The Guanghua-Kellogg Executive MBA Program · 10 hours ago · Guanghua-Kellogg students are...

The Guanghua-Kellogg Executive MBA Program

Local Knowledge

Global Leadership

PekingUniversity

NorthwesternUniversity

Contents Messages from the Deans 02

Guanghua School of Management 04

Kellogg School of Management 07

The Guanghua-Kellogg EMBA Program 09

Curriculum 10

Global Elective 12

Faculty 14

Class Profile 18

Global Alumni Network 20

Lifelong Learning 22

Application 24

LOCALKNOWLEDGEGLOBAL LEADERSHIP

Qiao Liu DeanGuanghua School of Management Peking University

Messages from the Deans

Throughout our respective histories, a pioneering spirit of

intellectual innovation has been the hallmark of education

at both Guanghua and Kellogg, and we have produced

leaders who have shaped ideologies, industries,

corporations and governments. In combining more than

140 years of management education and 20 years of

close partnerships, the Guanghua-Kellogg Executive MBA

program provides you with an unparalleled education that

redefines opportunity. We equip our executives with the

acumen necessary for business in China, and provide

leadership skills that translate across start-ups to Fortune

500s. Join us.

The value proposition for an MBA is stronger than ever. The business world is changing fast and in unpredictable ways, and leaders need to be prepared to operate in this complexity.

Of paramount significance in China’s quest to achieve sustainable economic growth is its ability to seed and institute a culture of innovation and entrepreneurship.

Guanghua-Kellogg students are renowned for having

agility and insight to create opportunity out of disruption.

We develop creative leaders with great empathy who

can engage and inspire diverse, multi-cultural teams and

organizations. We prepare our leaders for who they want

to be, not just what they want to do.

In partnership with Guanghua School of Management,

our global network of EMBA students gain the advantage

of international viewpoints, local expertise and exposure

to various markets and industries. Join our community of

engaged, exceptional leaders and enhance your career

with a global network for life.

Francesca CornelliDeanKellogg School of ManagementNorthwestern University

Local Knowledge Global Leadership

02 03

Peking University is a unique and world-class institution of higher education. With

over 100 years of history, Peking University has played an integral and indispensable

role in China’s development and rejuvenation, and it has been the vanguard for

China’s modernization.

As the first national modern university in China, the spirit of independence and freedom

of thought have been important guiding principles throughout Peking University’s

history. Today, it is a thriving center of creative learning with leading academics

covering a large number of fields and cultivating the next generation of talent.

Today, Peking University is not only at the frontier of learning and scientific research,

but also a bridge for international exchange with the rest of the world. It will continue

to influence and advance the process of cultural education and social development

in China and the rest of the world.

The Guanghua School of Management was founded upon Peking University's rich

legacy with the mission of advancing management knowledge, cultivating business

leaders, and promoting social progress. From drafting securities laws to issuing

white papers, the school has consistently and actively been involved in the process

of China’s economic reforms. Due to the tireless effort of over 100 faculty members,

Guanghua has become one of the best business schools in the Asia-Pacific region.

Guanghua focuses on cultivating talent with a comprehensive selection of business

education programs ranging from undergraduate, postgraduate, MBA, EMBA

to DBA degrees. In collaboration with 120 business schools around the globe,

Guanghua offers the best platform to nurture individuals with both local knowledge

and global perspectives.

With the aim of long-term development, Guanghua is committed to equipping

current and future business leaders with a strong sense of business ethics and

social responsibility.

Peking University

Guanghua School of Management

in Economics and Econometrics in Mainland Chinaby QS World University Rankings 2020

#1

Best Universities in Mainland China by QS World University Rankings 2020

#2

in Accounting and Finance in Mainland Chinaby QS World University Rankings 2020

By THE Asia University Rankings 2020

in Business and Management Studies in Mainland Chinaby QS World University Rankings 2020

#2

#2 #1


04 05

Founded in 1908, the Kellogg School of Management has been at the forefront of

transforming business education ever since. As one of the best business schools

in the world, Kellogg is renowned for its pioneering approach to collaborative

learning, its award-winning and accessible faculty, a curriculum that evolves with

real-world business practices and challenges, and courses that emphasize global

and experiential learning.

