The Impact of IoT on Product Design

Agenda

Impact of the IoT

IoT in PLM

IoT in Aras

Innovator

Microsoft Azure

Next

Steps

WHAT IS THE INTERNETOF THINGS?

Qoros 3. Connected VehicleExample “thing”

Joinable with other devices

Collaborative

Work with other ‘things’

Lifestyle integration

Solve problems

Upgradable

Continuous improvements

Connected services

and capabilities

Services

Predictive maintenance

Fuel efficiency

Trip planning

Safety

Technical Attributes

• Firmware, operating system, applications

• Telemetry (OBD2, CAN bus), sensor data

• WiFi, 4G/LTE connection

• Remote computing

Computing

Platform

© 2016 Microsoft Corporation. All rights reserved.

The Internet of ThingsCirca 2010


The Internet of ThingsCirca 2016


25 BILLIONConnected “things”

will be in use by 20201

1. Gartner2. United Nations

3 things/person

http://www.un.org/esa/population/publications/longrange2/WorldPop2300final.pdf

BEST SOLUTION

industries: IoTwill reshape product to service modelsand transformcustomer engagement6

100%

Digitalexperiences

acceleraterevenue and

profit8

Revenue Profit

higher thanindustry average

20%-30%

higher thanindustry average

10%

Embedded digital functionswill account for half or moreof the product ’svalue7

1 2

With IoT, productdevelopment becomesservicedevelopment, where value isco-created with customers14

Almost three-quarterssay smart productsallow them to interactdirectly with customersfor the first time13

74%

CEOs expectdigital revenueto double over5 years3

$41%22%

of CEOs seeagility as agrowing sourceof competitiveadvantage4

77%77%

of businessleaders believe thatspeed in IT is importantto their ability to enternew markets and launchnew products quickly5

IT

CxOs see technologyas a way to enablegrowth anddifferentiation in 20162

Onlymanufacturers readyfor new forms ofhuman-machineinteraction1

48%

This infographic is based on Microsoft analysis of third-party data. Sources include: 1 Cornelius Baur et al. Manufacturing's Next Act. McKinsey. June 1, 2015. 2 Microsoft Corporation. 2015. 3 Mark Raskino. 2015 CEO Survey: Committing to Digital. Gartner. April 10, 2015. 4 CFO Research. The Future of Financial Planning and Analysis: CFO.com. July 14, 2015.

5 Jessica Twentyman. Adaptive IT: Reshaping IT for Competitive Advantage. Corporate Executive Board (CEB). July 10, 2015. 6 Frank E. Gillett. Brief: The Internet Of Things Will Transform Customer Engagement. Forrester Research, Inc.. May 11, 2015. 7 Mark Raskino. CEOs and CIOs Must Assume That Every Industry Will Be Digitally Remastered. Gartner.

August 20, 2014. 8 Tanguy Caitlin et al. Raising Your Digital Quotient. McKinsey. June 1, 2015. 13 EIU. Developing smart products. EIU. June 11, 2015. 14 Jacques Bughin. An executive’s guide to the Internet of Things. McKinsey. August 1, 2015.

THE BIG SHIFT

TO INCREASE QUALITY OF LIFE AND OVERCOME CHALLENGES

SOLUTIONS

Data is thefuel forinnovation

Rolls-Royce RB211 (1977)

15 x EHM Sensors, 200 Parameters

2MB/hour/engine

96MB 12 hour flight, <800MB fleet wide/day

High latency manual data acquisition

Rolls-Royce Trent 1000 (2011)

30 x EHM Sensors, 1000 Parameters

15MB/engine/hour

360MB 12 hour flight, >8GB fleet wide/day

Low latency connected aircraft

Images © Rolls-Royce plc https://www.flickr.com/photos/rolls-royceplc/


https://www.flickr.com/photos/rolls-royceplc/

IoT

PRODUCT LIFECYCLE?

