Laercio Albuquerque

Presidente da CISCO Brasil

June 15th, 2016

IOT Regional Forum - Brasil

The Internet of Things and the Digital Opportunity for Industries

The New Digital Business/City/Country

Transform Processes & Business Models

Leads To:

Innovation

Faster Time to Market

Empower Workforce Efficiency and Innovation

Leads To:

Increased Productivity

Better Retention

Personalize Customer/ Citizen Experience

Leads To:

Increased Loyalty

Greater Insight

Digital business is the creation of new business designs that

connect people, business and things to drive revenue and efficiency.

Digital Business – A Board Level Conversation

Thrive, Survive, Extinct Continuous Innovation

“Digital companies achieve 12%

higher market valuation than

their competitors”

“Digital disruption will displace nearly

4 out of the top 10 incumbents by

industry over the next five years”

IoT Key Enabler of Digitization Across Industries

Enable New Business Models Create recurring revenue models with

increased customer intimacy

Transform Business Processes Higher productivity by predictive

maintenance and better asset utilization

Smart Manufacturing Grid Modernization Fleet Management

IoT Enabling Transformation

Smart Cities Connected Transit Mining & Agriculture

• Hyper-connectivity, IT and OT convergence

• Over 60% of the IOT value will be generated in

Enterprise deployments

• <1% of data currently used, more can be used for

optimization and prediction

• Interoperability across silo’ed systems required to

capture 40% of IOT value

Where is the value?

Connect the

Unconnected 50Billion Smart Connected Devices by 2020

Source - McKinsey: The Internet of Things: Mapping The Value Beyond The Hype

Remove oddly coloured background

and swap green colours

Imagine a World Where…

…your smart phone indicates the nearest

free parking space and covers the parking

fees …

Cities

…your mortgage is processed in minutes versus

days/weeks…

Financial Services

…you receive a service call prompted by your

washing machine, bulldozer, or vehicle…

Manufacturing

…merchandise calls out to you while

shopping based on preferences…

Retail

5 © 2015 Cisco and/or its affiliates. All rights reserved. Cisco Confidential

…your smart meter automatically alerts you

when you when you exceed monthly

average...

Energy

Cisco Digital Fabric

Analyze Visualize Collect Act

Edge Edge

Edge

Edge

Edge

Bus

Trackside

Sensors

Passengers

Train

Trackside

Signals

Ticketing

Traffic

Light

Seamless

Connectivity Train Control

Fleet

Management

Efficient

Maintenance

49%+ 28% increase in

ridership

additional vehicles

on road 30%

longer between

rolling stock

upgrades 6

improved MTBF higher ridership lower CapEx 10-12% 20% 21%

Transportation

Manufacturing

Cisco Digital Fabric

Analyze Visualize Collect Act

Onsite Machine

as a Service

Machine

health

Safety

curtain

Physical

access

Asset

tracking

HMI PLC

Business

Visibility

Flexible

Manufacturing

Near Zero

Downtime

Energy

Management

250M+ <14% attacks on

plants in 2014

factories

connected

to enterprise 82%

manufacturers

face shortage of

skilled workers

faster

reconfiguration reduced inventory higher OEE 20x 50% 10%

Cisco Digital Fabric

Analyze Visualize Collect Act

Edge Edge Edge

Traffic

Mgt.

Public

Transport

Parking

Leach

Heads

Mgt.

Street

Lighting

Security

Cameras

SCC Safety &

Security SCC Parking

SCC Smart

Traffic SCC Lighting

70% 30% population

growth 2010-

2050

downtown traffic

caused by parking

search $82B

spend required

to modernize

cities per state

in value over

10 years with

smart buses

in value over

10 years with

smart parking

new jobs created

with startup

innovation $28M $53M 44,000

City of

Barcelona

Smart Connected Cities

IOT

INDUSTRIES

USE

CASES

Smart and

Connected

City

Connected

Public Safety

Connected

Oil and Gas

Connected

Utilities

Connected

Factory

Factory Wireless

Factory Security

Factory Automation

Substation

Fan AMI Connected Schools

Connected Law Enforcement

Connected Border

Connected

Transportation

Connected Rail

Connected Roadway – Roadside

City Wi-Fi

Smart Meeting Space

Secure Ops

Industrial Wireless

Stadium Wi-Fi

Stadium Vision

Connected

Sports and

Entertainment

IoT is Enabling Digital Transformation Now

http://www.cisco.com/c/r/en/in/internet-of-everything-ioe/tomorrow-starts-here/index.html

Questions?