Kellogg was also the first business school in the world to initiate a global network.

With seven campuses in its premier Executive MBA network, students will benefit

from the largest, most immersive network of its kind with unparalleled opportunities

to connect with business leaders from around the world and cultivate the expertise

to lead globally.

Kellogg's mission is to educate, equip and inspire leaders who build strong

organizations and wisely leverage the power of markets to create lasting value.

Kellogg School of Management

Northwestern UniversityFounded in 1851, Northwestern is a comprehensive research university that

is deeply interdisciplinary across multiple schools and units. Its rigorous yet

empathetic academic environment provides a robust mixture of theory and

practice, with an emphasis on top-tier research, new knowledge, creative

expression, and practical application.

Northwestern is home to the highly regarded Kellogg School of Management,

Medill School of Journalism, and Pritzker School of Law. Notable alumni and

faculty include 18 Nobel Prize laureates and 38 Pulitzer Prize winners.

Northwestern is committed to excellent teaching, innovative research and the

personal and intellectual growth of its students in a diverse academic community.

The Northwestern experience spans the globe to make a positive, cross-cultural

and durable impact through global engagement.

Best National Universitiesby US News 2020

#9Best Business Schools by US News 2021

#3Best Executive MBA Programs by US News 2020

#2

in Marketing in Business School Specialty Rankingsby US News 2020

#1in Management in Business School Specialty Rankingsby US News 2020

#3


06 07

Global Leadership with China Expertise

The Guanghua-Kellogg EMBA

program is the first Sino-US

joint EMBA program in Mainland

China, bringing together the

world-class faculties of two

premier business schools

and featuring a rigorous and

cutting-edge curriculum. The

program will prepare you with

integrated management skills,

Chinese business expertise,

and a global perspective to lead

your organizations in a dynamic

environment.

The Guanghua-Kellogg EMBA Program

Global Electives with Local Insight

As part of the GK EMBA

program, you will have the

opportunity to complete a global

elective at partner schools

of Kellogg’s global network

encompassing six campuses

around the world (Recanati at Tel

Aviv University in Israel; Schulich

at York University in Canada;

Hong Kong University of

Science and Technology; WHU

at Vallendar in Germany and

Kellogg’s Chicago and Miami

campuses). During the elective,

you will gain rare insights into

local business practices, as well

as diverse cultures and political

systems.

Global Network with Elite Peers

As a GK EMBA student, you will

have access to Kellogg’s EMBA

global network that spans 113

countries and 6 continents,

connecting more than 70,000

alumni. This immersive network

will offer you the opportunities

to engage in collaborations with

peer leaders across the globe.

To succeed in today's marketplace, you need a global perspective that can be developed with the RIGHT ACCESS, CONNECTIONS AND EXPERIENCE. Here are some of the benefits of joining the Guanghua-Kellogg Executive MBA program.


08 09

Curriculum

10 11

Local Knowledge Global LeadershipLocal Knowledge Global Leadership

Modern executives must be well-versed both in the theories of practice and the practices themselves. Our academic philosophy encompasses five major areas of competency that constitute the core of the GK EMBA curriculum. Teaching methods used throughout modules are designed to assist executives in seeing how theory translates into practice. The program adopts a theme-based curriculum that prepares participants for business in China and worldwide.

