The Future - Covenant Health · The Importance of Innovation - Nov 4, 2013 Jim Bottomley...

Championing Seniors Health & Wellness The Importance of Innovation - Nov 4, 2013

Jim Bottomley 888-575-3131 1

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The Importance of Innovation

-------Jim BottomleyNovember 4, 2013

The Future

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Change results in bothopportunities and threats

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The key to managing change isdetermining how to react to it...

� Actions to embrace opportunities� Actions to minimize or avoid threats



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Trend Convergence:The Age of Innovation

� We are in an era of maximum change!

� We are entering the5th Economic Era

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What business are you in?

What is the purpose of your

organization/department?



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Work=

Meeting Needs

Success=

Need Satisfaction

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Evaluating an Opportunity

Is it on trend?- a need that is growing

Need Satisfiers identified?- target groups / defined goals

Better Benefits provided?- solutions delivered in a better way than other options

I do not recommend SWOT Analysis



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The Information Beast Has Escaped the Zoo

� Microsoft Data predicts the world’s information data base will double every 7 days by 2020

� 24/7 communication access� Info attacks us everywhere and

anywhere � +4,000 ad messages / day� We’re Good at Tuning Stuff Out…All communications must be clearer

and focus on stakeholder needs…

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Trend Areas

1. Technology2. Economic3. Social/Cultural4. Demographic5. Political/Legal

Technology is the lead-edge of change…




Technology Changes + or -

+ Higher levels of productivity based on new technologies

- Industry redefinition; often job loss, followed by increased career shifting


Economic Success =Technology X Resources

New Technology comes fromCollaboration, and now, new tools!

Maximum potential for innovation…




Industry Transformation� World markets - finding your niche(s)� New Methodologies:

-Internet -Radio Frequency ID -Remote tracking and interactive care -Quality & Green Standards

� Reducing costs – collaborative automation and continuous process improvement key

� Big wins in client satisfaction possible –interactive transfer of information –knowledge/measurement has value

� Knowledge comes thru collaboration


The Ultimate Regional Alliance: Forming Regional Clusters

� Centres of Excellence are mostly associated with research only

� Clusters focus on area of lead-edge need, with collaborative public and private sector partners conducting research, commercialization and serving to promote regional economic growth

� Recruitment & retention tie to regional identity, economic development & quality of life




The Regional Cluster (or Innovation Network) Goals

� Develop new products and services which could be exported – creating high paying jobs & economic growth for the area

� Synergies for Cluster Partners� Branding the region to attract

investment, skilled labour and additional Cluster partners

� OR, combining forces to achieve better health outcomes?


Promoting a Region

� Increasingly, not only infrastructure and business conditions, but social/quality of life factors are important

� In future, companies will locate where people want to live

� Community health and positive lifestyle offerings will increasingly be important to economic health





Aging Population� Baby boomers currently 47-67

with peak year at age 52� Single parent & blended families are

biggest growing family type – also more often extended families

� Highly skilled people in their earlier years want action, vibrancy & diversity

� Emerging trend? Baby Boomers & immigrants moving to small towns/rural – seeking nature, friendliness, safety & good health care (ambulance response)

� The future of crime is fraud




Customer Perception:“I’m not aging like

everyone else.”� Recent research has shown:

Boomers generally perceive themselves as 14 years younger than their actual age

� An example: Gap launched a line of clothing for women over 35 – actually over 50

� Lifestyles now more important than age(complicates expectations for aging)


Demographic Trends

� Attracting skilled labour will be a bigger and bigger challenge

� Immigration will grow - and diversity stokes innovation

� Many workplaces now have 4 generations working together – in many places it’s skewed to older and youth




Communication By Generation� Gen X’s – born ‘65 to ‘80 (33 to 48)- less in this group – up against boomer

power- weaker job market following the

boomers, who also bid asset values up (x’s often realists)

� Gen Y’s - born ‘81 to ‘99 (14 to 32)- grew up in homes with absentee parents- expect feedback and involvement- Employers must coach not boss

Both groups are members of the Creative Class – less structured, seeking creativestimulation, want to be involved indecisions & embrace new technologies


Leadership is ChangingOld

� Management is Control & setting rules

� COP - Monitor� Coercion; Top

Down, Leader Directed

� Total Authority� Focus on the

present

New� Leadership is

Motivational & guiding values

� COACH -Inspire� Respect, Self-

management, Teams

� Share Authority� Focus on the

future




Social Trends� Environmental sustainability;

connecting with nature � Stress relief; seeking life balance� Cocooning: safety & security� Return to family values

- Inter-family experiences sought� The “creative class” seeks vitality

stimulation & is time-challenged� Caring capitalism� Remote technology: Alternative work

styles & deliveries possible!


Most ImportantSocial/Cultural Trend

The Riseof

Individual PowerThrough

Knowledge




Result� More demanding, knowledgeable

customers / patients want their individual needs met

� Focused need satisfaction strategies are the key to success

� Customers/patients will increasingly want to “partner” with organizations to achieve need satisfaction

� Organizations that track satisfaction and work together to improve, succeed


Result

� Accountability & success tracked and made public

How to best measure impact?How to measure if needs being met?How to track need satisfaction over time?How to measure organizational efficiency?

� Effective reporting & communication strategies are changing… often the wise and intelligent competes with the noisiest and persistent




The 5th Economy Is Coming…

The Age of InnovationA combination of…

� DNA � Computerization� Robotics & Process Automation� Nanotechnology

Driven by Customization & New levels of Customer Collaboration


The Life Science Revolution

� A whole new language – ATCG- language drives innovation

� Leukemia is actually 500 diseases� BIG IMPACT ON HEALTH CARE

- 1991 to 1996 – from 4,000 to 500,000 patent requests involving genetics

� Mapping individual genomes; database connections following thru heath care; ethics involving employers and insurance




Themes for Improving Seniors Health & Wellness

� Becoming a Partnership (in Prevention)to promote Aging in Place

� New Technology – New Methods� Evidence-Based Innovation

- Tracking Quality through Pathways of Care - Reporting & Benchmarking – erecords- Driving funding to quality outcomes

� Team Based Methods of Delivery- work design principles

� Patient-centred with mobile/e-tracking� Better integration with other health services to

acute care, with recognized ROI for Home Care /Health Promotion


Better Benefits:� Attract attention in the age of

information overload – drive branding and goal-setting and communications

� Our reason for buying anything� Drive motivation & investment � Define the value of each step in a

process

Better Benefit delivery is our

collective and individual reason for being




Developing a Compelling Vision

� Key is to identify the end goals of collaboration, specifically the need satisfaction potential – what is the better benefit impact?

� Is there potential for greater collaboration – if working to meet the same needs?

� How does an investment in time & $ impact needs in a better way?


Innovation & Success� Patient Focused� Aiming to track and improve

stakeholder need satisfaction –Better Benefit Goals

� Continuous Improvement� Dynamic Leadership� Strong Partnerships� Process Driven� Creating Learning Organizations...




In The Future…We’ll All Be

Learning A Living


You are more needed than ever!

Here’s to our Future Success!

The Future - Covenant Health · The Importance of Innovation - Nov 4, 2013 Jim Bottomley...

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