The Hungry Geek

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The Hungry Geek How I combined my passions for technology and food to promote a community farmers' market using social networking Sandy Kemsley @skemsley Photo: Richard Thomas (flickrich on Flickr)

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How I combined my passion for technology and food, and used social media to promote a local farmers' market

Transcript of The Hungry Geek

Page 1: The Hungry Geek

The Hungry GeekHow I combined my passions for technology and food to promote a community farmers' market using social networking

Sandy Kemsley@skemsley

Photo: Richard Thomas (flickrich on Flickr)

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Tech + food + social media

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A new old farmers’ market

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The local volunteer committee as marketing team

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The usual one-way broadcasts

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From broadcast to conversation

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A bit of Python

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Finding the right content

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Early followers & conversations

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@amandalaird’s potato salad

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Photo pool

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Participating in other conversations

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The cooking began…

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…and blogging followed

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Numbers: adding it up

250 Market email list

200 Market Facebook group

300 My Facebook friends

100 Market Twitter

900 My Twitter

250 Blog RSS feed

?? Retweets

> 2,000 Total

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The story of the zucchini flowers

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Geekery makes it easy

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Get your community together…

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…then turn it into a conversation

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Make social media an integral part of the campaign