● Management in the Chinese Context

● Leadership: Assessing, Adjusting, and Managing Organizational Contexts

Year 2

Year 1

● Macroeconomics● Venture Strategy

Simulation

Module 1

September

September

November

November

January

January

March

March

May

May

● Foundations for Strategy Formulation● Analytical Approach to Uncertainty

Module 2

● Leadership in Organizations

● Accounting for Management Planning and Control

Module 3

Module 9

● Managerial Economics● Operations Management

Module 4

● The New Era of Marketing in China

● Business Across Chinese Borders

Module 10

● Marketing Strategy● Managerial Finance I

Module 7

● Statistical Decision Analysis● Financial Reporting System

Module 5

● Value Investing● China in Transition

Module 11

● Political Economy● Contemporary Issues

about Chinese Financial Markets and Institutions

Module 8

August

● Negotiation Strategies● Strategic Crisis Management● Strategic Decisions in Operations● Marketing Analytics

Module 6

Live-in Weeks at Kellogg

Module 12

● Global Elective

October - May Live-in Week at one

Global Partner School

The following themes constitute the core teaching philosophy of the GK EMBA program

Mega-Trends and Opportunities

Globalization: Business in China

Analytical Skills and Real-World

Applications

Strategic Leadership

Understanding Stakeholders

Kellogg has forged partnerships with several of the world’s leading

business schools in the world. As part of the GK EMBA program,

executives will need to complete at least a global elective at one of the

partner schools. During the elective, you'll experience complete immersion

in global markets, connect with business leaders from around the world

and develop the local knowledge that cultivates global expertise.

12 13

Global Elective

Kellogg-WHU WHU - Otto Beisheim School of Management Germany

Vallendar – Düsseldorf

● Business Tax Strategy● Entrepreneurial Finance● Management Accounting● Price Management● The Analytics Edge● The Business Environment in Europe

Kellogg

Kellogg School of Management- Northwestern University

Chicago – Evanston

● Entrepreneurial Selling● FinTech Strategy: Innovations in Financial

Services● Human-Machine Intelligence● Leading High Impact Teams● Recruiting and Retaining Talent in Growth

Companies● Visualization for Persuasion

Kellogg-SchulichSchulich School of Business - York University

Toronto

● Digital Strategy: Individual and Organizational Transformation for a Digital Age

● Mergers & Acquisitions● Designivng Brand Experiences● Responsible Business Leadership

Kellogg-HKUSTHKUST School of Business and Management - Hong Kong University of Science and Technology

Hong Kong

● Deal Making in China and Asia ● Technology Strategy: FinTech & Big Data

Analytics● Understanding Consumers● Value Investing from an Economic Perspective

Kellogg-MiamiKellogg School of Management - Northwestern University

Miami

● Advertising Strategy● Creating & Managing Strategic Alliances● Incentives, Organization and Strategy● Strategic Marketing Decisions● World Economy● Business Strategy, Behavioral Biases & Deep

Uncertainty● Family Enterprises: Success and Continuity● Investment Banks, Hedge Funds and Private

Equity● Leading and Managing Diverse Organizations● Leading Organizational Transformation● Strategy Beyond Markets

Kellogg-RecanatiRecanati Graduate School of Business Administration at the Coller School of Management - Tel Aviv University

Tel Aviv

● Product Management for Technology Companies

● Venture Capital - The Business of Innovation● Intellectual Capital Management● The Innovation Opportunity in Frontier Markets


