The importance of copyright term extension to investment in the creative industries in Jamaica
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The Importance of Copyright Term Extension to Investment in the Creative Industries David P. Mullings
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This was the slideshow for my presentation at the International Reggae Day Conference in Kingston, Jamaica on June 30, 2014. It focuses on the need to harmonize Jamaican copyright terms with Jamaica's main trading partners, the USA and the European Union. It also speaks to what investors are looking for and the importance of a back catalogue allowing a company like Disney to take risks because the vault provides stable revenue.
Transcript of The importance of copyright term extension to investment in the creative industries in Jamaica
The Importance of Copyright Term
Extension to Investment in the Creative Industries
David P. Mullings
Instantly International
Investment
Investment
Challenges to Investment
•globally competitive
•commercially viable projects
•professionalism
•competent team
Current
•Most developed countries - Life + 70
•Jamaica - Life + 50
Catalogue
•distributors want more content
•back catalogue is valuable
•earnings from past works
Investors Want...
•low or manageable risk - reduce over time
•how do they make money?
•market validation - traction
•meaningful milestones
“We're content creators, and we want our world class content available to as many people, on as many platforms as possible.”
Judy McGrath, Chairman and CEO, MTVN
"Whether it's over the air or on the Internet, it's about content, and online it's our strategy to reach people wherever they are and bring our content to them.”
Leslie Moonves, President and CEO, CBS Corp.
David MullingsChairman and CEO
Keystone Augusta Groupphone: 407-513-2801
email: [email protected]: @davidmullings
facebook.com/davidpmullings
