The fitness experience

The Bulls/Sox Academy has joined forces with a

leader in the new exergaming fitness

community to create a radical and hi-tech

approach to tackling the obesity epidemic. We

invite you to partner with us in this powerful

attack on the most serious health issue facing

our nation’s youth.

Mission:

To use the power of the Chicago Bulls and Chicago

White Sox brands to introduce children to

positive role models and encourage healthy, positive role models and encourage healthy,

active lifestyles.

To inspire physical activity through the most

cutting-edge exergaming experiences in the

world.

To provide fun, sustainable solutions to fight

childhood obesity.

Vision:

To make a positive difference in the lives of To make a positive difference in the lives of

today’s generation AND generations to come.

The Question:

How Can We Do Nothing?

� “We have an epidemic of childhood obesity.” - U.S.

Surgeon General, 2006Surgeon General, 2006

� “For the first time in our country’s history, a child

born today has a shorter life expectancy than his or

her parents.” - New England Journal of Medicine, 2005

� The U.S. obesity rate may hit 42% by 2050 - Harvard

University/MIT Study, 2010

The Answer:

We Can’t.

The attraction of our two professional teams is powerful. Using

the lightning rod of our brands, we hope to jump-start a lifetime the lightning rod of our brands, we hope to jump-start a lifetime

of healthier living in every child who comes through our doors!

The Chicago Bulls and Chicago White Sox invite you to join us in the movement to offer children a unique

way to stay fit – in their language:

social, hi-tech and …

Very Very ““ChillChill””!!

Click To ContinueClick To ContinueClick To ContinueClick To Continue

The Fitness Experience at the Bulls Sox Academy is a

comprehensive fitness education field trip for children in 1st through

8th grades.

Customized to each grade level, our programming meets Illinois State

Learning Standard Goals:Learning Standard Goals:

Goal 19: Movement Skills

Goal 20: Physical Fitness

Goal 21: Team Building

Goal 22: Health Promotion/Prevention/Treatment

Goal 23: Human Body Systems

Goal 24: Communication & Decision Making

A fitness education field trip destination like none

other in America! Designed to educate AND

engage…

itit’’s cools cool……itit’’s funs fun……itit’’s unique. s unique. itit’’s cools cool……itit’’s funs fun……itit’’s unique. s unique.

Take a look inside the Fitness Experience at

the Bulls/Sox Academy and see how we are

tackling this epidemic by combining fun, fitness,

and education…

The “cool” factor starts with an amazing canvas…

The Chicago Bulls and White Sox championship

traditions are branded throughout this impressive

60,000 square feet state-of-the-art facility.

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Our media center is where we deliver a number of

healthy living messages through staff presenters along

with video components including tips from pro athletes.

Station #1: Station #1: Station #1: Station #1:

Health and Nutrition

with video components including tips from pro athletes.

This area will focus on:

� Fitness

� Nutrition

� Portion Control

� Proper Amount of Sleep

� Stress Management

Station #2:

Railyard Fitness

This is the only “low-tech” element of the entire day, but This is the only “low-tech” element of the entire day, but

it’s still high on the fun and learning scale. Students will

climb, crawl, jump, slide and balance their way to a great

time. Our staff will be creative in designing age

appropriate activities for each group.

Our goal: Make each station fun, engaging, and keep

the focus on the joy of movement and education of

healthy lifestyles!

Station #3:

HopSports Featuring

EnergizaBulls

This hi-tech video driven exercise station will get the young bodies This hi-tech video driven exercise station will get the young bodies

moving to one of the 100 unique programs meant to stimulate

fundamental athletic movement in very unconventional ways.

HOPSports is an LA-based, award-winning educational media

network with an emphasis on accelerated learning. Merging media

with digital technology and celebrity role models, HOPSports offers

a variety of professional, high-graphic and engaging programs

including martial arts, hip-hop, sword fighting, and core drills. The

possibilities are endless and amazingly fun. Programs can be

tailored to the class’ curriculum and students’ ages.

Station #4:

The Vault

Welcome to the Vault! The most unique exercise +

gaming experience in America! Featuring:

Never heard of these games? These are the most

current games in the exergaming world. Anyone can

play and everyone has fun by turning the player into

the “joystick.” Kids don’t notice how much exercise

they are getting because they are playing video games!

The biggest problem? ...

Getting kids to leave the Vault!

� Freedom Climber

� Neuroactive Brain Bikes

� T-Wall 64

� Expresso Bikes

� iDance

� 3-Kick

� Trazer

� Makoto

� Lightspace


Music by: DJ Dwayne Pliska

Take Home

Bulls/Sox Academy’s goal for students is to

take what they have learned at the Fitness

Experience and apply it to their everyday

life. To reinforce topics discussed at the

Academy, each student will walk away

with two useful pieces of information:with two useful pieces of information:

1. MYPlate Food Guideline

2. Rate of Perceived Exertion Chart

Teachers will receive a Fitness

Experience quiz to take back the

classroom. What a wonderful way to

enhance the understanding of material

taught at the Academy! Question topics

cover exercise, nutrition, and proper

amount of sleep.

Testimonials“We had the great opportunity to visit the Bulls/Sox Academy. From

the response of our children and teachers, it certainly is a place we

will be visiting again!” –Hope Durkin, Principal of Graves Elementary

School

“We had a fantastic time at the Fitness Experience! The staff was “We had a fantastic time at the Fitness Experience! The staff was

friendly and really related to the students. This is a high quality field-

trip at an inexpensive price.” -Nicholas Ratajczak , P.E. Teacher at Union

School

“Last year we brought our 5th grade classes to the Fitness

Experience. We cannot wait to visit again this year!” -Greg Burnette,

P.E. Teacher at Bridgeview School

“Our students cannot stop talking about their experience at the

Bulls/Sox Academy! We all had a wonderful time!” –Jana Maric of Skills

For Life: Area Career Center

Hours:Hours:Hours:Hours:

September – May

Monday - Friday

9:00 am – 11:45 am

12:00 pm – 2:45 pm

Capacity:Capacity:Capacity:Capacity:

160 students

Age:Age:Age:Age:

1st - 8th grades

Cost:Cost:Cost:Cost:

$7 per student

We believe we can make a difference. The stakes are high;

much higher than winning a baseball or basketball game.

The health of our kids is at stake!

Help us make that difference! Book your next field trip at

the Bulls/Sox Academy in Lisle…the Bulls/Sox Academy in Lisle…

For more information about

The Fitness Experience at the Bulls/Sox Academy

and to reserve a field trip, please contact:

Sara Connolly

Marketing and Sales Coordinator

630-324-8251

[email protected]

http://www.bullssoxacademy.com/fitness/

The fitness experience

Technology

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