Evanston & Miami, USA

Kellogg School of Management

Toronto, Canada

Schulich School of Business

Beijing, China

Guanghua School of Management

Vallendar/Düsseldorf,

Germany

WHU – Otto Beisheim School of Management

Tel Aviv, Israel

Recanati Graduate School of Business Administration

at the Coller School of Management

Hong Kong, China

HKUST School of Business and Management

Faculty

14 15

ZHANG Zhixue● Professor of Organization

Management● Chair of the Guanghua Academic

Committee

Education Background:Ph.D., University of Hongkong

ZHOU Li-An● Associate Dean● Professor of Applied Economics

Education Background:Ph.D., Stanford University

SHEN Qiaowei● Academic Director of the Guanghua-

Kellogg EMBA program● Professor of Marketing

Education Background:Ph.D., University of California, Berkeley


MA Li● Associate Dean● Professor of Organization Management

Education Background:Ph.D., Washington University

JIANG Guohua● Professor of Accounting● Associate Dean of

Peking University Graduate School

Education Background:Ph.D.,University of California, Berkeley

ZHANG Ying● Associate Dean● Professor of Marketing

Education Background:Ph.D., University of Chicago

YAN Se● Associate Professor of Applied

Economics● Deputy Director of Institute of

Economic Policy Research, Peking University

Education Background:Ph.D., University of California,Los Angeles

JIN Li● Chair Professor of Finance● Director, National Center for

Financial Research

Education Background:Ph.D., Massachusetts Institute of Technology

“We are proud to have an esteemed group of faculty from both Guanghua and Kellogg to teach in this program. They represent an incredibly diverse set of intellectual interests, and have a deep understanding of both theories and practices about the markets and industries. Many of the Guanghua faculty are experts in Chinese economy and business. They bring to class their unique insights based on their research and keen observations from practices. All the faculty are dedicated to create a challenging and inspiring learning experience for our students.”

Prof. SHEN QiaoweiAcademic Director of the

Guanghua- Kellogg EMBA program

Guanghua School of Management,

Peking University

Faculty

16 17


Sunil CHOPRA● IBM Professor of Operations

Management and Information Systems● Professor of Operations

Education Background:Ph.D., State University of New York

Ehud KALAI● James J. O’Conner Professor

of Decision and Game Science● Professor of Managerial Economic

& Decision Sciences

Education Background:Ph.D., Cornell University

Nicholas A. PEARCEClinical Associate Professor of Management & Organizations

Education Background:Ph.D., Northwestern University

James SCHUMMERAssociate Professor of Managerial Economics & Decision Sciences

Education Background:Ph.D., University of Rochester

Eric T. ANDERSONHartmarx Professor of Marketing

Education Background:Ph.D., Massachusetts institute of Technology

Thomas N. HUBBARD● Elinor and H. Wendell Hobbs

Professor of Management● Professor of Strategy


Achal BASSAMBOO● Charles E. Morrison Professor

of Decision Sciences● Professor of Operations


“I started teaching at this Guanghua-Kellogg program the first year when it was launched in 2014. I firstly did it reluctantly, but I was curious to see what the Chinese university is like and what the Chinese business students are like. And the experience was so good that I decided to come back the second year and now I've been teaching at the program for consecutive 6 years. And it just stands out to be an unusual good program with the success of the students recruiting and the administration of the program. I've decided to make it as my permanent assignment to teach at GK EMBA program.”

Prof. Ehud KALAI Kellogg School of Management,

Northwestern University

Leigh THOMPSON● J. Jay Gerber Professor of Dispute Resolution & Organizations● Professor of Management & Organizations● Professor of Psychology, Weinberg College of Arts & Sciences (Courtesy)

Education Background:Ph.D., Northwestern University

Industry

Our EMBA students come from a diverse range of industry backgrounds with rich international experiences. Learn and live closely with today's high-impact and low-ego global leaders: senior executives, business owners and experts in their field who will offer new perspectives on universal challenges. You will have the opportunity to build profound and dynamic personal networks that will last you a lifetime.

Class Profile

Finance

IT

Manufacturing

Real estate and Business service

Healthcare

Wholesale and Retail

Entertainment

Education

Energy

Logistics

Accommodation and F&B

24%

18%

12%

11%

10%

8%

7%

4%

3%

2%

1%

10 15 20 25 30 3550


Average work experience

35%

65%Average Age Nationalities

39 22

12Female

Male

Position

C-Level 41%

Director 27%

VP 19%

Manager 9%

Others 4%

18 19

20 21

Enrollment in the Guanghua-Kellogg Executive MBA program grants you instant

and lasting access to the Kellogg global alumni network. This network is composed

of an established and passionate community of individuals, featuring leaders,

entrepreneurs, innovators, and academic experts. With more than 70,000 members,

the Kellogg global alumni network spans 113 countries and six continents.

Connections forged in the classroom and at alumni events promise to positively

impact future business opportunities.

Global Alumni Network

With more than 70,000 members, the Kellogg global alumni network spans 113 countries and six continents.

