By Phoebe Williams, AS Media Film case study

The dystopian nation of Panem consists of a wealthy Capital, ruled by President Snow, ruling twelve poorer districts. As punishment for a past rebellion and as a way to demoralize the districts to quell social uprising, each district must provide two "tributes" - one boy and one girl between the ages of 12 and 18 selected by lottery (the "Reaping") - every year to compete in the televised Hunger Games; they must fight to the death in a vast arena, with the sole survivor rewarded with fame and wealth.

The film was a massive box-office success by grossing over $691 million worldwide against its budget of $78 million

A ‘list’ stars – Jennifer Lawrence, Woody Harrelson, Philip Seymour Hoffman.

Not a comedy, adventure/ Sci-Fi.

Impressive FX, the movie used lots of specialist technology to create an impressive outcome to the movie. The following clip shows one section of the film that used CGI to create a futuristic feel to the movie.

https://www.youtube.com/watch?v=juPPR53K9M8

In this movie Jenifer plays the character of katniss Everdeen the leading role through this role she gained international fame and established her as the highest-grossing action heroine of all time.

She has now won an Oscar award for best performance by an Actress in a leading role from the film silver lining but she has also won 106 other various awards.

she is most famously known for the role of katniss in the hunger games but has also has staring roles in the following films silver linings, winter bones and house at the end of the street.

To the right is Jennifer with her Oscar award from 2012 for Best Performance by an Actress in a Leading Role. This was won from the film silver lining which the picture below is from.

Nominated two Oscar awards one for Best Actor in a Leading Role the People vs. Larry Flynt (1996) he has then 24 wins and 50 other nominations from various events.

Known for pervious films such as zombieland and now you see me but also widely known for his work on the NBC sitcom Cheers.

Tends to work on big budget movies that also have connections to the big six such as taking part in the film 2012 that was produced by Columbia pictures and had an estimated budget of $200 million.

Picture to the right is of woody in the role of Haymich from the hunger games series. Below from zombieland 2009.

Stanley Tucci Donald Sutherland

Stanley Tucci isn't classed as A-list actor but is however very well known and has been in some successful movies over the years including The Devil Wears Prada (2006), Transformers: Age of Extinction (2014) and The lovely bones.

For lovely bones he was he was nominated for an academy award for best supporting actor for his role as George Harvey.

He has had 21 wins and 34 nominations for various awards as a result of his career.

In the Hunger games he is the role of Caesar Flickerman who is a memorable but not a huge part of the movie.

Donal sutherland has been in many films over the last 50 years span including the following M*A*S*H (1970), Invasion of the Body Snatchers (1978), Ordinary People (1980), JFK (1991), Cold Mountain (2003) and Pride & Prejudice (2005).

15 wins and 17 nominations has been the total of Donald Sutherlands awarded achievements over the years.

He has been in almost a 150 different shows and films and although the actor is not often noticed his contributions are said to be legendary.

Media ownership- Development of The Hunger Games began in March 2009 when LionsGate Entertainment entered into a co-production agreement with Color Force. Colour force is notable for producing films based on novels, they signed a three-year production deal with DreamWorks in December 2006.dream works is marketed and distributed by Walt Disney Studios Motion Pictures under its Touchstone Pictures banner. This means that the hunger games has distant Disney production input, which is part of the big 6. By having links to the big six it would have helped to promote and distribute the movie as they are well known and have large facilities and connections.

By having a big budget movie they are more likely to succeed as they will be able to afford more to produce the movie but also to market and distribute the film. Distribution took place with LionsGate, who took charge of overseeing the distribution of the film. They are the 7th most profitable movie studio and this would have helped to bring success to the movie as it means that in the past they have been successful in producing movies which always helps to sell movies to audiences.

The importance of cross media

convergence and synergy in production,

distribution and marketing

By having the big company of LionsGate as the distributers it would of help them to advertise their movie as people will recognize the company name and associate it with past successful film that they have previously distributed. This company would use its size and success to distribute the movie to their advantage. The production company of the film is color force this is a relatively small production company which as a result has used a well known distribution company to help promote their newest creation.

Before the release of the hunger games the production company had been involved with a limited amount of projects these being; all of the diary of a wimpy kid movies, Diary of a Wimpy Kid: Dog Days (2012),Diary of a Wimpy Kid: Rodrick Rules (2011)and Diary of a Wimpy Kid (2010) but also a film called One Day (2011) and Wednesday. All of these movies have also had distribution from either 20th century fox or LionsGate which are both big distribution companies, 20th century fox is also one of the big 6.