Microsoft AzureINNOVATOR®

a ras

Testing/

Certification

AssemblyManufacturing/

Supply Chain

Design Delivery Revenue Flight Maintenance

Design data informs production processes

Performance data influences design decisions

Test and certification data for validation or change

Design data used to create maintenance instructions

Maintenance data improves testing procedures

Maintenance data influences design decisions

Predictive maintenance

Flight optimization

End of life

Civil Aviation Product LifecycleData reuse opportunity


Aircraft (On-board) Data SystemsAircraft Quick Access Recorder (QAR) data

Aircraft Computerized Maintenance System (ACMS) reports

Enterprise DataFlight schedule

Maintenance schedule

Detailed flight plans

Technical maintenance logs

Aircraft delay records

Data

ServicesWeather

Maps

Aircraft Data for Product DesignRaw data into insights, and action

Data Ingress,

Egress

Data Storage,

SecurityEvent Processing Analytics Platform

Microsoft Azure

ANOMALY DETECTION

REMAINING USEFUL LIFE

PERFORMANCE

MAINTENANCE EVENTS

IMPACT

AS DESIGNED

AS PLANNED

AS BUILT

AS MAINTAINED

ECR/ECO, MCO

REQUIREMENTS

BO

M


AS DESIGNED

AS PLANNED

AS BUILT

AS MAINTAINED

ECR/ECO, MCO

REQUIREMENTS

BO

M

Use Case Airframe Fuel PumpPerformance and prediction leads to change

A SN #6

C

I SN #6

L SN #94

J

N

H

M

IOT1


Solution ArchitectureConnecting data from IoT and Aras Innovator

Azure IoT Suite

Gateway Hotpath Analytics & Business Logic

Batch Analytics & Visualizations

Things

Web browser

Microsoft cloud

On-premises data

Mobile appsAnalyst tools


The big challenge: Design for IoTCreate differentiation and value from the start

In a solution centric world IoT can

• Foster innovation, drive enhancements, increase quality and reliability via insights

• Solve more problems through function and feature upgrades

• Increase customer loyalty


Devices Device Connectivity Storage Analytics Presentation & Action

Event Hubs SQL DatabaseMachine

LearningApp Service

Service BusTable/Blob

Storage

Stream

AnalyticsPower BI

External Data

SourcesDocumentDB HDInsight

Notification

Hubs

External Data

SourcesData Factory Mobile Services

BizTalk Services

{ }

Azure IoT SuiteCapabilities


Finish with your Internet of Things application

Start quickly with preconfigured solutions

Modify existing rules and alerts

Fine-tuned to specific assets and processes

Integrate with back-end systems

Highly visual for your real-time operational data

Get started in minutes

Add your devices and begin tailor to your needs

Tailor Azure IoT SuiteUse preconfigured solutions to get started quickly


Businesses benefiting from Azure for IoTAccelerating growth through digital transformation


http://images.google.com/imgres?imgurl=http://itknowledgeexchange.techtarget.com/overheard/files/2007/11/att_logo.JPG&imgrefurl=http://itknowledgeexchange.techtarget.com/overheard/tag/att/&h=2269&w=1710&sz=388&hl=en&start=1&um=1&tbnid=UcPwa_vTAWtaEM:&tbnh=150&tbnw=113&prev=/images?q=at&t&um=1&hl=en

http://www.chevron.com/

http://en.wikipedia.org/wiki/Image:Nissan_Logo.jpg

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http://en.wikipedia.org/wiki/File:Bosch-brand.svg

http://www.microsoft.com/en-us/server-cloud/internet-of-things/azure-iot-suite.aspx

http://www.microsoft.com/en-us/server-cloud/cortana-analytics-suite/Overview.aspx

https://dev.windows.com/en-US/iot

http://www.microsoft.com/en-us/server-cloud/internet-of-things/azure-iot-suite.aspx

http://www.microsoft.com/en-us/server-cloud/cortana-analytics-suite/Overview.aspx

https://dev.windows.com/en-US/iot

Simon Floyd

@floydinnovation

http://aka.ms/mfgblog

http://www.microsoft.com/industry

THANK YOU!

The Impact of IoT on Product Design

Technology

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