Reserved - The Myndset Company
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Monday, February 18, 13
