SILVERSTONE CIRCUIT

10TH MAY 2017

THE GREATEST SHOW IN FLEET

Find out more at thefleetshow.co.uk

Fleet Show 2017 brings the whole industry together inone event on one day, meaning you can do the businessyou need to, see the people you want to, and engage newcustomers in your services and products at one of themost iconic motoring venues in the world: Silverstone.

The fleet industry is all about efficiency, and that ideais integral to the concept of Fleet Show 2017, allowingsenior fleet decision-makers to take one day out of theirbusy schedules to drive cars and vans around thefamous track, and meet suppliers in the renownedSilverstone Wing exhibition complex. To ensure that theday has maximum impact, there are seminars, breakfastbriefings, working lunches and conferences for them too.

The benefit for exhibitors is being able to do businesson one action-packed day: no stretched-out events overmultiple days, or driving and exhibitions at separate

venues on separate dates, with all the associated on-costs and logistical headaches. The Fleet

Show at Silverstone is the fastshow, in every respect.

BREAKFAST, LUNCH & DISCUSSION The Silverstone Wing has a number ofconference rooms and eating facilities, whichmeans you can stage your own briefings andmeetings at any point during the day, which wecan help put together.

One top of these, we will also be holding ourown seminar programme with a team of expertfleet managers and industry figures, some drawnfrom exhibitors. This format has proved to behugely popular in previous years as it allowed

experienced fleet managers to pass on theirknowledge and expertise in a series of

interactive sessions with highlevels of audience

participation.

• Fleet Show attracts a significantaudience of senior fleet buyers

• One-day format makes the eventhighly cost-effective for exhibitors

• Accompanied test drives providethe perfect sales opportunity

• Broad-based content encouragesvisitors to stay all day

COMMERCIAL VEHICLE HUBHall 1 of the Wing will be the Commercial Vehicle Hub,with van manufacturers, CV leasing and rental firms aswell as accessory and specialist suppliers all exhibiting.This makes it the ideal place for those fleets who runcommercial vehicles to meet potential new suppliersand find out what’s new in the sector.

PRE-SHOW DINNERThis year, hosted by Fleet World, there will be a pre-showdinner the evening before the event for all exhibitors,at nearby Whittlebury Hall. It will be a great

opportunity for networking with industryexecutives and meeting up with partner

suppliers who are alsoexhibiting at the

show.

ONE DAY. ONE INDUSTRY.THE FAST SHOW...

AS a result of its position as the largest event at themost famous venue on the fleet calendar, Fleet Showhas seen remarkable growth in visitor numbers with anincrease of nearly 25% in the past two years, followinga similar increase the previous year.

GIVING YOUR CUSTOMERS THE WORLD-CLASS SILVERSTONE EXPERIENCESilverstone is not only a famous racetrack. It’s a world class motoring experiencecentre too, which means that it can accommodate any creative idea you may have.

As well as giving fleet decision-makers great up-close product engagement withfast passenger laps and customer driving around the International, National andStowe circuits, there’s the space and flexibility for incredible brand experiences, fromsimulators to classic car driving, off-roading to displays of active technology on thenetwork of roads around the centre.

Want to give your best customers a helicopter rides around the circuit, illustratingthe iconic racing moments of Grand Prix history, or bring high-end sportscars drivenby racing drivers to wow your clients? We can help make that a reality.

For manufacturers, there are two exhibition opportunities offering visitors differingexperiences. In the Paddock area, accommodating motor manufacturers’ hospitalityunits, there is a constant flow of decision-makers passing through on their way todrive cars, while in the Wing, the static displays give you the opportunity to showcasekey vehicles and talk in greater depth before or after the excitement of driving.

The quality of the experience is second to none: the biggest show in the fleet calendar,at Britain’s premier motoring venue, attracting the cream of the industry on one day.

THE GREATEST SHOW IN FLEET

EXHIBITION TEST DRIVESNETWORKING FLEET DEBATE

MAKING FLEET SHOW 2017 WORK FOR YOU...Fleet World goes out to more than 18,000readers in the UK, and Fleet Show 2017 isextensively marketing to them, through themagazine, targeted email and websitecampaigns and telephone marketing. We alsopre-register all those visitors from the yearbefore to ensure efficient registration.

This year, we will be embarking onpartnerships with associated media from theHR, procurement and management sectors topromote the show and bring in visitors for whomfleet may be one of many functions of their job.

As well as extensive pre-show marketing, afterthe show, our coverage is second-to-none. Wedevoted 18 pages to post-event coverage in2016, including the front cover of the the Juneissue to ensure that any decision-makers whohad to miss the event also found out aboutexhibitor products and services. That’s part ofFleet World’s commitment to our partnerscommitting to exhibit: one day at the show, upto six month’s coverage before, during and after.

EXHIBITOR OPPORTUNITIES

• Space-only stands inthe Silverstone Wingexhibition area

• Shell scheme stands inthe Silverstone Wingexhibition area

• Outdoor exhibitionspace and pit garagesin the Paddock area

• Track driving for carson the National andInternational circuits

• Track driving for carsand vans on the Stowecircuit

• New technologydemonstration area

SPONSORSHIP OPPORTUNITIES

• Headline sponsorshipof Fleet Show 2017

• Sponsorship of theEco-Driving Hub

• Sponsorship of theseminar programme

• Sponsorship of the‘networking’ area

• Sponsorship of thecatering area

• Sponsorship of shuttlebus service

• Other sponsorship andbranding opportunitieson request

Fleet Show is attended by a significant andrapidly growing audience of senior fleet

buyers from a wide range of SME,national and public sector fleets, and

equidistant between London andBirmingham in the heart of the

country, Silverstone is theperfect place to hold TheFleet Show, having greataccess from all directions.