70,000+


“ The program creates a unique environment where foreigners seeking ways to access China and Chinese students seeking opportunities abroad meet. Faculty from both universities facilitate this exchange and introduce new tools to make communication more meaningful and enriching. The schedule is very well-balanced, providing sufficient time to build meaningful connections with fellow executives and faculty, while allowing the flexibility to maintain former commitments. ”

Nurlan AssilbekovCFO, Frontier Resources

“ Joining the Guanghua-Kellogg EMBA program was one of the best decisionsI have ever made in my life. It was amazing to meet great people on this journey. The professors from both sides (Guanghua and Kellogg) brought the best knowledge, insight and experience from both schools and countries. ”

Peng LiuManaging Director, Accenture (China)

“ Life poses many choices that can change one’s life. Choosing GK EMBA program was among the most important choices that I’ve made. It brought me invaluable knowledge and friendships. I hope that the GK EMBA program continues to thrive and expand, enlarging the community of alumni. ”

Xiao WeiDirector-Design, Production & Asia Market Development, Want Les Essentials

“ In the current somewhat contentious environment, this joint venture between a top American and a top Chinese business school is all the more important to ensure a continuous exchange between two very important, but different nations. Educational cross fertilization is a critical backbone to mutual understanding and open dialogue between the business leaders of the future from both these leading nations. This program will clearly make a huge difference in the world today, tomorrow, and for many years to come. ”

Ken PoonFounding Partner, XCap Partners Limited

Master Speakers

The GK EMBA program invites leading entrepreneurs

and scholars from around the world to share their views

and insights with our students and alumni. It grants you

tremendous access to connect with world-class leaders

and learn from experts in their fields.

The Guanghua-Kellogg EMBA program values lifelong education. It will leverage

extensive networks to help you continuously refresh your knowledge and leadership

through different benefit platforms. With the opportunity to interact with the

renowned speakers and business leaders from global multinationals, you will be

prepared to immerse yourself at all times.

Lifelong Learning

22 23

Eliezer ManorAngel Inverstor of Shirat Enterprises Ltd.

Nabil A. AI NuaimPresident and CEO of Aramco Asia

Fei HePresident of Advanced Solar, Royal DSM APAC

David Simchi-LeviProfessor of Engineering System at MIT

Opportunities are also provided for

students and alumni to visit leading

Chinese and multinational companies.

Interaction with senior management

permits insight into the everyday

challenges these executives face.

Company Visits


Application

24 25


Application Instructions Admissions Process

Step1Apply on the Guanghua website and submit the required materials.

Step2Take an interview with the GK EMBA program after passing the preliminary screening.

Step3Input your information into the national postgraduate system.

Step4Take the national postgraduate entrance examination (Mainland Chinese candidates only).

Step5Start your GK EMBA program experience.

Applicants will be invited to interview at Peking University after their application package has been received.

Interview

ApplicationPhase

All year-round

Requirements ●Bachelor’s degree

●Adequate English proficiency

●Minimum of eight years of full-time work experience

●At least five years of work experience in a core management position

ApplicationMaterial

●Application Form

●Resume

●Color, Passport-sized Photo

●Photocopy of ID

●Photocopy of Business Card

●Photocopy of Degree and Diploma

●Two Letters of Recommendation

●Company Introduction and Organizational Chart

●Letter of Organizational Support

●Photocopy of Qualifications

CONTACT

Address

Room 101, Building No. 2

Guanghua School of Management,

Peking University

No.5, Yiheyuan Road, Haidian District,

Beijing, 100871 P. R. China

Tel

+86-10-6274 7158

+86-10-6274 7151

Fax

+86-10-6274 0424

Email

[email protected]

WeChat LinkedIn

The Guanghua-Kellogg Executive MBA Program · 10 hours ago · Guanghua-Kellogg students are...

Documents

Transcript of The Guanghua-Kellogg Executive MBA Program · 10 hours ago · Guanghua-Kellogg students are...