The Internet of Things: The possibilities are endless, but ... · The Internet of Things: The...
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The Internet of Things: The possibilities are endless, but how will we get there?
Charles Reed Anderson
Head of Telecoms, Mobility & Internet of Things Research, IDC Asia Pacific
CRASingapore
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The Internet of Things Market Size
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2,941
9,787 278
816
186
544
278
816
3,127
7,228
2,468
8,021
-
5,000
10,000
15,000
20,000
25,000
30,000
2014 2020
Millions of IoT Units Shipped
AP C&E Europe Latam MEA NA W Europe
27,214
9,278
AP will provide 31.9% of total units
shipped in 2014 rising to
36.0% in 2020
AP Units Shipped will have a CAGR of
22.9% through 2020, WW 20.5%
The 2014 IoT TAM will be USD 619B in
AP out of USD 1,961B globally
The 2020 IoT AP TAM will be USD
2.60 trillion out of USD 7.45 trillion
globally
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Machine to Machine
M2M
Battle of the buzzwords…M2M v IoT v IoE
A device… that captures an event…
transmits it over a network… to an application….
that translates it into meaningful information.
Internet of Things
IoT
Where physical objects, or “things”, seamlessly
connect to the internet and can become
active participants in business processes.
Internet of Everything
IoE
Bringing together the people, process, data & things
to make networked connections more relevant by
turning information into actions.
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Internet of Things Ecosystem
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Six key areas for IoT solutions
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Changing the way we interact…
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Changing the
way we manage
our homes…
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Changing the
way we shop…
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Changing the way companies operate…
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Changing the way
industries work together…
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Changing the way cities
are managed…
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Challenge #1: Where’s the Business Case?
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Connecting the iCommerce Value Chain
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Supermarket
Local Port Shipping Co.
Farm
Foreign Port
Ground Transport
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New Business Models will Emerge
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White goods manufacturer with SmartAppliance solution
Supermarket with distribution
Telco’s to offer Supermarket as a
Service?
Deepen customer relationship
New revenue stream
Enables SmartAppliance solution
Drives additional appliance sales
Customer acquisition Customer loyalty Distribution center
versus physical stores Cross/upsell products
Network Operator with SmartHome
solutions
Customers
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Challenge #2: Skills Acquisition
Technical
Strategic
Operational
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Challenge #3: Security
Devices
Data
Applications
Processes
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Challenge #4: Where’s the “innovation”?
The innovation drivers
behind the
Internet of Things
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Consumer wearables need to be “enabled”
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Leveraging innovative technologies… …to deliver industry-changing solutions
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Once enabled, the opps are endless…
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Leveraging technology…
Mining
Warehouse
Construction
…to see what isn’t there
Automotive
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But, an appcessory ecosystem must evolve
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ISV Communities
Analytics
xCommerce
Mobile Advertizing
Application Hubs
R&D Communities
Extend Usability
Industry Solutions
Healthcare Retail
Mining Construction
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Challenge #5: Fragmentation and Lack of Standards
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How to link the individual solutions?
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Challenge #6: Lack of an Ecosystem “Hub”
?
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Essential Guidance
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Focus on driving operational
efficiencies – quick wins with tangible
value
Develop a “flexible” solution roadmap
Start building a partner ecosystem
Look at adjacent industries to
identify opportutnies – and
potential threats
Build your intenal skills and
capabilities
Get involved NOW! • Industry forums • Standards bodies • Vendors • Frenemies
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Charles Reed Anderson
Head of Telecoms, Mobility & Internet of Things Research, IDC Asia Pacific
CRASingapore