LOCATION, LOCATION,

LOCATION FLEETW RLDAll that matters in the world of fleet

July 2016

BREXIT ...And what it could

mean for UK fleets

SpotlightTough new

Citroën C3 profiled

AT Atecavo V90di Q2

Driven

All the highlights from

exhibitors at the Fleet S

2016 at Si

Stand, and deliveredMobi

R_FW_July16_Layout 1 04/07/2016 20:17 Page 1

FLEETW RLDAll that matters in the world of fleet

June 2016

RED

WHITE

& NEWWHITE

Fleet Show 2016 showcases

the best of the UK’s fleet

industry at Silverstone

FRONT COVER_June16_207mm_Layout 1 03/06/2016 19:38 Page 1

WHY YOU NEED TO BE THERE...

NEW FOR 2017...

• State-of-the-art indoor exhibition area

• Eager audience of willing fleet buyers

• Cost-effective way of meeting new customers

THE FLEET GRIDINDOOR EXHIBITIONGet pole position on The Fleet Grid – an indoor exhibitiontaking place in halls 1-3 of the Silverstone Wing. This is state-of-the-art building offers all the facilities required for asuccessful show, because visitors pass through after beingdropped by shuttle at the Entrance and must walk past allthe stands to get to the refreshment and seminar zones.

Unlike many shows in traditional exhibition halls, it is notchance if they pass by your corner of the event. Because ofthe unique nature of Fleet Show 2017, with visitors headingoutside to drive and then returning to the hall, we can directflow to ensure you get as much passing trade as possible.

The indoor exhibition area is a focus for those wishing tomeet up with colleagues from the fleet industry and theunique networking opportunity provided by the show givesan invaluable means of keeping up to date with the latestfleet industry developments.

Fleet Show 2017Fleet World Group18 Alban Park, Hatfield RoadSt Albans, HertsAL4 0JJ

WHAT THEY SAID...

BMW Group Fleet & BusinessSales were delighted to be part of the Fleet Show 2016 at Sil-verstone. The event gave us theopportunity to showcase a numberof plug-in hybrid models from thenew iPerformance range includingthe 225xe Active Tourer, X5xDrive40e and i3. Overall the event was very successful and we saw a 13% increase in testdrives from the previous year.Andrea Holland, corporate market-ing manager, BMW Group UK

We are great advocates of theFleet Show and have been attend-ing for the last couple of years.We’ve always met with the rightpeople and this has allowed us tofollow up important leads fromwhich we have developed strongbusiness relationships. We’re al-ready booked for 2017.Neil Marcus, director, Selsia Vehicle Accident Centres We have had a fantastic time at the Fleet

Show at Silverstone for the last two yearsand we’re delighted to be returning in 2017.The show offers a great platform for ex-hibitors and delegates to meet one anotherand experience all things fleet.James Brook, group marketing manager, Fuelmate

+44 (0) 1727 739160

info@thefleetshow.co.uk

www.thefleetshow.co.uk

@theFleetShow

COPSE CORNER

MAGGOTTS CORNER

LUFFIELD CORNER

WELLINGTON STRAIGHT

BROOKLANDS CORNER

WOODCOTE CORNER

AINTREE CORNER

NATIONAL PITS STRAIGHT

HANGAR STRAIGHT

VALE

CLUB CORNER

CHAPEL CURVE

ABBEY

STOWE CORNER

FARM CURVE

THE LOOP

INTERNATIONAL PITS STRAIGHT

VILLAGE CORNER

> NATIONAL

> INTERNATIONAL

> STOWE

CIRCUITS

The Fleet Show has become the industry’s most important and most enjoyable event. Fleet professionals, suppliers and manufacturersall gain something by being in one place at thesame time. And what a venue – Silverstone!Sam Butterworth, head of marketing,Nexus Vehicle Rental

Having visited the Fleet Show in previousyears, 2016 was the first time Fuel CardServices exhibited at the event, and wecertainly benefited from the large numberof decision-makers who attended.Rachel Pearson, major accounts man-ager – Fuel Card Services

Journey Track

@JourneyTrack

Thanks to everyone who

visited @thefleetshow at

#Silverstone, a fantastic day!IAM RoadSmart @BenIAMRoadS-

martFleet managers going test drive crazy

at #FleetShow at Silverstone today!

We’ve been busy on our stand.

CONTACT

THE GREATEST SHOW IN FLEET

This year’s Fleet Show was a great success,we debuted the XC90 T8 Twin Engine to manyfleet managers and key decision makers andreceived very positive feedback. This was byfar our most successful Fleet Show to dateand we look forward to bringing the new S90 and V90 to next year’s show.Selwyn Cooper, head of business sales, Volvo Car UK

We had a great Fleet Show andsaw considerable interest in notjust our newest products suchas new Sportage but also moreestablished models such ascee’d. The quality of the visitorswas high and we feel we hadthe benefit of meeting up withexisting customers and also es-tablishing a first contact withsome new prospects.John Hargreaves, head of fleet and remarketing, Kia Motors (UK) Ltd

We’ve attended the Fleet Show for anumber of years now and it is stillone of our priority yearly events.Iain Hyndman, dealership relations manager, POD Point