Technologies that have been introduced in recent years at the

levels of production, distribution, marketing

and exchange The film was distributed in multiple formats including DVD and Blu-ray by doing this they can generate more money as blu-ray disks tend to be more expensive than dvds as they hold more content and have a higher definition which attracts a different type of movie viewing audience. It was released on DVD and Blu-ray Disc on August 18, 2012. After 3 weeks of the release in the US, over 5 million DVD units and 3.7 million Blu-ray Disc units have been sold.

LionsGate also used technology to help distribute the movie by having their name on things such as trailers and posters, as people like to go and see movies that have had well known companies as part of either the production or distribution. One reason of this could be because they feel it will be more worthwhile film to watch due to the successful history that the companies have.

Technology on phones and tablets has allowed movies to be distributed in a downloadable format such as on I tunes which allows the hunger games movie to be bought or rented straight onto the viewers device. This is a method that has adapted with the way audiences want to watch their films. Another method that has changed with the audiences viewing preferences is through the move being available on streaming company services such as Netflix which are good for the movie as it means they can sell their product to the companies and generate a higher gross.

The significance of proliferation in hardware and content for institutions and

audiences; (how and why have film companies had to alter the way they work now everyone has web enabled phones, PC's, tablets etc? How have audiences

changed their viewing habits now we no longer need to go to the cinema to watch a film)

The hunger games was available to watch in IMAX cinemas around the world from march 23rd 2012. This is a way that the film company has had to alter the ways they distribute the movie as viewers will not get this experience of watch the film through the modern way of watching it on tablets or on home TVs when the film come out on DVD.

By creating the option of going to an IMAX cinema it has been able to draw more money in for the company as people would like to witness the experience of the film in a different way that they will only get at cinema viewings.

The importance of technological

convergence for institutions and

audiences

Technology of audio CDs have come together to help the film industry, especially with the hunger games as they have created a soundtrack that includes some famous artists that are well known all over the world. The soundtrack is call The Hunger Games: Songs from District 12 and Beyond . The best example of how the audio CD technology greatly helped the hunger games is through the track "Safe & Sound" by Taylor Swift featuring The Civil Wars as the famous singer Taylor Swift brung attention to the film due to her big success in the music industry. She also did another song for this movie called eyes open which bought attention to the movie as it would have advertised the movie to Taylors fans and followers on social networking sites.

Other tracks also include songs by The Decemberists, Arcade Fire, The Secret Sisters, Miranda Lambert featuring The Pistol Annies, Neko Case, Kid Cudi Academy Award winner Glen Hansard, The Low Anthem, Punch Brothers, Birdy, Maroon 5, Jayme Dee, and Carolina Chocolate Drops.

The song same and sound also won a Grammy Award and was nominated for a Golden Globe Award for Best Original Song.

Issues raised in the targeting of national and

local audiences by international or global

institutions

The director of the hunger games film was Gary Ross who is an American writer and director. This would have attracted the American audience as it would have had an Americans input which usually means that the film will meet the Americans taste in how the film is presented. Furthermore it would have been attracted to the American audience as the production company is American and also the distribution company is a Canadian-American. This would mean that they would target their movie mainly at their own countries and draw them in as their main priority.

The book in which the movie was taken from was also American by was a success world wide by taking the movie from a well-known successful trilogy it would have attracted global audiences as the book would have already picked up a fan base.

Film companies further try and attract their audiences world wide by doing premiers in some big cities this would have attracted media coverage and help to attract more people to watch the movie.

The ways in which the candidates own

experiences of media consumption illustrate

wider patterns and trends of audience

behaviour

I think that the hunger games companies made very good decisions in how they both produced and distributed the film. Especially as they even choose to have specialist training from Katuna Lorig (an Olympic bronze medallist) to teach Jennifer Lawrence how to shoot. The rest of the actors even went under intense training to make the film more effective.

Steven Soderbergh served as a second unit director for the film and shot much of the District 11 riot scene. He is a famous director which people would recognise this would have helped the success of the film as people like to go and see movies that have big names involved with them.

I see the development in technology to be a good thing for this movie as by having the IMAX cinma it created an effective and better experienced way of see such as successful movie like this. IMAX is best suited for films like this that have action and some great special effects incorporated into the movie.

https://www.youtube.com/watch?feature=player_detailpage&v=qYQhchPcdSE